EXECUTIVE SUMMARY HDFC was incorporated in 1977 with the primary objective of meeting a social need that of promoting home ownership by providing long-term finance to households for their housing needs. . HDFC was promoted with an initial share capital of Rs.100 million Against the milieu of rapid urbanization and a changing socio-economic scenario, the demand for housing has grown explosively. The importance of the housing sector in the economy can be illustrated by a few key statistics. According to the National Building Organization (NBO), the total demand for housing is estimated at 2 million units per year and the total housing shortfall is estimated to be19.4 million units, of which12.76 million units is from rural areas and 6.64 million units from urban areas. The housing industry is the second largest employment generator in the country. It is estimated that the budgeted 2 million units would lead to the creation of an additional10 million man-years of direct employment and another 15 million year of indirect employment. HDFC BANK at Connaught Circus, H Block, Connaught Place, New Delhi, is one of the most famous, trustworthy and successful banks in India. It is a private bank and came into existence in August 1994. HDFC Bank is headquartered in Mumbai. The Bank at present has an enviable network of over 1412 branches spread over 528 cities across India. All 1 branches are linked on an online real-time basis. Customers in over 500 locations are also serviced through Telephone Banking. The Bank's expansion plans take into account the need to have a presence in all major industrial and commercial centres where its corporate customers are located as well as the need to build a strong retail customer base for both deposits and loan products. Being a clearing/settlement bank to various leading stock exchanges, the Bank has branches in the centres. The Bank also has a network of about over 3295 networked ATMs across these cities. Moreover, HDFC Bank's ATM network can be accessed by all domestic and international Visa/MasterCard, Visa Electron/Maestro, Plus/Cirrus and American Express Credit/Charge cardholders 2 CHAPTER NO. 1 INTRODUCTION STATEMENT OF PROBLEM NEED FOR STUDY SCOPE OF STUDY OBJECTIVES OF STUDY RESEARCH METHODOLOGY LIMITATION SCHEME OF RESEARCH RESEARCH DESIGNEXPLORATORY/DESCRIPTIVE/CAUSATIVE 3 STATEMENT OF THE PROBLEM The topic selected for the study is “A study on HR Practices of HDFC BANK”. The main theme of the project is the analysis and interpretation of practices of the employees using HR practices as a tool. It is prepared to know whether the company is preparing well or not; performance of the company and about its competitiveness by the analysis and interpretation of the HR practices. A critical study of the effectiveness of HR practices system and suggest ways for improvement. The problem lies in identifying relationship, mutual understanding between the management and the employees. The HR practices system provides detailed information about person so that the management can take appropriate steps to improve and achieve the organization goals and help to maintain the smooth relationship between them. NEED OF THE STUDY Provides information about the performance ranks, basis on which decision regarding salary fixation, confirmation, promotion, transfer and demotion are taken. Provide feedback information about the level of achievement and behavior of subordinate this information helps to review the performance of the subordinate, rectifying performance deficiencies and to set new standards of work, if necessary. Provide information to diagnose deficiency in employee regarding skill, knowledge, determine training and developmental needs and to prescribe the means for employee growth provides information for correcting placement. 4 SCOPE OF THE STUDY The scope of the research is very vast; however the total time period available was very limited for the purpose of the study observation, analysis and conclusion. Second important thing is on account of ethical and moral obligation of a manager disclosure of all pertained and particular policies has got limitation because of his positional accountability and responsibility, Studying “organization effectiveness through HR practice” of the employee as specialized subject restrict a training, recruitment and selection, job analysis, performance appraisal for entering into HR practice of different parameter as well as view of the company. The finding of the study can be refried to as a reference for entire organizational policies, parameter and particles. OBJECTIVE OF THE STUDY This study belongs to organization effectiveness through HR practice. In this we are studying how organization is effected through HR practice. The main objective to be studied: Main objective To find the relation and effect of HR practices with organization effectiveness. Fragmented of the following parts: To understand the recruitment procedure adopted by this company. To identify the training and development program adopted by this company. To identify compensation salary increment policy adopted by this organization. To identify the present performance of an employee being appraised through career advancement. 5 To provide better employee health, safety, welfare facilities as per their standard policies. To understand the quality circle is beneficial for solving the problem. To understand the reason of employee turnover. RESEARCH OBJECTIVES The current research will be aimed at determining the HR Practices at HDFC BANK. The research will be focused on the following major issues. a) To study the significance of HR policies. b) To study the system development at HDFC BANK c) To measure the factors related to HR Practices and Policies. d) To study the employee relation and executive response for Practices and Policies in HDFC BANK. RESEARCH METHODOLOGY In order to cope up with the emerging challenges due to tough global competitions, the way out for this is to produce quality products at reasonable prices. This is possible only through an organization culture of quality consciousness and enhanced productivity. Optimal utilization of resources especially the human resources are one sure way of meeting this objective. That’s why proper induction of an employee is very important. LIMITATION a) The time limit to complete the project was less. b) The information provided by the company is not very specified and clear in order to analyze the statement. c) The basic nature of these statements is historical and past can never be precise. 6 d) Analysis of primary data is done on the assumption that the answers given by the respondents are true and correct. SCHEME OF RESEARCH The following methodology was adopted in project Comprises of understanding the theoretical concepts in general. Questionnaire study Analysis of the primary data Analysis of the secondary data RESEARCH DESIGN Research design means a specified framework for controlling the data collection. The research is of descriptive in nature, which could provide an accurate picture of induction procedure conducted in the organization. Descriptive research includes surveys and fact-finding inquiries of different kinds. The research is of Ex post facto nature in which researcher no control over the variables has. Statistical method lay stress on objectivity rather than rely on intuition and judgment and average & percentages can easily be calculated. The statically method needs the collection of data in two forms 1. Primary data 2. Secondary data 1. PRIMARY DATA The primary data are those, which are collected afresh and for the first time, and thus happen to be original in character. The data on the required information is collected from actual persons using the product/ services. This data is more suited for the objectives of the project. 7 2. SECONDARY DATA The data which have already been collected by someone else or taken from published or unpublished sources and which have been already been passed through the statistical process. MODE OF DATA COLLECTION The study is based on Secondary data which includes:Secondary Data will be gathered from books and journals on HR Practices in HDFC BANK. 8 CHAPTER NO. 2 INTRODUCTION OF HR PRACTICES HUMAN RESOURCES DEVELOPMENT MODERN CONCEPT OF HUMAN RESOURCES HR POLICIES AND PROCEDURES 9 INTRODUCTION OF HR PRACTICES This study belongs to organization effectiveness through HR practice. In this we are studying how organization is effected through HR practice. The role of Human Resources is changing as fast as technology and the global marketplace. Historically, the HR Department was viewed as administration, kept personal files and other records, managed the hiring process, and provided other administrative support to the business. Those times have changed. The positive result of these changes is that HR professionals have the opportunity to play a more strategic role in the business. The challenge for HR managers is to keep up to date with the latest HR innovations—technological, legal, and otherwise. This special report will discuss the best practices in HR management for 2010—in other words, how HR managers can anticipate and address some of the most challenging HR issues this year. This report will give you the information you need to know about these current HR challenges and how to most effectively manage them in your workplace. Human resources is an increasingly broadening term with which an organization, or other human system describes the combination of traditionally administrative personnel functions with acquisition and application of skills, knowledge and experience, Employee Relations and resource planning at various levels. The field draws upon concepts developed in Industrial/Organizational Psychology and System Theory. Human resources have at least two related interpretations depending on context. The original usage derives from political economy and economics, where it was traditionally called labor, one of four factors of production although this perspective is changing as a function of new and ongoing research into more strategic approaches at national levels. This first usage is used more in terms of `human resources development', and can go beyond just organizations to the level of nations. The more traditional usage within corporations and businesses refers to the individuals within a firm or agency, and to the portion 10 of the organization that deals with hiring, firing, training, and other personnel issues, typically referred to as `human resources management'. This article addresses both definitions. The objective of human resources development (the `s' is important in human resource`s' in that it underscores indiduality/variability) is to foster human resourcefulness through enlightened and cohesive policies in education, training, health and employment at all levels, from corporate to national (Lawrence 2000) Human resource management's objective, on the other hand, is to maximize the return on investment from the organization's human capital and minimize financial risk. It is the responsibility of human resource managers in a corporate context to conduct these activities in an effective, legal, fair, and consistent manner. Human resource management serves these key functions: 1. Recruitment & Selection 2. Training and Development 3. Performance Evaluation and Management 4. Promotions 5. Redundancy 6. Industrial and Employee Relations 7. Record keeping of all personal data. 8. Compensation, pensions, bonuses etc in liaison with Payroll 9. Confidential advice to internal 'customers' in relation to problems at work 10. Career development Modern analysis emphasizes that human beings are not "commodities" or "resources", but are creative and social beings in a productive enterprise. The 2000 revision of ISO 9001 in contrast requires identifying the processes, their sequence and interaction, and to define and communicate responsibilities and authorities. In general, heavily unionized nations such as France and Germany have adopted and encouraged such job descriptions especially within trade unions. The International Labour Organization also in 2001 decided to revisit, 11 and revise its 1975 Recommendation 150 on Human Resources Development. One view of these trends is that a strong social consensus on political economy and a good social welfare system facilitates labor mobility and tends to make the entire economy more productive, as labor can develop skills and experience in various ways, and move from one enterprise to another with little controversy or difficulty in adapting. Another view is that governments should become more aware of their national role in facilitating human resources development across all sectors. An important controversy regarding labor mobility illustrates the broader philosophical issue with usage of the phrase "human resources": governments of developing nations often regard developed nations that encourage immigration or "guest workers" as appropriating human capital that is rightfully part of the developing nation and required to further its growth as a civilization. They argue that this appropriation is similar to colonial commodity fiat wherein a colonizing European power would define an arbitrary price for natural resources, extracting which diminished national natural capital. The debate regarding "human resources" versus human capital thus in many ways echoes the debate regarding natural resources versus natural capital. Over time the United Nations have come to more generally support the developing nations' point of view, and have requested significant offsetting "foreign aid" contributions so that a developing nation losing human capital does not lose the capacity to continue to train new people in trades, professions, and the arts. An extreme version of this view is that historical inequities such as African slavery must be compensated by current developed nations, which benefited from stolen "human resources" as they were developing. This is an extremely controversial view, but it echoes the general theme of converting human capital to "human resources" and thus greatly diminishing its value to the host society, i.e. "Africa", as it is put to narrow imitative use as "labor" in the using society. 12 In a series of reports of the UN Secretary-General to the General Assembly, a broad inter-sectoral approach to developing human resourcefulness has been outlined as a priority for socio-economic development and particularly antipoverty strategies. This calls for strategic and integrated public policies, for example in education, health, and employment sectors that promote occupational skills, knowledge and performance enhancement (Lawrence, J.E.S. 2000). In the very narrow context of corporate "human resources" management, there is a contrasting pull to reflect and require workplace diversity that echoes the diversity of a global customer base. Foreign language and culture skills, ingenuity, humor, and careful listening, are examples of traits that such programs typically require. It would appear that these evidence a general shift through the human capital point of view to an acknowledgment that human beings do contribute much more to a productive enterprise than "work": they bring their character, their ethics, their creativity, their social connections, and in some cases even their pets and children, and alter the character of a workplace. The term corporate culture is used to characterize such processes at the organizational level. The traditional but extremely narrow context of hiring, firing, and job description is considered a 20th century anachronism. Most corporate organizations that compete in the modern global economy have adopted a view of human capital that mirrors the modern consensus as above. Some of these, in turn, deprecate the term "human resources" as useless. Yet the term survives, and if related to `resourcefulness', has continued and emerging relevance to public policy. In general the abstractions of macro-economic treat it this way - as it characterizes no mechanisms to represent choice or ingenuity. So one interpretation is that "firm-specific human capital" as defined in macroeconomics is the modern and correct definition of "human resources" - and that this is inadequate to represent the contributions of "human resources" in any modern theory of political economy. 