Product Development and Commercialisation Fund
(PCF)
[Company Name, ROC Number, and address]
KINDLY COMPLETE THE FORM AND SUBMIT TO
Research, Development & Commercialisation Ecosystem
Multimedia Development Corporation Sdn Bhd
MSC Malaysia Headquarters
2360 Persiaran APEC
63000 Cyberjaya
Selangor Darul Ehsan
Attn. to: Ms. Pak Mei Yuet
Email: mypak@mdec.com.my
Phone No: 03-8315 3099
Fax No: 03-8315 8786
Important Reminders
 Please be informed that we will not process your PCF application if:
 It is incomplete and/or
 It does not comply with the format spelled out in this form and/or
 Your company is not eligible as per PCF eligibility criteria
About PCF
To help local MSC Malaysia companies to accelerate the development and
commercialisation of innovative, market driven products/solutions/services for global
market
IC-RDCE-PCF-APPFORM V18.3
Page 1 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
1. SECTION A: BACKGROUND OF APPLICANT (“Company”)
1.1 Name of MSC Malaysia Status
Company:
1.2 Company Registration Number:
1.3 Incorporation Date:
1.4 MSC Malaysia Status Approval
Date:
1.5 Registered Address:
1.6 Address at MSC Malaysia:
1.7 Telephone Number:
1.8 Fax Number:
1.9 Primary Contact Person
1.9.1
Name:
1.9.2
Designation:
1.9.3
Email:
1.9.4
Mobile:
1.9.5
Direct Line:
IC-RDCE-PCF-APPFORM V18.3
Page 2 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
1.10
Secondary Contact Person
1.10.1
Name:
1.10.2
Designation:
1.10.3
Email:
1.10.4
Mobile:
1.10.5
Direct Line:
1.11 Shareholding Details
1.11.1
Authorised Capital (RM):
1.11.2
Paid Up Capital (RM):
1.11.3
Shareholding structure
Shareholders of the
Company
% of
Shareholding
No. Of
Shares
Value of
Shares
(RM)
If individual,
If the
please state shareholders
nationality. If are related,
company,
please state
please state
the
country of
relationship
incorporation
Total
1.11.4
If any shareholder specified in Item 1.11.3 above is a company, please provide details of its
equity structure in the table below:
Shareholders
of the
Company
Shareholders
IC-RDCE-PCF-APPFORM V18.3
% of
Shareholding
No. of
Shares
Value of
Shares
If the
If individual,
shareholders
please state
are related,
nationality. If
please state
company,
the
please state
relationship
country of
incorporation
Page 3 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
Total
1.12 Current Workforce
Title
Local
Foreign
Total
Management
[designation]
[designation]
Professional / Technical
[designation]
[designation]
[designation]
Admin / Clerical / Support /
Marketing
[designation]
[designation]
TOTAL
1.13 Solvency Status
1.13.1 The Company is not the subject of a winding up order. (
) True
(
) False
1.13.2 The Company is not the subject of a claim by any third party for the dissolution of the
Company or for the appointment of a liquidator (including a provisional liquidator), receiver,
judicial manager, trustee, administrator, agent or similar officer for the Company or over any
part of the assets of the Company. ( ) True ( ) False
1.14 Declaration of Interest
Please provide details if any shareholder or director of the Company is an immediate family
member (i.e. parent, sibling, spouse, child) of any director or employee of MDeC.
Name of shareholder or
director of Company
IC-RDCE-PCF-APPFORM V18.3
Whether
shareholder or
director
Name of director or
employee of MDeC
Relationship
Page 4 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
SECTION B: BUSINESS TRACK RECORDS
2.1
MSC Malaysia - Qualifying
Activities (as stated in the
MSC Conditions of Grant):
2.2
Please provide the financial information (as per audited account) in RM (‘000) for the past three (3)
recent and consecutive years
Item
Year 1
(RM)
Year 2
(RM)
Year 3
(RM)
Total Local Sales
Total Export Sales
Total Operational Expenditure
Total Capital Expenditure
Total Profit/ (Loss) Before Tax
Total R&D Spending
Outstanding Account Receivables
Outstanding Account Payables
Fixed Assets
Current Assets
Total Assets
Short-term liabilities
Long-term liabilities
Total Liabilities
2.3
Innovation Track Records
2.3.1 Previous creations / works / products by the Company.
IC-RDCE-PCF-APPFORM V18.3
Page 5 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
Type of Creation / Works /
Products (e.g. hardware,
software, design, animation,
games etc.)
