ID: 6f5d099611ee1ba894
N VENU
Address: Plot No. 349, Sharadhanagar Colony,
Near Punchamukhi Hanuman Temple, Vanasthlipuram,
Hyderabad – 500 070
Phone: +91 9985322252, +91 9703404122
Mail: nallamalla2008@gmail.com
Senior Management – Sales and Marketing
Profile at a glance:
Entrepreneurial leader recognized for ability to penetrate new markets, garner impressive sales
growth and strengthen market share and profitability.
 Accomplishments and integrity-driven professional with expertise in business development and success
in customer service management.
 Recognized as a savvy leader with strengths in engineering business processes, driving continuous
improvements, building consensus, recognizing and accelerating peer strengths and driving business
growth.
 Intelligent business strategist with highly diverse business knowledge and propensity to initiate positive
changes.
 Capitalize on strong business acumen and natural leadership skills to steer teams and company in new
directions
A hands-on problem solver with a high rate of achievement and an appetite for new challenges
evolving innovative solutions to deliver best possible level of ‘WOW’ appreciation from customers.
CAREER SYNOPSIS
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Demonstrated progressive career escalation over the period of 14 years experience in sales of Dairy
Industry.
Business Development: Demonstrated success in surpassing corporate goals; increase in productivity
and profitability and revenue generation for the organization.
Sales and Marketing: Skilled in conceptualizing and implementing strategies as a part of brand building
and market development effort.
Effective Communicator: Excellent communication skills with proven team building and management
abilities.
Market Penetration: Recognized for identifying opportunities, overcome objections, build relationships
and successfully infiltrate in the market; mastery in selling new product offerings.
PROFESSIONAL EXPERIENCE
 TIRUMALA MILK PRODUCTS (PVT).LTD
Marketing Manager (Dec 2006 till date)
Company profile: One of the top dairy industry in South India, reputed for high technology,
innovation-whole milk, toned milk, double toned milk, milk& milk products categories.
Accomplishments:
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Achieved 100% growth in milk sales of each branch
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Successfully implemented 100% cash & carry system branch wise.
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Revitalized the brand TIRUMALA, improved its availability in remote areas and enhanced profits in
competitive market twin cities with an intensive network of 1500 agents and distributors from 8 nos.
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Fostered good relations with resolved agents& distributors and provided them with value added
services with prompt resolution of pending issues.
Responsibilities:
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Spearheading business growth for the organization through adept management of four branch
managers and 25 sales executives, stirring sales growth and proficient management.
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Conducting detailed market study to analyze the latest market trends and tracking competitor
activities and providing valuable inputs for fine tuning the selling and the marketing strategies.
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Maintaining MIS and rendering the same to all the levels of management whenever required.
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Managing business development activities and accountable for the top-line profitability and increased
sales growth.
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Identifying and networking with reliable channel partners, resulting in deeper market penetration
and reach.
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Ensuring cost effective logistic operations & seamless materials movement to ascertain sufficient
inventory levels at each sales outlet.
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Conducting weekly & fortnight meetings and discussing the day to day problems facing by the agents
& distributors as well as guiding them in to right direction with out any problem to the branch
managers.
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Allocating the monthly budget plan to each branch manager and also give the idea to the branch
manager about the transport and distribution network by providing good service to distributors and
agents.
 DODLA DAIRY LIMITED, HYDERABAD
Career Graph: Branch Sales Manager
Marketing Head – South
: Area Manager
March 2005 - December2006
Reporting to
August 1999 – February 2005
Company Profile: One of the 2nd Top Dairy Industries in South India. Reputed for high technology
Innovation Whole Milk, Toned Milk, Double Toned Milk, Ghee, Flavored Milk categories
Accomplishments:
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Achieved 80 % growth in Ghee Sales and 100% in Milk sales.
Successfully launched products like Ghee, Flavored Milk in twin cities.
Revived the Brand Dodla branded milk and fetched profits in Twin Cities from 1000 agents.
Systematized the market network activities and accomplished improved addressability and market
penetration.
Resolved the entire pending issues with the agents, distributors.
Responsibilities:
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Supervised and Mentored team of 4 area sales managers / 15 executives in twin cities –
Executing effective plans to meet agreed – to volumes, market share and profit objectives of the
branch through proper motivation of sales personnel.
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Steering sales operation involving effective promotional activities, product awareness in Twin
Cities and ensuring that all team and individual targets are met within stipulated time frame.
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Conducting market research to analyze market trends and monitor competitor activities.
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Devising market penetration strategies innovatively for more increased sales and profits.
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Cultivating relationships with existing clientele/channel partners ensuring repeat sales.
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Developing product launch strategies and introducing new product in the market; implementing
post launch strategies to sustain sales efforts and growth.
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Analyzing competitors and market moves for improved market positioning.
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Monitoring budgets regularly and forecasting based on data available and analyzing market
trends.
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Managing the promotion activities and executing pioneering ideas to increase brand awareness.
 HERITAGE FOODS(INDIA) LIMITED, HYDERABAD
Career Graph: Senior Executive Sales
Branch Head
Management Trainee
August 1997 – August 1999
December 1993 – July 1997
Reporting
to:
Company Profile: One of The top Diary Industry in South India.
Whole Milk, Toned Milk, Double Toned Milk, Ghee, Flavored Milk categories
Accomplishments:
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Successfully created Brand Visibility in the Twin Cities.
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Improved market share in all the products in Twin Cities.
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Successfully launched products like Ghee, Flavored Milk in twin cities.
Work Outline: Sales Operation ● Target Achievement
● Mentoring Sales Team
●
Distributor
Management ● Organization Institutional Sales ● Analyzing Market Potential ● Promotion Activities
● Managing Product Launch Activities
EDUCATION
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M.B.A in Marketing from
B.A from
:
:
shivaji university
osmania university
PERSONAL DETAILS
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Date of birth: 4th April 1969
Languages known: English, Hindi and Telugu