13 2.1 HUMAN RESOURCES DEVELOPMENT In organizations, in terms of sex and selection it is important to consider carrying out a thorough job analysis to determine the level of skills/technical abilities, competencies, flexibility of the employee required etc. At this point it is important to consider both the internal and external factors that can have an effect on the recruitment of employees. The external factors are those out-with the powers of the organization and include issues such as current and future trends of the labor market e.g. skills, education level, government investment into industries etc. On the other hand internal influences are easier to control, predict and monitor, for example management styles or even the organizational culture. In order to know the business environment in which any organization operates, three major trends should be considered: Demographics – the characteristics of a population/workforce, for example, age, gender or social class. This type of trend may have an effect in relation to pension offerings, insurance packages etc. Diversity – the variation within the population/workplace. Changes in society now mean that a larger proportion of organizations are made up of "baby-boomers" or older employees in comparison to thirty years ago. Traditional advocates of "workplace diversity" simply advocate an employee base that is a mirror reflection of the make-up of society insofar as race, gender, sexual orientation, etc. Skills and qualifications – as industries move from manual to more managerial professions so does the need for more highly skilled graduates. If the market is "tight" (i.e. not enough staff for the jobs), employers will have to compete for employees by offering financial rewards, community investment, etc. In regard to how individuals respond to the changes in a labour market the following should be understood: 14 Geographical spread – how far is the job from the individual? The distance to travel to work should be in line with the pay offered by the organization and the transportation and infrastructure of the area will also be an influencing factor in deciding who will apply for a post. Occupational structure – the norms and values of the different careers within an organization. Mahoney 1989 developed 3 different types of occupational structure namely craft (loyalty to the profession), organization career (promotion through the firm) and unstructured (lower/unskilled workers who work when needed). Generational difference –different age categories of employees have certain characteristics, for example their behavior and their expectations of the organization. While recruitment methods are wide and varied, it is important that the job is described correctly and that any personal specifications are stated. Job recruitment methods can be through job centres, employment agencies/consultants, headhunting, and local/national newspapers. It is important that the correct media is chosen to ensure an appropriate response to the advertised post. Human Resources Development is a framework for the expansion of human capital within an organization or (in new approaches) a municipalty, region, or nation. Human Resources Development is a combination of Training and Education, in a broad context of adequate health and employment policies, that ensures the continual improvement and growth of both the individual, the organisation, and the national human resourcefulness. Adam Smith states, “The capacities of individuals depended on their access to education”. Kelly D, 2001Human Resources Development is the medium that drives the process between training and learning in a broadly fostering environment. Human Resources Development is not a defined object, but a series of organised processes, “with a specific learning objective” (Nadler,1984) Within a national context, it becomes a strategic approach to intersectoral linkages between health, education and employment Human Resources Development is the structure that allows for individual development, potentially satisfying the 15 organization’s, or the nation's goals. The development of the individual will benefit both the individual, the organization, or the nation and its citizens. In the corporate vision, the Human Resources Development framework views employees, as an asset to the enterprise whose value will be enhanced by development, “Its primary focus is on growth and employee development…it emphasises developing individual potential and skills” (Elwood, Olton and Trott 1996) Human Resources Development in this treatment can be in-room group training, tertiary or vocational courses or mentoring and coaching by senior employees with the aim for a desired outcome that will develop the individual’s performance. At the level of a national strategy, it can be a broad intersectoral approach to fostering creative contributions to national productivity At the organizational level, a successful Human Resources Development program will prepare the individual to undertake a higher level of work, “organized learning over a given period of time, to provide the possibility of performance change” (Nadler 1984). In these settings, Human Resources Development is the framework that focuses on the organizations competencies at the first stage, training, and then developing the employee, through education, to satisfy the organizations long-term needs and the individuals’ career goals and employee value to their present and future employers. Human Resources Development can be defined simply as developing the most important section of any business its human resource by, “attaining or upgrading the skills and attitudes of employees at all levels in order to maximize the effectiveness of the enterprise” (Kelly 2001). The people within an organization are its human resource. Human Resources Development from a business perspective is not entirely focused on the individual’s growth and development, “development occurs to enhance the organization's value, not solely for individual improvement. Individual education and development is a tool and a means to an end, not the end goal itself”. (Elwood F. Holton II, James W. Trott Jr). The broader concept of national and more strategic attention to the development of human resources is beginning to emerge as newly independent countries face strong competition for their skilled professionals and the accompanying brain-drain they experience. 16 2.2 MODERN CONCEPT OF HUMAN RESOURCES Though human resources have been part of business and organizations since the first days of agriculture, the modern concept of human resources began in reaction to the efficiency focus of Taylorism in the early 1900s. By 1920, psychologists and employment experts in the United States started the human relations movement, which viewed workers in terms of their psychology and fit with companies, rather than as interchangeable parts. This movement grew throughout the middle of the 20th century, placing emphasis on how leadership, cohesion, and loyalty played important roles in organizational success. Although this view was increasingly challenged by more quantitatively rigorous and less "soft" management techniques in the 1960s and beyond, human resources development had gained a permanent role within organizations, agencies and nations, increasingly as not only an academic discipline, but as a central theme in development policy. Human resource policies are systems of codified decisions, established by an organization, to support administrative personnel functions, performance management, employee relations and resource planning. Each company has a different set of circumstances, and so develops an individual set of human resource policies. Purposes HR policies allow an organization to be clear with employees on: The nature of the organization What they should expect from the company What the company expects of them How policies and procedures work at your company What is acceptable and unacceptable behaviour The consequences of unacceptable behaviour The establishment of policies can help an organization demonstrate, both internally and externally, that it meets requirements for diversity, ethics and 17 training as well as its commitments in relation to regulation and corporate governance. For example, in order to dismiss an employee in accordance with employment law requirements, amongst other considerations, it will normally be necessary to meet provisions within employment contracts and collective bargaining agreements. The establishment of an HR Policy which sets out obligations, standards of behaviour and document displinary procedures, is now the standard approach to meeting these obligations. Developing the HR Policies HR policies provide an organization with a mechanism to manage risk by staying up to date with current trends in employment standards and legislation. 2.3 HR POLICIES AND PROCEDURES This factsheet gives introductory guidance. It: Highlights the main policies and procedures that organizations need to consider Looks at formatting a policy and sources of information Introducing HR policies and procedures gives organizations the opportunity to offer a fair and consistent approach to managing their staff. For more on why HR policies are introduced, see our factsheet HR policies and procedures: why introduce them? 11 Policy or practice areas those are crucial to effective people management and development: Recruitment and selection Training and learning/development Career opportunities Communication Employee involvement Team working Performance appraisal 18 Pay satisfaction Job security job challenge/job autonomy Work-life balance. Not all policies and procedures will be relevant to all organizations, and some policies are required by law while others are to promote good practice. The following paragraphs indicate the range of possible policies which apply during the employment life cycle - more detailed information and the legal requirements on each of these areas is included. Beginning employment Recruitment and selection Successful recruitment depends on finding people with the necessary skills, expertise and qualifications to deliver organizational objectives and who have the ability to make a positive contribution to the values and aims of the organization. A diverse workforce that reflects customer groups in the local community should be encouraged. Elements to consider when forming a recruitment policy: job profile/person specification dealing with job applications - whether to use hard copy and/or online forms; confidentiality recruitment advertising - discrimination pitfalls selection techniques - training and validation interviews references medical examinations asylum and immigration documentation job analysis equal opportunities monitoring 19 return on investment (ROI)/cost. There's more information on the website via our Recruitment and talent management subject pages. Induction Designing an appropriate and cost-effective induction programme is a complex task. The programme has to find a balance between providing all the information new employees need without overwhelming or diverting them from integrating into the team. The length and nature of the induction process will depend on the complexity of the job and the background of the new employee. Elements of an induction policy: organization information - background and structure; departments; products and services; physical layout terms and conditions - hours of work; holidays, travel policy financial - pay; bonuses; overtime; pensions culture and values - communication rules and procedures - data protection; email and Internet usage; equal opportunities; use of mobile phones health and safety - first aid; smoking; environmental aspects training trade unions welfare, benefits and facilities - alcohol and drugs; employee assistance programmes. Organizations may find it useful to have checklists that cover the preemployment period, the first day, the first week, the first month and the end of the probationary period (if applicable) to make sure everything has been explained. There's more information on the website via our Induction subject page. 20 During employment Employee relations look at the partnership between employee and employer, covering areas such as communication, grievances and discipline. It is equally important in both union and non-union situations. While employment law is closely linked with managing employee relations, a successful organization won't just base its actions on compliance with the law - exploring the concept of the psychological contract, based on trust between employee and employer, may also be useful. Policies and procedures that organizations may introduce include: health and safety disciplinary and grievance maternity and paternity leave and pay redundancy absence whistle blowing performance management recognition agreements (union and other) time off and leave for trade union activities, holidays, secondment, volunteering, eldercare, childcare, bereavement communication and involvement, including employee voice harassment and bullying. There's more information on many of these issues on the website via our HR practice, Health, safety and wellbeing and Employment law subject pages. Managing diversity Diversity runs through all aspects of an organization’s policies. Managing and valuing diversity is central to good people management and makes good business sense, so it also makes sense for diversity to be integral within all policies. A diversity policy sets out the organisation's vision and values in 21 relation to diversity. It will often include the remit of polices, the processes for taking action, who is responsible and the training available. The basic premise is that people should be valued as individuals and for reasons related to business interests, as well as for moral and social reasons. A more diverse workforce is likely to offer a wider range of skills and experiences and greater flexibility to meet business challenges. Elements of a diversity policy: gender/sex equality race equality sexual orientation religion age appearance/accent formats and accessibility of policies and procedures. Learning, training and development Roles and responsibilities are constantly changing, so employees will need to continually renew and refresh their skills and competences through training. This can happen in the course of normal working (on-the-job training) or away from the workplace (off-the-job training). Some training is mandatory to comply with legal requirements, such