Name / Title
Year of project
completion
Whether
commercialised
(Y/N). If Yes,
please specify
year and revenue
to date
2.3.2 Intellectual Property filed / registered by Company (i.e. patents, utility innovations, industrial
designs, trade / service marks)
Intellectual Property Name Type
Country
Year of
Filing
Registered or
Pending
Registration
Reg. No. (if
registered)
2.3.3 Copyright
Where a statutory declaration has been affirmed to evidence the Company’s ownership of copyright
over any creations / works / products, please provide details as follows:
Date of
Statutory
Declaration
Description / Title
2.4
Kindly state if your company is currently a recipient of, or have previously received any funding
from MDeC and/or any other Government Ministries or agencies. If yes, please state the following
particulars:
Type /
Name of
Fund
Ministry /
Agency
IC-RDCE-PCF-APPFORM V18.3
Project Title
Year
Received/
Duration
Grant
Amount
(RM)
For
previous
grant
recipient,
whether
the
project
funded
has been
Page 6 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
completed
(Y/N)
SECTION C: DETAILED PROJECT PROPOSAL
3.1
Project Title :
3.2
Problem Statement
Provide the problem statement and clearly describe the rationale for the proposed product in meeting
market demands and addressing problems faced by the market. Please state if your proposed product
is meeting local and/or global market demands.
3.3
Project Description
3.3.1 Describe in detail how the proposed product addresses the problem statement.
3.3.2. Describe the unique selling point or differentiation of the proposed product vis-a-vis local and
international competitors’ solution. Identify the uniqueness and innovativeness of the proposed
product.
3.3.3 Describe in detail the new Intellectual Property (IP) (i.e. patent, trademark, copyright, etc) that will
be developed and protected. (Note: It is mandatory to deliver at least one Intellectual Property
(IP) (i.e. patent, trademark, copyright, etc) filed arising from this project. If you plan to file
patent, please perform prior art search first to confirm the proposed patent is patentable.)
Type of Intellectual Property
to be filed (i.e. patent,
trademark, copyright,
industrial design, etc)
Brief description of the IP
Where will the IP be filed?
3.3.4 Provide the approaches, technologies used to develop the proposed product. Provide system
architecture/design and process flow of the proposed solution.
3.4
Project Activities for Product Development Phase
IC-RDCE-PCF-APPFORM V18.3
Page 7 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
Describe the Project activities, deliverables, resource allocation and timelines. Fill in the Gantt chart
below. (Note: Each project is funded for up to 18 months only with Product Development phase
ranging from 4 months to 12 months and up to 6 months of Commercialisation phase).
No
Activity
Duration
Resource
Month
1
2
3
4
5
6
7
8
9
10
11
12
Please provide measurable deliverables every 4-months.
Deliverable
Title
Delivery Format (what is to be
delivered, e.g. software, firmware,
hardware, paper documents, IP)
Delivery timeframe (end 4th
month, end of 8th, end 12th
month). Include the delivery
timeframe for the IP filed
mentioned in section 3.3.3
End of 4th Month
Detailed description of
deliverables including
measurements, etc
End of 8th Month
End of 12th Month
Please ensure that the above project activities and deliverables are mapped against the Project Cost (refer
to 3.7) and the Gantt chart (refer to 3.4).
3.5
Project Risks and Mitigation Plan for both Product Development phase and Commercialisation phase
Identify all risks and challenges that can potentially affect delivery of the Project within the
stipulated timeframe. Provide a plan to mitigate the identified risks. You may use the following
template.
Description of risk
3.6
Impact to Project
(High/Medium/Low)
Probability of
occurrence
(High/Medium/Low)
Mitigation Plan
Project Personnel for Product Development Phase
3.6.1 Provide a project organisation chart and outline the roles of each project team member.
Indicate the personnel to be hired.
