Mass Media
Jan Keltner
C4B
2013/2014
Content of my presentation
 The distribution of mass media
 TV
 Internet
 Radio
 Newspaper
The distribution
 4 forms of mass media
 TV
 Internet
 Radio
 Newspaper
 Broadsheets
 Tabloids
Television
 Most popular type of mass media
 Adventige – approachable source of information and culture
 Disadvantige – might be manipulative – advertising
 UK – BBC, Chanel 5 or IBAC
 USA – CBS – TV, CNN, Fox TV
 CZ – ČT 1, ČT 2, Nova, Prima
Internet
 a worldwide network usable through our computers
 Advantige – huge amount of information
 Disadvantage - no verification of the data, viruses, hackers
 All of other mass media have their own webpage
Radio
 Audio broadcasting
 News, music, traffic news
 Advantage - best way to obtain reliable information or listen




to music
Disadvantage - you have to concentrate on it quite a lot in
order to understand the sense
UK – BBC
USA – NBC, CBS
CZ – český rozhlas, evropa 2
Newspaper
 a set of large printed sheets of paper containing news,
articles, advertisements, etc.
 Advantage - Fresh news daily ,with crosswords, you can read
it when you have time
 Disadvantage - Lots of unnecessarily information, big format
 2 forms
 Broadsheets - Provide information about political events,
catastrophes, crimes, business, culture and sports
 Tabloids - Provide information about lives of famous people and
their scandals, hoaxes, crime stories