as health and safety or finance. Elements of a learning and development policy: the organization’s vision for learning and development opportunities available, including secondment, career breaks, courses, coaching, mentoring who to ask to get authorization for training support given for learning opportunities development reviews and personal development plans 22 payment of professional fees training available for 'peripheral' workers ie contractors, temporary staff record-keeping and administration continuing professional development and personal development allowances (if these are not part of the employee benefits statement) follow-up actions and transfer of learning to work. Reward Effective reward practices and procedures can underpin activities in recruitment, retention, turnover and engagement. Effective implementation and communication are essential for initiatives to succeed. Reward policies should be clear and simple so that employees know what's expected of them and what they can expect to receive in return. Elements of a reward policy: the organization’s vision for reward, including market rates, extra responsibility allowances how jobs are graded or evaluated pensions/additional voluntary contributions permanent health insurance/critical illness cover bonuses and incentive pay benefits and non-cash recognition company cars sick pay pay reviews Equal pay. Complementary policies Other policies that organizations may want to consider in relation to employment include: 23 a mission or values statement parental leave work-life balance/family-friendly work practices disability well-being and 'wellness' green/sustainable development the employment of relatives/friends conflict of interest, including personal relationships second jobs confidentiality bad weather/climate conditions relocation Suggestion schemes. Ending employment There are many reasons why employment ceases, from voluntary resignation to dismissal or redundancy. Areas to consider for ending employment include: dismissal redundancy voluntary resignation retirement - retirement age; pre-retirement courses; phased retirement options end of a short-term contract end of a probationary period death in service. Exit surveys can record information about why employees say they are leaving. But the data is not always reliable. Another way to discover the reasons why is through opinion surveys during employment. 24 Formatting a policy Policies should be written in plain English, so that they are user-friendly and easily understood by all employees. The culture of the organization and the complexity of the policies will dictate the format. Options include: separate manager and employee manuals all policies available on an intranet Key policies on notice boards. Policies should also indicate who to go to with queries about the content and who is responsible for updating and reviewing them. 25 CHAPTER NO. 3 BANKING SECTOR PROFILE OF HDFC BANK MANAGEMENT OF HDFC BANK BUSINESSES AWARDS & ACHIEVEMENTS 26 INTRODUCTION TO BANKING SECTOR IN INDIA Banking in India originated in the last decades first banks were The General Bank of India, which started in 1786, and Bank of Hindustan, which started in 1770; both are now defunct. The oldest bank in existence in India is the State Bank of India, which originated in the Bank of Calcutta in June 1806, which almost immediately became the Bank of Bengal. This was one of the three presidency banks, the other two being the Bank of Bombay and the Bank of Madras, all three of which were established under charters from the British East India Company. For many years the Presidency banks acted as quasicentral banks, as did their successors. The three banks merged in 1921 to form the Imperial Bank of India, which, upon India's independence, became the State Bank of India in 1955. History Merchants in Calcutta established the Union Bank in 1839, but it failed in 1840 as a consequence of the economic crisis of 1848-49. The Allahabad Bank, established in 1865 and still functioning today, is the oldest Joint Stock bank in India.(Joint Stock Bank: A company that issues stock and requires shareholders to be held liable for the company's debt) It was not the first 27 though. That honor belongs to the Bank of Upper India, which was established in 1863, and which survived until 1913, when it failed, with some of its assets and liabilities being transferred to the Alliance Bank of Simla. Foreign banks too started to app, particularly in Calcutta, in the 1860s. The Comptoir d'Escompte de Paris opened a branch in Calcutta in 1860, and another in Bombay in 1862; branches in Madras and Pondicherry, then a French colony, followed. HSBC established itself in Bengal in 1869. Calcutta was the most active trading port in India, mainly due to the trade of the British Empire, and so became a banking center. The first entirely Indian joint stock bank was the Oudh Commercial Bank, established in 1881 in Faizabad. It failed in 1958. The next was the Punjab National Bank, established in Lahore in 1895, which has survived to the present and is now one of the largest banks in India. Around the turn of the 20th Century, the Indian economy was passing through a relative period of stability. Around five decades had elapsed since the Indian Mutiny, and the social, industrial and other infrastructure had improved. Indians had established small banks, most of which served particular ethnic and religious communities. The presidency banks dominated banking in India but there were also some exchange banks and a number of Indian joint stock banks. All these banks operated in different segments of the economy. The exchange banks, mostly owned by Europeans, concentrated on financing foreign trade. Indian joint stock banks were generally undercapitalized and lacked the experience and maturity to compete with the presidency and exchange banks. This segmentation let Lord Curzon to observe, "In respect of banking it seems we are behind the times. We are like some old fashioned sailing ship, divided by solid wooden bulkheads into separate and cumbersome compartments." The period between 1906 and 1911, saw the establishment of banks inspired by the Swadeshi movement. The Swadeshi movement inspired local 28 businessmen and political figures to found banks of and for the Indian community. A number of banks established then have survived to the present such as Bank of India, Corporation Bank, Indian Bank, Bank of Baroda, Canara Bank and Central Bank of India. The fervour of Swadeshi movement lead to establishing of many private banks in Dakshina Kannada and Udupi district which were unified earlier and known by the name South Canara ( South Kanara ) district. Four nationalised banks started in this district and also a leading private sector bank. Hence undivided Dakshina Kannada district is known as "Cradle of Indian Banking". During the First World War (1914–1918) through the end of the Second World War (1939–1945), and two years thereafter until the independence of India were challenging for Indian banking. The years of the First World War were turbulent, and it took its toll with banks simply collapsing despite the Indian economy gaining indirect boost due to war-related economic activities. At least 94 banks in India failed between 1913 and 1918 as indicated in the following table: Number of banks Authorised capital Paid-up Capital that failed (Rs. Lakhs) (Rs. Lakhs) 1913 12 274 35 1914 42 710 109 1915 11 56 5 1916 13 231 4 1917 9 76 25 1918 7 209 1 Years 29 Post-Independence The partition of India in 1947 adversely impacted the economies of Punjab and West Bengal, paralyzing banking activities for months. India's independence marked the end of a regime of the Laissez-faire for the Indian banking. The Government of India initiated measures to play an active role in the economic life of the nation, and the Industrial Policy Resolution adopted by the government in 1948 envisaged a mixed economy. This resulted into greater involvement of the state in different segments of the economy including banking and finance. The major steps to regulate banking included: The Reserve Bank of India, India's central banking authority, was established in April 1935, but was nationalized on January 1, 1949 under the terms of the Reserve Bank of India (Transfer to Public Ownership) Act, 1948 (RBI, 2005b). In 1949, the Banking Regulation Act was enacted which empowered the Reserve Bank of India (RBI) "to regulate, control, and inspect the banks in India". The Banking Regulation Act also provided that no new bank or branch of an existing bank could be opened without a license from the RBI, and no two banks could have common directors. Nationalisation Banks Nationalisation in India: Newspaper Clipping, Times of India, July 20, 1969 30 Despite the provisions, control and regulations of Reserve Bank of India, banks in India except the State Bank of India or SBI, continued to be owned and operated by private persons. By the 1960s, the Indian banking industry had become an important tool to facilitate the development of the Indian economy. At the same time, it had emerged as a large employer, and a debate had ensued about the nationalization of the banking industry. Indira Gandhi, then Prime Minister of India, expressed the intention of the Government of India in the annual conference of the All India Congress Meeting in a paper entitled "Stray thoughts on Bank Nationalisation." The meeting received the paper with enthusiasm. Thereafter, her move was swift and sudden. The Government of India issued an ordinance ('Banking Companies (Acquisition and Transfer of Undertakings) Ordinance, 1969')) and nationalised the 14 largest commercial banks with effect from the midnight of July 19, 1969. These banks contained 85 percent of bank deposits in the country. Jayaprakash Narayan, a national leader of India, described the step as a "masterstroke of political sagacity." Within two weeks of the issue of the ordinance, the Parliament passed the Banking Companies (Acquisition and Transfer of Undertaking) Bill, and it received the presidential approval on 9 August 1969. A second dose of nationalization of 6 more commercial banks followed in 1980. The stated reason for the nationalization was to give the government more control of credit delivery. With the second dose of nationalization, the Government of India controlled around 91% of the banking business of India. Later on, in the year 1993, the government merged New Bank of India with Punjab National Bank. It was the only merger between nationalized banks and resulted in the reduction of the number of nationalised banks from 20 to 19. After this, until the 1990s, the nationalised banks grew at a pace of around 4%, closer to the average growth rate of the Indian economy. Liberalisation In the early 1990s, the then Narasimha Rao government embarked on a policy of liberalization, licensing a small number of private banks. These came to be 31 known as New Generation tech-savvy banks, and included Global Trust Bank (the first of such new generation banks to be set up), which later amalgamated with Oriental Bank of Commerce, UTI Bank (since renamed Axis Bank), ICICI Bank and HDFC Bank. This move, along with the rapid growth in the economy of India, revitalized the banking sector in India, which has seen rapid growth with strong contribution from all the three sectors of banks, namely, government banks, private banks and foreign banks. The next stage for the Indian banking has been set up with the proposed relaxation in the norms for Foreign Direct Investment, where all Foreign Investors in banks may be given voting rights which could exceed the present cap of 10%,at present it has gone up to 74% with some restrictions. The new policy shook the Banking sector in India completely. Bankers, till this time, were used to the 4-6-4 method (Borrow at 4%;Lend at 6%;Go home at 4) of functioning. The new wave ushered in a modern outlook and techsavvy methods of working for traditional banks.All this led to the retail boom in India. People not just demanded more from their banks but also received more. Currently (2010), banking in India is generally fairly mature in terms of supply, product range and reach-even though reach in rural India still remains a challenge for the private sector and foreign banks. In terms of quality of assets and capital adequacy, Indian banks are considered to have clean, strong and transparent balance sheets relative to other banks in comparable economies in its region. The Reserve Bank of India is an autonomous body, with minimal pressure from the government. The stated policy of the Bank on the Indian Rupee is to manage volatility but without any fixed exchange rateand this has mostly been true. With the growth in the Indian economy expected to be strong for quite some time-especially in its services sector-the demand for banking services, 32 especially retail banking, mortgages and investment services are expected to be strong. One may also expect M&As, takeovers, and asset sales. In March 2006, the Reserve Bank of India allowed Warburg Pincus to increase its stake in Kotak Mahindra Bank (a private sector bank) to 10%. This is the first time an investor has been allowed to hold more than 5% in a private sector bank since the RBI announced norms in 2005 that any stake exceeding 5% in the private sector banks would need to be vetted by them. In recent years critics have charged that the non-government owned banks are too aggressive in their loan recovery efforts in connection with housing, vehicle and personal loans. There are press reports that the banks' loan recovery efforts have driven defaulting borrowers to suicide. Adoption of banking technology The IT revolution had a great impact in the Indian banking system. The use of computers had led to introduction of online banking in India. The use of the modern innovation and computerisation of the banking sector of India has increased many fold after the economic liberalisation of 1991 as the country's banking sector has been exposed to the world's market. The Indian banks were finding it difficult to compete with the international banks in terms of the customer service without the use of the information technology and computers. 33 Number of branches of scheduled banks of India as of March 2005 The RBI in 1984 formed Committee on Mechanisation in the Banking Industry (1984)whose chairman was Dr C Rangarajan, Deputy Governor, Reserve Bank of India. The major recommendations of this committee was introducing MICR Technology in all the banks in the metropolis in India.This provided use of standardized cheque forms and encoders. In 1988, the RBI set up Committee on Computerisation in Banks (1988) headed by Dr. C.R. Rangarajan which emphasized that settlement operation must be computerized in the clearing houses of RBI in Bhubaneshwar, Guwahati, Jaipur, Patna and Thiruvananthapuram.It further stated that there should be National Clearing of inter-city cheques at Kolkata,Mumbai,Delhi,Chennai and MICR should be made Operational.It also focused on computerisation of branches and increasing connectivity among branches through computers.It also suggested modalities for implementing online banking.The committee submitted its reports in 1989 and computerisation began form 1993 with the settlement between IBA and bank employees' association. In 1994, Committee on Technology Issues relating to Payments System, Cheque Clearing and Securities Settlement in the Banking Industry (1994) was set up with chairman Shri WS Saraf, Executive Director, Reserve Bank of India. It emphasized on Electronic Funds Transfer (EFT) system, with the BANKNET communications network as its carrier. It also said that MICR clearing should be set up in all branches of all banks with more than 100 branches. Committee for proposing Legislation on Electronic Funds Transfer and other Electronic Payments (1995) emphasized on EFT system. Electronic banking refers to DOING BANKING by using technologies like computers, internet and networking,MICR,EFT so as to increase efficiency, quick service,productivity and transparency in the transaction. 