Final Lesson Plans Running Head: FINAL LESSON PLAN PROJECT: ART APPRECIATION & CRITICISM Final Lesson Plan Project –ARE 6195: Art Appreciation & Criticism Stephanie Jordan University of Central Florida 1 Final Lesson Plans 2 Introduction Overarching Goal / Topic My overarching goal for these lesson plans is to introduce high school students to the critical analysis of imagery. I feel it is important to teach them to think critically about not only works of contemporary art, but imagery from mass media and popular culture as well. Furthermore, I want to introduce students to the post-modern concept of appropriation. After these lessons, it is my goal that students will become comfortable enough with critical thinking about imagery that it becomes second nature. Students should be able to conduct an informal version of these methods every time they encounter new works of art or images from everyday life. Overall, the goal is to improve students’ abilities to make judgments on all kinds of images. Statement of Origin The idea for these lessons came primarily from class material from ARE 6195, Teaching Art Appreciation and Criticism. After reading E. B. Feldman’s Practical Art Criticism (1994) and using his method of art criticism, I knew I wanted to incorporate his methodology into lessons. Many people are not comfortable with or prepared to judge works of art. I feel that if students were introduced to his critical process while still at a relatively young age, it would be for the benefit of their encounters with art in the future. Additionally, after reading G. Green’s Imagery as Ethical Inquiry (2000) and R. Goldson’s The Show and Tell Machine (1978) I felt strongly that students should be taught to think critically about mass media and popular culture imagery. Several issues of ArtNews from the Summer and Fall months of 2009 also served as sources for these lessons. Final Lesson Plans 3 Review of Literature Why is there often reluctance to appreciate contemporary art? Villenueve and Erickson (2008) state that this hesitancy is because most people are not prepared to negotiate it. Perhaps this is because young students are not often exposed to process of art criticism in school while their minds are still open to many varieties and forms of art. However, as Gude (2007) explains, “abilities to investigate, analyze, reflect and represent are critical skills for citizens of a participatory democracy” (p.14). This unit plan attempts to teach students how to conduct a critical analysis of images: both artworks and images from popular culture. The work of several authors served as sources of inspiration. Most predominantly, this includes E. B. Feldman’s Practical Art Criticism (1994) and Gaye Green’s Imagery as Ethical Inquiry (2000). Feldman’s critical process (1994) is a stellar example of a method of art criticism that can be used by art journalists and students alike. His step-by-step method demystifies the daunting task of art criticism and is encouraging to everyone interested in participating in the art world. It begins with the, “information gathering stage,” where the viewer makes a “neutral, unloaded, value-free” list of the things they see (Feldman, 1994, p.25). Analysis, “is an advanced type of description” where one examines the combination of formal elements to discover relationships (Feldman, 1994, p.28). This is also where one mentions technical processes. Then, when interpreting, critics create a hypothesis that, “mak[es] sense” of the visual facts to determine what the work means (Feldman, 1994, p.30). Finally, when one judges a work, the critic should include a comparison and an appropriate ground for judgment (Feldman, 1994, p.36-41). In addition to being able to negotiate a variety of artworks, students should also be prepared to think critically about the numerous images in everyday life. Young people, “spend a third of their waking hours in front of a screen” (“Learning in Visual Age,” 2009, p.4). If one Final Lesson Plans 4 considers that imagery , “often surpass the capability of words to communicate,” (Green, 2000, p.19) it becomes apparent that visual culture needs to be addressed in the classroom to prevent young people being, “seduced” by imagery (Duncum, 2008, p.p.132). For example, young children develop seeing unrealistically thin models on every magazine, movie poster, and TV show. Green (2000) states, “images that promote unrealistic ideals can be damaging both psychologically and physically (p.21). To put this in to perspective, today, 42% of first to third grade girls think they’d look better thinner (NEDA, 2005). Visual culture can be more than just damaging to students’ self-image. The notoriously cool cartoon from the Joe Camel cigarette advertising campaign is probably responsible for the increased rate of teens taking up smoking during the years he in ads (PR Newswire, 1998). R. K. Goldson in The Show and Tell Machine (1978) goes as far as to compare television to a largescale behavior modification procedure that has the power to desensitize viewers. Gaye Green believes students would benefit from, “curricula that exposes questionable media practice, illuminates the power of images, and teaches students to critically analyze the visual culture that permeates their lives” (2000, p.24). She proposes a methodology in which critics analyze image form and content, the image maker, and