Informatica Cloud
Air Force Personnel Operations Agency (AFPOA)
Virtual Vendor Day
23 September 2011
Juan Carlos Soto
SVP & GM, Cloud Data Integration & B2B Data Exchange
Informatica Corporation
© 2009 Informatica. Company Confidential. Forward-looking information is based upon multiple
assumptions and uncertainties and does not necessarily represent the company’s outlook.
Agenda
• About Informatica
• Informatica Cloud Integration
• Q&A
2
Informatica
The #1 Independent Leader in Data Integration
•
Founded: 1993
•
2010 Revenue: $650 million
•
5-year Average Growth Rate:
20% per year
•
Employees: 2,125+
•
Partners: 400+
•
•
Major SI, ISV, OEM and
On-Demand Leaders
Customers: 4,280+
•
84 of Fortune 100
•
87%+ of Dow Jones
•
Government Organizations in
20 countries
•
$650
$600
$550
$500
$450
$400
$350
$300
$250
$200
$150
2005
2006
2007
2008
2009
2010
# 1 in Customer Loyalty
Rankings (5 Years in a Row)
3
Business Value Through Trustworthy, Actionable, Authoritative Information Assets
Trust
Monitor
Act
Govern
Deduplicate
Discover
Relate
Information Infrastructure
Resolve
Standardize
Enrich
Cleanse
Profile
Data Quality
Cloud Computing
Recognize
Sense
Complex Event
Processing
Model
Master Data
Management
Enterprise
Data Infrastructure
Partner Trading Network
(B2B)
EDI
NACHA
HIPAA
Ultra Messaging
Cloud Data Integration
Enterprise Data Integration
B2B Data Exchange
ILM
4
Agenda
• About Informatica
• Informatica Cloud Integration
• Q&A
5
Cloud Computing
IT giants talking about cloud…
6
Cloud computing market is still confusing
The significant problems we face cannot
be solved at the same level of thinking
we were at when we created them.
-- Albert Einstein
Source: Forrester consulting presentation
7
All parts of IT moving to cloud
The rise of the Hybrid IT organization
SaaS
Your
New
Hybrid
IT
Org
Your
IT
Org
PaaS
Custom
Application
Mainframe
Custom
Application
IaaS
Custom
Application
Custom
Application
Custom
Application
Your
Company
8
All parts of IT moving to cloud
The rise of the Hybrid IT organization
SaaS
PaaS
Your
New
Hybrid
IT
Org
IaaS
“We used to have the luxury of thinking
about our four walls.”
Custom
Application
Norm
Fjeldheim, SVP
and CIO, Qualcomm
Custom
Custom
Mainframe
Custom
Application
Application
Application
WSJ On-line: 25 April 2011, “The View from the CIO’s Office”
Custom
Application
Your
Company
9
“Cloud First” Strategies increasingly common
“The movement to the cloud is a
one-way street.”
Vivek Kundra, Federal Chief Information Officer
Comments before the TechAmerica Cloud2 Commission
July 7, 2011
10
Cloud Market
Analysts consensus: Cloud growth rate 4-6X On-premise IT (20-27% CAGRs)
Forecast: Global Public Cloud Market Size, 2011 To 2020
April 2011 “Sizing
The Cloud”
11
Two enterprise views: Are You Using SaaS?
