For Academic Year: 2014-2015
College of Business and Leadership
Student Learning Assessment for Undergraduate Business Programs
General Program Intended Student Learning Outcomes (Undergraduate Business Core)
1. Graduates demonstrate knowledge of the functional areas of accounting.
2. Graduates demonstrate knowledge of the functional areas of marketing
3. Graduates demonstrate knowledge of the functional areas of finance.
4. Graduates demonstrate knowledge of the functional areas of management.
5. Graduates demonstrate knowledge of the legal environment of business.
6. Graduates demonstrate knowledge of the economic environment of business.
7. Graduates demonstrate knowledge of the global environment of business.
8. Graduates demonstrate knowledge of the social and ethical obligations and responsibilities of business.
9. Graduates demonstrate the ability to use quantitative decision support tools.
10. Graduates demonstrate the ability to communicate effectively.
11. Graduates demonstrate the ability to apply knowledge of business concepts and functions in an integrated manner.
Intended Student Learning Outcomes: Accounting Major
1. Graduates will demonstrate competence in Accounting.
Intended Student Learning Outcomes: Accounting & Finance Major
1. Graduates will demonstrate competence in Accounting and Finance.
Intended Student Learning Outcomes: Business Administration Major
1. Graduates will demonstrate competence in Management.
Intended Student Learning Outcomes: Health Care Administration Major

1. Graduates will demonstrate competence in Management.
Intended Student Learning Outcomes: Human Resource Management Major
1. Graduates will demonstrate competence in Human Resource Management.
Intended Student Learning Outcomes: Integrated Business Major
1. Graduates will demonstrate the ability to apply knowledge of business and functions in an integrated manner
Intended Student Learning Outcomes: Management Major
1. Graduates will demonstrate competence in Management.
Intended Student Learning Outcomes: Marketing Major
1. Graduates will demonstrate competence in Marketing.
Assessment Instruments for Intended Student Learning Outcomes—
Direct Measures of Student Learning:
1.
Comprehensive Business Exam
Business Core Learning Outcomes #1, 2, 3, 4, 5, 6, 7, 8
Accounting ISLOs Assessed by this Measure: 1
Accounting and Finance ISLOs Assessed by this Measure: 1
Business Administration ISLOs Assessed by this Measure: 1
Health Care Administration ISLOs Assessed by this Measure: 1
Human Resource Management ISLOs Assessed by this Measure: 1
Integrated Business ISLOs Assessed by this Measure: none
Management ISLOs Assessed by this Measure: 1
2.
Marketing ISLOs Assessed by this Measure: 1
Internship Evaluation
Business Core Learning Outcomes #1, 2, 3, 4, 8, 9, 10, 11
Accounting ISLOs Assessed by this Measure: 1
Accounting and Finance ISLOs Assessed by this Measure: 1
Business Administration ISLOs Assessed by this Measure: 1
Health Care Administration ISLOs Assessed by this Measure: 1
Human Resource Management ISLOs Assessed by this Measure: 1
Integrated Business ISLOs Assessed by this Measure: 1
Management ISLOs Assessed by this Measure: 1
Performance Objectives (Targets/Criteria) for Direct Measures:
Students will meet or exceed the average score of students from peer institutions (as defined by CBE) or at least 70% of students will achieve basic competency (as defined by CBE) on the sections of the comprehensive examination related to the learning outcomes.
70% of all students completing internships will score a 3 or 4 (agree or strongly agree) with statements regarding knowledge related to the learning outcomes.