historical context. Being prepared to negotiate artworks and visual culture would be of great value to students. This preparation could create critical thinkers who are more knowledgeable citizens, more discerning consumers, and possibly long-term participants in the art world. Lesson One: Describe the artist’s studio Sunshine State Standards VA.A.1.4.1uses two-dimensional and three-dimensional media, techniques, tools, and processes to communicate an idea or concept based on research, environment, personal experience, or Final Lesson Plans 5 observation, or imagination; VA.D.1.4.2. understands critical and aesthetic statements in terms of historical reference while researching works of art; VA.D.1.4.3. knows the difference between the intentions of artists in the creation of original works and the intentions of those who appropriate and parody those works. National Standards Content Standard #2: Achievement Standard, Proficient: Students evaluate the effectiveness of artworks in terms of organizational structures and functions; Content Standard #4: Achievement Standard, Advanced: Students analyze and interpret artworks for relationships among form, context, purposes, and critical models, showing understanding of the work of critics, historians, aestheticians, and artists Objectives In this lesson, students will be introduced to the Feldman (1994) critical process; specifically, “Describing” in depth (p.25). After being shown contemporary artworks, students will demonstrate knowledge and understanding of “describing” by creating a neutral inventory of visual facts. Students will use the information they gleaned from this study to inform their own artmaking when they design and plan their dream studio. In addition, students will also have increased knowledge of appropriation, as well of some of the defining characteristics of the artworks of famous artists from history such Matisse and Frida Kahlo. Procedures 1. In a lecture format, the students will be introduced to Feldman’s critical process (1994). We will cover the “Describing” (Feldman, 1994, p.25) step in detail, emphasizing that it is a neutral inventory of visual facts – no opinions. Final Lesson Plans 6 2. Students will be shown Frida Kahlo’s Studio (Coyoacan Mexico, 1941) by Damian Elwes (2002-06). As a class, we will discuss the concept of, “Appropriation” and view examples of Kahlo’s paintings that are appropriated in Elwes’ painting. 3. Briefly, the class would review the Art Elements. A poster of the Elements and Principles will also be on display to assist students. 4. Together, we will go through the Describing step of critiquing an artwork (Feldman, 1994). The instructor will use guided questions to prompt the class as we fill out the Describing Chart on an overhead (Appendix A). 5. Students will be divided into groups of 2 or 3 and complete the chart on Elwes’ Matisse’s Studio (Collioure, 1905), (2002-06) or Joe Fig’s Mary Heilman: April 19, 2007 (2007). 6. When completed, we will discuss it as a class. Students will be instructed to create their own dream studio in their sketchbooks. It can be as realistic or imaginary as they wish. Students will make sketchnotes (ample notes on their sketch describing their image). They will be shown an example of expectations for sketchnotes (Appendix B). Assessment and Images See appendixes B and C. Lesson Two: Analyze Ron Hutt Sunshine State Standards VA.A.1.4.3. knows how the elements of art and the principles of design can be used to solve specific art problems; VA.B.1.4.3. understands some of the implications of intentions and purposes in particular works of art; VA.D.1.4.2. understands critical and aesthetic statements in terms of historical reference while researching works of art; VA.D.1.4.3. knows the difference Final Lesson Plans 7 between the intentions of artists in the creation of original works and the intentions of those who appropriate and parody those works. National Standards Content Standard #1: Achievement Standard, Advanced: Students initiate, define, and solve challenging visual arts problems independently using intellectual skills such as analysis, synthesis, and evaluation; Content Standard #4: Achievement Standard, Advanced: Students analyze common characteristics of visual arts evident across time and among cultural/ethnic groups to formulate analyses, evaluations, and interpretations of meaning Objectives Students will be introduced to “Analyzing,” the second step of the critical process (Feldman, 1994, p.28). Students will learn how to analyze an artwork and will apply this knowledge to create a written analysis of an artwork. Additionally, students will also be introduced to an historical art style and gain increased knowledge of appropriation. Procedures 1. Show students Aphrodite (2008) and Muse_01 (2008) by Ron Hutt. A brief class discussion will include review of, “Appropriation” and how Ron Hutt appropriates an ancient Greek style. Show examples of authentic red figure style for comparison. Discussion will also include artist statements, and Hutt’s choice to combine classical style and subject matter with contemporary content (cell phones, video games). 