3.6.2 Provide the qualification and related experience of the personnel hired / to be hired. Please use
the following template. Provide CVs for all personnel involved in this project as per CV format
attached.
No
Designation
Qualification
IC-RDCE-PCF-APPFORM V18.3
Role in
Project
Required
Skills and
Experienc
e
No. of
positions
opened /
required
No of positions
currently
Filled
Vacant
If filled, please
state:
 Name
 Nationality
 Please
Page 8 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
provide CV
per format
provided
3.7
Total Filled (Malaysians)
Total TBH (Malaysians)
Total Filled (Foreigners)
Total TBH (Foreigners)
Project Costing
State all the financial assumptions that were used in arriving at the project costing (i.e. depreciation
rate, exchange rate, etc.) as this is an important element which will be assessed.
3.7.1 Summary of Project Cost
Total Cost
Breakdown
Estimated Cost (RM)
(Exclude 6% GST)
Item
4th
month
[3.7.2] Total Operational
Expenditure
8th
month
12th
month
13th18th
month
Total
30% to 70%
of Total
Project Cost
[3.7.3] Total Capital
Expenditure
[3.7.4] Total Other Costs
[3.7.5] Total Commercialisation
Cost
TOTAL PROJECT COST
30% to 70%
of Total
Project Cost
100%
3.7.2 Part 1 – Operational Expenditure (Product Development phase only)
Estimated Cost (RM)
(Exclude 6% GST)
Item
4th
month
8th
month
12th
month
Total
Total (Salary)
IC-RDCE-PCF-APPFORM V18.3
Page 9 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
Total (EPF / SOCSO)
Total (Intellectual Property )
Total Operational Expenditure
Salary
State breakdown on estimated salary, EPF / SOCSO expenses.
Expenditure Breakdown
No.
Current
Full
Time
Annual
Salary
(RM)
Employee
Name and
Designation
Period
engaged
on
project
Estimated Salary Cost (RM)
Percentage
of time
spent on
project (%)
4th
month
8th
month
12th
month
Total
1.
2.
Total
(Salary)
EPF/SOCSO
No.
Item
1.
Employment Provident Fund
(EPF) payment
2.
SOCSO Payment
Percent of
annual
salary (%)
Estimated Cost (RM)
4th
month
8th
month
12th month
Total
Total (EPF / SOCSO)
Intellectual Property Cost
State the estimated cost of registering Intellectual Property (i.e. country filed, lawyer
fees, IP filing fees, etc)
No
Item
IC-RDCE-PCF-APPFORM V18.3
Calculations
Assumptions
Estimated Cost (RM)
(Exclude 6% GST)
Page 10 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
4th month
1.
Intellectual Property
8th month
12th month
Total
Type of IP, filing
location, details
of IP Cost
Total (Intellectual Property)
3.7.3 Part 2 – Capital Expenditure (Product Development phase only)
Provide justification (i.e. price per unit, quantity, technical specifications) for all required
hardware, software and networking items and submit these cost estimates in the following
format.
Estimated Cost (RM)
No.
1
Hardware, Software
and Network Facilities
Price per
unit
Quantity
Technical
specifications
(Exclude 6% GST)
4th
month
8th
month
12th
month
Total
<Provide details>
2
3
4
Total Capital
Expenditure
3.7.4. Part 3 - Other Costs (Product Development phase only)
Other Costs can be in two (2) forms:
a. Outsourcing: Non-core
(i.e. not knowledge-intensive) activities of the proposed Project can be outsourced subject to the PCF
Committees’ approval. Please provide justifications and describe in detail the outsourced work, i.e.
provider’s name, provider’s corporate profile, scope of work, deliverables, time involvement, fees. Please
provide supporting documents.
b. R&D Collaboration with Universities or Research Institutions
Please provide justifications and describe in detail the R&D collaboration work, i.e. provider’s name, scope
of work, deliverables, time involvement, fees. Please provide supporting documents.
