Allentown Materials Corp. (B)

Evaluation of a Change Effort
 Did
the managers select the right design
solutions? Is the organization design
changing in a way demanded by its
environment?
Allentown Materials Corp. (B)

Evaluation of a Change Effort
 Are
the methods by which the changes
implemented effective in getting the
commitment of people in the organization?
Recommendations for Change

Increase integration by developing a project
organization
–
–

Identify and develop integrators in marketing
Identify project teams for each project
composed of appropriate level people
Top Team becomes Resource Allocation
Team (RAT)
–
–
Quarterly project reviews with RAT
Eliminate present product review meetings
Recommendations for Change
Communicate new project organization to
division
 Develop interpersonal competence of
people to function in new organization

–
–
–
–
Train integrators
Develop effective project teams
Team-building for top management
Training and development in conflict
management
Recommendations for Change
Improve group/functional relations through
special Inter-group Problem Solving
Meetings
 Top team to develop objectives and
strategies for the division
 Stronger, more personal

Allentown EPD: New Products






Year
1990
1991
1992
1993
1994
Resistors
1
0
4
0
6






Capacitors
0
0
0
0
3
Allentown EPD: Conflict
Resolution Styles




Styles
Forcing
Smoothing
Constructive
1992
3.1
3.0
2.9




1994
2.8
2.5
3.5
Allentown EPD 1994

What did we miss?
What is a Successful Change?
The future state is reached
 Performance in the future state meets or
exceeds expectations
 Transition costs are managed and false
starts are minimized
 The organization is capable of continuing to
change and improve

Change Readiness
Ch = (D x F x P) > C
 Ch = Change
 D = Dissatisfaction with the status quo
 F = Clear model or vision of future state
 P = Planned process for managing change
 C = Cost of change to individuals and
groups
