Let’s Test Drive
Small Business Resource Center
Interest is at an all-time high!
• According to the Small Business Administration,
small business is the backbone of the U.S. economy
representing 99.7% of all employer firms, and
generating 60 to 80% of new jobs annually over the
past decade.
• With the recent economic downturn, more and more
individuals and students are looking to
entrepreneurship and small business opportunities
as an alternative in a tough job market.
Filling a real-world business need
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Small Business Resource
Center is the complete
solution for real-world
entrepreneurship, small
business generation, and
startup operation.
With one simple search,
Small Business Resource
Center can turn what used
to be a five-hour research
exercise into a five-minute
search success story – for
both the active
entrepreneur and those
interested in becoming
one.
From conducting industry research to financial planning, to marketing a product
and franchising a business, the Small Business Resource Center provides users with
all the information they need to succeed.
SBRC - Content
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Over 500 real and complete
Business Plans examples and
templates – and growing
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Practical reference from the For
Dummies series and Gale
encyclopedias for quick howtos and advice
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Hand-picked magazines and
journals focused on small
business, industries and market
trends
Additional information on
Associations, Tradeshows,
Marketing Campaigns, and
Consultants & Consulting
Organizations
Links to 1400+ videos from
SBTV!
Analyzing
Managing
HR
Accounting
Planning
Small
Business
Resource
Center
Marketing
Financing
Pricing
Digging up a good example
For example, let’s say you are
working on a plan to start a
landscaping business. Simply type
in landscaping and click Search.
You will find immediate access to:
– Sample business plans for a
landscaping operation
– Real-world marketing
examples from the
landscaping industry
– Insight into market trends and
market share
– Industry trade show
information for landscapers
– Contact information for
industry associations
– Access to consultants who
know the industry
Sample business plan for a expanding a landscaping operation
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This business plan is
for a current
landscaper who is
hoping to expand his
business to be a year
round operation by
adding a handyman
service.
One part of the
business plan, the
market analysis,
includes an overview
of the local market and
the addressable
opportunity for the
business under
consideration.
The business plan also
explains the owner’s
growth strategy and
competition.
Let’s take a look at a few more
• SBRC contains the complete
Gale Business Plans Handbook
series. Because SBRC is a
subscription, each new
edition is automatically
loaded.
• Each business plan is a real
plan from a real business.
• The Table of Contents lets
users quickly click over to the
overview, competition
analysis, market analysis,
review of risk factors, and
more.
Real-world marketing examples
• The marketing
campaigns are drawn
from the volumes of
the Encyclopedia of
Major Marketing
Campaigns.
• Just as with business
plans, these are realworld examples of
marketing campaigns
that actually took
place. Therefore, the
narratives explore not
only the activities that
took place during the
campaigns but also
evaluate their
effectiveness.
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Specific how-to reference focused on business life-cycles
Additional reference
content addresses
business tasks, such
as finding financing,
human resources
management, and
much more!
More overviews – specific funding options
Insight into markets and industry
• Small Business
Resource Center
includes a tightlyindexed compendium
of more than 330
journals focused on
entrepreneurship in
general as well specific
industries.
• In this instance, a
recent article from
Global Cosmetic
Industry discusses
social media strategy
for cosmetic brands.
Insight into market trends and market share
• The journals
collection also
provides criticallyimportant market
share information.
• In the results list,
SBRC labels each
entry by type – for
example, a topic
overview, article,
business plan, etc. In
the articles tab,
articles are generally
labeled as statistical
tables when they
contain such
quantifiable
information.
Industry trade show information for the cosmetics industry
Access to trade
shows lets
entrepreneurs
know where to go
to network, find
suppliers,
compare notes
with colleagues,
and maybe even
find some
customers.
Contact information for cosmetic industry associations
Industry
associations are
important resources
for locating
additional market
research
information,
tracking trends, and
finding out more
about specific
industries.
Access to consultants who know the industry and
can provide advice
Users can use SBRC
to track down
consultants who
might help them
take their business
to the next level.
Content is drawn
from Gale’s
Consultants and
Consulting
Organizations
Directory.
You’ll also find recommended websites and
multimedia
Advice and
information from
real-world
experts
Where does all this content come from?
• SBRC is chock full of content drawn from classic
resources from Gale (some of which are shown
here), John Wiley & Sons, Thomson SouthWestern, Thomson-RIA, Socrates Media and wide
array of journal publishers.
• Since SBRC is a subscription,
new editions and new titles
are being added all the time
to keep the Resource Center
as timely and up-to-date
as possible.
Try
Small Business Resource Center
today!