No
Description
IC-RDCE-PCF-APPFORM V18.3
Estimated Cost (RM)
(exclude 6% GST)
Page 11 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
4th month
8th month
12th month
Total
Total Other Costs
3.7.5
Part 4 - Commercialisation Cost
Provide estimated commercialisation-related cost with justifications to achieve your
sales targets within 6 months after the product development phase.
The sales target will be tied to the final grant reimbursement of 20%. This 20% will only be
disbursed upon delivering the sales target as per your specified timeline.
Eligible Expenses for Commercialisation
1. Branding cost.
2. Advertising and Promotion
a) Digital advertisement (i.e. social media, mobile with justification)
b) Market Collaterals (i.e. Product packaging and design)
3. Market research and market validation.
4. Purchase of market data.
5. Participation in local & global trade fairs, exhibition, technology conventions to understand competitive
landscape and MDeC and Matrade organised trade missions.
6. Testing or certification cost.
Salaries including EPF, SOCSO of key sales & marketing personnel
7. Legal advisory cost – relating to distribution/reseller, licensing, franchising agreement
8. Travelling cost
*Restricted only to travelling cost spent for meeting potential customers and for participation in trade fairs,
exhibitions and etc. with justifications provided (i.e. company to provide full details of customer, objective,
outcomes etc. ). Only applies to economy class travel with no more than 2 persons per trip.
9. Accommodation
*Restricted only to accommodation cost spent during business trips for meeting potential customers and
for participation in trade fairs, exhibitions and etc. with justifications provided (i.e. co to provide full details
of customer, objective, outcomes etc. ). Claimable amount for accommodation in Asia and non-OECD
countries is limited to RM500 per day. Claimable amount for accommodation in OECD countries is limited
to RM700 per day. Any extra cost will be paid by the company itself.
Important note: If your company is awarded the Market Development Grant (MDG) from Matrade
pre/post PCF approval, then you are NOT allowed to double claim for the same expenses from PCF.
IC-RDCE-PCF-APPFORM V18.3
Page 12 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
Estimated Cost (RM)
No
Item Details &
Justifications
Item
1
Salary
(Details to be given in the
table below)
2
EPF
(Details to be given in the
table below)
(Exclude 6% GST)
4th
month
8th
month
12th
month
13th-18th
Month
Total
Summary of Commercialisation cost
IC-RDCE-PCF-APPFORM V18.3
Page 13 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
3
SOCSO
(Details to be given in the
table below)
4
(To add other
commercialisation
Cost. Pls give the
cost description and
justifications.)
Total Commercialisation
Cost
Salary
State breakdown on estimated salary, EPF / SOCSO of key sales & marketing personnel
Expenditure Breakdown
No.
Employee
Name and
Designation
Current
Full Time
Annual
Salary
(RM)
Period
engaged on
commercialis
ation
Estimated Salary Cost (RM)
Percentage
of time
spent for
commerciali
sation (%)
4th
month
8th
month
12th
month
13-18th
month
Total
1.
2.
3.
Employment Provident Fund (EPF)
4.
SOCSO
Total
3.8
Source of Funding
Explain the source of funding for the balance of the project cost in the event your company is
awarded the PCF grant. If the source of funding is from 3rd party, please provide evidence.
IC-RDCE-PCF-APPFORM V18.3
Page 14 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
SECTION D : PROJECT COMMERCIALISATION
4.1
Market Potential
Identify and describe the target market(s) for the proposed product in terms of value / units / geography and provide
independent and current data on growth projections for at least 3 years.
4.2
Competition and Strategic Positioning
4.2.1 Identify and describe the key competitors with respect to the identified target market(s)
4.2.2 Explain how you intend to position your company relative to your key competitors.
4.2.3 Explain the product(s)’ positioning vis-à-vis the competitor offerings in terms of product
pricing, features, performance, delivery and other relevant parameters.
4.3
Business Model and Sales Target
4.3.1 Describe the business model and commercialisation/sales strategies of the proposed product.
(Please declare if the commercialisation activity is to be carried out by your sister or
subsidiaries or holding company and provide explanation).
4.3.2 Provide Letter of Intent from existing and/or prospective customers (local &/ international)
stating their intention to purchase the proposed product. Include the scan image of the letter.