34 PROFILE OF HDFC BANK The Housing Development Finance Corporation Limited (HDFC) was amongst the first to receive an 'in principle' approval from the Reserve Bank of India (RBI) to set up a bank in the private sector, as part of the RBI's liberalisation of the Indian Banking Industry in 1994. The bank was incorporated in August 1994 in the name of 'HDFC Bank Limited', with its registered office in Mumbai, India. HDFC Bank commenced operations as a Scheduled Commercial Bank in January 1995. Trademark of “HDFC BANK”: The HDFC Bank has merged with Times Bank Ltd in 2000. That was the first merger of two private banks in India. In 2008, the bank has handed over on Centurion Bank of Punjab taking its total of more than 1000 branches. The total profit of bank is Rs 3,032.92 crores as year of 2010 and also the total equity is Rs. 21,158.15 crores as 2010. HDFC Bank deals with three type business section as Wholesale Banking Services, Retail Banking Services and Treasury. GOALS AND OBJECTIVES OF THE BANK: Business Objectives The primary objective of HDFC is to enhance residential housing stock in the country through the provision of housing finance in a systematic and professional manner, and to promote home ownership. Another objective is to increase the flow of resources to the housing sector by integrating the housing finance sector with the overall domestic financial markets. 35 Organizational Goals 1. Develop close relationships with individual households, 2. Maintain its position as the premier housing finance institution in the country, 3. Transform ideas into viable and creative solutions, 4. Provide consistently high returns to shareholders, and VISION STATEMENT OUR VISION IS OUR MISSION Founded in 1907, this unique financial institution rests on the pillars of thrift, fellowship, character, accommodation and the selfless service of all individuals and organizations who wish to help themselves progress. We see ourselves as a family of honest, loyal and committed professionals, harmoniously employing technology, innovation and the human touch to achieve customer satisfaction and goodwill are the cornerstones of our success and the focus of all our efforts. The prosperity of our customer is the engine of our success and they will find in us a fast, timely, flexible, co-operative and competitive partner in their progress. We are committed to approachability, simplicity and transparency in our dealings with all our stakeholders and shall be a temple of their trust. `We shall use our employee involvement and sense of togetherness to generate high levels of teamwork, efficiency, excellence and profits. We shall mobilize aggressively, invest wisely, disburse prudently, recover assiduously, reduce costs and create a learning organization that offers products and services in tune with and ahead of the time. BUSINESSES HDFC Bank caters to a wide range of banking services covering commercial and investment banking on the wholesale side and transactional / branch banking on the retail side. The bank has three key business segments: Wholesale Banking The Bank's target market is primarily large, blue-chip manufacturing companies in the Indian corporate sector and to a lesser extent, small & midsized corporate and agri-based businesses. For these customers, the Bank 36 provides a wide range of commercial and transactional banking services, including working capital finance, trade services, transactional services, cash management, etc. The bank is also a leading provider of structured solutions, which combine cash management services with vendor and distributor finance for facilitating superior supply chain management for its corporate customers. Based on its superior product delivery / service levels and strong customer orientation, the Bank has made significant inroads into the banking consortia of a number of leading Indian corporate including multinationals, companies from the domestic business houses and prime public sector companies. It is recognized as a leading provider of cash management and transactional banking solutions to corporate customers, mutual funds, stock exchange members and banks. Retail Banking The objective of the Retail Bank is to provide its target market customers a full range of financial products and banking services, giving the customer a one-stop window for all his/her banking requirements. The products are backed by world-class service and delivered to customers through the growing branch network, as well as through alternative delivery channels like ATMs, Phone Banking, NetBanking and Mobile Banking. The HDFC Bank Preferred program for high net worth individuals, the HDFC Bank Plus and the Investment Advisory Services programs have been designed keeping in mind needs of customers who seek distinct financial solutions, information and advice on various investment avenues. The Bank also has a wide array of retail loan products including Auto Loans, Loans against marketable securities, Personal Loans and Loans for Two-wheelers. It is also a leading provider of Depository Participant (DP) services for retail customers, providing customers the facility to hold their investments in electronic form. HDFC Bank was the first bank in India to launch an International Debit Card in association with VISA (VISA Electron) and issues the MasterCard Maestro debit card as well. The Bank launched its credit card business in late 2001. By 37 March 2012, the bank had a total card base (debit and credit cards) of over 19.71 million. The Bank is also one of the leading players in the "merchant acquiring" business with over 180,000 Point-of-sale (POS) terminals for debit / credit cards acceptance at merchant establishments. The Bank is well positioned as a leader in various net based B2C opportunities including a wide range of internet banking services for Fixed Deposits, Loans, Bill Payments, etc. Treasury Within this business, the bank has three main product areas - Foreign Exchange and Derivatives, Local Currency Money Market & Debt Securities, and Equities. With the liberalization of the financial markets in India, corporate need more sophisticated risk management information, advice and product structures. These and fine pricing on various treasury products are provided through the bank’s Treasury team. To comply with statutory reserve requirements, the bank is required to hold 25% of its deposits in government securities. The Treasury business is responsible for managing the returns and market risk on this investment portfolio. RATINGS Credit Rating The Bank has its deposit programs rated by two rating agencies - Credit Analysis & Research Limited (CARE) and Fitch Ratings India Private Limited. The Bank's Fixed Deposit programme has been rated 'CARE AAA (FD)' [Triple A] by CARE, which represents instruments considered to be "of the best quality, carrying negligible investment risk". CARE has also rated the bank's Certificate of Deposit (CD) programme "PR 1+" which represents "superior capacity for repayment of short term promissory obligations". Fitch Ratings India Pvt. Ltd. (100% subsidiary of Fitch Inc.) has assigned the "AAA ( ind )" rating to the Bank's deposit programme, with the outlook on the rating as "stable". This rating indicates "highest credit quality" where "protection factors are very high" The Bank also has its long term unsecured, subordinated (Tier II) Bonds rated 38 by CARE and Fitch Ratings India Private Limited and its Tier I perpetual Bonds and Upper Tier II Bonds rated by CARE and CRISIL Ltd. CARE has assigned the rating of "CARE AAA" for the subordinated Tier II Bonds while Fitch Ratings India Pvt. Ltd. has assigned the rating "AAA (ind)" with the outlook on the rating as "stable". CARE has also assigned "CARE AAA [Triple A]" for the Banks Perpetual bond and Upper Tier II bond issues. CRISIL has assigned the rating "AAA / Stable" for the Bank's Perpetual Debt programme and Upper Tier II Bond issue. In each of the cases referred to above, the ratings awarded were the highest assigned by the rating agency for those instruments. Corporate Governance Rating The bank was one of the first four companies, which subjected itself to a Corporate Governance and Value Creation (GVC) rating by the rating agency, The Credit Rating Information Services of India Limited (CRISIL). The rating provides an independent assessment of an entity's current performance and an expectation on its "balanced value creation and corporate governance practices" in future. The bank was assigned a 'CRISIL GVC Level 1' rating in January 2007 which indicates that the bank's capability with respect to wealth creation for all its stakeholders while adopting sound corporate governance practices is the highest. ORGANIZATION CHART OF THE HDFC BANK. 39 MANAGEMENT OF HDFC BANK MR. C.M. VASUDEV (CHAIRMAN OF HDFC BANK) Mr. C.M. Vasudev has been appointed as the Chairman of the Bank with effect from 6th July 2010. Mr. Vasudev has been a Director of the Bank since October 2006. A retired IAS officer, Mr. Vasudev has had an illustrious career in the civil services and has held several key positions in India and overseas, including Finance Secretary, Government of India, Executive Director, World Bank and Government nominee on the Boards of many companies in the financial sector. MR. ADITYA PURI (MANAGING DIRECTROR OF HDFC BANK) The Managing Director, Mr. Aditya Puri, has been a professional banker for over 25 years, and before joining HDFC Bank in 1994 was heading Citibank's operations in Malaysia. 40 The Bank's Board of Directors is composed of eminent individuals with a wealth of experience in public policy, administration, industry and commercial banking. Senior executives representing HDFC are also on the Board. Senior banking professionals with substantial experience in India and abroad head various businesses and functions and report to the Managing Director. Given the professional expertise of the management team and the overall focus on recruiting and retaining the best talent in the industry, the bank believes that its people are a significant competitive strength. Promoter Business Focus Capital Structure CBoP & Times Bank Amalgamation Distribution Network Technology Businesses Ratings The descriptions of above topic are as mention below:PROMOTER HDFC is India's premier housing finance company and enjoys an impeccable track record in India as well as in international markets. Since its inception in 1977, the Corporation has maintained a consistent and healthy growth in its operations to remain the market leader in mortgages. Its outstanding loan 41 portfolio covers well over a million dwelling units. HDFC has developed significant expertise in retail mortgage loans to different market segments and also has a large corporate client base for its housing related credit facilities. With its experience in the financial markets, a strong market reputation, large shareholder base and unique consumer franchise, HDFC was ideally positioned to promote a bank in the Indian environment. BUSINESS FOCUS HDFC Bank's mission is to be a World-Class Indian Bank. The objective is to build sound customer franchises across distinct businesses so as to be the preferred provider of banking services for target retail and wholesale customer segments, and to achieve healthy growth in profitability, consistent with the bank's risk appetite. The bank is committed to maintain the highest level of ethical standards, professional integrity, corporate governance and regulatory compliance. HDFC Bank's business philosophy is based on four core values Operational Excellence, Customer Focus, Product Leadership and People. CAPITAL STRUCTURE As on 31st March, 2012 the authorized share capital of the Bank is Rs. 550 crore. The paid-up capital as on the said date is Rs. 469,33,76,540 (234,66,88,270 equity shares of Rs. 2/- each). The HDFC Group holds 23.15% of the Bank's equity and about 17.29 % of the equity is held by the ADS / GDR Depositories (in respect of the bank's American Depository Shares (ADS) and Global Depository Receipts (GDR) Issues). 30.68 % of the equity is held by Foreign Institutional Investors (FIIs) and the Bank has 4,47,924 shareholders. The shares are listed on the Bombay Stock Exchange Limited and The National Stock Exchange of India Limited. The Bank's American Depository Shares (ADS) are listed on the New York Stock Exchange (NYSE) under the symbol 'HDB' and the Bank's Global Depository Receipts (GDRs) are listed on Luxembourg Stock Exchange under ISIN No US40415F2002. 