2. The class will cooperatively complete the Describe chart (Appendix A) 3. Introduce the analyze step according to Feldman (1994) in detail. Final Lesson Plans 8 4. After getting started on the analysis as a class to ensure comprehension, students will then complete it in groups of 2 or three. Students can use either of the Hutt works. A short paragraph and rough sketch of the work will be submitted for assessment. Assessment and Images See appendix D. Lesson Three: Interpret Holly Andres Sunshine State Standards VA.A.1.4.1 uses two-dimensional and three-dimensional media, techniques, tools and processes to communicate an idea or concept based on research, environment, personal experiences, observation or imagination; VA.B.1.4.2 understands that works of art can communicate an idea and elicit a variety of responses through the use of selected media, techniques and processes National Standards Content Standard #1: Achievement Standard, Advanced: Students initiate, define, and solve challenging visual arts problems independently using intellectual skills such as analysis, synthesis, and evaluation; Content Standard #5: Achievement Standard, Proficient: Students identify intentions of those creating artworks, explore the implications of various purposes, and justify their analyses of purposes in particular works Achievement Standard, Advanced: Students correlate responses to works of visual art with various techniques for communicating meanings, ideas, attitudes, views, and intentions Objectives Students will be introduced to “Interpreting” according to Feldman (1994, p.30). Students will learn how to interpret an artwork and will apply this knowledge to create a Final Lesson Plans 9 narrative of a contemporary photograph. Students will identify the visual evidence that supports their narrative. Additionally, students will draw an image illustrating what they predict will occur next, utilizing notes to explain the story to the viewer. Procedures 1. Introduce “Interpreting” and explain that it is “making sense” of information gathered earlier to form a hypothesis for meaning of a work (Feldman, 1994, p.30). Show Behind the Old Painting (2008) and The Secret Portal (2008) by Holly Andres. 2. Read from a review on the works; “Andres has the four fair-haired adolescent girls who appear throughout the series in detailed, theatrical scenarios that speak of hidden truths of treasures about to be discovered… Their curious antics, and Andres’ deft manipulation of perspective leave enough mystery to lure the viewer in” (Chang, 2009, p.119). 3. Students will create their own story of what is happening. Questions will be provided; “Where in the world, or out of the world, is this happening? Who lives here? What do they do? Why do they do it?… What happened before we arrived? What will happen afterward?” (Feldman, 2009, p.32-34) Students will include supporting visual evidence. 4. Students will create sketchnotes of what they think will happen next. Assessment and Images See appendix E. Lesson Four: Judge Happily Ever After? Sunshine State Standards VA.B.1.4.2 understands that works of art can communicate an idea and elicit a variety of responses through the use of selected media, techniques and processes; VA.C.1.4.1 understands Final Lesson Plans 10 how social, cultural, ecological, economical, religious and political conditions influence the function, meaning and execution of works of art National Standards Content Standard #1: Achievement Standard, Advanced: Students initiate, define, and solve challenging visual arts problems independently using intellectual skills such as analysis, synthesis, and evaluation; Content Standard #5: Achievement Standard, Proficient: Students identify intentions of those creating artworks, explore the implications of various purposes, and justify their analyses of purposes in particular works Objectives Students will be introduced to “Judging” artworks according to Feldman (1994, p36). Students will learn to evaluate works and support their judgments. Additionally, students will learn three grounds for judgment: expressivist, instrumentalist, and formalist. They will utilize this knowledge to create a written paragraph of their judgment of a contemporary photograph. Procedures 1. Introduce, “Judging works of art” (Feldman, 1994, p.36). Explain this is when one evaluates a work. It should include comparison with an artwork similar in meaning or purpose, and can be judged from one of several grounds for judgment (expressivist, formalist, or instrumentalist) (Feldman, 1994). 2. Show Cinder 2 (2008) and Princess and the Pea (2008) by Dina Goldstein. 3. As a class, briefly complete the describe chart and analyze the work. 4. Discuss artist statements and possible interpretations. Final Lesson Plans 11 5. Instruct students to write a paragraph evaluating one of the two Goldstein works. It must include at least one ground for judgment and use the other example for comparison. Students will turn their paragraph in for assessment. Assessment and Images See Appendix F Lesson Five: Critically Analyze Advertising Towards Children Sunshine State Standards VA.B.1.4.2 understands that works of art can communicate an idea and elicit a variety of responses through the use of selected media, techniques and processes; VA.B.1.4.3 understands some of the implications of intentions and purposes in particular works of art National Standards Content Standard #2: Achievement Standard, Proficient: Students demonstrate the ability to form and defend judgments about the characteristics and structures to accomplish commercial, personal, communal, or other purposes of art; Content Standard #5: Achievement Standard, Proficient: Students identify intentions of those creating artworks, explore the implications of various purposes, and justify their analyses of purposes in particular works Objectives Students will learn to critically analyze advertisements to discover questionable marketing tactics. They will gain increased awareness of the power of imagery and how images are meant to impact viewers. Students will utilize critical thinking skills to evaluate a popular culture image and assess whether or not it is a cause for ethical concern. Procedures Final Lesson Plans 12 1. Ask students what they think the phrase, ‘a picture is worth a thousand words’ means. 