3.
Marketing ISLOs Assessed by this Measure: 1
Capstone Paper
General Program ISLOs Assessed by this Measure: 5, 6, 7, 9, 10,11
Accounting ISLOs Assessed by this Measure: none
Accounting and Finance ISLOs Assessed by this Measure: none
Business Administration ISLOs Assessed by this Measure: none
Health Care Administration ISLOs Assessed by this Measure: none
Human Resource Management ISLOs Assessed by this Measure: none
Integrated Business ISLOs Assessed by this Measure: 1
Management ISLOs Assessed by this Measure: none
Marketing ISLOs Assessed by this Measure: none
Assessment Instruments for Intended Student Learning Outcomes—
Indirect Measures of Student Learning:
1.
Alumni Survey
General Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6, 7,
8, 9, 10, 11
Accounting ISLOs Assessed by this Measure: 1
Accounting and Finance ISLOs Assessed by this Measure: 1
Business Administration ISLOs Assessed by this Measure: 1
Health Care Administration ISLOs Assessed by this Measure: 1
Human Resource Management ISLOs Assessed by this Measure: 1
Integrated Business ISLOs Assessed by this Measure: 1
Management ISLOs Assessed by this Measure: 1
2.
Marketing ISLOs Assessed by this Measure: 1
End-of-program Survey
General Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6, 7,
8, 9, 10, 11
Accounting ISLOs Assessed by this Measure: 1
Accounting and Finance ISLOs Assessed by this Measure: 1
Business Administration ISLOs Assessed by this Measure: 1
Health Care Administration ISLOs Assessed by this Measure: 1
70% of all students sampled will score a 1 or 2 (meets or exceeds target) in the assessment categories related to the learning outcomes.
Performance Objectives (Targets/Criteria) for Indirect Measures:
At least 70% of respondents will rate their satisfaction with the knowledge acquired as “average,” “above average” or “high” in the statements related to the intended learning outcome.
At least 70% of all students responding to the end-of-program survey will rate their knowledge a “above average” or “high” (4 or 5) with the statements related to the intended learning outcome.

Human Resource Management ISLOs Assessed by this Measure: 1
Integrated Business ISLOs Assessed by this Measure: 1
Management ISLOs Assessed by this Measure: 1
Marketing ISLOs Assessed by this Measure: 1
Assessment Results: Program 1 with a Major, Concentration, Specialization, Emphasis, Option, or Track in Area 1
Summary of Results from Implementing Direct Measures of Student Learning:
1. In the competency areas of Marketing, Management, Economic Environment, International Business & Global Dimensions and Social
Environment the percentage of students scoring basic or higher exceeded peer institutions. In the competency areas of Accounting,
Finance and Legal Environment the percentage of students scoring basic or higher did not exceed 70% and the percentage did not exceed peer institutions. The percentage of students scoring basic or higher in their area of study did not exceed 70% in any area of study.
2. % of students scoring a 3 or 4 (agree or strongly agree) in accounting (100%), marketing (100%), finance (100%), management (100%), social and ethical obligations (100%), communication (100%), integration of business concepts (97%), and use of quantitative support tools (100%). The percentage of students scoring 3 or 4 was 100% in every area of study related to their major.
3. % of students meeting or exceeding expectations in Legal Environments (56%), Economic Environments (75%), Global Environments (81%),
Use of Quantitative Support Tools (75%), Communication (81%), and Integration of Business Concepts (81%).
Summary of Results from Implementing Indirect Measures of Student Learning:
1. % of students that rated their knowledge as a 4 or 5 in the competency areas of accounting (100%) marketing (88%), finance (82%) management
(82%), legal environment (82%)economic environment (88%), global environment (76%), social & ethical obligations (88%), use of quantitative support tools (76%), communication (88%), and integration of business concepts (88%).
2. % of students that rated their knowledge as a 4 or 5 in the competency areas of accounting (46%) marketing (61%), finance (49%) management
(77%), legal environment (46%)economic environment (66%), global environment (62%), social & ethical obligations (79%), use of quantitative support tools (68%), communication (79%), and integration of business concepts (76%).
Summary of Achievement of Intended Student Learning Outcomes:
Intended Student Learning Outcomes
General Program ISLOs
Direct
Measure 1
CBE
Direct
Measure 2
Internship
Evaluation
Performance
Target Was…
Performance
Target Was…
Direct
Measure 3
Capstone
Paper
Learning Assessment Measures
Performance
Target Was…
Indirect
Measure 1
Alumni
Survey
Performance
Target Was…
Indirect
Measure 2
End of
Program
Survey
Performance
Target Was…

