Mission Statement
Your Name
MGT450 Stategic Planning for Organizations
Instructor Sheila Fry
February 2, 2013
Mission Statement
The organization selected for the purpose of the present paper is Wal-Mart. This
organization has a huge name in the market and it is working in the retail industry. Here, the
mission statement of the organization is to make sure that, it provides the products to the
customers at the cheapest possible price. The organization tries to ensure that, it not only
provides the products to the customers, but, it also makes the products available to the customers
at the reduced prices.
The organization tries to ensure that the customers are able to have a better life for
themselves. If the products will be given to the customers at reduced prices, then the customers
will be in a position to save the money to a larger extent. In addition to this, the people will also
be in a position to spend that saved money in better areas in the future. Wal-Mart also works on
the maintenance of quality in the products provided by it to the customers.
To ensure that, the products are made available to the customers at lower prices, the
organization purchases the products in large quantities to have a reduction in the prices. The
costs of the organization are also reduced with the help of purchase of these products (Wal-Mart,
n.d). The organization also replaces the products purchased by the customers if, the same is
found to be defective in any manner.
The organizations around the world have their own mission statements. The present
mission statement of the organization is definitely in line with the satisfaction of the customers in
relation to the products provided by it and the needs of the customers as the products are
provided at lower cost and are of good quality. The organization provides the highest quality
products to the customers to satisfy their needs therefore, the gap between the services and the
organizational products is reduced.
The customer center philosophy is to provide good quality products at a lower rate which
is properly reflected in the mission statement of the organization. The current marketing
condition needs are to satisfy the customer needs and the same is there in the mission statement.
The strength of the organization can be good quality products at a lower rate is reflected in the
mission statement. In addition to this, the mission statement of the organization is also
motivating, and realistic for the organization. It is not detailed, however, in a brief and
appropriate form and it can be clearly understood by the customers and other stakeholders.
References
Abraham, S. C. (2012). Strategic management for organizations. San Diego, CA: Bridgepoint
Education, Inc.
Wal-Mart. (n.d.). Retrieved December 2, 2012 from www.walmart.com