Reseller Training
What Does Reflect Measure?
Your core personality
Behaviors you’ve developed to
counter core personality traits
Additional behaviors
developed by using Reflect
•
•
•
Reflect measures soft skills as your natural personality traits
People develop coping mechanisms and behaviors over time
Reflect helps accelerate personal development by suggesting new behaviors
2
Personality & Behavior
What is personality?
What is behavior?
Personality is who you are—
a combination of emotional,
attitudinal, and behavioral response
patterns
Behavior is the range of actions or
mannerisms made by an individual
Personality is a strong driver of Behavior
Personality
Behavior
Reputation
3
Design Concept
Reflect was designed to be self-directed and scalable—offering an experience for
the individual that will offers improved self-awareness, a personal development
plan, and myriad of resources to begin individual development journey
Student Experience Workflow
Assess
Discover
Improve
4
Reflect Competency
• Results are displayed on a “personality spectrum” with two
ends, left and right
• Both the left and right side of the spectrum has their own
unique strengths and weaknesses
5
The 10 Competencies Spectrum
What is the ideal range?

There is no ideal or perfect range for any
competency for Reflect

The round dot indicates where you scored in
relation to the center of the spectrum

Each side has their own unique strengths and
weaknesses
6
The 10 Competencies: Alignment
Response Distribution
Number of Industry Respones
300
92% of respondents gave
a rating of 50 or higher
250
200
150
80% of
respondents gave
a rating of 80 or
higher
100
50
0
0
10
20
30
40
50
60
70
80
90
100
Rating
Frequency
Why only 80%?
Top “additional” competencies cited by corporate recruiters were either knowledge based
(project management, technology skills), or cognitive (critical reasoning, analytical skills).
The 10 Competencies: A Global Model
Global Breakdown, 900 Companies…
How well do competencies align?...
Regional Response Breakdown
Regions
10%
United AsiaEurope Other
States Pacific
10%
Median
Allignment
Score
(Out of 100)
10%
70%
United States
Asia-Pacific
Europe
81
80
80
85
Other
8
The Reflect Norm Group: Who is Included?
50% business school students
plus
50% global workforce
Hybrid approach provides appropriate
“mix” for the target market
9
An Above Average Comparison Group
Example Results Distribution – General Population
Translation Approach
Adaptation
Maintain integrity and content of the original assessment while
ensuring cultural sensitivity and relevance
1.
2.
3.
4.
Does the translated item read correctly (grammar, syntax, etc.)?
Does the translated item address the same content as the original
item?
Does the item possess cultural relevance? Will it make sense or
possess the same meaning to users in the target language?
Does the translated item maintain the same strength of wording
as the original item (e.g., “I love public speaking” versus “I don’t
mind public speaking”)?
Cultural Implications
 How can Hogan ensure that scores mean the same thing
across cultures?
 Short Answer: Equivalence Analyses & Global Norms
Adjective checklists
 Are there any cultural differences in scale scores?
 Short Answer: Yes, but small in magnitude
Hogan’s research concludes that the effects of
culture on personality and culture are hard to
define – we are more alike than we are different.
Your Responses Represent:
(Prudence items):
True
False
1. I frequently do things on
impulse.


2. People think I’m a nonconformist.


3. I like to do things on the
spur of the moment.


4. I never know what I will do
tomorrow.


5. Sometimes I enjoy going
against the rules.


identity
“I am a fun,
spontaneous
individual that
looks forward to
starting each day
with a clean slate,
ready to meet
whatever
challenges life has
to offer.”
Our Interpretations Represent:
reputation
identity
(Prudence items):
True
False
1. I frequently do things on
impulse.


2. People think I’m a nonconformist.


3. I like to do things on the
spur of the moment.


4. I never know what I will do
tomorrow.


5. Sometimes I enjoy going
against the rules.


Individuals
responding this
way tend to be
inattentive to
details, resist
supervision,
ignore small
process steps, not
plan ahead, and
rarely think
through the
consequences of
their actions.
The Science of Personality
Background
• Over 450 validation studies, 30 years in 40 countries to
predict performance in a range of jobs and industries
• Three million working adults assessed to predict
performance in more than 200 occupational categories
covering all major industries
• Hogan implemented in over half of Fortune 500 companies
• Support for 22 languages
Third Party Reviews
• Buros Institute of Mental Measurements
• British Psychological Society (BPS)
15
Wrap Up Notes to
Facilitators
What’s Unique About Reflect?
• More than an Assessment: Personalized results with a broad range of
learning resources that help students create action plans to further their
educational and professional development and drive their future success.
• Uses the Language of Business: Results presented through the lens of
business may help users better understand and promote themselves to
employers.
• A Proven Competency Model: The 10 competencies have been deemed
important by over 900 corporate recruiters around the world.
• 20+ Languages: The assessment is available and has been culturally
adapted for use in 20+ languages.
17
Notables
• Bulk purchases includes onsite facilitator training
• Access to aggregate results for all users for use in program
design and faculty research
• Access to the tool and all resources for 36 months
• Assessment available in 22 languages
Facilitator Training Activities
Activity Audience Activity Name
Career Center
Behavioral Interviewing
Career Center
Organizational Competency Scan
Classroom Setting Headline Analysis
Classroom Setting Cardboard Bridge, Manual, and
Marshmallow *GMAC Activity
Classroom Setting 30 Day Behavior
Classroom Setting Mentoring
Classroom Setting 360 Feedback
Classroom Setting Leader Competency Analysis
Classroom Setting
Classroom Setting
Classroom Setting
Classroom Setting
Michael Scott
Reflect User Manual
Questions to Consider *GMAC Activity
Syllabus-Teach a Class
Classroom Setting Staffing Plan
Orientation
Orientation Pivotal Moments
Level of Effort for
Implementation
Implementation Competency Emphasis Activity Type
*Note that each activity can incorporate every
competency through "content" focus.
1. Interpersonal Intuition 2. Strategic
Self-Awareness
1. Interpersonal Intuition 2. Strategic
Self-Awareness
1. Innovation 2. Interpersonal Intuition
3. Operational Thinking
All
Interview Preparation
Interview Preparation
Class Discussion
In Class Teambuilding
1. Operational Thinking 2. Drive 3.
Individual-Development
Innovation 4. Strategic Self-Awareness
1. Operational Thinking 2. Strategic Self Individual-Development
Awareness 3.Interpresonal Intuition 4.
Valuing Others 5. Collaboration
1. Operational Thinking 2. Resilience 3.
Strategic Self Awareness 4.
Interpersonal Intuition
1. Innovation 2. Collaboration 3.
Interpersonal Intuition 4. Valuing
Others 5. Strategic Self Awareness
Innovation
All
All
1. Innovation 2. Resilience 3.
Operational Thinking 4. Strategic SelfAwareness 5. Collaboration
1. Innovation 2. Decision Making
3.Operational Thinking 4. Valuing
Others
1. Strategic Self Awareness
Individual-Development
Individual-Paper/Assignment
Individual-Paper/Assignment
Individual-Paper/Assignment
Individual-Paper/Assignment
Team-Paper/Assignment
Team-Paper/Assignment
Development
For more information:
Anne Daugherty
Director, School Marketing
703-668-9754
adaugherty@gmac.com