1. Accounting
2. Marketing
3. Finance
4. Management
5. Legal Environment
6. Economic Environment
7. Global Environment
8. Social/Ethical Responsibility
9. Quantitative Competence
10. Communication
11. Integration of Business Concepts
Intended Student Learning Outcomes:
Accounting Major
Not Met
Met
Not Met
Met
Not Met
Met
Met
Met
Met
Met
N/A
Direct
Measure 1
CBE
Performance
Target Was…
Met
Met
Met
Met
N/A
N/A
N/A
Met
N/A
Met
Met
Direct
Measure 2
Internship
Evaluation
Performance
Target Was…
N/A
N/A
N/A
N/A
Not Met
Met
Met
N/A
Met
N/A
Met
Indirect
Measure 1
Alumni
Survey
Performance
Target Was…
Not Met
Not Met
Not Met
Met
Not Met
Not Met
Not Met
Met
Not Met
Met
Met
Indirect
Measure 2
End of
Program
Survey
Performance
Target Was…
Met
Met
Met
Met
Met
Met
Met
Met
Met
Met
Met
1. Accounting graduates demonstrate competence in accounting
Not Met Met Met Met
Assessment Results: Bachelor of Science: Accounting Major
Summary of Results from Implementing Direct Measures of Student Learning:
1. 60% of Accounting students achieved Basic Competency or above on the CBE exam in the competency area related to their program specific learning outcome.
2. 100% of Accounting students met or exceeded sponsor expectations in the competency area of related to their program specific learning outcome.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. 100% of Accounting students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or
5.

2. 79% of Accounting students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or
5.
Intended Student Learning Outcomes:
Accounting & Finance Major
Direct
Measure 1
CBE
Direct
Measure 2
Internship
Indirect
Measure 1
Alumni
Survey
Indirect
Measure 2
End of
Program
Survey
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
1. Accounting & Finance graduates demonstrate competence in accounting & finance
Net Met Met Met Met
Assessment Results: Bachelor of Science Accounting & Finance Major
Summary of Results from Implementing Direct Measures of Student Learning:
1. 55% of Accounting & Finance students achieved Basic Competency or above on the CBE exam in the competency area related to their program specific learning outcome.
2. 100% of Accounting & Finance students met or exceeded sponsor expectations in the competency area of related to their program specific learning outcome.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. 100% of Accounting & Finance students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or 5.
2. 100% of Accounting & Finance students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or 5.
Intended Student Learning Outcomes:
Business Administration Major
Direct
Measure 1
CBE
Direct
Measure 2
Internship
Evaluation
Indirect
Measure 1
Alumni
Survey
Indirect
Measure 2
End of
Program
Survey
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
1. Business Administration graduates demonstration knowledge in management
Not Met Met Met Met
Assessment Results: Bachelor of Science: Business Administration Major

Summary of Results from Implementing Direct Measures of Student Learning:
1. 62% of Business Administration students achieved Basic Competency or above on the CBE exam in the competency area related to their program specific learning outcome.
2. 100% of Business Administration students met or exceeded sponsor expectations in the competency area of related to their program specific learning outcome.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. 90% of Business Administration students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or 5.
2. 83% of Business Administration students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or 5.
Intended Student Learning Outcomes:
Health Care Administration Major
Direct
Measure 1
CBE
Direct
Measure 2
Internship
Evaluation
Indirect
Measure 1
Alumni
Survey
Indirect
Measure 2
End of
Program
Survey
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
1. Health Care Administration graduates demonstrate competence in management
Not Met Met
Not
Measured
Met
Assessment Results: Bachelor of Science: Health Care Administration Major
Summary of Results from Implementing Direct Measures of Student Learning:
1. 40% of Health Care Administration students achieved Basic Competency or above on the CBE exam in the competency area related to their program specific learning outcome.
2. 100% of Health Care Administration students met or exceeded sponsor expectations in the competency area of related to their program specific learning outcome.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. No Health Care Administration alumni responded to the survey
2. 86% of Health Care Administration students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or 5.
Intended Student Learning Outcomes:
Direct
Measure 1
Direct
Measure 2
Indirect
Measure 1
Indirect
Measure 2

