STIMULATING INDUSTRIAL INNOVATION FOR SUSTAINABILITY: AN INTERNATIONAL SURVEY FOCUSED ON TECHNOLOGY UNITED KINGDOM Prof.dr. Jonathan Cave (RAND Europe) TABLE OF CONTENTS 1. GENERAL SETTING............................................................................................................1 1.1. Policy Framework ..................................................................................................1 1.2. Organizational Structure ........................................................................................2 1.3. Some other Initiatives ............................................................................................2 2. Department of Trade and Industry (DTI) ...............................................................................4 2.1. General Policy Orientation.....................................................................................4 2.2. Focus Area 1: Realising Our Potential Awards (ROPA) and Challenge Schemes 4 2.3. Focus Area 2: The Foresight/Link Programmes (F/L)...........................................4 3. Department of Environment, Transport and the Regions (DETR) ........................................6 3.1. General Structure and Policy Orientation ..............................................................6 3.2. The Environment Agency ......................................................................................7 3.3. Focus Area 3: The Energy Efficiency Standard of Performance (EESOP) ...........7 3.4. Focus Area 4: The Framework for Business Action ..............................................8 1. GENERAL SETTING 1.1. POLICY FRAMEWORK Policy in the United Kingdom is driven by several clear distinctions. In almost every case, the thrust of policy is to reduce the distance between the two sides. One is the distinction between public and private entities: here the government emphasises public-private partnerships, contracting-out of government activity, two-way exchange of objectives, assessment frameworks and working methods between business and government and use of a wide range of market-orientated incentive mechanisms (including incentive regulation and others described below). A second distinction separates the so-called ‘Science Base’ (public and notfor-profit research institutions and institutions of Higher Education) from private for-profit industry. Here, activity centres on schemes to increase the market relevance of University Research, place government research establishments on a private or mixed footing, and increase the scope and social relevance of industry-sponsored research and production activities both within the private research sector and (especially) in the publicly-sponsored Science Base. The third distinction is among economic, social and environmental interests (with others added depending on source). Here, the emphasis is on reconciliation – using market-oriented mechanisms to ensure that private parties face environmental and social externalities, implementing a sustainable development agenda to ensure that all stakeholders take account of each others’ interests and developing standards and assessment tools that usefully combine the ‘apples and oranges.’ As part of this framework, a number of Green and White Papers have been issued, and Ministerial Work Programmes and Spending plans contain explicit references to these goals as well as concrete performance targets. In this connection, we should mention the oversight procedures. First, the UK practice of ‘frame budgeting’ allows considerable ministerial discretion within limits negotiated with the Treasury on an annual basis. Where innovation and environmental concerns form an important part of a spending ministry’s charter (this includes the two ministries discussed below), these issues are raised during the negotiation. Progress towards performance targets and consistency with current policy are assessed by concerned Treasury and Cabinet Office personnel. Second, the UK National Audit Office evaluates specific policies for the purposes of the Parliamentary Public Accounts Committee; these evaluations have included a number of the initiatives mentioned here (especially the Energy Efficiency Standards of Performance – see Section 3.3. ). Finally, the UK government has been actively pursuing a ‘Modernising Government’ agenda that will have major effects on the organisation, if not the substance, of the initiatives described. Among the tenets of this initiative are: joined-up government; outcome (as opposed to output or activity) focus; and responsive civil service, which includes an explicit emphasis on ‘customer’ (citizen) needs as the measure of policy performance. One specific aspect of the UK situation that is worth noting is the tremendous emphasis placed on economic and social factors. This is shown through a great reliance on private markets and active consultation with all stakeholders (in terms of government performance measures, regulatory procedures, consultation exercises on major policy initiatives, Parliamentary and National Audit Office scrutiny and the broad scope of the Foresight exercises used to set strategic research priorities). Regional development considerations are actively pursued, and policy co-ordination is enforced on local government as well as business. Non-governmental bodies (such as charities and NGOs) also play active roles in determining policy. Finally, considerable attention is paid to the size and sustainability of environmental (and other) technologies in terms of market value (including technology export) and active engagement of the science and industrial base. Even ‘best practice’ guidelines, repressive regulation and levies (see Section 3.4. ) are consciously written to be UNITED KINGDOM-1 technologically neutral, to permit trading and to set targets in outcome terms as far as possible. 