4.3.3 Provide sales targets and market share goals for the next 3 years in relation to the identified
target markets and declared positioning strategy.
Calculation
Assumptions (price per
license, no. of licenses,
no. of users, usage
rates, etc)
Description
Sales target ( – by
18th month)
Local
Sales
(RM)
XX
•
Export
Sales
(RM)
Revenue per year (please specify year)
Year 2
19th – 24th month
Local
Sales
(RM)
Export
Sales
(RM)
Local
Sales
(RM)
Export
Sales
(RM)
Year 3
Local
Sales
(RM)
Export
Sales
(RM)
YY
Note: XX and YY is your sales target. The sales target will be tied to the final grant
reimbursement of 20%. This 20% will only be disbursed upon delivering the sales target as
per your specified timeline. Sales made to the your subsidiaries or holding company is not
considered as contributing to the sales target unless your business model states that they are
acting as your sales agent of the subsidiaries or holding as declared here.
IC-RDCE-PCF-APPFORM V18.3
Page 15 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
4.3.4 Provide profit and loss projections for 3 years. Tell us the potential Return of Investment
(ROI) of the proposed product from the PCF grant amount if you are awarded.
Calculations
Assumptions
Description
Year 1
Year 2
Year 3
TURNOVER
Xxx
LESS: COST OF SALES
Xxx
Gross Profit
LESS: OPERATING EXPENSES
Total Expenses
NET PROFIT
ROI (%) on the PCF
(assume grant amount
total project cost
whichever is lower)-amount
4.4
grant amount.
of up 50% of
or RM750K,
Turnover/grant
Marketing Capabilities
4.4.1 Provide a sales and marketing organization chart and outline the roles of each sales and
marketing team member. Indicate the sales and marketing personnel to be hired.
4.4.2 Provide the following details of all key sales and marketing personnel hired / to be hired
(provide CVs for all key sales and marketing personnel hired as per CV format attached).
No
Designation
Qualification
Role in
Project
Required
Skills and
Experienc
e
No. of
positions
opened /
required
No of positions
currently
Filled
Vacant
If filled, please
state:
 Name
 Nationality
 Please
provide CV
per format
provided
Total Filled (Malaysians)
Total TBH (Malaysians)
Total Filled (Foreigners)
Total TBH (Foreigners)
IC-RDCE-PCF-APPFORM V18.3
Page 16 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
4.5
Financial Management Capabilities
4.5.1Provide an organization chart of the financial team and outline the roles of
each financial team member. Indicate the financial personnel to be hired.
4.5.2 Provide the following details of all key financial personnel hired / to be hired (provide CVs for
all key financial personnel hired as per CV format attached). (Note: PCF supports funding 1 financial
person at 30% time involvement in the project. Please include this cost item in the above 3.7.2 Part 1
– Operational Expenditure)
No
Designation
Qualification
Role in
Project
Required
Skills and
Experienc
e
No. of
positions
opened /
required
No of positions
currently
Filled
Vacant
If filled, please
state:
 Name
 Nationality
 Please
provide CV
per format
provided
Total Filled (Malaysians)
Total TBH (Malaysians)
Total Filled (Foreigners)
Total TBH (Foreigners)
4.6 Please take note that all government grants are expected to contribute to the National Level KPIs i.e.
contribution to GNI/GDP, number of new high value jobs created, impact to community/society,increase
ROI and increase exports.
Describe how the proposed product potentially contributes any or/all of the National Level KPIs. You may
pick and choose the relevant National Level KPI/s:
a) Contribution to GNI/GDP
GDP = EBITDA + Employee Compensation (wages, salary, bonus etc.)
GNI = GDP +/- Net income from abroad (corporate & labour)
GNI Calculation Template_11072012.xlsx
You may use the attached Excel worksheet for ease of calculation.
IC-RDCE-PCF-APPFORM V18.3
Page 17 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
b)
Number of new jobs created. Please state how many of these new jobs attract average
minimum income per month of RM7,000.00.