2. Briefly discuss the power of imagery as explained in Imagery as Ethical Inquiry (Green, 2000). Give examples of powerful images, such as, “a raw egg plopped into a sizzling hot frying pan along with the words, ‘This is your brain on drugs. Any questions?’” (Green, 2000, p.20). Ask students for other examples. 3. Show the Pop-tarts commercial (“Flavorhood,” 2009). Show the print counterparts from Ladies Home Journal (June 2009, p.58) and Family Circle (March 2009, p.82). 4. Pass out the Critical Analysis of Kellogg’s Pop Tarts Ad handout (Appendix H). 5. Review the term ethics: moral principles governing a person’s conduct (“ethics,” n.d.). Explain the handout’s Questions for Analysis and have students complete the sheet. The ultimate goal is to have students think critically about the imagery and independently reach a conclusion. Thus, for time reasons and to assist students with analysis, portions of Green’s critical process have been completed. This will be handed in for assessment. Assessment and Images See appendix G. Lesson Six: Imposing an ideal? Sunshine State Standards VA.B.1.4.3 understands some of the implications of intentions and purposes in particular works of art; VA.C.1.4.1 understands how social, cultural, ecological, economic, religious, and political conditions influence the function, meaning and execution of works of art; VA.D.1.4.3 knows the difference between the intentions of artists in the creation of original works and the intentions of those who appropriate and parody those works Final Lesson Plans 13 National Standards Content Standard #2: Achievement Standard, Proficient: Students demonstrate the ability to form and defend judgments about the characteristics and structures to accomplish commercial, personal, communal, or other purposes of art; Content Standard #4: Achievement Standard, Advanced: Students analyze common characteristics of visual arts evident across time and among cultural/ethnic groups to formulate analyses, evaluations, and interpretations of meaning Objectives Students will examine how beauty is portrayed in the media and discover possible hidden messages. They will compare and contrast a contemporary appropriation image with the Renaissance original to determine the purpose and effect of the appropriation. They will write a paragraph explaining whether they judge the image to be positive or negative in terms of promoting a healthy self-image. Procedures 1. Discuss how beauty is portrayed in the media. Read from RethinkingBeauty to illustrate the focus on appearance (Appendix I). Read recent headlines. Women’s magazines: The lazy woman’s guide to a better body, 18 Foods that fight cellulite, Hollywood hair, Beauty for Dummies, 152 expert beauty tips, Models skin care secrets, 10 diet mistakes, Get a better body. Men’s magazine: Lose your gut, New year new body, Six pack abs, Your best body ever, Muscle secrets, 15 foods that fight fat, From fat to flat, trans-fat truths (Williams, 2009, Media Monopoly section). 2. Ask what messages is this sending? What effect do you think this could have on young viewers? Is this promoting a nearly impossible ideal? Final Lesson Plans 14 3. Introduce the two advertisements appropriating Botticelli’s Birth of Venus (c.1485). Show Botticelli’s for comparison and very briefly discuss some basic symbolism; Venus, the goddess associated with beauty, just born from the sea is being blown to shore by the Zephyrs, wind gods. She is welcomed with a flowered cloak by Horae (Oceansbridge, n.d.). Discuss how the ads appropriate this meaning/imagery and to what aim. 4. In a written paragraph, have students select one of the images and answer the following: ‘Is this an image that draws on gender stereotypes and promotes an unrealistic ideals or is it an image of an empowered, strong woman? Include visual evidence to support your conclusion.’ Tell students to address some questions adapted from Feldman (1994) in their responses: What is this trying to sell to me? How does it attempt to do this? What does it want me to admire? Think? Feel? Who does it think I am? Does it address me by age or gender? Does it reference other artists/art history? For what purpose? Also, ask students to reflect: What is your personal reaction to this piece? Explain. Assessment and Images See Appendix I. Conclusion Developing this unit plan involved learning the critical processes of Feldman (1994) and Green (2000) sufficiently to be able to teach it to high school aged students. It entailed finding artworks and popular culture images that were appropriate to teaching the specific aims of each lesson, and developing procedures and assessments tailored to the