KEY:
Please identify progress of “Focus Activities” in current year only
C = Complete (Please note complete at the end of the activity)
Bold Italics – Addition to plan
Text – (Strikethrough text) deleted from plan
INSTRUCTOR(S) NAME: JEN BOND, STEVE BUCKINGHAM
SCHOOL DISTRICT: KENNEWICK_ SCHOOL NAME: KENNEWICK HIGH SCHOOL_ PROGRAM: MARKETING_
PROGRAM STANDARDS AND
CHARACTERISTICS
2014-2015
2015-2016
2016-2017
CURRICULUM
Curriculum:
 Curriculum and instructional
materials are up-to-date
 Curriculum is aligned to the
essential learnings and grade level
expectations
 Course competencies are aligned to
local/state/national standards
 Safety competencies are integrated
into the curriculum
 Safety is taught and assessed
 Competencies for employability are
integrated into the curriculum
 Employability skills are taught,
assessed and documented
 Leadership competencies are
integrated into the curriculum
 Non-traditional career objectives
are integrated into the curriculum
Focus Activities:
Focus Activities:
• Review Entrepreneurship
• Review/submit courses for OSPI
curriculum/course offering
reapproval
• Integrate federal “food rules” into
Marketing Operations curriculum
Continuing Activities:
• Continue partnership with Junior Achievement
• Update Virtual Business software as needed
• Update/purchase additional resources for all marketing courses as needed
• Continue partnership with GESA Credit Union
• Purchase Intro to Marketing textbooks
Equipment/Facilities
 Labs/shops have appropriate
equipment
 Facilities and environment meet
safety standards
 Safety plan is on file
Focus Activities:
Focus Activities:
•
•
Continuing Activities:
• Update needs bases upon enrollment/growth
• Purchase classroom chairs as needed
Work-Based Learning
 WBL opportunities are available
for all students
 Non-traditional career options are
provided
Focus Activities:
Focus Activities:
Focus Activities:
•
•
•
Continuing Activities:
• Continue to develop and promote WBL opportunities for students in advanced Marketing classes
• Maintain documentation of extended time
Focus Activities:
•
EQUIPMENT/FACILITIES
Focus Activities:
•
WORK-BASED LEARNING
1 of 3
KEY:
Please identify progress of “Focus Activities” in current year only
C = Complete (Please note complete at the end of the activity)
Bold Italics – Addition to plan
Text – (Strikethrough text) deleted from plan
INSTRUCTOR(S) NAME: JEN BOND, STEVE BUCKINGHAM
SCHOOL DISTRICT: KENNEWICK_ SCHOOL NAME: KENNEWICK HIGH SCHOOL_ PROGRAM: MARKETING_
PROGRAM STANDARDS AND
CHARACTERISTICS
2014-2015
2015-2016
2016-2017
ADVISORY COMMITTEES
Advisory Committees
•
Review and endorse curriculum;
assure alignment to program
standards
•
Provide expertise in the design,
development and delivery of
programs/courses
•
Review labor market information
Focus Activities:
Focus Activities:
Focus Activities:
•
•
• Recruit additional advisory
committee members
Continuing Activities:
• Utilize advisory committee as resource for guest speakers
• Attend advisory committee meetings
• Provide program information to the advisory committee for review
• Review labor market information both locally and statewide; share with students
Program Improvement/Student
Recruitment
 A student recruitment plan has
been developed
 A program promotion plan is in
place
Focus Activities:
Focus Activities:
•
• Develop event(s) for CTE month
(February)
Continuing Activities:
• Continue/update program goals for recruitment/student retention
• Purchase promotional materials for display/distribution
• Participate in Lion Adventure Day & Elective Roundup
• Promote Tech Prep opportunities with parents and students
Post HS/Articulation
 Post-high school information is
integrated into the program
 Articulation agreements are in
place where feasible
Focus Activities:
Focus Activities:
Focus Activities:
•
• Provide support to students
•
applying for Tech Prep Credit
Continuing Activities:
• Provide post-secondary information to students
• Take students on field trip(s) to a college campus and to tour marketing/Business programs
• Maintain articulation agreements with CBC
Student Leadership
 Leadership competencies are
integrated into the curriculum
 Leadership skills are demonstrated
and documented
Focus Activities:
Focus Activities:
•
• Emphasize community service
activities as part of student
leadership
Continuing Activities:
• “Fun Friday” leadership activities in all classes
• Implement DECA activities into the classroom
PROGRAM IMPROVEMENT/STUDENT RECRUITMENT
Focus Activities:
•
POST HS/ARTICULATION
STUDENT LEADERSHIP
Focus Activities:
•
2 of 3
KEY:
Please identify progress of “Focus Activities” in current year only
C = Complete (Please note complete at the end of the activity)
Bold Italics – Addition to plan
Text – (Strikethrough text) deleted from plan
INSTRUCTOR(S) NAME: JEN BOND, STEVE BUCKINGHAM
SCHOOL DISTRICT: KENNEWICK_ SCHOOL NAME: KENNEWICK HIGH SCHOOL_ PROGRAM: MARKETING_
PROGRAM STANDARDS AND
CHARACTERISTICS
2014-2015
•
•
•
Professional Development
 Teachers have knowledge, training
and pathway-related industry skills
in their program area
 Teachers have recent training in
their content area
 Teachers maintain current CTE
certification and first aid/CPR
certification
2015-2016
2016-2017
Provide DECA professional development opportunities to students including:
o State FLC
o Area 6
o State CDC
o International CDC
o Pro Sports Career Days
Continue assessing leadership competencies
DECA members present chapter accomplishments to advisory committee
Focus Activities:
•
PROFESSIONAL DEVELOPMENT
Focus Activities:
• Steve – renew CTE Certificate –
exp. 6/30/2016
Focus Activities:
Continuing Activities:
• Maintain CTE certification
• Update first aid/CPR as necessary
• Identify areas for professional growth and attend workshops and inservice activities to meet needs
BUILDING PRINCIPAL APPROVAL: _____________________________________________________________
CAREER AND TECHNICAL EDUCATION DIRECTOR APPROVAL: _____________________________________
ADVISORY COMMITTEE: __
4/14/2015
______________________________________________________
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