Human Resource Management Major CBE
Performance
Target Was…
Internship
Evaluation
Performance
Target Was…
Alumni
Survey
Performance
Target Was…
End of
Program
Survey
Performance
Target Was…
1. Human Resource Management graduates demonstrate competence in Human Resource
Management
Not Met Met
Not
Measured
Met
Assessment Results: Bachelor of Science: Human Resource Management Major
Summary of Results from Implementing Direct Measures of Student Learning:
1. 40% of Human Resource Management students achieved Basic Competency or above on the CBE exam in the competency area related to their program specific learning outcome.
2. 100% of Human Resource Management students met or exceeded sponsor expectations in the competency area of related to their program specific learning outcome.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. No Human Resource Management alumni responded to the survey
2. 100% of Human Resource Management students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or 5.
Intended Student Learning Outcomes:
Integrated Business Major
Direct
Measure 2
Internship
Evaluation
Direct
Measure 3
Capstone
Paper
Indirect
Measure 1
Alumni
Survey
Indirect
Measure 2
End of
Program
Survey
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
1. Integrated Business graduates demonstrate ability to apply knowledge of business core concepts and functions in an integrated manner
Met Met
Not
Measured
Not met
Assessment Results: Bachelor of Science: Integrated Business Major
Summary of Results from Implementing Direct Measures of Student Learning:

1. 100% of all Integrated Business students sampled scored a 1 or 2 (meets or exceeds target) in the assessment categories related to the learning outcome.
2. 100% of Integrated Business students met or exceeded sponsor expectations in the competency area of related to their program specific learning outcome.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. No Integrated Business alumni responded to the survey
2. 50% of Integrated Business students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or 5. (Note: 2 students graduated with the Integrated Business major in 2014-2015.
Intended Student Learning Outcomes:
Management Major
Direct
Measure 1
CBE
Direct
Measure 2
Internship
Evaluation
Indirect
Measure 1
Alumni
Survey
Indirect
Measure 2
End of
Program
Survey
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
1. Management graduates demonstrate competence in management
Not Met Met Met Met
Assessment Results: Bachelor of Science: Management Major
Summary of Results from Implementing Direct Measures of Student Learning:
1. 62% of Management students achieved Basic Competency or above on the CBE exam in the competency area related to their program specific learning outcome.
2. 100% of Management students met or exceeded sponsor expectations in the competency area of related to their program specific learning outcome.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. 100% of Management students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or 5.
2. 91% of Management students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or
5.
Intended Student Learning Outcomes:
Marketing Major
Direct
Measure 1
CBE
Direct
Measure 2
Internship
Evaluation
Indirect
Measure 1
Alumni
Survey
Indirect
Measure 2
End of
Program
Survey

Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
1. Marketing graduates demonstrate competence in
Marketing
Not Met Met Met Met
Assessment Results: Bachelor of Science: Marketing Major
Summary of Results from Implementing Direct Measures of Student Learning:
1. 54% of Marketing students achieved Basic Competency or above on the CBE exam in the competency area related to their program specific learning outcome.
2. 100% of Marketing students met or exceeded sponsor expectations in the competency area of related to their program specific learning outcome.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. 100% of Marketing students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or
5.
2. 100% of Marketing students completing the survey rated their knowledge acquired related to their program specific learning outcome as a 4, or
5.
Proposed Courses of Action for Improvement in Learning Outcomes for which Performance Targets Were Not Met:
1. Core ISLO 1: Continue to offer accounting workshops each semester as this seems to be improving student scores. BUS 202 Accounting II has been added to the Business Core for the 2015-2016 academic year
2. Core ISLO 3: Establish financial videos and tutorials and have them available in the Center for Professional Studies. Consider financial review workshops. BUS 202 Accounting II has been made a prerequisite for BUS 304 Corporate Finance and another quantitative course has been added to the Business core to better prepare students for higher level financial material
3. Core ISLO 5: Set up faculty task to review the course content in BUS 330 Legal Environment of Business content. It is expected that the delivery methods and additional course content will be designed. All faculty will be encouraged to more thoroughly cover legal aspects in all business courses as related to the main topic of the course.
4. Health Care Administration ISLO 1: Learning outcomes will be evaluated and established to be more program specific.
Student Learning Assessment for Graduate Business Programs
General Program Intended Student Learning Outcomes (Master of Business Administration)
1. Graduates demonstrate an ability to apply foundational business facts, frameworks, and theory to real world business problems. (Application of
Business Foundations)
2. Graduates demonstrate fluency in the creation, analysis, and manipulation of financial statements. (Financial Fluency)

