PROGRAM OUTCOMES AND COURSE MATRIX - A.A.S. Management – Marketing Concentration
Program Outcomes
1. Complete an accounting cycle of a business by analyzing
transactions, recording journal entries, posting to the ledger,
preparation of year end adjusting/closing entries, calculation of net
income/loss and preparation of financial statements.
2. Identify the different forms of business organizations; identify the
managerial roles and responsibilities.
3. Interpret and apply statistical methods
4. Identify legal concepts and terminology, applicable legal standards,
and various statutory provisions and apply those concepts to various
arenas in the field of business
5. Identify and comprehend fundamental marketing principles
6. Comprehend and apply current computer applications software
7. Comprehend functions performed by the U.S. financial system
8. Identify and distinguish among the different forms of market
surveys and differentiate between various types of samples and
sampling methods
9. Demonstrate the techniques of selling such as prospecting, product
presentation, and demonstration and closing a sale
10. Demonstrate comprehension of advertising terms and concepts.
Identify and distinguish between the different forms of media
11. Identify forms of retailing organizations. Analyze consumer
behavior and demonstrate knowledge of merchandise management
and pricing
BU
101
X
BU
201
BU
203
BU
301
Major Courses
BU
BU
BU
401 500 701
BU
402
BU
403
BU
404
BU
405
X
X
X
X
X
X
X
X
X
X
PROGRAM OUTCOMES AND COURSE MATRIX - A.A.S. Management – Real Estate/Insurance Concentration
Program Outcomes
BU
101
1. Complete an accounting cycle of a business by analyzing
transactions, recording journal entries, posting to the ledger,
preparation of year end adjusting/closing entries, calculation of net
income/loss and preparation of financial statements.
2. Identify the different forms of business organizations; identify the
managerial roles and responsibilities.
3. Interpret and apply statistical methods
4. Identify legal concepts and terminology, applicable legal standards,
and various statutory provisions and apply those concepts to various
arenas in the field of business
5. Identify and comprehend fundamental marketing principles
6. Comprehend and apply current computer applications software
7. Comprehend functions performed by the U.S. financial system
8. Understand NY State insurance law; successful completion of
Insurance I and II will satisfy the educational requirements for the NY
State Broker’s License Examination
9. Understand NY State real estate law; successful completion will
satisfy the educational requirements for the NY State Real Estate
Salesperson’s License Examination
10. Understand NY State real estate law; successful completion will
satisfy the educational requirements for the NY State Real Estate
Broker’s License Examination
June 2014
BU
201
BU
203
BU
301
Major Courses
BU
BU
BU
401 500 701
BU
305
BU
306
X
X
BU
307
or
BU
310
BU
308
X
X
X
X
X
X
X
X
X