42 CBoP & TIME BANK AMALGAMATION On May 23, 2008, the amalgamation of Centurion Bank of Punjab with HDFC Bank was formally approved by Reserve Bank of India to complete the statutory and regulatory approval process. As per the scheme of amalgamation, shareholders of CBoP received 1 share of HDFC Bank for every 29 shares of CBoP. The merged entity will have a strong deposit base of around Rs. 1,22,000 crore and net advances of around Rs. 89,000 crore. The balance sheet size of the combined entity would be over Rs. 1,63,000 crore. The amalgamation added significant value to HDFC Bank in terms of increased branch network, geographic reach, and customer base, and a bigger pool of skilled manpower. In a milestone transaction in the Indian banking industry, Times Bank Limited (another new private sector bank promoted by Bennett, Coleman & Co. / Times Group) was merged with HDFC Bank Ltd., effective February 26, 2000. This was the first merger of two private banks in the New Generation Private Sector Banks. As per the scheme of amalgamation approved by the shareholders of both banks and the Reserve Bank of India, shareholders of Times Bank received 1 share of HDFC Bank for every 5.75 shares of Times Bank. DISTRIBUTION NETWORK HDFC Bank is headquartered in Mumbai. The Bank at present has an enviable network of 2,620 branches spread in 1,454 cities across India.All branches are linked on an online real-time basis. Customers in over 500 locations are also serviced through Telephone Banking. The Bank's expansion plans take into account the need to have a presence in all major industrial and commercial centres where its corporate customers are located as well as the need to build a strong retail customer base for both deposits and loan products. Being a clearing/settlement bank to various leading stock exchanges, the Bank has branches in the centres where the NSE/BSE have a strong and active member base. 43 The Bank also has 10,316 networked ATMs across these cities. Moreover, HDFC Bank's ATM network can be accessed by all domestic and international Visa/MasterCard, Visa Electron/Maestro, Plus/Cirrus and American Express Credit/Charge cardholders. TECHNOLOGY HDFC Bank operates in a highly automated environment in terms of information technology and communication systems. All the bank's branches have online connectivity, which enables the bank to offer speedy funds transfer facilities to its customers. Multi-branch access is also provided to retail customers through the branch network and Automated Teller Machines (ATMs). The Bank has made substantial efforts and investments in acquiring the best technology available internationally, to build the infrastructure for a world class bank. The Bank's business is supported by scalable and robust systems which ensure that our clients always get the finest services we offer. The Bank has prioritised its engagement in technology and the internet as one of its key goals and has already made significant progress in web-enabling its core businesses. In each of its businesses, the Bank has succeeded in leveraging its market position, expertise and technology to create a competitive advantage and build market share. BUSINESSES HDFC Bank caters to a wide range of banking services covering commercial and investment banking on the wholesale side and transactional / branch banking on the retail side. The bank has three key business segments: Wholesale Banking The Bank's target market is primarily large, blue-chip manufacturing companies in the Indian corporate sector and to a lesser extent, small & midsized corporates and agri-based businesses. For these customers, the Bank provides a wide range of commercial and transactional banking services, 44 including working capital finance, trade services, transactional services, cash management, etc. The bank is also a leading provider of structured solutions, which combine cash management services with vendor and distributor finance for facilitating superior supply chain management for its corporate customers. Based on its superior product delivery / service levels and strong customer orientation, the Bank has made significant inroads into the banking consortia of a number of leading Indian corporates including multinationals, companies from the domestic business houses and prime public sector companies. It is recognised as a leading provider of cash management and transactional banking solutions to corporate customers, mutual funds, stock exchange members and banks. Retail Banking The objective of the Retail Bank is to provide its target market customers a full range of financial products and banking services, giving the customer a one-stop window for all his/her banking requirements. The products are backed by world-class service and delivered to customers through the growing branch network, as well as through alternative delivery channels like ATMs, Phone Banking, NetBanking and Mobile Banking. The HDFC Bank Preferred program for high net worth individuals, the HDFC Bank Plus and the Investment Advisory Services programs have been designed keeping in mind needs of customers who seek distinct financial solutions, information and advice on various investment avenues. The Bank also has a wide array of retail loan products including Auto Loans, Loans against marketable securities, Personal Loans and Loans for Two-wheelers. It is also a leading provider of Depository Participant (DP) services for retail customers, providing customers the facility to hold their investments in electronic form. HDFC Bank was the first bank in India to launch an International Debit Card in association with VISA (VISA Electron) and issues the MasterCard Maestro debit card as well. The Bank launched its credit card business in late 2001. By March 2012, the bank had a total card base (debit and credit cards) of over 45 19.71 million. The Bank is also one of the leading players in the "merchant acquiring" business with over 180,000 Point-of-sale (POS) terminals for debit / credit cards acceptance at merchant establishments. The Bank is well positioned as a leader in various net based B2C opportunities including a wide range of internet banking services for Fixed Deposits, Loans, Bill Payments, etc. Treasury Within this business, the bank has three main product areas - Foreign Exchange and Derivatives, Local Currency Money Market & Debt Securities, and Equities. With the liberalisation of the financial markets in India, corporates need more sophisticated risk management information, advice and product structures. These and fine pricing on various treasury products are provided through the bank’s Treasury team. To comply with statutory reserve requirements, the bank is required to hold 25% of its deposits in government securities. The Treasury business is responsible for managing the returns and market risk on this investment portfolio. RATINGS Credit Rating The Bank has its deposit programs rated by two rating agencies - Credit Analysis & Research Limited (CARE) and Fitch Ratings India Private Limited. The Bank's Fixed Deposit programme has been rated 'CARE AAA (FD)' [Triple A] by CARE, which represents instruments considered to be "of the best quality, carrying negligible investment risk". CARE has also rated the bank's Certificate of Deposit (CD) programme "PR 1+" which represents "superior capacity for repayment of short term promissory obligations". Fitch Ratings India Pvt. Ltd. (100% subsidiary of Fitch Inc.) has assigned the "AAA ( ind )" rating to the Bank's deposit programme, with the outlook on the rating as "stable". This rating indicates "highest credit quality" where "protection factors are very high" The Bank also has its long term unsecured, subordinated (Tier II) Bonds rated 46 by CARE and Fitch Ratings India Private Limited and its Tier I perpetual Bonds and Upper Tier II Bonds rated by CARE and CRISIL Ltd. CARE has assigned the rating of "CARE AAA" for the subordinated Tier II Bonds while Fitch Ratings India Pvt. Ltd. has assigned the rating "AAA (ind)" with the outlook on the rating as "stable". CARE has also assigned "CARE AAA [Triple A]" for the Banks Perpetual bond and Upper Tier II bond issues. CRISIL has assigned the rating "AAA / Stable" for the Bank's Perpetual Debt programme and Upper Tier II Bond issue. In each of the cases referred to above, the ratings awarded were the highest assigned by the rating agency for those instruments. Corporate Governance Rating The bank was one of the first four companies, which subjected itself to a Corporate Governance and Value Creation (GVC) rating by the rating agency, The Credit Rating Information Services of India Limited (CRISIL). The rating provides an independent assessment of an entity's current performance and an expectation on its "balanced value creation and corporate governance practices" in future. The bank was assigned a 'CRISIL GVC Level 1' rating in January 2007 which indicates that the bank's capability with respect to wealth creation for all its stakeholders while adopting sound corporate governance practices is the highest. AWARDS AND ACHIVEMENTS HDFC Bank began operations in 1995 with a simple mission: to be a "Worldclass Indian Bank". We realised that only a single-minded focus on product quality and service excellence would help us get there. Today, we are proud to say that we are well on our way towards that goal. It is extremely gratifying that our efforts towards providing customer convenience have been appreciated both nationally and internationally. 47 2012 Forbes Asia IBA Fab 50 Companies - Winning for the 6th year Banking - Best Online Bank Technology Awards - Best use of Business Intelligence 2011 - Best Customer Relationship Initiative - Best Risk Management & Security Initiative - Best use of Mobility Technology in Banking Dun & Bradstreet - Overall Best Bank Banking Awards - Best Private Sector Bank 2012 - Asset Quality - Private Sector - Retail Banking -Private Sector IDRBT Banking Best Bank in 'IT for Operational Effectiveness' Technology Excellence category Awards 2011-12 Asia Money 2012 India's Top Best Domestic Bank in India 500 Best Bank in India Companies -Dun & Bradstreet Corporate Awards Finance Asia - Best Managed Company - Best CEO - Mr. Aditya Puri UTI Mutual CNBC Financial TV Fund - Best Performing Bank - Private 18 Advisor 48 Awards 2011 Asian Banker - Best Retail Bank in India International - Best Bancassurance Excellence in Retail - Best Risk Management Financial Services Awards 2012 5th Loyalty Summit Customer and Brand Loyalty award Skoch foundation SHG/JLG linkage programme 2012 ICAI Awards 2011 Excellence in Financial Reporting 2011 Outlook Money - Best Bank - Runner Up Best Bank Award 2011 Best Commercial - Driving Positive Change Vehicle Financier Businessworld Best - Best Bank Bank award BCI Continuity & - Most Effective Recovery of the Year Resilience Award Financial Express - Best in Strength and Soundness Best Bank Survey - 2nd Best in the Private Sector 49 2010-11 CNBC TV18's Best - Best Bank Bank & Financial - Mr. Aditya Puri, Outstanding Finance Institution Awards Professional Dun & Bradstreet Best Private Sector Bank - SME Financing Banking Awards 2011 ISACA 2011 award Best practices in IT Governance and IT Security for IT Governance IBA Productivity New Channel Adopter (Private Sector) Excellence Awards 2011 DSCI (Data Security in Bank Security Council of India) Excellence Awards 2011 Euromoney Awards Best Bank in India for Excellence 2011 FINANCE Country ASIA - BEST BANK Awards - BEST CASH MANAGEMENT BANK 2011: India - BEST TRADE FINANCE BANK Asian Banker Strongest Bank in Asia Pacific 50 BloombergUTV's Best Bank Financial Leadership Awards 2011 IBA Banking Winner - Technology Awards 1) Technology Bank of the Year 2010 2) Best Online Bank 3) Best Customer Initiative 4) Best Use of Business Intelligence 5) Best Risk Management System Runners Up Best Financial Inclusion IDC FIIA Awards Excellence in Customer Experience 2011 2010 Outlook Money Best Bank 2010 Awards Businessworld Best Best Bank (Large) Bank Awards 2010 Teacher's Mr. Aditya Puri Achievement Awards 2010 (Business) The Banker and Best Private Bank in India PWM 2010 Global 51 Private Banking Awards Economic Times Business Leader of the Year - Mr. Aditya Puri Awards for Corporate Excellence 2010 Forbes Asia NDTV Fab 50 Companies - 5th year in a row Business Best Private Sector Bank Leadership Awards 2010 The Banker World's Top 1000 Banks Magazine MIS Asia Excellence IT BEST BOTTOM-LINE I.T. Category Award 2010 Dun & Bradstreet Banking 2010 Awards Overall Best Bank Best Private Sector Bank Best Private Sector Bank in SME Financing Institutional HDFC Bank MD, Mr. Aditya Puri among "Asian Captains of Investor Magazine Finance 2010" Poll 52 IDRBT Technology Winner - 1) IT Infrastructure 2) Use of IT within the Bank 2009 Awards ACI Runners-up - IT Governance (Large Banks) Excellence Highly Commended - Asia Pacific HDFC Bank Awards 2010 FE-EVI Green Best performer in the Banking category Business Leadership Award Celent's 2010 Model Bank Award Banking Innovation Award Avaya Global Customer Responsiveness Award - Banking & Financial Connect 2010 Services category Forbes Top 2000 Our Bank at 632nd position and among 130 Global High Companies Performers Financial Express Ernst & Young Survey 2009-10 Best New Private Sector Bank Best in Growth Best in strength Asian Banker Excellence Awards 2010 Best Retail Bank in India Excellence in Automobile Lending Best M&A Integration 53 Technology Implementation The Asset Triple A Best Cash Management Bank in India Awards Euromoney Private 1) Best Local Bank in India (second year in a row) 2) Best Banking and Private Banking Services overall (moved up from No. 2 last Wealth year) Management Poll 2010 Financial Insights Innovation in Branch Operations - Server Consolidation Innovation Awards Project 2010 Global Finance Best Trade Finance Provider in India for 2010 Award 2 Banking 1) Best Risk Management Initiative and 2) Best Use of Technology Awards Business Intelligence. 2009 SPJIMR Marketing 2nd Prize Impact Awards (SMIA) 2010 Business Best Today Listed in top 10 Best Employers in the country Employer Survey We are aware that all these awards are mere milestones in the continuing, never-ending journey of providing excellent service to our customers. We are confident, however, that with your feedback and support, we will be able to 54 maintain and improve our services. TERMS AND CONDITIONS OF HDFC BANK: 1. General - applicable to all services 2. Savings accounts 3. Current accounts 4. Fixed deposits. 5. Supersaver accounts / facility 6. Sweep in instructions 7. Recurring deposits 8. Atm usable cards 9. Arhtia card 10. Phone banking 11. Bill pay facility 12. Instant alert 13. Net banking 14. Visa card, and international debit card 15. email statements 16. Investment services account 17. Doorstep banking services, add-on card on mobile, forex plus platinum card, forex plus card terms COMPETITORS INFORMATION: We face strong competition in all of our principal lines of business. Our primary competitors are large public sector banks, other private sector banks, foreign banks and, in some product areas, non-banking financial institutions. Our competitors are ICICI BANK, Axis Bank, Kotak Mahindra bank ect. 55 SWOT ANALYSIS The training at The HDFC Bank was a great learning experience and certainly enables me for the systematic evaluation of the Strength, Weakness, Opportunities, and Threats of the bank. STRENGTHS : Right strategy for the right products Superior customer services vs. competitors.. Products have required accreditation. WEAKNESSES : Some gaps in range for certain sectors . Management cover insufficient Sectoral growth is constrained by low unemployment levels and competition for staff OPPURTUNITIES : The Profit Margin Will Good. Could extend to overseas broadly. Fast-track career development opportunities on an industry-wide basis THREATS : Very high competition prevailing in the industry. Lack of infrastructure in rural areas could constrain investment. 56 ANALYSIS OF FINANCIAL STATEMENT BALANCE SHEET OF THE HDFC BANK., AS ON 2011 Particulars LIABILITIES ASSETS Total share capital 28,71,12,907 - Total Reserves & other funds 54,26,10,058.56 - Total Deposits 597,62,10,335.29 - Total Suspense accounts 30,27,360.65 - Total Interest payable on deposits 4,51,09,375 - Total other Liabilities 21,66,40,367.87 - Total of branch accounts 227,31,69,875.70 15,64,48,629.54 Net profit: cash on hand & balance - 3,35,90,290 Total cash at bank 17,50,07,942.68 Total Investments - 229,13,05,825.19 Total Loans & advances - 444,12,12,211.50 Total other Assets - 17,18,64,797.84 Total branch accounts[group-270] 15,57,87,650.54 227,30,16,187.70 Total of furniture & fixtures - 1,28,68,259.12 Total building cost - 2,01,72,212.30 Total vehicle cost - 6,48,328.80 Total Computer cost - 20,81,688.05 Grand Total 949,96.67,930.61 957,92,34,219.17 Profit for the current year up to 7,95,66.288.56 - 31/03/2011 Net Income 957,92,34,219.17 957,92,34,219.17 57 CHAPTER-4 CONCEPTUAL FRAME WORK 58 CONCEPTUAL FRAMEWORK ON TOPIC HUMAN RESOURCE MANAGEMENT OF HDFC BANK:1. MODE OF APPOINTMENT: The appointment to various points shall be made in the following manner:BY DIRECT RECRUITMENT:a. The qualifications for direct recruitment shall be such as specified in the staffing pattern. b. The appointment shall be made according to the merit list drawn at the time of selection. c. All appointments except to class-IV services shall be made on the recommendations of the selection Committee consisting of the following:BY PROMOTION a. Appointment by promotion to the next higher post in the respective discipline in any category shall be made on the basis of ‘Senioritycum-Merit’ from amongst the employees working in the lower category having at least five years service on the said post in the steel Industry. BY TRANSFER: a. By transfer of a person on deputation from any Department of Government/ HDFC BANK or any sister Concern Company. 