Seasalt
JOB DESCRIPTION & PERSON SPECIFICATION
Job Title:
Assistant Manager (FT)
Reporting To:
Responsible For:
Branch Manager
Retail team in store
1.
Primary Objectives
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Support the Branch Manager by building the brand and its image through;
- Support in engaging all staff and customers with our key messages and
values
- Helping to strengthen market position and leading the store through it’s next
stage of growth with our retail channel
- In absence of Branch Manager - effective management of Branch to support in
achieving and exceeding agreed sales targets. Maintain and improve high
levels of customer experience through store and integration with other
stores and with online/direct sales channel
- Supporting the Branch Manager/ Head of Retail through overseeing the store
team, processes, structure, environment, resources, demonstrating best
practice
- Communicating effectively with Branch Manager, fellow Assistant Managers
and teams
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To professionally manage and support store team and peers in ensuring that the
brand message is being delivered at the highest level
Improving store performance by building on current practices, and implementing
new procedures to ensure future success.
To monitor and maintain overall environment within store; visual merchandising,
presentation, cleanliness of store
To support delivery of results in line with Branch/ Cluster Objectives and KPI’s
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2.
Main Tasks and Key Areas of Work
Commercial Branch Management
Support the delivery of a successful/ profitable store through proactive and reactive
approaches to seasonal and weather related peaks and troughs, and an omni-channel
approach to sales and customers.
 Demonstrate views on current key trade activity that potentially impacts the store
 Lead and manage store team and deliver on agreed KPI’s
 Assist with adhoc projects as required
 Be pro-active in expanding and promoting the Seasalt brand and assisting at peak
training times and store events
 To support the opening of new stores – people, resources, operational plans
 Working with Branch Manager in identifying key areas of strength, and areas for
growth in store, maximising sales spaces and branch profitability
 Drive achievement of Data Collection KPI
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Responsible for overseeing Daily/Weekly/Monthly Checks are happening
Reading and digesting Shipping forecast and all other communications and
ensuring the team have done the same
Management
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To support with recruitment and induction of new team members as required,
To support in leading, managing and developing your store team, focussing on
behaviours, standards, training and succession planning
To support the achievement of objectives, sales and budget targets within store
To help and promote healthy competition within store and across cluster
To address and refer HR issues as they arise
Responsible for ensuring H&S Consultant liaison within store and for monitoring
training, reporting H&S issues as they arise
Customer Service
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To promote, implement, monitor and maintain excellent Customer Service
standards at all times
To deliver training as required within store and across team
To monitor and maintain excellent Standards of Performance for customer service
in store
To achieve KPI targets through mystery shopper and Raving Fan reviews
Sales Targets
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To support achievement of branch sales targets and set KPI’s
In Branch Managers absence : to analyse weekly trade figures, give valid
feedback across the business and take appropriate action in store to influence
retail sales
Visual Merchandising/Windows
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3.
Scope of Authority
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4.
To support the monitoring store standards and work with VM Anchor and Field VM
Co-ordinator/Window Team/ Cluster Manager/HoR to deliver the guidelines
To support the cascade all VM/Window communications and action as required,
supporting in-store VM anchors
To constantly review in-store layouts to ensure commercial Visual Merchandising
and be reactive to external and internal factors
Refund level of £XX
Management of own branch Retail team with support from Branch Manager/
Cluster Manager
Recruitment of sales advisor team
Other Specific Requirements of the Post
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Keep confidential all knowledge of company business, finance and statistics.
To represent Seasalt as a Brand Ambassador and ensure your team do the same
to promote our brand image on a daily basis through all activities
Ability to work additional hours to suit the needs of the business.
5.
Person specification for this post
ASSESSMENT
CRITERA
QUALIFICATIONS
ESSENTIAL SKILLS
GCSE English and Maths
Grade C or above
Retail Operations
WORK RELATED
EXPERIENCE/SKILLS Proven ability to drive
business forward through
making commercial
decisions.
DESIRABLE SKILLS
Retail/Customer Service
Qualifications
Relevant Business/Commercial
qualification
Leadership
Experience of managing, and
developing a team in order to
maximise their input into the
business
Visual Merchandising
experience
The ability to motivate others to
achieve
Sales & Targets
Proven experience of
sales/target achievement
Excellent Organisation, planning
and communication skills
Customer Focus
Experience of delivering
excellent Customer Service
Standards
A strong working knowledge
of Microsoft Office packages
PERSONAL SKILLS/
QUALITIES
BEHAVIOURS
Approachable and open, firm
but fair
Flexible/adaptable
Loyal
Positive, Engaged, Win-win
attitude
Open, Honest &
approachable
Good humoured
Warm-hearted & Sociable
Proactive, self-motivated &
productive
Gracious with people
Open to personal
development
Ruthless with time
Confident
Able to react appropriately