objectives. One conclusion I reached in the process was that time constraints considerably decrease what is possible in the classroom. Feldman’s critical process (1994) consists of four steps, each of which is dependant Final Lesson Plans 15 on the earlier ones. Thus, in order to interpret and judge, one must first describe and analyze. In a class period that runs under an hour, it is nearly impossible to complete this task. Consequently, an outcome of this study was my realization that lessons must focus on one or two important objectives rather than try to cover the entire critical process in one class. One of my limitations may be that not all lessons have a studio component. While I don’t believe all lessons must have an artmaking segment, I would like to see students apply what they learned in the creation of their own artwork whenever possible. I feel very strongly that art appreciation, art criticism, and critical analysis of all types of imagery must be taught in the classroom. As a result of this project, I learned how complex it is to create lessons that effectively do so. I feel my instruction will always benefit from reading about new methods and techniques for instruction. In the future, I would like to do more research. I hope to become familiar with more methodologies of analysis. Teaching various methods would allow students to compare and contrast and select the one they feel most comfortable with. Hopefully, in the future I’d be able to develop my own methodologies as well. Final Lesson Plans 16 References Andres, Holly. (artist). (2008). Behind the Old Painting [photograph, C-print]. Los Angeles, California; DNJ. Retrieved October 18, 2009 from http://www.robertmann.com/exhibitions/2008/andres/image_09.html. Andres, Holly. (artist). (2008). The Secret Portal [photograph, C-print]. Los Angeles, California; DNJ. Retrieved October 18, 2009 from http://www.robertmann.com/exhibitions/2008/andres/image_09.html. Chang, R. (2009). Holly Andres. ARTnews, 108(8), 119. Duncum, P. (2008). Holding aesthetics and ideology in tension. Studies in Art Education, 49(2), 122-135. Elwes, Damian. (artist). (2002-06). Frida Kahlo’s Studio (Coyoacan, Mexico, 1941) [painting]. USA. Retrieved October 17, 2009 from http://www.damianelwes.com. Elwes, Damian. (artist). (2002). Matisse’s Studio (Collioure, 1905) [painting]. USA. Retrieved October 17, 2009 from http://www.damianelwes.com. ethics. (n.d.). The American Heritage Dictionary of the English Language (4th ed.). Retrieved November 18, 2009, from: http://dictionary.reference.com/browse/ethics Feldman, E. B. (1994). Practical Art Criticism. Upper Saddle River, NJ: Prentice Hall. Fig, Joe. (artist). (2007). Mary Heilmann: April 19, 2007 [model]. USA. ARTnews, 108(9), 90. Florida Department of Education. (1996) Sunshine State Standards. Retrieved November 11, 2009, from http://artsedge.kennedy-center.org/teach/standards/standards_k4.c fm#04 Genocchio, B. (2007). Humor, with a serious edge after all. New York Times, Retrieved from http://www.nytimes.com/2007/12/09/nyregion/nyregionspecial2/09artsli.html. Final Lesson Plans 17 Green, G.L. (2000). Imagery as ethical inquiry. Art Education, November, 19-24. Goldson, R. K. (1978). The show and tell machine. Concord, CA: Delta Books. Goldstein, Gina. (2008). Cinder 2 of the fallen princesses series [photograph]. Retrieved October 17, 2009, from http://www.jpgmag.com/stories/11918 Goldstein, Gina. (2008). Princess and the pea of the fallen princesses series [photograph]. Retrieved October 17, 2009, from http://www.jpgmag.com/stories/11918 Gude, O. (2007). Principles of Possibility: Considerations for a 21st-Century Art & Culture Curriculum. Art Education, January, 6-17. Hutt, Ron (artist). (2008). Aphrodite [painting]. Islip, New York; Islip Art Museum. Retrieved October 17, 2009, from http://www.ronhutt.org. Hutt, Ron (artist). (2008). Muse_01 [painting]. Islip, New York; Islip Art Museum. Retrieved October 17, 2009, from http://www.ronhutt.org. Kellogg’s Pop-Tarts Advertisement (2009) Ladies Home Journal, June, 58-69. Kellogg’s Pop-Tarts Advertisement (2009) Family Circle, March, 82. Kellogg’s. Flavorhood Pop-Tarts Advertisement (2009). Retrieved November 20, 2009 from http://www.youtube.com/watch?v=GZQHi551xdY. Kennedy Center. (n.d.). The National Standards for Arts Education. Retrieved November 11, 2009 from http://artsedge.kennedy-center.org/teach/standards/standards_k4.c fm#04 Meddings, Derek. (artist). (n.d.). Skydiver [sketch]. Retrieved November 18, 2009 from http://ufoseries.com/preProduction/index.html National Art Education Association. (2009). Learning in a visual age: the critical importance of visual arts education. Reston, VA. Retrieved from www.arteducators.org. Final Lesson Plans 18 NEDA. (2005). Statistics: eating disorders and their precursors. Retrieved October 22, 2009 from http://www.sc.edu/healthycarolina/pdf/facstaffstu/eatingdisorders/E atingdisorderstatistics.pfd Oceansbridge. (n.d.). Birth of venus by sandro botticelli. Retrieved November 15, 2009, from http://www.botticellibirthofvenus.com/. Parsons, M. J. (1992). How We Understand Art: A Cognitive Developmental Account of Aesthetic Experience. New York, NY: Cambridge University Press. PR Newswire. (October 11, 1998). Ohio groups say joe camel was to blame for increase in teen smoking rates. Retrieved November 4, 2009, from http://www.encyclopedia.com/doc/1G1-53074013.html. Reebok