IT leaders
procurement
leaders
12
Enterprise Cloud Adoption Accelerating
IT increasingly a partner in the process
Cloud First
(IT Led)
Business-IT
Collaboration
IT
involvement
in decision
making
LOB Led
(IT Approved)
LOB Owned
(Outside of IT)
2012-2013
Pre-2010
2010-2012
2013 
13
Cloud Adoption requires Data Integration
“No Software” does not mean “No Integration”
• Enterprises procuring more
Cloud solutions; Cloud
deployments growing larger
• SaaS sprawl and rogue
cloud deployments rampant
• Value of Cloud deployments
maximized when integrated
with on-premise systems
• Data fragmentation increasing
• IT accountable for Cloud SLAs
and Cloud Data Governance
• Cloud control needed
14
15
Informatica Recognized “Next Wave” in 2005
16
Vision Announced in 2006
• Phase 1: Connectivity to Leading SaaS Vendors
• Phase 2: On-Demand Data Integration Solutions
• Phase 3: On-Demand Data Integration Platform
17
Informatica’s History in Cloud Data Integration
Cloud Data
Integration Platform
Cloud
Data Integration Service
Connectivity
Q3 2011
Mobile
Q2 2011
Summer 2011
Q4 2010
D&B360 partnership, Enterprise, Express
Q3 2010
Trust.InformaticaCloud.com
Q2 2010
Informatica Cloud Plug-Ins B2B Transformation Plug-ins
Q1 2010
Data Archive Cloud Store Option
Q4 2009
Informatica Cloud 9
Q3 2009
PowerCenter on Amazon
Q1 2009
Informatica Cloud Data Synch Service
Q3 2008
Informatica Cloud Data Loader
Q1 2008
Informatica Cloud Data Quality Assessment
Q2 2007
Informatica Cloud Data Replication Service
Q1 2006
PowerExchange for WS & Salesforce.com
www.InformaticaCloud.com
18
Informatica Cloud
Purpose-built, easy-to-use cloud services
19
Informatica Cloud
Integration as a Service
Your Organization
1
2
20
Informatica Cloud
Integration as a Service
Your Organization
1
2
DB/File
Interfaces
Secure Agent
3
21
Informatica Cloud Security
•
Informatica Cloud does not stage/host data
•
•
Direct connection established between Agent and Cloud
service
All Connections use Standard Internet Security
•
•
VeriSign 128-bit SSL Certification V3
3 Levels of Certification:
•
Data Center – SAS 70 Type 2 (conducted semi-annually)
•
Application Certification (Symantec via AppExchange)
•
3rd Party Certification – Network penetration and
Application Assessment by SecureWorks (annually)
22
Informatica Integration as a Service
100K jobs/day, 20B transactions/month, 99.9% Uptime
23
Primary Cloud Integration Use Cases
Migration
Sync
Cleansing
Validation
Replication
Your Company
24
Informatica Cloud Editions
Industry
First!
25
Informatica Cloud Momentum
+1,300 Companies: SMB and Enterprise Adoption
Financial
Services
and Insurance
Business
Services
Healthcare and
Life Sciences
Manufacturing
Media &
Entertainment
Telecommunications
High
Technology
26
Informatica Cloud Strategy Summary
Data Integration for Hybrid IT
Data
Platform for
Hybrid IT
Cloud
Services for
All
Seamless
integration of
cloud and on
premise data
Empower entire
range of users –
from line of
business to IT
and developers
Enable new
services and
business models
Execution in hybrid
environments;
cloud services and
on premise
software
Cloud services
for products in
the Informatica
portfolio
Embed
integration
natively into cloud
stacks and
solutions
“Informatica
Inside”
27
Market Leading Integration in the Cloud
Bringing breadth of integration for the cloud, to the cloud
Informatica Cloud
Informatica Platform
SWIFT
Cloud and BPOs
Application
Database
Unstructured
NACHA HIPAA
…
Partner Data
28
Know Your Cloud Integration Options
1
2
3
4
5
Hand Code
Free Tools
Outsource
On-Premise
Tools for IT
Cloud Services
29
Integration Platform for Hybrid IT
Broadest integration options
Informatica Cloud
Public Cloud
Traditional
On-premise
Informatica
Hybrid
Integration
Platform
Private Cloud
Partner
30
Cloud-Based Integration Considerations
1. Multitenant vs. Hosted
4. IT or LOB Usability
2. Rapid Deployment
5. Scalability
3. Ease of Use
6. Vendor Viability,
Security &
Transparency
Whitepaper available @ www.informaticacloud.com/resources
31
5 Ways to Control the Cloud
1. Don’t Wait to Integrate
2. Make Data Quality a Top Priority
3. Align with the Business Early (and Often)
4. Think Big, Start Small
5. Beware of Point Solutions, Unproven Vendors, or
Service Providers that impede control of your data
www.InformaticaCloud.com
32
Informatica: Uniquely Positioned for Cloud
• Experience and Momentum
• 5 year history of cloud integration
• 1,300 companies, 100K jobs/day,
20B records/month
www.InformaticaCloud.com
• Platform
• Market-leading data integration and
data quality technology on any
combination of on-premise and cloud
• Vision and Strategy
• Hybrid IT
• Cloud for All
• Informatica Inside
33
From Enterprise Computing to Cloud Computing
Enabling the Virtual, Hybrid IT Organization: Enterprise + Cloud
ON PREMISE
IN THE CLOUD
CONTROL YOUR DATA EVERYWHERE – IT’S YOUR DATA
34
Agenda
• About Informatica
• Informatica Cloud Integration
• Q&A
Informatica’s Air Force District Manager:
Srinivas Kosaraju
skosaraju@informatica.com – (571) 295-5452
Additional Cloud resources and free trial:
http://InformaticaCloud.com
Cloud First Buyers Guide:
http://www.cloudbuyersguide.org/the-guide/
35
Thank you.