1.2. ORGANIZATIONAL STRUCTURE The general structures of the UK government and RTD establishments are quite complex, and not directly relevant to this survey. The following diagram indicates that part of the structure most concerned with innovation on one side and environmental issues on the other. The UK has no separate ministries of economic affairs, science and technology or environment. Responsibility for research is divided between the Department of Trade and Industry (DTI, which includes the Office of Science & Technology (OST), administers the Research Councils (RCs), oversees business development and regulates competition) and the Department for Education and Employment (DfEE, which administers ‘block grants’ for research and teaching via the Higher Education Funding Council (HEFC)). Following a reorganisation in the mid 1990’s responsibility for most environmental matters was placed in the Department of the Environment, Transport and the Regions, and especially in the Environment Agency (EA), which predates the DETR. Issues of Sustainable Development form a particular part of the EA’s charter, and policy is overseen by a Panel on Sustainable Development drawing on a wide range of government and other organisations and reporting to the Prime Minister. Prime Minister, Treasury, Cabinet Office DETR Other Ministries, Departments, NDPBs Environment Agency DTI OST DfEE RCs HEFC Sustainable Development Waste Minimisation EESOP Business Action Challenge Programmes Industry Local government Foresight/LINK ROPA Universities Figure Table 1-1: Structure of Ministries, Agencies, Initialives and Beneficiaries 1.3. SOME OTHER INITIATIVES Beyond the Departmental activities described below, we should mention the existence of a general Science and Innovation Strategy emerging in part from the Comprehensive Spending Review. This strategy aims to: 1. Sustain the excellence of the science base, in particular by spending more on multidisciplinary research and basic technology and by adjusting the balance between core and grant funding for research institutive. 2. Encourage private investment in innovation through such schemes as the Regional Venture Capital Fund, the High Tech Venture Capital Fund, the Knowledge Bank, the UNITED KINGDOM-2 3. 4. 5. 6. 7. Phoenix Fund, ‘taper relief’ from capital gains tax, Enterprise Management Initiatives, R&D tax credits, etc. The results of Foresight (see Section 2.3. ) will be increasingly used to guide government science and innovation policies, and lessons learnt from the US Small Business Innovation Programme1. Finally, the strategy proposes a policy that all intellectual property rights should go to those who carry out publicly-funded research and includes steps to change attitudes towards risk management in exploiting research results. Streamline and focus knowledge transfer schemes aimed at knowledge transfer, building innovation capacity among firms, developing collaborative research, improving industry/academia interfacing and improving the depth and quality of the technological infrastructure. These changes will critically involve the Small Business Service and Regional Development Agencies. Foster regional networks, perhaps through the establishment of a Regional Innovation Fund to sponsor cluster formation, business incubators and science parks and improve firms’ access to technological and business advice. Again, the Regional Development Agencies would play a critical role. Improve the flow of skilled researchers to industry. Improve the ability of the Higher Education sector to play a role in the knowledge economy by building on the Science Enterprise and University Challenge programmes (see Section 2.2. ). Exploit the globalisation of research by using state aids to encourage inward investment in R&D, promoting trade in UK science & technology goods and services. 1 This programme earmarks a portion of public research budgets for SMEs. It has been noted by many that in the US SME’s are the primary source of innovations, while in Europe large corporations do most of the R&D. Perhaps as a partial consequence, US R&D tends to be product-oriented and job-creating, while European R&D tends to be process-oriented and labour-saving. UNITED KINGDOM-3 2. DEPARTMENT OF TRADE AND INDUSTRY (DTI) 2.1. GENERAL POLICY ORIENTATION The DTI is broadly in charge of industrial and science policy in the UK. Its aims are broadly three-fold; to strengthen and maintain the research base (including institutions and individuals capable of generating good ideas and translating them into action; to enhance the competitiveness of UK industry and its ability to generate value and employment; and to help science and industry to alleviate rather than exacerbate social and collective problems. As far as science policy is concerned, it runs the six Research Councils that provide projectbased funding to the Science Base, especially to Universities and Government Laboratories (many of which are operated by specific research councils). These funds are channelled through the OST, which administers the Science Budget. The RC also funds specific initiatives intended to bring Science base research closer to market, such as the Realising Our Potential Awards (ROPA). The OST also undertakes a number of independent initiatives to build bridges between the Science base and industry. The DTI’s industrial policy responsibilities include, in particular, the Foresight/Link initiatives described below. 