3. Graduates demonstrate an understanding and acceptance of the multidimensional, global environment with the ability to incorporate best management practices into solutions. (Global Management)
4. Graduates demonstrate the development of an ethical and socially responsible leadership style by learning, applying and supporting approaches to inspiring, influencing and guiding others, while recognizing the impact leadership decisions have on others. (Ethical & Social Leadership)
5. Graduates demonstrate a cultivation of the skills and attitudes necessary for analyzing real- world situational problems, including the ability to critically reflect on the often complex and conflicting issues from a holistic perspective in order to make effective and ethical decisions. (Critical
Analysis)
6. Graduates demonstrate the ability to articulate strategies for effectiveness and implementation in the face of organizational and political realities, including skills and practice in critical thinking and effective communication. (Strategic Communication Skills)
7. Graduates demonstrate the capacity to review, synthesize, and present solutions to complex problems that require creativity, innovation, and lateral thought processes that encourage trial and error problem-solving techniques. (Complex Problem Solving)
8. Graduates demonstrate the ability to consider financial and nonfinancial objectives through understanding of the expectations and requirements of diverse constituencies, including the ability to balance business decisions in order to have the largest positive social impact. (Decisions Upon
Financial & Nonfinancial Objectives)
9. Graduates demonstrate the ability to question underlying assumptions and merge patterns in order to decrease risk. (Risk Management)
Assessment Instruments for Intended Student Learning Outcomes—
Direct Measures of Student Learning:
1.
2.
Business Plan Critique
Program ISLOs Assessed by this Measure: 1,2, 3, 4, 5, 6, 7, 8, & 9
ETS MBA Assessment Exam
Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6, 7, 8, & 9
Performance Objectives (Targets/Criteria) for Direct Measures:
70% of all business plan critiques sampled will score a 4 (good) or a 5
(excellent) with the statements related to the learning outcomes
Students will meet or exceed the average scaled score of students from peer institutions (as defined by ETS) or at least 60% of students will achieve basic competency (as defined by ETS)
Assessment Instruments for Intended Student Learning Outcomes—
Indirect Measures of Student Learning:
1.
MBA End of Program Survey
Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6, 7, 8 & 9
Performance Objectives (Targets/Criteria) for Indirect Measures:
At least 70% of all students responding to the end-of-program survey agree or strongly agree (4 or 5) with the statements related to all of the intended learning outcomes
2.
Alumni Survey
Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6, 7, 8 & 9
At least 70% of respondents agree or strongly agree with the statements related to all of the intended learning outcomes .
Assessment Results: Program 1 with a Major, Concentration, Specialization, Emphasis, Option, or Track in Area 1

Summary of Results from Implementing Direct Measures of Student Learning:
1. All Learning outcomes areas were met with the exception of Global Management which was not incorporated into the business plan in most cases.
2. The percentage of students scoring basic or higher did not exceed 60% and the percentage did not exceed peer institutions in any learning outcome area.
Summary of Results from Implementing Indirect Measures of Student Learning:
1. % of students that rated their knowledge as a 4 or 5 in the competency areas of business foundations (100%) financial fluency (40%), global management (100%) ethical & social leadership (100%), critical analysis (80%)strategic communication skills (80%), complex problem solving
(100%), decisions upon financial and nonfinancial objectives (100%),and risk management (100%).
2. % of students that rated their knowledge as a 4 or 5 in the competency areas of business foundations (67%) financial fluency (67%), global management (83%) ethical & social leadership (83%), critical analysis (100%)strategic communication skills (100%), complex problem solving
(100%), decisions upon financial and nonfinancial objectives (67%),and risk management (67%).
Summary of Achievement of Intended Student Learning Outcomes:
Intended Student Learning Outcomes
General Program ISLOs
2. Financial Fluency
3. Global Management
4. Ethical & Social Leadership
5. Critical Analysis
7. Complex Problem Solving
1. Application of Business Foundations
6. Strategic Communication Skills
8. Decisions upon Financial & Nonfinancial
Objectives
9. Risk Management
Direct Measure 1
Business Plan
Critique
Performance
Target Was…
Met
Met
Not Met
Met
Met
Met
Met
Met
Met
Direct Measure
2
ETS
Performance
Target Was…
Not Met
Not Met
Not Met
Not Met
Not Met
Not Met
Not Met
Not Met
Not Met
Learning Assessment Measures
Indirect
Measure 1
End of Program
Survey
Performance
Target Was…
Met
Not Met
Met
Met
Met
Met
Met
Indirect
Measure 2
Alumni Survey
Performance
Target Was…
Not Met
Not Met
Met
Met
Met
Met
Met
Met
Met
Not Met
Not Met