59 b. By permanent transfer of services of surplus staff of HDFC BANK the terms & conditions as Prescribed by HDFC BANK and adopted by the Board from time to time subject to the approval of Register. c. By permanent transfer of an employee of other /HDFC BANK on his own request and upon the terms & conditions as prescribed by the HDFC BANK and adopted by the board from time to time subject to the approval of Registrar. 2. COMMENCEMENT OF SERVICE: Services shall be deemed to have commenced from the working day on which the employee reports for duty. If he reports for the duty in the afternoon’ the services shall be deemed to have commenced from the following day. 3. ATTENDANCE AND LATE COMING:No employee shall enter or leave the premises of the Establishment accept by the gate or gates meant for this purpose. An employee who is off his duty or has resigned or has been discharged or declared by the competent Medical Authority to be suffering from any contagious or infectious disease, shall immediately leave the premises of the Established and shall not enter any part of it, except with the express permission of the competent authority. All employees shall be liable to be searched both at the time of entry and exit at the main entrance of the Establishment by an authorized person of the same sex with due dignity. If more than one shift is working, the employee shall be liable to be transferred from one shift to another. 4. SENIORITY: a. The seniority of an employee under these rules shall be determined in a particular category of post on the basis of the length of service on that 60 post provided that in the case of employees appointment by the direct recruitment which join within the period specified in the order of appointment or within such period specified by direct recruitment who join with in the period specified in the order of appointment or within such period as may from time to time be extended by the appointing authority, subject to a maximum of one month from the data of order of appointment, the order of merit determined, shall not be disturbed. Provided further that in the case a candidate is permitted to join the service after the expiry of the said period of one month, his seniority shall be determined from the data he joins the service. b. Seniority of the employees of HDFC BANK upon the permanent transfer of their services to the HDFC BANK vis-à-vis other employees of HDFC BANK, shall be determined in the following manner:- 1. An employee who was working in the higher pay scale at the time of permanent transfer shall rank senior to the employee working in the lower pay scale on that date. 5. POSTING AND TRANSFERES: Managing Director shall be competent to post/ transfer any employee within the establishment. He shall also be competent to transfer an employee against any equivalent post or along with post. As and when considered necessary in the internet of work and upon request from HDFC BANK the services of an employee of BANKING INDUSTRY may be placed on national deputation without payment of deputation allowance to any other BANKING COMPANY/ HDFC BANK for Period up to one year in the first instance, which can be extended further. 6. DEPUTATION Any employee of BANKING INDUSTRY is sent on deputation to any State level co-operative Apex. Institution or Government Undertaking with his 61 consent and on receipt of written requisition from the concerned Institution/Government undertaking and with the concurrence of the HDFC BANK on the terms & conditions mutually agreed upon by the leading and borrowing organizations subject to prior approval of the Registration 7. PROVIDENT FUNDS: Employees of the HDFC BANK shall be entitled to the membership of the Employees Provident Fund and other schemes under the employees Provident Fund and Misc. Provisions Act’ 1952 irrespective of the pay drawn b him reemployed persons shall be governed by the terms of their appointment. 8. BONUS: Employees of the HDFC BANK shall b entitled to payment of the Bonus under the payment of Bonus Act, 1965 as amended or re-enacted from time to time. 9. MEDICAL BENEFITS: An employee, as and when covered under the PSI Act/Scheme, shall get medical benefits as provided there in. An employee not covered under the PSI Act/Scheme shall be entitled to medical benefits as may be decided by the board from time to time with the concurrence of the HDFC BANK. 10. ALLOWANCE: Dearness Allowance, Additional Dearness Allowance, House Rent Allowance, City Compensatory Allowance, Rural Allowance and Other Compensatory Allowance Shall be Admissible to the Employees of the Life Insurance as per the Decision of the Board with the concurrence of the HDFC BANK and approval of the Registrar. 11. BENEFITS ADMISSIBLE IN THE EVENT OF DEATH OF AN EMPLOYEE DURING SERVICE: 62 In case of death of an employee while in the service of HDFC BANK his family members shall be entitled to the following benefits/ facilities at the rates/scales and on the teams & conditions as approved by the board from time to time with the concurrence of HDFC BANK. a. Ex-gratia grant. b. House Rent Allowance. c. Encashment of P. leaves. d. Priority for employment of window/dependent of deceased employee. e. Special Ex-gratia grant to the family members of an employee of the HDFC BANK Killed by terrorist action. 12. TRAINING: Managing Director may wit the concurrence of HDFC BANK to attend a seminar/ workshop/training within the country or abroad in accordance with the instructions of the Registrar, as may be issued from time to time. 13. LEAVE: All the employees of HDFC BANK shall be entitled to the following kinds of leave: PRVILEGE LEAVE (LEAVE WITH WAGES: One day for every 18 days of service (for the purpose of calculation of days of services, the period of Privilege Leave availed and leave without wages/ absence shall not be counted). CASUAL LEAVE: 12 days per annum. SICK LEAVE: 14 days per annum to those employees ho are not covered by the ESI ct/Schemes. 63 7 days per annum to these employees who are covered by the ESI Act/Scheme. 14. RESIGNATION: If a regular/permanent employee intends to leave the service of the HDFC BANK by tendering resignation, he shall have to give one month’s notice in writing, otherwise, he shall have to deposit on e month’s notice in writing, otherwise, he shall have to deposit one month’s salary or salary for the period by which the notice falls short of one month (for this purpose salary will include basic pay +all other allowance admissible thereon, experts House Rent/Rural allowance, Conveyance Allowance and Medical Allowance.)24 hours notice shall be required for tendering resignation during probation period. The resignation tendered by the employee may be accepted by the appointing authority. 15. SUPERANNUATION / RETIREMENT Every employee of HDFC BANK shall be superannuated on the afternoon of the last day of the month in which he attains the age of 58 years. Not with standing anything contained in Rule 17.1 above, an employee may be permitted at his own request to retire room the service of the HDFC BANK on attaining the age of 50 years or after 20 years of service at any time by the appointing authority provided three months notice. A thing contained in rule 17.1 and 17.2 above, the appointing authority shall, if it is of the opinion after reviewing the entire service record of an employee that he is not fit to be retained in the service and that it is in the interest of the Life Insurance. 16. Major misconducts: 64 Without prejudice to the generality of the term, “misconduct”, the following acts of communion or omission shall, interlaid, constitute specific acts of Major Misconduct on the part of the employee: 1. Breach or habitual breach of any standing instructions or rules regulations, conditions of the appointment letter or orders issued by the establishment from time to time. 2. Acting in any manner prejudicial to the inertest or reputation of the establishment, disregard of any operation & maintenance. 3. Negligence or habitual negligence of duty or laziness or in efficiency or incompetence or malingering or neglect of work or carelessness in work, poor or unsatisfactory performance intentionally. bring narcotic, liquor or other intoxicating things in premises or reporting. 4. Doing private or personal work during working hours, engaging in any other trade, business profession, service of the Establishment without while in the competent authority. 17. PUNISHMENTS FOR MAJOR MISCONDUCTS: One or more of the following punishments may be imposed on an employee who is found guilty of a major misconduct, namely:1. Stoppage of one or more annual grade increments of pay with or without cumulative effect 2. Recovery of damages or the amount of loss suffered by the Establishment on account of misconduct of the employee. 3. Demotion to the Lower post. 4. Termination of service. 5. Dismissal from service. 18. PUNISHMENTS FOR MINOR MISCONDUCTS:- 65 One or more of the following punishments may be imposed on an employee who is found guilty or minor misconduct, namely:1. Warning or Censure. 2. Making an adverse entry in his service record. 3. Stoppage of one annual grade increment of pay with or without cumulative effect for a period of six months. 4. Recovery of loss of goods expressly entrusted to the employee or more for which he is accountable. 5. Recovery from his pay of the he is accountable, pecuniary loss caused by him to the establishment by negligence or breach of orders. 6. Suspension without pay or subsistence for a period not exceeding 15 days. 19. PROCEDURE FOR AWRDING PUNISHMENT FOR ACTS OF MINOR MISCONDUTS: Where an allegation of minor misconduct is alleged against an employee, he shall be called upon to explain his position. 20. PROCEDURE OF ENQUIRY AND PUNISHMENT FOR MAJOR MISCONDUCTS. An employee against whom a major misconduct is alleged shall be served with a charge Sheet by the competent authority clearly setting forth the imputation of mis conduct and calling upon the employee to submit his explanation within a period of 7 days, provided that such time may be extended for a maximum period of 7 days , after the expiry of initial period of 7 days if sufficient reasons are advised by the employee for seeking an extension, for which purpose a written request will have to be made him. 66 In case where the employee admits in writing the charge(s) leveled against him, it shall be open to the competent authority to award one or more of the punishments provided in these rules without holding any enquiry. In the case of the explanation submitted by the employee is found to be satisfactory, the matter will be dropped. In case the employee fails to submit his explanation within the prescribed time or extended time allowed to him or where the extended time allowed to him or where the explanation submitted by him is not found satisfactory, the competent authority shall appoint a person to hold an enquiry and issue ordered in this regards specifying there in the names of the Enquiry officers and the Presenting officers. The accused employee shall be entitled to the reimbursement of actual rail/bus fare only besides conveys undertaken by him for inspection of relevant records and attending the enquiry proceedings at a station other than his HQs. The enquiry officer shall on the conclusion of the enquiry, submit his report in writing giving his findings with the reasons therefore to the authority. APPEAL AGAINST PUNISHMENT: An appeal against the orders of the competent authority imposing punishment, under rules 29 and 30 of these riles shall lie to the board of directors of the HDFC BANK. The board shall constitute a committee consisting of chairman, nominee of HDFC BANK, nominee of RCs and nominee of NDDB to examine the appeal on the basis of records. An appeal shall be filled within a period of 30 days from the data on which the appellant receives a copy of the order appealed against or is deemed to have received. 67 The appellate authority may after consideration of the case and on recording sufficient reasons yet aside, reduce, confirm or enhance the punishment and its decides to enhance the punishment, the accused employee shall be given an opportunity to show cause against such enhancement. 21. SUSPENSION: In a case where it is considered that the employee be suspended pending enquiry, the competent authority may suspend the employee pending issues of a charge sheet or subsequent domestic enquiry or till the final orders are passed on the enquiry case. Where criminal proceeding against an employee in respect of any offence involving moral turpitude is pending and the competent authority is satisfied that it is necessary/desirable to place the employee under suspension, the competent. SUBSISTENCE ALLOWANCE DURING SUSPENSION: o An employee shall be paid during the period of suspension subsistence Allowance @ 50 % of the wages to which the employee was entitled to immediately preceding the date of such suspension for the first 90 days of suspension and 75% of such wages for the remaining period of suspension. o The payment of subsistence Allowance to the suspended employee shall be subject to his processing a certificate every month about his having not taken up any other employment and his having remained at the head quarters. 22. SERVICE RECORDS: The following service reords shall be maintained in respect of an employee of HDFC BANK i) personal File ii) service book iii) A.C.R file. 68 RESIDENTIAL ADDRESS OF EMPLOYE An employee shall notify to the HDFC BANK immediately on engagement, like details of his residential addresses and thereafter promptly communicate to the HDFC BANK any change in his residential address. ANNUAL CONFIDENTIAL REPORTS: ACRS of employees shall be written on yearly basis (April to march) in the prescribed format. The entries in the A.C.R of an employee sall be taken into account while deciding the case of promotion, Proficiency step up, pre-mature increment(s) etc. The adverse remarks in the ACR of an employee, if any ,hall be communicated to him in writing. The employee to whom adverse remarks are conveyed may make a representation for review of the adverse remarks. In this regards the following time schedule shall be followed:- 1 Period of communication of adverse Within 30 days of the receipt from remarks to the official concerned the final accepting authority. 2. Period for receipt of representation Within thirty days from the date of against adverse remark. receipt of adverse remarks. 3. Final decision on the representation Within 30 days of the receipt of on receipt of comments of reporting / comments on the representation from reviewing/ accepting authority the reporting/ reviewing/ accepting authority. NOTE –I No further representation shall lie against the final decision. NOTE-II The representation against adverse remarks received after the expiry of the stipulated period shall be rejected straight way. 23. GRIEVANCE /REDRESSAL PROCEDURE: Any employee having a cause for complaint about his work or working conditions shall have a right to present a cause for investigation and 69 consideration within two days of rising of the cause. The procedure for the redress shall be as follows:Stage –I The employee having a cause for complaint shall in the first place, discuss it with his immediate supervisor. Stage –II If a satisfactory solution of his problem is not bound with six days his discussion of the complaint, he shall approach his sectional head/ departmental head through his immediate supervisor. Stage-III If the problem is not yet resolved, the aggrieved employee may request for the consideration of his cause by the Grievance community constituted as under with an intimation to the Labor-cum conciliation officers of the areas. 