_____________________________________________________________________________
c)
Increase ROI
_____________________________________________________________________________
d)
Increase exports
______________________________________________________________________________
e)
Impact to community/society. Please quantify the impact (i.e. SME enablement leads to
increased xx productivity, B40 (bottom 40 i.e. an estimated 11.7 million or 40% of citizens in
Malaysia that live within a household income of below RM3,050 per month.
_____________________________________________________________________________
f)
Please describe in detail any other value proposition arising from this project not mentioned
above.
IC-RDCE-PCF-APPFORM V18.3
Page 18 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
SECTION E: SUBMISSION FORM CHECKLIST
(Please check and confirm that the following are complete and included in the submission)
5.1 One hardcopy and one softcopy of the following documents:
(Note: Softcopy in PDF format to be saved onto CD-ROM)
Duly signed of this application form
Latest SSM search and Certified true copy of Form 9, full set of Form 24, Form 32A (if
applicable), Form 44, Form 49, and M&A of the Company
Certified true copy of Company’s latest audited account / management accounts for the last three
(3) years
CVs of all project personnel referred to in Item 3.6 (Section C) of this Application Form, as per
the template attached herein below
CVs of all key sales and marketing personnel referred to in Item 4.4 (Section D) of this
Application Form, as per the template attached herein below
CVs of all key financial management personnel referred to in Item 4.5 (Section D) of this
Application Form, as per the template attached herein below
Declaration by Company on its solvency status referred to in item 1.13(Section A)
5.2 Filled up all sections in this Application Form:
Section A
Section B
Section C
Section D
IC-RDCE-PCF-APPFORM V18.3
Page 19 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
Section E
Section F - Signed Declaration at Item 7 herein below
5.3 Payment
Non-refundable cheque for RM 3,180 (inclusive of 6% GST) payable to Multimedia
Development Corporation Sdn Bhd as processing fee
5.4 AQIR :
The Company has responded to and completed latest MDeC’s AQIR
IC-RDCE-PCF-APPFORM V18.3
Page 20 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
SECTION F : DECLARATION
We, …………………………………………………….<company name>…………….<company no.>
(“the company”)hereby declare and state the following:
6.1
Intention to Apply
The Company intends to apply to MDeC for funding under the Product Development and
Commercialisation Fund (PCF) to assist the Company in carrying out product development and
commercialisation activities for the proposed project identified in this application (“the Project”).
6.2
6.3
Acknowledgment
(1)
The Company acknowledges that the submission of this application and/or the fulfilment
of the Eligibility Criteria specified in paragraph 6.3 below do not create an obligation or
guarantee on the part of MDeC to approve the application herein. If this application is
approved, any decision conveyed by MDeC to the recipient on the scope and amount of
the funding offered (the “Grant”) and the conditions upon which the Grant is subjected to,
shall be final and not open to any negotiation, appeal or recourse. If the application is
rejected, the decision conveyed by MDeC to the Company shall be final and is not open
to appeal or any other recourse by the Company.
(2)
The Company hereby acknowledges that while MDeC will use reasonable effort to
safeguard the confidentiality of the information submitted in this application, MDeC shall
be entitled to:
(a)
disclose the information submitted herein to such persons involved in the
evaluation process of this application including without limitation MDeC’s
employees, consultants, agents, advisors and/or such other persons as may be
appointed by MDeC;
(b)
use any information submitted herein for the purposes of consolidation, analysis,
and / or preparing statistics, provided that no identifiable details of the Company
is disclosed and if the Company does not agree that any part of the information
provided herein can be used for such purpose, it should expressly identify such
data and highlight the same to MDeC in advance in this Application Form.