Proposed Courses of Action for Improvement in Learning Outcomes for which Performance Targets Were Not Met:
1. All learning outcomes will be reviewed and new learning outcomes will be created to be more specific
2. Revised learning outcomes that relate to subject-matter within accounting and finance will be supported by the addition of core MBA courses in quantitative and finance, as well as additional accounting courses as electives.
3. More emphasis will be placed on integrating global business topics in required core MBA courses to better prepare students for a global business environment
4. Review of MBA 620 (Application of Business Theory to Managerial Functions) will take place as a possible course that may return to being a required course for all MBA students or those with a lower GPA, as it provides a comprehensive overview of all fundamental areas covered with the MBA program. Requiring this course for students (exempting those with higher GPAs) may provide substantial support to better improve the fundamental business competencies that are expected at the graduate business level.
General Program Intended Student Learning Outcomes (Master of Organizational Leadership)
1. Identify leadership problems and apply leadership theory to real world problems (Identify problems and apply theory)
Broad-Based Learning Goal associated with this Outcome: 1
2. Communicate effectively in writing and/or oral presentations . (Communication)
Broad-Based Learning Goal associated with this Outcome: 4
3. Apply appropriate qualitative and quantitative research methods to investigate and solve problems in organizations. (Research)
Broad-Based Learning Goal associated with this Outcome: 5
4. Critically reflect on proposed projects and issues, foresee obstacles to project implementation, and apply a systematic process for dealing with challenges. (Challenges)
Broad-Based Learning Goal associated with this Outcome: 6
5. Demonstrate an understanding of social responsibility of leaders and their organizations, including an understanding of the value of diversity in leadership and leadership development ( Social Responsibility)
Broad-Based Learning Goal associated with this Outcome: 3
6. Demonstrate the ability to initiate, implement, and complete multi-step project. (Multi-step Project)
Broad-Based Learning Goal associated with this Outcome: 1
7. Analyze, collect, evaluate and synthesize information from multiple sources. ( Data Collection )
Broad-Based Learning Goal associated with this Outcome: 2, 4 & 6

Assessment Instruments for Intended Student Learning Outcomes—
Direct Measures of Student Learning:
1. Capstone Paper
Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6, & 7
2. Capstone Proposal Presentation
Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6, & 7
Assessment Instruments for Intended Student Learning Outcomes—
Indirect Measures of Student Learning:
Performance Objectives (Targets/Criteria) for Direct Measures:
75% of students will Score a 1 or 2 (Meets or exceeds expectations) in each of the assessment categories related to learning outcomes.
75% of students will score a 1 or 2 (meets or exceeds expectations) in each of the assessment categories related to learning outcomes.
Performance Objectives (Targets/Criteria) for Indirect Measures:
1. Alumni Survey
Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6 &7
2. End of Program Survey
Program ISLOs Assessed by this Measure: 1, 2, 3, 4, 5, 6 &7
At least 85% of students agree or strongly agree with statements related to all
MOL intended learning outcomes
At least 70% of all students responding to the end-of-program survey agree or strongly agree (4 or 5) with the statements related to all of the intended learning outcomes
Assessment Results: Program 1 with a Major, Concentration, Specialization, Emphasis, Option, or Track in Area 1
Summary of Results from Implementing Direct Measures of Student Learning:
1. The learning outcome was met in the areas of Identifying Leadership Problems (100%), Communication (100%), Research (100%), Multi-step projects (92%), Social Responsibility (100%), and Analyzation, etc. of Data (100%). The learning outcomes were not met in the areas of Critical
Reflection (16%)
2. The learning outcome was met in the areas of Identifying Leadership Problems (85%), Communication (85%), Research (85%), and Multi-step projects (92%). The learning outcomes were not met in the areas of Critical Reflection (69%),
Summary of Results from Implementing Indirect Measures of Student Learning:
1. % of students that rated their knowledge as a 4 or 5 in the competency areas of identifying problems and applying theory (100%) communication
(92%), research (100%) challenges (83%), social responsibility (92%), multi-step projects (92%), and data collection (92%).
2. % of students that rated their knowledge as a 4 or 5 in the competency areas of identifying problems and applying theory (90%) communication
(90%), research (70%) challenges (70%), social responsibility (90%), multi-step projects (80%), and data collection (70%).
Summary of Achievement of Intended Student Learning Outcomes:

Intended Student Learning Outcomes Learning Assessment Measures
General Program ISLOs
Direct
Measure 1
Capstone
Paper
Direct
Measure 2
Capstone
Presentation
Indirect
Measure 1
Alumni
Survey
Indirect
Measure 2
End of
Program
Survey
1.
2.
3.
4.
5.
6.
7.
Identify problems and apply theory
Communication
Research
Challenges
Social Responsibility
Multi-step Project
Data Collection
Performance
Target Was…
Met
Met
Met
Not Met
Met
Met
Met
Performance
Target Was…
Met
Met
Met
Not Met
Not Met
Met
Not Met
Performance
Target Was…
Met
Met
Met
Met
Met
Met
Met
Performance
Target Was…
Met
Met
Not Met
Not Met
Met
Not Met
Not Met
Proposed Courses of Action for Improvement in Learning Outcomes for which Performance Targets Were Not Met:
1. The presentation assignment will be reviewed to determine if directions for incorporation of all learning outcomes are clear and that rubric appropriate for the assessment of these learning outcomes.
2. The capstone assignment will be reviewed to determine if directions for incorporation of all learning outcomes are clear and that rubric appropriate for the assessment of these learning outcomes.

Section II: Operational Assessment ( Note: Complete this section only if you received first-time accreditation or reaffirmation of accreditation after January 1, 2011 .)
Name of Academic Business Unit
Operational Assessment
Intended Operational Outcomes:
1. COBAL will build program enrollment to a level sufficient to support its development as a strong, regionally –respected provider of business and leadership education
2. COBAL will have a strong and regionally-respected faculty
3. COBAL will cultivate outside resources that will support the enhancement of programs, faculty and facilities
4. COBAL will be a point of intersections between the academic and the business and not-for-profit communities
5. COBAL will maintain strong customer satisfaction with the programs and services that it offers
6. COBAL will have a vibrant environment, encouraging participation in non-classroom opportunities that foster personal and professional growth
Assessment Measures/Methods for Intended Operational Outcomes:
Performance Objectives (Targets/Criteria) for Operational Assessment
Measures/Methods:
1. Student Profile Report
Intended Operational Outcomes Assessed by this Measure: 1
2. Faculty Workload/Professional Development Report
Intended Operational Outcomes Assessed by this Measure: 2
3. Institutional Advancement Report
Intended Operational Outcomes Assessed by this Measure: 3
4. Student Engagement Report
Intended Operational Outcomes Assessed by this Measure: 4
COBAL will have growth in the areas of enrollment, enrollment from outside Lucas County, tradition age students, and number of feeder schools.
COBAL will have 65% or an annual increase of courses taught by fulltime faculty and courses taught by doctorally or professionally qualified faculty. 50% of full time faculty will present at a national or regional conference every two years. 25% of full time faculty will be published in a refereed publication every 3 years.
COBAL will have an increase in the number of grants sought and received, alumni making gifts, and number and amount of donation from the private sector.
COBAL will have an increase in the number of community leaders presenting in classes or COBAL sponsored events, attendees at non-