70 CHAPTER NO. 5 SURVEY DATA COLLECTION FOCUS GROUP SAMPLING METHODS SAMPLE SIZE TOOLS USED ANALYSIS AND INTERPRETATION 71 SURVEY Objectives of the Survey: The survey is intended to study the state of HR practices and the upcoming priorities of HR in India with a view to Create a baseline of current practices Provide directional guidance to the trends shaping the HR function Scope of the Survey: Organization Vision, HR systems, processes and practices around Mission & Values, Recruitment, Performance Management, Training & Development, Career Development, Compensation & Benefits, Rewards & Recognition etc were studied . The survey coverage extended to Organizations with varying employee strength, turnover and industry sectors Page 4 ‘HR’s Next Agenda’ Ernst & Young - NHRD HR Practices Survey, 2012 About the survey : 10 Organizations across 4 Industry Sectors responded to the survey Industry Sectors Respondents Industry Sectors Respondents Automotive, IT/ITes, Banking/ Financial Services, Media and Entertainment, Insurance Professional Our Approach: The survey was carried out in the following phases: Administration Design Phase Analysis Phase. A stratified sampling methodology was adopted to identify participating organizations across 15 industries on the basis of type of industry, size and turnover of organizations. A focused online questionnaire was developed to capture responses across various fields of HR. The responses received to date were then collated and analyzed on the basis of the Survey Framework. Data obtained was also supplemented by qualitative insights from select senior HR professionals who 72 were interviewed Page 7 ‘HR’s Next Agenda’ Ernst & Young - NHRD HR Practices Survey, 2012 HR Strategy and Processes: HR has a prominent seat at the table and is extensively involved in the strategic business planning process (90 % ) Large organizations believe that HR adds critical value to the achievement of business results (100%) Line manager’s involvement in HR strategy and implementation is high and will continue to increase (80 %) Limited focus on increasing effectiveness of HR processes (40%) HR’s next agenda: Partner with business to reduce cost and improve efficiency Increasing accountability of HR with 65% of the organizations planning to introduce effective measures of performance for HR Page 9 ‘HR’s Next Agenda’ Ernst & Young - NHRD HR Practices Survey, 2012 Compensation and Benefits: Increments unlikely to be beyond 8 -10% in the coming year Performance linked pay taking significant precedence impacting even junior levels (from 5% of CTC in 2002 to 12-15% currently) Talent Acquisition & Employer Branding: - Internal recruitment preferred to external recruitment. Positive corporate reputation biggest draw for hiring suitable talent (100%). Well defined Employee Value Proposition highly corelated with organization size (especially for those with employee strength exceeding 100 Talent Acquisition & Employer Branding :- The real challenge is how to attract specialized talent, together with building solid employee engagement. Performance Management and Measurement:- Individual goals not well aligned to business goals (70%). Communication of performance feedback and ratings to employees are areas of improvement (70%). Normalization of Ratings – important practice for rationalizing ratings and maintaining costs (80%). PMS Linkages to bonus highest in Financial Services; to training highest in Consumer goods; to career management highest in IT/ITES HR’s next agenda: • Increased used of the Balanced Scorecard. Development of Reviewer coaching skills for providing relevant feedback and impartial ratings 73 Performance Management and Measurement: - Performance is an equally important part of the equation. Pay for performance can work only if both ends receive equal attention. Training and Development: - No budget cuts expected in Training and Development Activities over the next 1 year, time spent on training to increase (78%). Well defined training policy and training needs identification at all levels (70 %). Competency based needs identification and development still an area of gap ( 52 %). Organizations unable to determine ROI on Development spend, employees unclear on what skills they are expected to Leadership Development:- Only a third of identified future leaders satisfied with organizational support for their development. In larger organizations, leadership identified as a core competency. Smaller organizations introducing measures to strengthen their succession planning process Organization Culture: - Information flow takes place in all directions in most organizations (60%). Larger the organization, greater is the emphasis on communication and feedback mechanisms. Involvement of employees in decision making low (75%). Confidence and trust in subordinates is an issue (60%). 74 COLLECTION OF DATA:The task of data collection begins after a research problem has been defined and research design/plan chalked out. The collection of data is done to support tour findings and interest the result whether the result you have found in according to your hypothesis or not. The data can be collected by various methods. These are broadly classified into two ways, as follows: PRIMARY DATA SECONDARY DATA PRIMARY DATA:The primary data are those which are collected a fresh and for the first time and thus happen to be original in character. We collect primary data during the course of doing experiments in an experimental research. It is the first hand data and nobody else has collected this before. There are various ways of collecting primary data, these are as follows: 1). Observation method 2). Interview method 3). Questionnaires 4). Other methods SECONDARY DATA: 1. From Internet 2. Magazines and News Papers 3. Government Publications 75 FOCUS GROUP The following HR Practices are highlighted in this project. 1. The main focus in this project is given on the recruitment and selection process of the company. If the company is select the right candidate for the right person then the company has not to spend the money on the recruitment process, if the company can select the right candidate, the candidate can easily spend latest 5-7 years with the organisation. 2. Second main focus is given in this project report is working hours and working environment of the company. The company working conditions is suitable for all employees or not, and environment is good for female employees or not. 3. Whether the employees are satisfied with the health, safety, welfare facility provided by the company or not. 4. Whether the company increment process and promotion process is liked by the employees or not. 5. Training policy of the company is good for employee learning or not. And there are so many other thinks which is not taken in this project due to time shortage and difficulty in collection of the data. 76 SAMPLING METHODS SAMPLE SIZE Population Size : Employee of HDFC BANK on DELHI Branches. Sample Size 100 Employees of HDFC BANK on DELHI : Branches. Sampling Method: Sampling was done on the basis of Random sampling. TOOLS USED MOTIVATIONAL TOOLS Motivating for work is inseparable to continue productivity. But work when itself serves as motivation then progress is inevitable. The organization must take great care to motivate its employees through various methods. Promotion may be one of the best motivational factors. Promotional basis could be o work performance o qualification o performance evaluation o skill enhancements o Initiative steps taken. organization may also provide fringe benefits such as o leave traveling allowance o medical o free transportation o ESI (Employee State Insurance) o Furnishing scheme o House lease o hospitalization 77 WELFARE ACTIVITIES The organization may adopt welfare policies such as o Transportation facility o Canteen facility with breakfast, lunch and dinner facility along with refreshments. o Canteen could be free, subsidized ,paid. But the most preferred one is through subsidized mode. o The organization must also possess first aid facilities for its staff. A well-versed rehabilitation of injured staff and an on duty doctor or an ambulance should be always provided. o The organization must also possess a grievance handling committee despite a union to take an action for their problems. It could be a three tier of four-tier grievance committee. 78 DATA ANALYSIS AND INTERPRETATION Data Analysis and interpretation is conducted on 100 employees of HDFC BANK. 1. How long you are working in the organization? YEARS WORKING IN THE PERCENTAGE ORGANIZATION 0-2 YEARS 6 6% 2-5 YEARS 16 16% 5-10 YEARS 30 30% MORE THAN 10 YEARS 48 48% TOTAL 100 100% working in the organisation 6% 16% 0-2 years 2-5 yrs 48% 5-10 yrs 30% >10 years Finding From the chart that 48 employees are working for more than 10 years. Even no. of employees working between 5-10 years are 30. This shows that most of the employees are satisfied with their job. The attrition rate of the company is very low. This indicates that employee are satisfied and their respondent were interviewed and it was found that employee to know while they are continuing in their company for more than 10 year and followed that they are overall satisfied. 79 2. Are you comfortable with the working environment? WORK ON NUMBER OF PERCENTAGE ENVIRONMENT RESPONDENT GOOD 50 50% SATISFIED 40 40% BAD 10 10% TOTAL 100 100% number of respondent 60 50 40 30 number of respondent 50 20 40 10 10 0 good satisfied bad Finding 50% of employee express as a good environment remain. From the remaining 50% about 40% says a satisfactory job environment only about 10% feels bad working environment is there. There are not satisfied with the way they are given the work. They feel there is the bias is there. 80 3. What are the various sources of recruitment in your organization? OPTION SOURCE PERCENTAGE INTERNAL 26 26% EXTERNAL 16 16% BOTH 58 58% TOTAL 100 100% source 26% internal external both 58% 16% Finding About 58% of recruitment through both internal and external source and 26% of recruitment through internal source and 16% of recruitment through external source. 81 4. Whether the employees are satisfied with the health, safety, welfare facilities provided by the Company? OPTION NO OF RESPONDENT PERCENTAGE SATISFIED 76 76% DISSATISFIED 24 24% TOTAL 100 100% No.of respondent 80 70 60 50 40 no of respondent 30 20 10 0 satisfied dissatisfied Finding It shows that 76% are satisfied and 24% give a negative reply. After further interviewing the respondent that there has to be the further health check-up like cancer and other test health policy. 82 5. Are you satisfied with recruitment process of your company? OPTION NO OF RESPONDENT PERCENTAGE YES 65 65% NO 35 35% TOTAL 100 100% No.of respondent 35% yes no 65% Finding About 65% of employee are satisfied with recruitment process in the company because as per their vacancy in the organization the manager check the C.V. of that candidate whatever they want from the candidate is to be there or not and then personal and technical interview and 35% are satisfied recruitment process as the candidate may have competence but it is not mention in the CV and may not have preferred well were rejected. 83 6. Are you satisfied with your organization salary increment policy? H0: The organization salary increment policy is not effective. H1: The organization salary increment policy is effective. OPTION NO.OF RESPONDENT PERCENTAGE YES 47 47% NO 23 23% CAN'T SAY 30 30% TOTAL 100 100% no.of respondent 30% 47% yes no 23% can't say Finding About 47% of employee are satisfied the organization salary increment policy because most of the employee in the organization consider that the salary increment policy is good, 23% of employee are not satisfied the organization salary increment policy because most of the employee is not agree what increment they had given is not up to the mark as per their profession and 30% of employee can’t say anything because they want to do the work what salary organization provide to the employee they are happy. So alternative hypothesis is accepted. 84 7. Are you satisfied training procedure given in the organization?\ H0: THE TRAINING PROCEDURE IS NOT EFFECTIVE H1: THE TRAINING PROCEDURE IS EFFECTIVE OPTION NO.OF RESPONDENT PERCENTAGE YES 68 68% NO 32 32% TOTAL 100 100% no.of respondent 70 60 50 40 no.of respondent 30 20 10 0 yes no Finding About 68% of employee are satisfied training procedure given in the organization because the trainee should understand each and every thing what trainer should teach in the organization is about the internal training as well as external training and 32% of employee are not satisfied training procedure given in the organization because the training provided to the trainees which is not as per the aptitude and attitude, proficiency level of an employee. So alternative hypothesis is accepted 85 8. Are you getting regular training in your company? H0: THE REGULAR TRAINING IS NOT EFFECTIVE H1: THE REGULAR TRAINING IS EFFECTIVE OPTION NO. OF RESPONDENT PERCENTAGE YES 62 62% NO 38 38% TOTAL 100 100% no.of respondent 38% yes no 62% Finding: About 62% of employee says ‘yes’ should get the regular training in the organization because on these training trainee should understand each and every thing what trainer should teach in the organization and 38% of employee says ‘no’ shouldn’t get the regular training in the organization because training is provided once in the career and if they don’t perform they are terminated from a job. So alternative hypothesis is accepted. 86 9. Does the present performance appraisal meet your career advancement? H0: The present performance of an employee is not being appraised through career advancement. H1: The present performance of an employee is being appraised through career advancement. OPTION NO.OF RESPONDENT PERCENTAGE YES 67 67% NO 6 6% CAN'T SAY 27 27% TOTAL 100 100% no.of respondent 27% yes 6% 67% no can't say Finding About 67% of employee says ‘yes’, 6% of employee says ‘no’ and 27% of employee says can’t say. So that present performance appraisal is used in the organization for charting their career planning and so alternative hypothesis is accepted. 87 10. Are you satisfied with promotion activities in the organization? H0: The promotion activities are not satisfied in the organization. H1: The promotion activities are satisfied in the organization. OPTION NO.OF RESPONDENT PERCENTAGE YES 76.64 76.64% NO 23.36 23.36% TOTAL 100 100% no.of respondent 23.36% yes no 76.64% Finding: About 76.64% of employees are satisfied with the promotion activities in the organization because the ranking method is used in the organization for the promotion activities and 23.36% of employees are not satisfied with the promotion activities in the organization. According to that ranking method is used for appraising the performance and there is no individual initiated which can focus on development. So alternative hypothesis is accepted. 