2.2. FOCUS AREA 1: REALISING OUR POTENTIAL AWARDS (ROPA) AND CHALLENGE SCHEMES The ROPA scheme provides matching money to researchers who succeed in obtaining at least £25K in private-sector support for their basic or strategic research. The awards fund ‘curiosity-driven’ projects. An additional aim is to build future collaboration opportunities, especially in new or speculative areas. The awards, which are modest in size, typically last 18-24 months. They are administered by specific research councils, and are viewed as distinct from the ‘normal’ research grants – both because they require private co-funding and because they are intentionally speculative in nature. They are not to be used as ‘top-up’ money on substantially similar projects, nor to fund collaborative efforts per se – rather, they intend to facilitate future collaboration. They are open to all researchers at institutions eligible for research council funding. The scheme is monitored through periodic surveys to test awareness, incentives to collaborate and seek outside funding (among successful and unsuccessful applicants), to validate the role of such instruments in encouraging and rewarding collaboration and to test whether collaboration becomes wider or deeper and more or less focused on broader social issues. The Science Enterprise Challenge draws on £25 M of public money to fund a competition to establish 8 University-based Centres of Enterprise. The performance targets for successful centres will include knowledge transfer, teaching of entrepreneurship, business creation and progress toward financial sustainability. The Centres will be strongly linked to local businesses. A complementary programme is the University Challenge Fund, which provides seed money to the early phases to fill the gap between research results and market application. The government provided £20 Million, matched by an equal amount from charities. Recipients are obliged to raise at least 25% of costs themselves from other sources. The scheme contains elaborate provision for the establishment of University seed funds to be used to fund specific projects. There are periodic reporting requirements, but no formal need to demonstrate business viability. While there is no overt emphasis on environmental issues, the management of the charities (the Wellcome Trust and Gatsby Foundation) have both emphasised the seriousness of funding ‘gaps’ in this area. 2.3. FOCUS AREA 2: THE FORESIGHT/LINK PROGRAMMES (F/L) The LINK scheme is the main initiative for promoting pre-competitive partnerships between UNITED KINGDOM-4 industry and the research base, and is oriented towards innovation, wealth creation and (importantly for this survey) quality of life. The priorities are identified by the Foresight Programme, which is a large, ongoing (since 1994), Delphi-based technology foresight programme. The results are used by companies of all sizes, and the process itself has broken down barriers to collaboration and focused research and industrial activity on quality-of-life issues. The results are also used across a range of government spending and policy decisions. Foresight is also administered by OST. LINK research is typically well ahead of the market but potentially viable. Participation is open to any UK company and research institution, with an emphasis on SMEs. Currently, there are over 1700 industrial participants (more than 50% SME) and 200 research base parners. Multinationals can participate if they have significant UK presence and will exploit the results of research in the European Economic Area. LINK consists of several (currently 63) programmes defined by technologies or market sectors, sponsored by Departments and/or Research Councils. All projects must involve collaboration. Overall goals are defined by sponsors in collaboration with industry and the research base, and each programme further supports networks of interested parties. Projects last 2-3 years and involve specific management structures and agreements as to how fruits will be shared. Sponsoring bodies include DTI, DETR, Department of Health, Ministry of Agriculture, Fisheries and Food, the Ministry of Defence and 5 of the 6 research councils. The main programme categories are: i) electronics/communications/IT; ii) food/agriculture; iii) biosciences/medical; iv) materials/chemicals; and v) energy/engineering. Environmentally related activities have been funded under all of these (details available on request). The initiative emerged during the Major government as a way of exploiting the widely admired results of the Foresight programme while at the same time addressing specific industrial policy issues. These included the ‘brain drain,’ dwindling private support for research in the research base, a history of foreign exploitation of basic research developed in publicly-funded establishments, and in particular a set of poor results on investment in innovation by UK businesses. In addition, it was felt that particular areas of social or public concern were underdeveloped as regards innovation. Each programme is managed by a Programme Management Committee, which selects projects via a two-stage process (outline, then full proposal) informed by peer review. The 1100 projects currently underway or completed have a value of some £530 Million, and the government spends £37 Million annually. Public funding is made available on a 50% basis, with the rest coming from industry and is based on direct costs and other factors such as licensing. Selected projects must satisfy a list of specific criteria, including match with a sponsor’s