Roman Abramovich
-takes 51 place in the list of
billionaires from all over the
world.
-takes second place in the
list of Russian billionaires.
-the head of one of the
largest Russian oil
companies.
Inspired by the game of football,
in 2003 he acquired the club
Chelsea, went to live in the UK.
Roman Abramovich owns the ranch,
"Wildcat Ridge", owned by the former head
of the medical US Surgical Leon Hirsch.
$ 36,375,000.
In the U.S., Roman
Abramovich owns modern
villa worth 36.4 million
dollars.
Vision
0 “lead the Chelsea club into an era as glittering as that
enjoyed by his predecessor”
0 -- The Free library
STARBUCKS
American global coffee company
 20,891 stores in 62 countries
Serve both hot and cold beverages
Groceries
Howard Schultz
American
businessman and
writer
 Known as the CEO
of Starbucks
His Career
 1982

 1983
 1986
 1987
 1992

 1999

 2006


Director of retail operations
and marketing in Starbucks
Travelled to Italy
Left Starbucks
Opened his first coffee shop
Gathered investors to buy
Starbucks company
Starbucks appeared on market
in America
Starbucks coffee appeared on
market in China
Howard became the top 400
richest businessman in the
world
Story in Italy
0 Coffee shops everywhere
0 Created a good atmosphere
0 Was inspired
Starbucks continue to succeed
 Annual financial income has a growth of 20%.
 Its stock market has grown 56% since last year.
 Compared to the stock market in 1992, it has grown
30.28%.
AWESOME Website!!
0 http://news.starbucks.com/images/10041/Starbucks
CompanyTimeline-JAN2010.pdf
How and why he succeed?
Mission:
o “To inspire and nurture the human spirit – one
person, one cup and one neighborhood at a time.”
o -- About.com
 Our Coffee – It has always been, and will always be, about quality.
 Our Partners – We always treat each other with respect and dignity.
And we hold each other to that standard.
 Our Customers – When we are fully engaged, we connect with, laugh
with, and uplift the lives of our customers – even if just for a few
moments.
 Our Stores – It’s about enjoyment at the speed of life – sometimes
slow and savored, sometimes faster. Always full of humanity.
 Our Neighborhood – We can be a force for positive action – bringing
together our partners, customers, and the community to contribute
every day.
 Our Shareholders - We are fully accountable to get each of these
elements right so that Starbucks – and everyone it touches – can
endure and thrive.
 -- About.com
Strategy
0 “To achieve this goal, the Company plans to continue
to rapidly expand its retail operations, grow its
specialty sales and other operations, and selectively
pursue opportunities to leverage the Starbucks brand
through the introduction of new products and the
development of new distribution channels.”
0 -- Cherry Creek North
Quiz Time!!
Abramovich
Howard Schultz
1
1
2
2
3
3
GO!
4
A1
What is the name of Abramovich’s football club?
A2
How many yachts has Roman?
A3
What is the profile of billionaire’s main
company?
H1
Name 3 Starbucks hot or cold beverages.
H2
What is the second biggest market for
Starbucks in the world?
H3
There are 6 main targets of Starbucks. Name 4,
and describe them.
H4
After our presentation, can you conclude, what
are the key points of a successful company?
This is an open question.
Thanks for listening
Roman Abramovich
References
0 http://www.thefreelibrary.com/Grant+says+'friend+a
nd+boss'+Abramovich+shares+his+vision+for+Chelse
a-a01611540362
0 https://en.wikipedia.org/wiki/Roman_Abramovich
Starbucks References
 http://en.wikipedia.org/wiki/Starbucks
 http://www.forbes.com/profile/howard-schultz/
 http://en.wikipedia.org/wiki/Howard_Schultz
 http://influence-people-brian.blogspot.com/2013/06/5-reasons-
why-starbucks-is-so-persuasive.html
 http://baike.baidu.com/view/698472.htm
 http://wiki.mbalib.com/wiki/Howard_Schultz
 http://www.slideshare.net/kotchaweb/starbucks-presentation11175204
 http://retailindustry.about.com/od/retailbestpractices/ig/Compan
y-Mission-Statements/Starbucks-Coffee-Mission-Statement.htm
 http://cherrycreeknorth.com/dine/details/starbucks-3rd-clayton/
 http://sawyerspeaks.com/howard-schultz-start-up-story/
 http://baike.baidu.com/view/698472.htm