Eligibility Criteria
The Company is required to meet the following Eligibility Criteria to be eligible to apply for the
Grant and upon receipt of the Grant shall continuously comply with such Eligibility Criteria at all
times thereafter, throughout the availability period of the Grant:
(1)
The Company:
(a) Is a company incorporated in Malaysia; and
IC-RDCE-PCF-APPFORM V18.3
Page 21 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
(b) Is not the subject of a winding up order; and
(c) Has a paid up capital of at least RM200,000; and
(2)
More than 50% of the legal and beneficial ownership of the Company is vested in
Malaysian(s); and
(3)
a. The Company is not listed on local and/or international bourses and is not a company
in which more than 50% of its ultimate legal and beneficial ownership (direct or indirect)
is vested in a listed company; and
b. If the Company has previously received any such funding for a different product
development and commercialisation project(s), such project(s) has been completed
successfully; and
6.4
(4)
The Company is not a recipient of, or has previously received any funding under PCF
from MDeC; and
(5)
The Company is and has been an MSC Malaysia Status Company for at least one (1) year
as at the date of the application and complies with all conditions thereunder, including has
responded to quarterly AQIR surveys conducted by MDeC; and
(6)
Work on the Project (which is the subject of the Grant application) has not been
completed as at the date of this application; and
(7)
The Company is not listed on local and/or international bourses and is not a company in
which more than 50% of its ultimate legal and beneficial ownership (direct or indirect) is
vested in a listed company.
Specific Conditions
In the event this application is approved, the Company acknowledges and hereby agrees to be
bound by such conditions as may be specified in the Funding Agreement to be signed with
MDeC which shall include but not limited to the following conditions:
(1)
No part of the Project can be outsourced unless such outsourced portion(s)
(a) pertains to non-core R&D activities only;
(b) has been expressly declared in this application form; and
(c) has been approved by PCF committees.
(2)
The Company shall submit to MDeC evidence of Intellectual Property Right having been
created under the Project, comprising at least One (1) of any of the following:
IC-RDCE-PCF-APPFORM V18.3
Page 22 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
6.5
(a)
filing applications of patent (excluding divisional patent), utility innovation, trade /
service mark or industrial design with the relevant authorities; or
(b)
assertion of ownership of copyright by way of affirmation of statutory declaration.
Utilisation of Grant
In the event this application is approved, the Grant will be made available on a reimbursement
basis in accordance with such milestones as may be specified in the Funding Agreement and the
Company shall only utilize the Grant for APPROVED CLAIMABLE COSTS only. “Approved
Claimable Costs” is defined to mean such item(s) and amount(s) that are eligible to be claimed
under the Grant and incurred by the Company in relation to the Project as specified in the
Funding Agreement. Unless specified otherwise in the Funding Agreement, Approved Claimable
Costs will be limited to the following categories:
a) Operational Expenditure (OPEX)
(1)
(2)
(3)
Salary
 Payment voucher
 Salary report / List of payroll
EPF / SOCSO
 EPF & SOCSO statement
 Payment voucher
IP Registration
 Proof of IP filing
 Receipt
 Invoice
 Payment Voucher
b) Capital Expenditure (CAPEX)
(1)
Hardware, Software and Network Facilities
 Invoice
 Delivery order
 Payment voucher / receipt
c) Other Cost
(1) Outsourcing: Non-core
 Invoice
 Payment voucher / receipt
(2) R&D Collaboration with Universities or Research Institutions.
 Invoice
 Payment voucher / receipt
IC-RDCE-PCF-APPFORM V18.3
Page 23 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
d) Commercialisation Cost





6.6
Purchase Order
Invoice
Delivery order
Payment Voucher / Receipt
Salary report / List of payroll (for the sales & marketing person/s if applicable)
Liability to Repay the Grant
In the event this application is approved, the Company shall, in the event the Funding
Agreement is terminated, be liable to repay to MDeC the full amount of the Grant disbursed to
the Company or such smaller sum as MDeC in its sole and absolute discretion may specify in
accordance with the provisions of the Funding Agreement.
6.7
True and Accurate
The Company hereby declares that all information, financial and other statements, reports and
other documents and data furnished, or to be furnished to MDeC, in connection with the Project
and this application does not contain any untrue statements and were honestly provided and made
upon due and careful inquiry and we have not omitted to state any fact(s), the omission of which
makes such statements misleading.
6.8
Personal Data Protection Statement
The Company hereby represents and warrants that with regard to the personal data (as defined
under the Personal Data Protection Act 2010) provided to or to be provided for the purpose(s) of
and/or in connection with this application and the Project, the Company has obtained the
required consent for MDeC to process the personal data in question. The Company agrees that,
with regard to the personal data which may be provided by MDeC to the Company for the
purpose(s) of and/or in connection with this application and the Project, the Company shall
comply with the Personal Data Protection Act 2010.