Advertisement [image] (2009). Retrieved October 16, 2009, from http://www.trendhunter.com/trends/reeboks-birth-of-venus. Renaissance Hotels Advertisement [image] (2008). Retrieved October 16, 2009, from http://eternallycool.net/2008/01/renaissance-revival/. Villenueve, P. & Erickson, M. (2008). The trouble with contemporary art is… Art Education, 61(2), 92-97. Williams, L. (n.d.) Media monopoly. Retrieved November 10, 2009 from http://www.rethinkingbeauty.com. Wolff, R. (2009). Art talk: He shrunk andy warhol. ARTnews, 108(9), 33. Final Lesson Plans 19 Appendix A – Describe Chart Name: ______________________________________ Describe Fill in the right side of the chart. For the Art Element, describe the artist’s use of the Art Element in a sentence. Name of the artist Medium Date of the work Title of the work Name what you see (people, places, objects) Art Elements: LINE The edges of a form. Are the lines straight, curved, jagged, etc? SHAPE The contours of the forms. What shapes do you see? Are they Soft-Edged, Hard-Edged, Geometric, Natural? 2D or 3D? COLOR ROY G BIV What colors do you see? Are they bright, dull, warm, cool? Does one color dominate? Do the colors used create a mood VALUE The amount of light or dark seen on an object or in a color. Are the Values dark, light or blended? Is there a lot of contrast SPACE The depth portrayed. How does the artist achieve Space? Is there a foreground, middle ground, background? Is it shallow or deep? Does the artist use perspective? PATTERN Repetition of lines, shapes, colors, etc. Are there any patterns? Does it create Unity or Variety? TEXTURE The illusion of a surface’s quality. Are textures rough, smooth, soft, bumpy? Final Lesson Plans 20 Appendix B – Lesson One Expectations for Sketchnotes: Meddings, Derek. (artist). (n.d.). Skydiver [sketch]. Retrieved November 18, 2009 from http://ufoseries.com/preProduction/index.html Rubric for Assessment: Lesson One: Describe the Artist’s Studio Assessment: Students will be assessed based using a rubric on the thoroughness of their describe chart, as well as neutrality of their “inventory” of visual facts (Feldman, 1994, p.25). Students will also be assessed on their design for a dream studio. Score: Artist Name, Title of work, Medium and date of work (1 point) Sufficiently “Named what they saw” (3 points) Made a sentence describing use of at least 5 elements: Line, Shape, Color, Value, Space, Pattern, Texture (5 points) “Neutrality” of all of the above Designed a dream studio (5 points) Made written notes describing details of their studio (5 points) Total ____/20 Teacher Comments: Final Lesson Plans 21 Appendix C – Lesson One Images: L: Elwes, Damian. (artist). (2002). Matisse’s Studio (Collioure, 1905) [painting]. USA. Retrieved October 17, 2009 from http://www.damianelwes.com. R: Elwes, Damian. (artist). (2002-06). Frida Kahlo’s Studio (Coyoacan, Mexico, 1941) [painting]. USA. Retrieved October 17, 2009 from http://www.damianelwes.com. Fig, Joe. (artist). (2007). Mary Heilmann: April 19, 2007 [model]. USA. ARTnews, 108(9), 90. Final Lesson Plans 22 Appendix D – Lesson Two Rubric for Assessment: Lesson Two: Analyze Ron Hutt Assessment: Students’ Analysis will be assessed based on a rubric. Rubrics will be shown to students before the assignment. Score will be dependent on students’ participation in class discussion (on Ron Hutt’s work and class completion of Describe chart). Students will also get points for having completed a rough sketch of the work being analyzed. Score: Participation in class discussion (4) Analysis in Paragraph form (4) Use of critical language: Form descriptors (4) Use of critical language: identification of relationships among forms (4) Rough sketch of the work being analyzed (4) Total ____/20 Teacher Comments: Images: L: Hutt, Ron (artist). (2008). Aphrodite [painting]. Islip, New York; Islip Art Museum. Retrieved October 17, 2009, from http://www.ronhutt.org. “Aphrodite after her rendezvous with Ares calls her husband Hephaestus on her cell phone to say she will be late getting home.” (Hutt, 2008, Greek Inspired Painting section) R: Hutt, Ron (artist). (2008). Muse_01 [painting]. Islip, New York; Islip Art Museum. Retrieved October 17, 2009, from http://www.ronhutt.org. “Here a Muse of Video Games is added to the original 9 Muses of art, music, poetry, drama and sciences, she holds a Nintendo Wii controller and is seen with her Avatar a small warrior archer” (Hutt, 2008, Greek Inspired Painting section) Final Lesson Plans 23 Appendix E – Lesson Three Rubric for Assessment: Lesson Three: Interpret Holly Andres Assessment: Students’ narratives will be assessed based on a rubric. Rubrics will be shown to students before the assignment. Score for their hypothesis of what is happening in the story will be dependent on strength of students’ thesis, the clarity and thoroughness of their story, and effective use of visual evidence. Students will also get credit for their sketchnotes depicted what will happen next in the story. Score: Teacher Comments: Student narrative: Strong Thesis (5) Student narrative: Clarity of story (4) Student narrative: Thoroughness (3) Good use of visual evidence (4) Sketchnotes of the next event in the story (4) Total ____/20 Images: L: Andres, Holly. (artist). (2008). The Secret Portal [photograph, C-print]. Los Angeles, California; DNJ. Retrieved October 