Corridor Advisory Committee
Meeting #3
February 8, 2016
2
Parking Along the Corridors Presentation
Organization
I.
Review of parking by corridor
II.
Current City Requirements
III.
Parking requirements comparison
IV.
MTC TOP 10 list
V.
How does the City of Santa Cruz manage parking now?
VI.
Phased implementation
VII. Parking Benefits District toolbox
VIII. Discussion
What is Parking Demand for the
Community?
Thou shall not remove the parking in front of my door,
I (parking) demand that space!
4
Rule #1: Think differently about parking

Promote access

Promote infill and mixed use development

Promote alternative use of transportation

Redevelop and reignite commercial activity

Develop transit incentive programs

Wide range of development

Promote car sharing

Utilize land optimally

Promote transit oriented development

Reduce existing blacktop

Promote healthy living through walking and
bicycling

Cleaner stormwater

Connected streets

Implement TDM programs
5
6
Ocean Street by Zone
7
Water Street by Zone
8
Mission Street by Zone
9
Soquel Avenue by Zone
11
City Requirement Ratio Comparison
Land Use (Per Unit)
Santa Cruz
Sunnyvale
Santa Clara
Fremont
Milpitas
Mountain View
Medical Office (KSF)
5
5
3.33
5
4.44
6.6
Financial Institutions (KSF)
2.5+1.5 per teller
machine
5.55
3.33
5.55
5.55
3.33
Office (KSF)
3.33
4.44
3.33
3.33
3.33
3.33
Industrial/Service (KSF)
2.5
2
0.66
1.6
0.66
4
Retail/Shopping Center (KSF)
4
5.55
5
4
5
4
Lodging (Room)
1 + 2 for
managers
1+1 per
employee
1
1
1
1+1 per employee
Sit Down Restaurant (KSF)
8.33
13.3
15.1
14.5
16.8
18
Studio
1 Bed Unit
2 Bed Unit
3 Bed Unit
0.75
1.5
2.0
2.0
1.5
1.8
2.33
2.5
N/A
1.5
1.5
2.5
2.5
1.2
1.8
2.4
2.4
1.725
1.725
2.3
2.3
12
City Comparisons: Parking Spaces Required and
Demand
City/Area
Beaverton, OR
Bend, OR
Chico, CA
Corvallis, OR
Hillsboro, OR
Hood River, Or
Kirkland, WA
Monterey, CA
Oxnard, CA
Palo Alto, CA
Redmond, WA
Sacramento, CA
Salem, OR
San Antonio Precise
Plan, Mountain View CA
Santa Monica, CA
Seattle WA
Ventura, CA, (West)
Minimum Requirement / 1,000 SF or
Actual Occupied / Built Supply
Actual Demand / 1,000 SF
% Difference
4.15
3.00
3.00
2.00
3.00
1.54
2.50
2.14
1.70
2.50
4.10
2.00
3.15
1.9
1.8
1.7
1.5
1.6
1.2
2.0
1.2
1.0
1.9
2.7
1.6
2.0
55%
40%
43%
25%
45%
20%
21%
44%
42%
24%
34%
20%
35%
3.73
1.5
60%
2.80
2.50
2.87
1.8
1.8
1.3
36%
30%
56%
13
How does the City Manage Parking Now?
 Each site parked individually
 ITE/ULI shared parking allowed- with restrictions
 Minimum residential requirements
 Little flexibility in use and sharing parking
 Free on street parking
 Parking often drives use
 Reductions are available through limited TDM programs
 Can TDM be expanded?
14
Current Parking Reductions
Reductions are currently missing the mark
 Reductions
 Bike Reduction- 10%
 Cooperative Parking- 10%
 Non-Auto Programs- 10% Reduction
 Small Units Reduction- varies
 Off-site Provisions
 Time
 Distance
18
Rule #2: Think Change
 Change in land use
 Change in connectivity
 Change in economic well-being
 Many case studies to show the success
of areas after implementation:



 Change in parking
 Change in zoning requirements and
management
Pasadena
Santa Barbara
Santa Cruz Downtown
Side Ave
Some parking
availability
On-street
parking
spaces
City
Parking
Lot
Right size
parking
¼ Mile
walking
distance
Some parking
availability
On-street
parking
spaces
Right size
parking
Corridor
Ave
No parking availability
Private
Parking
Lot
Large lot with
extra private parking
No parking
availability
20
Metropolitan Transportation Commission
of the Bay Area Ten Point Plan
 Reduce or eliminate unnecessary
parking requirements
 Share parking
 Price on-street and off-street parking
 Adopt and on street availability target
 Manage parking availability through
 Promote alternative modes
pricing and time limits
 Establish parking maximums
 Prevent spillover into the
 Adopt strategies for parking
management
neighborhoods
 Establish Parking Benefit Districts
21
What is a Parking Benefit District?
Designated area for managing public and
private parking in a localized geographic
“neighborhood” where the parking need
is more that 100 spaces.
22
Shared Parking
 Mixed use development
 Peak demands vary by use type
 Eliminate excessive pavement
 Private – Private agreements
 Lot size constraints
 Private – Public agreements
 Optimize use of parking
 On-street parking is shared by default
 Address spillover into neighborhoods
 Transition plan for on-street parking
 Use TMA to manage and broker
 2 hour limits on the neighborhood
streets for sharing during the daytime?
23
Parking Pricing
 Price all parking
 No free parking
 Start with on-street pay meters
 Manage pricing to manage demand
24
Neighborhood Parking
 Permits in residential neighborhoods for night time parking
 2 hour time limit during day or with permit
 Street parking is for everyone
25
Unbundle parking
 Give the option to unbundle parking, BUT
 Where will people park if parking is unbundled?
 Manage it well
26
Parking Credits
 Large Lots
 Too much parking provided (exceed
maximum)
 Share it, and get a credit
 …..or pay a penalty
27
Parking surplus opportunities
 City and or private developer purchase or lease land for parking supply
 Expand the programs of the PBD
28
What is a Transportation Management Agency?
Parking and Travel Demand Management Strategies are dependent
on a Management Structure and body/bodies to plan, fund and
implement these strategies. Transportation Management Agencies
(TMAs) are non-profit, member controlled organizations that
provide transportation services for a particular area or facility. They
are generally public-private partnerships consisting of employers
with local government support.
29
Benefits of TMA’s provide

Commute trip reduction programs

Congestion reduction

Commute financial incentives

Efficient use of parking facilities

Flextime support

Transportation mode choice

Guaranteed ride home services

Reduce GHG

Marketing and promotion

Improved safety and capacity of roadways

Pedestrian and Bicycle Planning


Shared parking coordination
Equity benefits – mobility choices, pay for
what you use

Monitoring
30
Phasing Plan: Phase 1
 Use blended rates with more flexibility for multiple uses
 Promote collaboration between land owners for shared parking, combining sites for
development, shared driveways, shared bike facilities
31
ULI, ITE and City of Santa Cruz Parking
Land Use Category
Metric
ULI
ITE
Santa Cruz
Residential
Unit or
KSF?
0.20 – 1.50
1.33 – 2.17
?
Office & General Work Space
KSF
0.50 – 3.0
0.86 – 5.58
?
General Commercial
KSF
4.0 – 4.5
1.33 – 5.58
?
Restaurant
KSF
5 – 25
4.20 – 24.30
?
Hotel
Guest
Room
0.20 – 1.50
0.61 – 1.94
?
32
Phasing Plan: Phase 2
 Establish the Parking Benefit District
 Implement Tools
33
Phasing Plan: Parking Benefit Toolbox
Implementation Phase 2
1.
Establish a Parking Benefit District and TMA
2.
All public parking has to be fee based
3.
Allow a shortfall of parking on private lots, but provide the additional required spaces on public or
other private lots
4.
Establish public or quasi public lots at ¼ mile distances
5.
Set minimums and maximums for parking provision
6.
Group land uses in calculating parking requirements
7.
Share parking
8.
Unbundle parking as an option
9.
Implement permit parking in the neighborhoods
34
Phasing Plan: Phase 2 ( continued)
10. Promote consolidation of lots
11. Promote public-private and private-private agreements
12. Require no on-site parking for smaller lots (2-4 spaces)
13. Require bigger lot developments to provide excess parking for credits
14. Implement TDM measures
15. Provide a management body (e.g. TMA) for implementation
16. Develop short term, medium, and long term development plans – note that this will change, but it paints the
picture of what is required
17. Update the parking regulations to accommodate this approach to parking supply along the corridors
35
Phase 3
 Obtain and improve shared parking facilities
 Use PBD funds or multi-modal improvements
 Monitor parking occupancy and pricing
 Monitor TDM Implementation Requirements
 Plan for future parking needs and management