<The remainder of this page is intentionally left blank>
IC-RDCE-PCF-APPFORM V18.3
Page 24 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
Submitted by and on behalf of
name>…………….<company no.>:
Signature
:
Date
:
…………………………………………………….<company
Name / NRIC :
Designation :
Email
:
Phone
:
Signature of witness :
Date:
Name / NRIC :
Designation :
Email
:
Phone
:
IC-RDCE-PCF-APPFORM V18.3
Page 25 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
ATTACHMENT
To guide the Company in its application herein, the following are some of the key considerations to be
taken into account when assessing the application:
ASSESSMENT CRITERIA
Category 1: Technical Merits









The problem statement shows that the company has conducted a comprehensive market study and has in-depth
understanding of the market needs.
Proposed solution is innovative, unique and sufficiently differentiated from local and global competitors’ solutions.
Proposed approach, technologies, system architecture/design are relevant, scalable, flexible and not obsolete.
Proposed hardware, software, network facilities, resources and other support are relevant to the success of the project.
Project activities, project deliverables, resource allocation and timelines are realistic and achievable.
Key project risks been adequately identified and there is a credible Risk Management Plan.
The project team has the necessary skills and experience / track record to deliver the project.
Substantial involvement of Malaysian Knowledge Workers in the core project elements.
Project manager has a proven track record or experience in project management.
Category 2: Commercial Merits







The company has defined its target market accurately and there are credible projections of future market growth. The
company target market is the global market.
The company has clear sales targets and market share goals been established in terms of geography and timelines.
The company has submitted credible Letter of Intent from prospective clients.
The company has a clear understanding of the competitive landscape within their target markets and has drawn up a
credible positioning strategy for their product vis-à-vis competitors (The positioning strategy must be supported by
the proposed product pricing, features, performance and delivery).
The company’s sales strategies, business model, identification of customers are credible, sustainable and attainable to
achieve commercialisation targets within 6 months after the product development phase.
Adequate sales & marketing expertise with proven track record to achieve commercialisation within 6 months after the
product development phase.
To what extent can the project outputs potentially meet National Level KPI? (FYI: These are explained in the PCF
Application Template).
a) Contribution to GNI /GDP
b) Number of new jobs created. And how many of these new jobs attract average minimum income per month
of RM7,000.00.
c) Increase ROI
d) Increase exports
e) Impact to community/society
Category 3: Financial Merits




Integrity in cost estimates. (i.e. Salaries, IP cost, capital expenditure cost , , commercialisation cost and etc.)
How healthy is the company’s financial standing?
Is there evidence of financial management capabilities and resources?
Company has adequately addressed the source of funding for this project. If the source of funding is from 3rd party,
company has provided adequate evidence.
IC-RDCE-PCF-APPFORM V18.3
Page 26 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my
Curriculum Vitae Template
Please use the following format when submitting the curriculum vitae of all project personnel and marketing personnel:
A.
B.
C.
Personal Data
Salutation
:
Name
:
Date of Birth
:
Nationality
:
Educational Qualification
Degree/Diploma
:
Field
:
Year of Award
:
Name and Place of Institution
:
Employment History (starting with current employer)
Name of Employer
:
Period of Employment (state the year)
:
Title of Position Held
:
Work Experience (describe the
project/sales & marketing/finance
experience and achievements)
:
(Repeat for each position held)
IC-RDCE-PCF-APPFORM V18.3
Page 27 of 27
Multimedia Development Corporation Sdn. Bhd. (389346.D)
2360 Persiaran APEC, 63000 Cyberjaya, Selangor Darul Ehsan, Malaysia.
Telephone: +603 8315 3000 Fax: +603 8318 8519 Email: clic@mdec.com.my
IC-RDCE-PCF-APPFORM V17.8
Page 25 of 27
URL: www.mscmalaysia.my