Juan Carlos Soto
jcsoto@informatica.com
Air Force District Manager - Srinivas Kosaraju
skosaraju@informatica.com
(571) 295-5452
36
Appendix
Cloud Computing Background Information
37
Cloud computing is the top technology trend
in 2010 (and 2011)
Source: Gartner (Oct 2009, Oct 2010)
38
Essential Characteristics of Cloud Computing
Category
Description
On-demand
self-service
A consumer can unilaterally provision computing capabilities,
such as server time, storage and network, as needed
automatically without requiring human interaction with each
service provider
Resource
pooling
The provider’s computing resources are pooled to serve
multiple consumers using a multi-tenant model
Rapid
elasticity
Capabilities can be rapidly and elastically provisioned to scale
out and scale in
Measured
service
Resource usage can be monitored, controlled and reported
providing transparency for both the provider and consumer
Broad network
access
Capabilities are available over the network and by
heterogeneous thin and thick client platforms (programmable
APIs)
Source: NIST
39
Three Service Models…
Category
Description
SaaS
Capability provided to the consumer is to use the provider’s
applications running on a cloud infrastructure
PaaS
Capability provided to the consumer is to deploy onto the
cloud infrastructure consumer created or acquired
applications using the tools and programming language
provider by the provider
IaaS
Capability provided to the consumer is to provision compute,
storage, network resources
Source: NIST
40
… and Four Deployment Models
Category
Description
Private cloud
The cloud infrastructure is operated solely for an
organization
Public cloud
The cloud infrastructure is made available to the general
public and is owned by the organization selling cloud
services
Community
cloud
The cloud infrastructure is shared by several organizations
and supports a specific community that has shared concerns
Hybrid cloud
The cloud infrastructure is a composition of two or more
clouds (private, public, or community)
Source: NIST
41
Main Characteristics of Cloud Computing
• Self service, on-demand, available over network
• Elasticity to scale up and scale down
• Pay-as-you-go, measured service
• Ideally on a pooled, standardized infrastructure
to maximize economic benefits
• Multi-tenant applications and infrastructure
• Typically relies on horizontal scaling
42
Cloud Computing Landscape Assessment
Most important areas: SaaS, PaaS, IaaS Private, and IaaS Public
Private
Clouds
SaaS
n/a
Public
Clouds
Broadest
adoption,
good growth
Hybrid
Clouds
Community
Clouds
Minimal Adoption
PaaS
Early adoption around SaaS Gated by broader success of
ecosystems, recent
private clouds
investments promising
IaaS
Ent  Private | Public  SMB
Early enterprise adoption,
poised for high growth
Will have significant data
integration implications
Based on NIST definition of Cloud Computing
43
Cloud Adoption Fundamentals
• Drivers
• Economics and Scale
• Agility
• QoS
• Speed Bumps
• Security
• Integration
• QoS
44
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