18, 2009 from http://www.robertmann.com/exhibitions/2008/andres/image_09.html. R: Andres, Holly. (artist). (2008). Behind the Old Painting [photograph, C-print]. Los Angeles, California; DNJ. Retrieved October 18, 2009 from http://www.robertmann.com/exhibitions/2008/andres/image_09.html. Final Lesson Plans 24 Appendix F – Lesson Four Rubric for Assessment: Lesson Four: Judge Happily Ever After? Assessment: Students’ judgments will be assessed based on a rubric. Rubrics will be shown to students before the assignment. Score will be partially based on their participation in class discussion (class completion of describe chart, analysis, and possible interpretations). Additionally, score for their completion of the Judge step according to Feldman (1994) will be based on format, use of 1+ grounds for judgment, comparison with a similar artwork, and their support for any judgments/opinions. Score: Teacher Comments: Participation in class discussion (4) Judgment in paragraph form (3) Proper use of at least 1 grounds for judgment: expressivist, instrumentalist, formalist (4) Comparison with alternative artwork (4) Support of judgments/opinions (5) Total ____/20 Artist Statement: “These works place fairy tale characters in modern day scenarios. In all of the images, the princess is placed in an environment that articulates her conflict. The “happily ever after’ is replaced with a realistic outcome and addresses current issues… I began to imagine Disney’s perfect princesses juxtaposed with real issues that were affecting real women around me, such as illness, addiction and self-image issues” (Goldstein, 2008, Fallen Princesses section). L: Cinder 2, The Fallen Princesses Series [image] (2008). Retrieved October 17, 2009, from http://www.jpgmag.com/stories/11918 R: Princess and the Pea, The Fallen Princesses Series [image] (2008). Retrieved October 17, 2009, from http://www.jpgmag.com/stories/11918 Final Lesson Plans 25 Appendix G – Lesson Five Rubric for Assessment: Lesson Five: Critically Analyze Advertising Towards Children Assessment: Students’ critical analysis will be assessed based on a rubric. Rubrics will be shown to students before the assignment. Score will be based on their completion of the Critical Analysis of Kellogg’s Pop Tarts Advertisement Critique. Completion of Critical Analysis of Kellogg’s Pop Tarts Advertisement Critique: Score: Content (4) Format (4) Point of View (4) Image Context (4) Evaluation/Conclusion/Implications (4) Total ____/20 Teacher Comments: Images: L: Kellogg’s Pop-Tarts Advertisement (2009) Family Circle, March, 82. R: Kellogg’s Pop-Tarts Advertisement (2009) Ladies Home Journal, June, 58-69. Final Lesson Plans 26 Appendix H – Lesson Five Name:______________________________________ Date:__________________ Critical Analysis of Kellogg’s Pop Tarts Advertisement Adapted from Green “Imagery as Ethical Inquiry” (2000) and Feldman Practical Art Criticism (1994) Question(s) for Analysis: Does this advertisement appeal to young children’s interests and tastes to sell a product? Are advertisements that appeal to children a cause for ethical concern? Content: What is depicted in this image? What is happening? Where is it happening? Who lives here? What do they do? Why do they do it? Are the represented events real? _____________________________________________________________________________________________ _____________________________________________________________________________________________ _____________________________________________________________________________________________ _________________________________________________________________________________ Format: Analyze the art elements and principles of design to determine how they affect the meaning of the image (Green, 2000, p.24). Similar to the Feldman (1994) Describe and Analyze steps, consider line, color, value, shape, space, texture, dominance, variety, repetition, and balance (Green, 2000). _____________________________________________________________________________________________ _____________________________________________________________________________________________ _____________________________________________________________________________________________ _________________________________________________________________________________ Your Point of View: How do your personal beliefs, experiences, education, age, gender, occupation, family background, etc. influence how you perceive the image? Consider what you personally bring to the interpretation process (Green, 2000). I have included a sample of my own point of view as a reference. My perspective is that of an art educator. Advertising that is geared towards children in this manner concerns me. In her analysis of Joe Camel ads, Green (2000) discussed, “children’s inability to separate reality from what appears in advertisements” (p.23). Though Pop Tarts are considerably less dangerous than cigarettes, it is still important to consider this lack of critical thinking ability. This image makes it obvious why it is essential to equip students with the tools to analyze and interpret visual culture. _____________________________________________________________________________________________ _____________________________________________________________________________________________ _____________________________________________________________________________________________ _________________________________________________________________________________ Historical: Consider historical info that relates to the image regarding its creation and perception. Ever since the Kellogg’s corporation began in the early 1900’s, they have experimented with new marketing techniques such as free samples, children’s contests, sponsoring children’s radio, and making convenient individual serving packages for busy families (“Kellogg’s: A Historical Overview, 2007). While superficially, the company talked of nutrition and wholesomeness, the cereals marketed towards children with fun cartoon characters have always been the ones with the highest sugar content. Image Context: Consider images that are similar in style or in content to this image. What does this image remind you of? Think of at least one example (ads, tv, movies, etc.) that comes to mind when you look at this image. Briefly explain how it compares to this image. _____________________________________________________________________________________________ _____________________________________________________________________________________________ Final Lesson Plans 27 _____________________________________________________________________________________________ _________________________________________________________________________________ Image Maker: Who created this image? Research the creator and possible motivation for creating the image, how is it created and/or marketed, and what the creator’s background. As early as the 1910’s, Kellogg’s knew it was in their best interest to market to children. Over the years, they’ve held drawing contests, sponsoring children’s radio, distributed children’s books, and held promotions to mail-in box tops and receive a toy (“Kellogg’s: A Historical Overview, 2007). These marketing habits continued in the 1950s when the company presented many of the children’s cereals we still know today, including Frosted Flakes, Honey Smacks, and Cocoa Krispies. These cereals almost all had cartoon icons, such as Tony the Tiger. It seems this is when the trend to market sugary breakfast foods to children with fun cartoon icons began. Conceptual Context: Consider general societal influences that affect the making and perception of this image. This includes scientific, economic, religious, historical, political, philosophical, geographical, psychological, artistic, and cultural influences. Cultural: Concept – “TV Bombards Children With Commercials For High-fat And High-sugar Foods,” – a contributing factor to the growing problem of childhood obesity? (Bell, 2009, p.406). A recent article reports that researchers from University of California-Davis examined advertisements played on children’s channels during Saturday mornings and weekday afternoons, which they say are optimum viewing times for children (Bell, 2009). The results showed that almost 20% of commercials during these times were, “for a food or nutrition-related product,” and that foods high in sugar and fat made up more than 70% of food commercials (Bell, 2009, p.406). A study on the research suggests food advertisements targeting children might be a big part of the childhood obesity problem. Evaluation, Conclusions, and Implications: What statements can you make about the image? Come to a personal conclusion and evaluation. Consider the following: What is the work trying to sell to the target audience? How? What does it want them to think and feel? What does it expect them to know or believe? Does the work address viewers by age? Do visual clues suggest this? What are the implications of this? Is this ethical? _____________________________________________________________________________________________ _____________________________________________________________________________________________ _____________________________________________________________________________________________ _________________________________________________________________________________ Final Lesson Plans 28 Appendix I – Lesson Six Rubric for Assessment: Lesson Six: Imposing an ideal? Assessment: Students’ judgments will be assessed based on a rubric. Rubrics will be shown to students before the assignment. Class participation is included in the scoring process. Score for their evaluation will be dependent on strength of students’ conclusion about the nature of the image, effective use of visual evidence, attention to some of the prompt questions, as well as the inclusion of their personal reaction to the image. Score: Teacher Comments: Participation in class discussion (4) Conclusion about the nature of the image (4) Good use of visual clues to support conclusion (4) Attention to prompt questions (4) Reflection: Personal reaction (4) Total ____/20 Images: L: Reebok Advertisement [image] (2009). Retrieved October 16, 2009, from http://www.trendhunter.com/trends/reeboks-birth-of-venus. R: Renaissance Hotels Advertisement [image] (2008). Retrieved October 16, 2009, from http://eternallycool.net/2008/01/renaissance-revival/. R: Sample image from Rethinkingbeauty.com: “A United Nations report on the status of women named advertising as the worst offender to women’s well-beings,” “The average American may view as many as 40,000 television commercials every year,” and, “one out of every 11 commercials is about appearance” (Williams, n.d., media monopoly section).