degree program events, and number of graduates (or 80%) participating in internship opportunities.
5. Student/Alumni Satisfaction Survey
Intended Operational Outcomes Assessed by this Measure: 5
6. Career services, Alumni, Interview Coordinator, Advising and
Enrollment Reports
Intended Operational Outcomes Assessed by this Measure: 6
COBAL will have 75% student satisfaction rate in the following areas: overall, advising, quality of instruction, and faculty care of students; a
60% student satisfaction rate in the following areas: internship opportunities, and course availability; a 75% alumni satisfaction rate in the following areas: overall, career preparation, and graduate school preparation; and 60% rate of employment of alumni within one year.
COBAL will have an increase in the percent of students participating in foreign travel, internships, career services programs, interview sessions, service and service learning, business organizations, and networking.
Summary of Results from Implementing Operational Assessment Measures/Methods:
1. Student Profile Report showed a decrease in the overall enrollment of undergraduate majors, but an increase in the % of students outside Lucas county, the % of traditional age students and the number of feeder schools student are coming from
2. Faculty Workload/ Professional Development Report showed an increase in the % of classes taught by permanent faculty, but a decrease in the
% of classes taught by terminally degreed faculty. 79% of faculty attended a National or regional conference within the last 2 years and 36% presented at those conferences. 36% of faculty published in a refeed publication in the last 3 years.
3. Institutional Advance report showed no increase in # of grants and appropriations sought or $ received, no increase in the # of alumni making an annual gift or the $ received, and no increase in the # of private sector donations or the $ received.
4. Student Engagement Report shows a decrease in the number of community leaders presenting in classes or COBAL sponsored events, an increase in the number of attendees at non-degreed programming offered to the business and not-for-profit community, and an increase in the
% of students participating in internship or mentoring opportunities
5. The Student /Alumni Satisfaction Survey shows satisfaction with all 16 areas of satisfaction excluding daytime course availability (54%- Target
60%) and alumni Satisfied with preparation for grad school (73% -target 75%). Overall student and alumni satisfaction, satisfaction with Advising and Quality of Instruction, Faculty Care of Students, and Fair and Unbiased treatment of students, and satisfaction with Timely Feedback and the ability of alumni able to find employment within 1 year were all over 90%
6. The Career Services, Alumni, Interview Coordinator, Advising and Enrollment reports showed a decrease in the number of student participating in foreign travel, career Services programming, and practice interview sessions, but an increase in participation in service learning, participation in Business organizations, and networking events. It also showed an increase in the number of active alumni.

Summary of Achievement of Intended Operational Outcomes:
Intended Operational Outcomes
Operational
Assessment
Measure/
Method 1
Student
Profile
Operational
Assessment
Measure/
Method 2
Faculty
Workload/
Prof. Dev report
Performance
Target
Was…
Performance
Target Was…
Operational Assessment Measures/Methods
Operational
Assessment
Measure/
Method 3
Institutional
Advancement
Report
Operational
Assessment
Measure/
Method 4
Student
Engagement
Report
Operational
Assessment
Measure
Method 5
Student/
Alumni
Satisfaction
Survey
Operational
Assessment
Measure/
Method 6
Career
Services, Etc.
Report
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
Performance
Target Was…
1. COBAL will build program enrollment to a level sufficient to support its development as a strong, regionally –respected provider of business and leadership education
2. COBAL will have a strong and regionally-respected faculty
3. COBAL will cultivate outside resources that will support the enhancement of programs, faculty and facilities
4. COBAL will be a point of intersections between the academic and the business and not-for-profit communities
5. COBAL will maintain strong customer satisfaction with the
Met
N/A
N/A
N/A
N/A
N/A
Met
N/A
N/A
N/A
N/A
N/A
Not Met
N/A
N/A
N/A
N/A
N/A
Met
N/A
N/A
N/A
N/A
N/A
Met
N/A
N/A
N/A
N/A
N/A

programs and services that it offers
6. COBAL will have a vibrant environment, encouraging participation in non-classroom opportunities that foster personal and professional growth
N/A N/A N/A N/A N/A Not Met
Proposed Courses of Action for Improvement in Operational Outcomes for which Performance Targets Were Not Met:
1. During the 2015-16 academic year, COBAL will work with the Office of Institutional Advancement to create the Fra Luca Pacioli Society as a way to increase engagement with our alumni and community stakeholders. The Fra Luca Pacioli Society will honor Pacioli, who is a Franciscan mathematician that is credited with the development of the double entry accounting system. Initially, the minimum gift will be an amount equal to the years of Lourdes existence, which currently is 57 years, therefore a donation to COBAL for $57 or greater will provide recognition. Further, with the expansion of our existing Business Leadership Advisory Council membership with the simultaneous launching of our new Executive-in-Residence program, we are anticipating the opportunity to cultivate additional corporate sponsorship and financial support from a broader spectrum of our business stakeholders.
2. With a decrease in enrollment a decrease in the number of students participating in opportunities is likely to decline. We will be changing the outcome from an increase in number to an increase in percent of students to get a more accurate picture that will translate with the ebb and flow of enrollment.