priorities, collaboration, innovation, synergy and the ability to catalyse something that would not happen otherwise. A related initiative is the Innovative Manufacturing Initiative (LINK/IMI), managed by the Engineering and Physical Sciences Research Council. This targets specific industrial sectors (currently aerospace, road transport, construction and process industries (e.g. chemicals, pharmaceuticals, biotechnology, etc.). It issues calls for proposals from collaborative teams involving industry and researchers. Technology transfer is promoted by the Teaching Company Scheme (TCS), which facilitates establishment of project-based partnerships between companies and research base. It is particularly concerned with taking forward the results of LINK research. It combines technology transfer with industry-based training for young graduates and formation of lasting partnerships. UNITED KINGDOM-5 3. DEPARTMENT OF ENVIRONMENT, TRANSPORT AND THE REGIONS (DETR) 3.1. GENERAL STRUCTURE AND POLICY ORIENTATION The DETR combines policy responsibility for regional development (including the Regional Development Agencies referred to in Section 1.3. ), the environment (particularly through the Environment Agency) and transportation. Its policy priorities are laid down in a number of periodic White papers and strategy documents aimed at these areas. It conducts R&D programmes to the tune of £110 Million per year; aspects of this programme are described in the following Table: Table 3-1: DETR R&D expenditure Area Waste Policy Air Quality Noise Chemical and Biotechnology Global Atmosphere Radioactive Substances Environment Protection Statistics and Economics Water and Land Darwin Initiative Housing and Regeneration Construction, Innovation and Research Management Wildlife and Countryside Local Government Land Use Planning and Minerals Roads and traffic/Integrated and Local Transport Freight Distribution and Logistics Road Safety and Environment Aviation Transport Security Science and Technology Policy Sub-Total Other Science Engineering and Technology programmes Energy Efficiency Best Practice Programme Environmental Technology Best Practice programme OVERALL TOTAL ALLOCATION (1999/2000 £m) 0.244 8.581 1.032 2.956 11.942 0.871 0.529 3.658 3.000 6.000 22.090 1.845 1.100 3.900 6.762 1.710 11.522 0.399 1.670 1.397 91.208 16.651 2.704 110.563 Further details of these allocations and historical and future data are available on request. In addition to direct R&D sponsorship and strategic activities, DETR also co-ordinates the ‘Greening Government’ initiative, which involves a wide range of departments in incorporating sustainable development and other environmental concerns into their activities and policies. These include targets for energy efficiency, water conservation, waste recycling, green procurement and green transport. These policies are separately binding on each department. Other DETR responsibilities include: climate change; air quality and noise; chemicals and biotechnology and environmental health; environmental management and energy efficiency; NGO-oriented programmes such as Going for Green, Tidy Britain Group, Environmental Campaigns Ltd and the Environmental Action Fund; waste, land, litter, recycling and radioactive waste, and water. In each case, there are a host of specific UNITED KINGDOM-6 initiatives2 combining a wide range of different instruments. In the interests of brevity, we shall focus on the activities of the Environment Agency within the DETR and more specifically on three initiatives administered by the EA. 3.2. THE ENVIRONMENT AGENCY The EA is a non-Departmental public body (NDPB) accountable to Ministers generally, but primarily overseen by DETR. It aims to protect and improve the environment and contribute to sustainable development, and is responsible for pollution regulation and control, management of water resources and provision of flood defence. 77% of the EA’s funding (£582 Million in 1998/9) comes from environmental and abstraction licences and flood defence levies on local authorities and the balance from a central grant. 3.3. FOCUS AREA 3: THE ENERGY EFFICIENCY STANDARD OF PERFORMANCE (EESOP) The DETR runs a specific Energy Efficiency Best Practice Programme, which provides advice and assistance to public and private sector organisations. One important component is the development and refinement of EESOPs, which have been given statutory force by the Utilities Bill. The Electricity and Gas Regulators have been given the power to oversee EESOPs and enforce good practice through a range of powers including monetary penalties. These standards are imposed to encourage energy efficiency in order to address economic, social and environmental concerns. The recent revision of the EESOP applies to separately to licensed gas and electricity suppliers. The obligations are based on consumers’ energy efficiency savings simulated through DETR computer programmes. There is no specific requirement for the amount spent in meeting the obligation, and the requirement does not specify the type of energy saving measure to be implemented – the explicit goal here is to encourage innovation and adoption of energy- and cost-effective measures. Ministers can require suppliers to concentrate on specific classes of consumers (especially pensioners and low-income consumers, for whom energy efficiency translates into lower energy costs). Obligations will be to achieved specific terawatt-hour savings (in lower bills or increased services), and will be allocated to companies based on numbers of consumers. Companies are supposed to achieve these savings by actively marketing EESOP programmes