88 CHAPTER-6 FINDINGS SUGGESTIONS AND CONCLUSION 89 FINDINGS OF STUDY: The findings during the work carried out by me can be categorized into two categories as it is said that every coin has two sides:A) Positive findings:1. A majority of employees feel that recruitment process carried out in the company is satisfactory. Management is also satisfied with the process of recruitment to some extent. 2. In HDFC BANK most of the employees feels that the HR department is good. About 58% of the managers say that they prefer both internal as well as external source for recruitment and selection. 3. Almost all the employees are satisfied with the training activities conducted in the organisation. 68% of the employees have achieved their training objectives. 4. Superiors are very supportive and helps their sub-ordinates in achieving their objectives 5. The management has understood the importance of systematic appraisal system & they are taking every effort to implement it properly. 6. The training programme arranged for performance appraisal is good. The trainer is also very effective to make the employees understand the concept. 7. The performance appraisal training programme is appreciated by the employees & they are really benefited by it. B) Negative findings:1. Some employees were moderately or not much satisfied with the process of recruitment. 2. Since rules and regulations are very dynamic, so most of the employees face difficulty to adjust with them. 3. Most of the candidates do not turn up when they are called up for the interview. 90 4. Regional behaviour and language influence is higher during training and even after delivering their language; the desired effects are not seen. 6. Most of the employees slowly understand the importance of performance appraisal. C) Special Findings: Since the process involves continuous sitting at one place so refreshment was provided to the candidates who had come for the interview. This being as unique exp experience by candidates it helps to build the goodwill of the company. 91 SUGGESTIONS As in the competitive world where the need for every organization to prove itself the best and make an outstanding and remarkable progress is the need, no fact could be left ignored. Every organization must know the shortcomings and must try to go for building up the shortcomings. An ethical practice in any organization could only be achieved if the organization works for the well being of its employees. Every organization must possess a basic structure and the organization must be capable enough to reward its outstanding performers and must appreciate the initiative works. According to the survey been conducted with various HR heads of various organizations here are few suggestions from their side: INDUCTION PRACTICES Induction is must in every organization for all level of employees to make them well known of the industry they are working in. The best ways to perform induction may be through o Lectures o Power point presentations prepared explaining company’s policies. o Through SOPs (Standard operating procedures) o Manuals o Diaries o But the most adopted one is through personal induction. The induction program must follow a proper feedback from employees been put into the program which is again an ethical practice and is achieved by o induction scheduling o opinions from supervisors o feedback forms. 92 BEHAVIORAL TRAINING Behavioral training is boon for any organization. The organization could provide on the job training, which is quite common and most adopted. The organization may also go for outdoor training Job rotation could be preferred which could make the employee skilled in overall working of an organization. The organization may provide a basic training for FIRST AID & SAFETY OR FIRE SAFETY TRAINING. The organization may have tie ups with the training organizations which could organize courses and the organization may take up the best course as per requirements of their staff. A proper feedback must be taken to grasp the extent the employees have versed themselves with knowledge. Proper Feed-back could be taken through o evaluation o questionnaire o feedback forms o submission of report through trainee o feed back through trainers 93 RECOMMENDATIONS For all the programs the organization must follow feedback method to understand the effectiveness of any practice in a better way. Holistic views of induction should out show both positive and negative aspects of the organization. This ultimately let the employee know about both the phases of the policies adopted by the organization. Practice of providing a brief presentation of the company and a booklet for rules and regulations of company must be maintained so that the employee could go through it whenever required. Individual should concentrate more while training. When an organization invest on training of an employee, the purpose of training serves the mutual benefit of both organization and the employee. Thus, the employee should be more oriented towards drawing as much benefits as he can. Employees are supposed to understand their role for particular training program. Company must maintain training manuals or training charts and training report submitted by the trainee. This, practice not only keeps a maintained record of the programs been conducted but also keep the employee known of the knowledge gained by him which could later be utilized. A pre- evaluation and post evaluation practice should be followed to understand the success of training and the training could be then effectively used to fill gaps later. Continuous training module should be conducted, personality development training should be provided. To motivate the employees Performance awards could be given every year. Incentives could be paid. 94 Salary saving schemes could be provided. Extra activities such as games and sports, community meetings, recreational activities, picnics, tours and outings should be planned to improve the interpersonal relationships. External welfare activities could also be taken up by the organization such as o Blood donation camps o Safety week o Free eye camps o Free books for children o Poster and quotes competition could be organized. Devotion, belongingness and good team member spirit should be rewarded. Employees should be encouraged for group efforts and team work. To avoid worker union for better employee welfare and give suitable welfare activities from time to time to the employees in house work committee should be developed to handle the grievance. Employee’s participation is key issue. Thus, suggestions should always be invited and maximum efforts should be put up to implement the suggestions. 95 INITIATIVE SUGGESTIONS Employee’s family’s involvement in motivating employee is the key element. It creates a special pressure point. o Drawing competitions of children could be organized. o Special training for wives could be arranged to teach them what are the dos and doesn’t. o Special scholarships could be announced for the children of employees securing good marks. Management by objective should be adopted. The practice should be objective to avoid biasness. Kaizen award could be given to the implementer of best suggestion. CONCLUSION At last I want to say that while recruitment and selection identify acceptable candidate, the process still continue with induction program for the new employee, we can further fine tune the fit between the candidate’s qualities and the organization’s desire. Then to make the employees more skilled behavioral training may be provided. It makes the positive impact of any organization, but it needs a lot of money, time, attention and guidance. It is just like only taking, not giving or taking the starting benefits and when the time comes for returning back you just quit the job. So it is not always fruitful. The employee motivation is needed to be built up through constant attempts of the organization. The organization may adopt various methods for motivating the employees. It may be by providing recreational activities such as tours, picnics, family outings, annual days, sport days, functions, and parties. The organization must consider its employees as its family members and must 96 provide some profit sharing policy such as ESOPs , bonus, and shares. the organization may provide fringe benefits. Welfare activities to be undertaken by the organization may include various facilities such as uniform for the employees for whom HR department is responsible for its maintenance and providing it. Last but not the least rewards are the main motivational activity, which may be monetary and non-monetary rewards. At last to conclude, I would like to say that with enthusiasm that it was a great experience working with many experienced people working at senior positions. Interacting and spending time with the people rich in learning experience. The people were very cooperative and helpful and encouraging. It is an experience to be cherished for a long time. It was great of learning so much about HR practices and implementing them. I’m really thankful for all the senior members who explain me the working strategies and methodologies of organizations. 97 CHAPTER NO. 7 BIBLIOGRAPHY Books PERSONNEL / HUMAN RESOURCE MANAGEMENT DECENZO & ROBBINS HUMAN RESOURCE MANAGEMENT GARY DESSLER PERSONNEL/ HUMAN RESOURCE MANAGEMENT ROBERT L MATHIS JOHN H. JACKSON HUMAN RESOURCE MANAGEMENT DEEPAK BHATTACHARYA Websites: http://en.wikipedia.org/wiki/Human_resource_policies www.cityhr.com www.google.com www.projects99.com www.hdfcbank.com 98 ANNEXURE Respected sir/madam This questionnaire is to study the “HR POLICIES IN HDFC BANK”. You are requested to please give few minutes to fill the questionnaire and provide us with valuable information. All the information provided by you will be treated as confidential. We will be glad to share the summary of the survey with you …. Instructions You may mark more than one options if relevant. You are free to put your remarks in every blank provided. 1) Name of the company_______________________________________ 2) Complete address__________________________________________ 3) Name of HR head__________________________________________ 4) E-mail address___________________________________________ __ 5) Telephone no.______________________________________________ 6) Work force of the company____________________________________ 7) Turnover rate______________________________________________ _ 8) does your organization have other manufacturing units in India (Yes / No) 9) if Yes, how many permanent employees do u have in each 99 (1)_________________ (2)_________________(3)_____________ INDUCTION PROGRAM 1) Does the company provide induction for new employees (yes/no) 2) What are ways of induction o Diaries o Manuals o Brochures o Company cd’s o Any other, please specify________________________________ 3) who participates in delivering the function? o HRdepartment o Related department o All departments o Any, other please specify_______________________________ 4) Does induction is o Same for all o Different for different levels 5) Induction related to which areas are provided____________________ 6) What is the duration of induction program `____________________ 7) How does the company evaluates the effectiveness of induction program being conducted o Feedback method o 0pinion from supervisor o Employee satisfaction surveys 100 o Performance evaluation o Any other, please specify__________________ 8) Do the organization follow any induction scheduling______________? 9) Any other best induction practices you would like to share __________ ___________________________________________________ ______ BEHAVIORAL TRAINING 1) How does the company recognize the need for training? o Through questionnaires o Performance monitoring o Reference from supervisor o Absence in pride o Defective quality product o Unsatisfactory promotions o Any others, please specify_______________________________ ___________________________________________________ ______ 2) What type of training is conducted? o On the job training o Class room sessions o Online training o Apprentice Training o Outdoor training o Any other please specify ______________________________ 101 3) Who gives the training? o Internal trainer o External trainer o Any other, please specify_______________________________ 4) what is the percentage of employee involved in training_________ 5) what is the annual budget for training______________________ 6) what is the module duration of training_________________________ 7) How do you take feedback of training program__________________ ___________________________________________________ _ 8) Please provide us any other information to help us understand the measurement of training effectiveness_____________________________ 9) Any best practice in training you would like to share_______________________________________________ ______ 102 MOTIVATIONAL TOOLS 1) Does the company provide any recreational activities( you can mark more than one option in case applicable) o Picnics o Tours o Family outings o None o Any other, please specify _____________________ 2) Does the company provide any profit sharing policy o ESOP’S o Bonus o Shares o None o If any other, please specify___________________________ 3) Does the company take up initiative for improving interpersonal relationship o Parties o Functions o Get together o Community meetings 103 o Any other, please specify 4) does the company provide any retirement benefits o Gratuity o VRS( voluntary retirement scheme) o PF (Provident fund) o Pension o Old age security o Any other, please specify_______________ 5) What are the promotional basis adopted by the organization ___________________________________________________ ______ 6)what are the fringe benefits provided by an organization____________ ___________________________________________________ ______ 7) any other motivational initiative you would like to share with us_________________________________________________ ______ 104 WELFARE ACTIVITIES 1) Does the company provide any transportation facilities(yes/no) 2) if yes, what type of facilities have been provided___________ ___________________________________________________ _ 3)Does the company provide uniform for its employees(yes/no) 4)if yes, o Who is responsible for providing these uniforms o Who take care of their maintenance 5) Does the company has well establish cafeteria/canteen(yes/no) If yes, 6) what facilities are provided o Lunch o Breakfast o Dinner o Snacks 7) Payment Mode o Free o Subsidized o Paid 8) Does the company has any special aid facility( you can mark more than one option if applicable) o On duty doctors o Any collaboration with hospitals o Ambulance for emergency 105 o First aid kit o None o Any other please specify___________________________ ______ 9) Does the company adopt any on job safety measures o Fire safety o Electric/ shock safety o Radiation safety (if any) o Any harm while handling the machinery o None o If any other please specify___________________________ ____ 10) What policy do the company has for rehabilitation of injured staff__________________________________________________ 11) What are the grievance handling procedures of the organization ______ _____________________________________________________________ 12) Any other welfare related initiative you would like to share______________ _______________________________________________________________ ____ THANK YOU VERY MUCH FOR YOUR SUPPORT!!! 106