Final Exam Review &
Recap
CSIS-114
Reading
•
•
•
•
•
•
Chapter 1 pp 3-30
Chapter 2 pp 39-58
Chapter 5 pp 67-91
Chapter 7 pp 99-124
Chapter 8 pp 133-161
Chapter 10 pp 169-209
The final exam is
cumulative so
review early
reading
But, Concentrate
on these pages
System Types
Basic Types
Operation Support
• TPS
• PCS
• ECS
Management Support
• MIS
• DSS
• EIS
Enterprise Types
• ERP
• SCM
• CRM
Special Types
• Expert Systems
Core Types
• DBMS
Information Technologies
- major highlight
Database Technology (Chapter 5)
– Relational model reduces redundancy and dependence by
providing a centralized data framework
Data Mining (Chapter 10)
– Innovative techniques used to discover patterns and correlations
hidden in massive data sets.
OLAP: Online Analytical Processing (Chapter 10)
– Technologies allow large amounts of data to be processed and
analyzed interactively instead of with pre-developed reports.
Artificial Intelligence (Chapter 10)
– Category of technologies that simulate human-like ability to solve
problems, learn, and “think.”
Information Technologies
- examples from lab
Database Technology
– Lab 4: Databases vs. Spreadsheets
– Lab 5: Tables, Records, Relationships, Queries, etc.
Data Mining
– Lab 9: Using advanced queries to discover the best
transaction (Decision Support). Best transactions
were difficult to find with basic reports and graphs.
OLAP: Online Analytical Processing
– Lab 10: Pivot Charts let us slice and dice the data to
develop an expert system that would predict when Dr.
B will play.
Information Technologies
- student presentation examples
Data Mining
– Dan Haemmerle talked about advanced
Scout; data mining in basketball, and other
applications like casinos.”
Artificial Intelligence
– Chris Allen, Travis Smith & Guillaume Dufau
talked about the Lexus that could parallel park
itself (Human-like ability)
Systems for Functional Areas
- examples from class
Accounting Systems
– Frank Leone and Robyn Freeman talked about
Quickbooks an out-of-the-box, inexpensive system
perfect for small businesses.
– Be sure to read pp 121-122
While functional systems are still around,
systems that integrate different functional
areas are more valuable. Why?
Systems for Functional Areas
- examples from class
Marketing Systems
– Tara Maloney and Todd Crounse talk about the major
components: (1) Managing Customers, (2) Targeted
Marketing, (3) Automating the Sales Force
– Be sure to read pp 111- 116
– Mathias Besse and Bryan Li talked about a CRM
system (SalesForce?), a CRM is really an Enterprise
Marketing System that integrates other functional
areas.
– Be sure to read pp 135-142
Enterprise Systems
- Functional Areas
CRM: Customer Relationship Management
1. Marketing
2. Accounting, Finance, HR, Operations
ERP: Enterprise Resource Planning
– All functional areas are equally represented
SCM: Supply Chain Management System
1. Accounting, Operations
2. Finance, HR, Marketing
Enterprise Systems
- Types or Categories
CRM: Customer Relationship Management
1. MIS, TPS, DSS, ECS
ERP: Enterprise Resource Planning
1. EIS, DSS, MIS
2. TPS
SCM: Supply Chain Management System
1. TPS, DSS, PCS
2. MIS
Components and Goals
- read all of Chapter 8
CRM: Customer Relationship Management
1.
2.
3.
4.
5.
Contact Management
Marketing
Customer Service
Retention & Loyalty Programs
Sales Management
Goals:
–
–
–
Acquire More Customers
Enhance Sales
Retain Customer Loyalty
Components and Goals
- read all of Chapter 8
ERP: Enterprise Resource Planning
1. Production Planning (DSS, PCS play roles)
2. Sales Distribution and Order Management (TPS)
3. Logistics Integration (TPS)
4. Human Resource Planning (DSS, MIS)
5. Accounting and Finance (MIS)
By integrating all the components into a single portal, an ERP can
also fit into the EIS category.
Goals:
–
–
–
Increase Efficiency
Decrease Production Costs
Increase Enterprise Agility
Components and Goals
- read all of Chapter 8
SCM: Supply Chain Management System
1.
2.
3.
4.
5.
Forecast and Demand Planning
Customer Order Fulfillment
Distribution Network and Warehouse Operations
Transportation and Shipment Management
Strategic Sourcing and Procument
Goals (similar to ERP but more specific):
–
–
–
Increase Efficiency (Rapid Demand Fulfillment)
Decrease Inventory Costs (Just-in-time Inventory)
Improve Collaboration with Parters
Unique system because it could integrate multiple
enterprises.
Key Concepts
- Role of IS’s
• Competitive Advantage
– Companies use IS’s to leverage advantages
– Force competition to invest in IS’s or sink
• Strategic Advantage
– IS’s transform data into valuable information
that help companies make better “big”
decisions.
– Misconcept: IS’s only help make “small”
operational decisions.
Key Concepts
- Role of IS’s
• Business Improvement vs. Business
Process Re-engineering
– Better information lead to incremental
continuous improvement in each functional
area. This is why functional systems are still
valuable.
– Integrating system and information allows
companies to completely re-engineer at the
highest levels (BPR). This is why Enterprise
systems are so valuable.
Key Concepts
- Role of IS’s
• Business/Enterprise Intelligence
– In large businesses, no single person could process
all the available information to make intelligent
decisions.
– IS’s all a large group of people to get the right
information so that the company has a collective
intelligence that is great than the sum of its parts.
• Enterprise Agility
– IS’s allow information to move faster from the
operational level to the strategic level and vice versa
enabling companies to move faster.