to consumers. Each programme will be scored by the regulator and counted towards the supplier’s obligation. One distinguishing feature of the new EESOPs is the outcome focus away from specific activities or expenditure and towards savings achieved. Another is programme features (e.g. the allocation scheme) aimed at levelling the playing field between producers of different sizes within the framework of a competitive market. Specifically, the new policy allows for flexibility in programme design and trading of EESOP obligations and performance. In this way, the EESOPs are intended to facilitate competition within the energy supply market and to lower barriers to entry. The standards apply to all firms supplying at least 50000 customers. Firms can earn EESOP scores by offering their programmes to other firm’s customers and will stay with the firm even if the customer moves to another supplier (while continuing to use the programme). The standards apply across all fuel types (coal, oil, gas, electricity) with specific weights tied to the Climate Change Levy (see Section 3.4. ). Among other features, the implementation 2 For example, innovative tools for tackling climate change include the Climate Change Levy (CCL), reform of electricity trading, introduction of competition in all energy markets, application of EESOPs (see Section 3.3. ) by regulators, specific renewable energy targets with elaborate transition, safety net, planning guidance and consumer involvement provisions, exemptions from the CCL for combined heat and power plants, industry-led carbon trading schemes, and flare consent trading for offshore gas producers. Some of the emission reduction initiatives are discussed further in Section 3.4. UNITED KINGDOM-7 adjusts savings so that firms do not receive undue credit for energy savings that consumers would have taken up on their own (‘deadweight’). This should encourage firms to target consumers who are otherwise uninterested in energy savings. Firms have full flexibility to contract out programme design, management and conduct (encouraging specialists to develop programmes for a UK-wide market). Collaboration is also encouraged, but responsibility remains with the supply company. 3.4. FOCUS AREA 4: THE FRAMEWORK FOR BUSINESS ACTION This area covers a range of Exhaust Emission Reduction policies targeted at business. The background is provided by studies showing that business has begun to cut greenhouse emissions, and some firms have started to report emissions and set public targets. The programme described below combines a number of initiatives intended to stimulate investment and innovation and cut costs. The principle economic instruments are: the climate change levy (and levy agreements for energy intensive industries), carbon trading and enhanced capital allowance and grant schemes. These are complemented by regulatory instruments; integrated pollution prevention and control (IPPC) regulations compelling adoption of best available techniques and review of the energy efficiency component of the Building Regulations. There are also a range of market improvement measures including the Energy Efficiency Best Practice Programme, support for improved products under the Market Transformation Programme, and assistance to benchmarking, training and education efforts, voluntary agreements with less energy intensive sectors, etc. In addition, there are a range of informational and technology-promotion measures. The climate change levy applies to all energy used by industry, commerce and the public sector. It has been modified to improve its environmental effects and protect competitiveness, e.g. by exempting renewable and high quality CHP plants. The levy does not apply to the domestic (home) sector for distributional reasons. Revenue will be recycled to business via cuts in National Insurance contributions and direct subsidies for energy efficiency measures, and is thus consistent with environmental taxation principles. To avoid economic distortion, sectors which are energy intensive, bound by IPPC regulations and exposed to international competition will be granted an 80% discount on levy rates in exchange for agreements to meet challenging targets for improving energy efficiency or reducing carbon emissions. This inclusion of past performance marks a new departure in applying such levies. As with the EESOPs, there is no requirement to use specific technologies; instead, outcome-based targets are used and trading is allowed. Fiscal support for energy efficiency measures will include enhanced capital allowances and a direct subsidy fund. The latter is targeted at SMEs and gives priority to providing access to advice, training and technologies. The carbon trading initiative has been piloted among 40 major companies and trade associations in the Emissions Trading Group. Their experience has led to concrete proposals for a nationwide scheme, which would include international trading under the Kyoto Protocol. Firms can enter the scheme by assuming an absolute carbon emissions cap (as opposed to the relative caps involved in the climate change levy schemes). In exchange, they will receive full access to the carbon markets, and may be able to ‘bank’ some permits over time. Such trading can also be used by firms who have output-related targets. It should be stressed that the intent of the scheme is to encourage voluntary reductions (estimated to save .5-2 MtC by 2010). Firms that develop new technologies will have a ready-made market for their services or products, and firms where targets are difficult to meet can be protected from distorting restrictions. UNITED KINGDOM-8