VISUAL LITERACY ACROSS CAMPUS:
A GRASSROOTS APPROACH
VIRGINIA ALLISON &
HOLLY TOMREN
University of California, Irvine
ACRL/IRIG, ALA Conference. New Orleans, 2011
Interdisciplinary image-based research
2
sociology
history
science
Image-based research
medicine
art
literature
Visual literacy education
3
What are the
specific steps
needed for
growing a
program?
Grassroots Approach
4
Undergraduate
Curriculum
Bibliographic
Instruction
Reference
Transactions
Immerse reference librarians
& staff in visual literacy training
Survey
5
What skill is most valued when helping students with imagebased research?
web design/photoshop skills:
33%
ARTstor: 0%
analysis of visual information
4%
where to look for images: 8%
copyright policy: 8%
Visual Literacy Training Rubric
6
10
training
objectives
8
Training
Sessions
1-2
objectives
per session
Later
Incorporating
ACRL/IRIG
Standards
Image Services Team
7
Ashley Burke,
Computer Resource Manager
Judy Bube, Research
Librarian for Medicine
Jeff Schneidewind,
Emerging Technologies Research Specialist
Jorge Santiago. Grunigen
Medical Library Computer
Resource Specialist
Holly Tomren, Head of Monograph, Electronic
Resources and Metadata Cataloging
Virginia Allison, Research
Librarian for Visual Arts
Initial Training Sessions A-B
8
Session A.
HOW TO FIND AN IMAGE
Session B.
DESIGNING LIBRARIANS
ACRL/IRIG Standards:
1.1,2.1, 2.2, 5.1, 7.1
ACRL/IRIG Standards:
3.3,1.2, 6.3, 6.4, 4.2,6.2, 6.4
Determine which image resource is
best to use for a particular situation
Fluency in basic image terminology:
formats and image anatomy
Knowledge of
copyright, fair-use,
and appropriation
Understands the elements and principles of
design.
Know where & how
to look for images
based in end goal
A: What do you want to do with the image?
9
A: Digital Image Guide
10
A: Visual Literacy Guide
11
B: Designing Librarians
12
understand & identify
the elements and
principles of design
B:Visual Grammar
13
http://www.flickr.com/groups/designinglibrarians/
B: Flickr Mad-Tag-Dash
14
B: Image Anatomy 101
15
1.
File Size
2.
Resolution
3.
File Format
4.
Pixel
5.
Compression
B 1024 x 711
A
C Library
D 367KB
E JPEG image
B: Applied Design
16
ACRL/IRIG Visual Literacy Competency Standards
17
URL: http://acrlvislitstandards.wordpress.com/
Assessment
18
Phase I: Immerse reference librarians & staff
in visual literacy training
Phase II: librarians & staff utilize and share
visual literacy knowledge in reference
transactions, embed learning objects into
bibliographic instruction sessions
Phase III: work with undergraduate
curriculum developers, peer tutors, and
teaching assistants to find areas of need to
embed visual literacy training
Future Plans
19
• Peer Tutors
• Core Courses for
Undergraduates
• Undergraduate
Research
Opportunities
Program (UROP)
Visual Literacy & UC Irvine Libraries
20
Grassroots Visual Literacy:
the work of the Image
Services Team at the UC
Irvine Libraries
Thank You!
21
UC Irvine Libraries’ Image Services Team
libuciimage@uci.edu
Holly Tomren
htomren@uci.edu
Virginia Allison
v.allison@uci.edu