6111 E. Skelly Drive
P. O. Box 477200
Tulsa, OK 74147-7200
Course Number:
OCAS Code:
Course Length:
Career Cluster:
Career Pathway:
Career Major(s):
Pre-requisite(s):
Course Description:
ADD-0737
None
45 Hours
Arts, A/V Technology &
Communications
Visual Arts
Visual Graphic Design
DIGITAL TYPOGRAPHY
Course Syllabus
OHLAP Credit: No
Students will apply knowledge and skills learned in Typography through creation of digital projects.
Textbooks:
Tulsa Tech
Revised: 9/2/2014
Adobe Illustrator CS2 – Revealed, Deluxe Education Edition by Chris Botello, Thomson Course
Technology (2006)
Adobe InDesign CS2 – Revealed, Deluxe Education Edition by Chris Botello, Thomson Course
Technology (2006)
Adobe Photoshop CS2 – Revealed, Deluxe Education Edition by Elizabeth Eisner Reding,
Thomson Course Technology (2006)
Design Collection Revealed: Adobe InDesign CS3, Photoshop CS3 & Illustrator CS3 by Chris
Botello and Elizabeth Eisner Reding, Cengage Delmar Learning (2008)
The Design of Advertising, 7 th Edition by Roy Paul Nelson, Brown & Benchmark (1994)
Exploring the Elements of Design by Poppy Evans and Mark A. Thomas, Cengage Delmar
Learning (2008)
Exploring Illustrator CS3 by Annesa Hartman and Ken Sholar, Cengage Delmar Learning
(2008)
Exploring InDesign CS3 by Terry Rydberg, Cengage Delmar Learning (2008)
Exploring Photoshop CS3 by Annesa Hartman and Ken Sholar, Cengage Delmar Learning
(2008)
Exploring Typography by Tova Rabinowitz, OnWord Press (2006)
The Graphic Designer’s Digital Toolkit , 3 rd Edition by Allan Wood, Cengage Delmar Learning
(2008)
Graphic Design Solutions , 2 nd Edition by Robin Landa, OnWord Press (2001)
The New Graphic Design School by Alan Swann, Wiley & Sons Inc. (1991)
14-15 SY Course Syllabus
Page 1 of 3
DIGITAL TYPOGRAPHY
Course Objectives:
Teaching Methods:
A.
B.
C.
D.
E.
Page Layout
1.
2.
Enter and import text.
Set text through the use of character and paragraph formatting.
1.
2.
3.
4.
3.
4.
5.
Create and use style sheets.
Demonstrate the use of spell checker and automatic hyphenation.
Proofread, edit, and make corrections/adjustments to copy on screen.
Demonstrate Electronic Design with Type.
Discuss the rules of professional and sophisticated type.
Create an identity with type.
Discuss leading and kerning.
Construct a layout with body copy and display type.
5. Manipulate type for custom effects.
Demonstrate the Different Text Features.
1.
2.
3.
Apply fonts.
Apply formatting text.
Apply special effects.
Typography.
1.
2.
3.
Demonstrate visual displacement and line spacing.
Demonstrate ability to organize typography continuously.
Diagnose typography problems.
4.
5.
Design.
Explain ways type can be manipulated with computer.
Choose and apply appropriate typeface.
1. Apply proper typestyles appropriate to design.
F. Equipment, Tools, and Materials.
1. Apply knowledge of tools and materials.
2.
3.
4.
Distinguish between display (headline-above 14 pt.) type and body (text-14 pt. and below) type by their point sizes and styles.
Define dingbats, bullets, rules, and symbols and their uses in publications.
Distinguish the type arrangements: flush, left-ragged right, flush right-ragged
5.
6.
7. left, centered, and justified.
Measure copy/text in points using an E-scale.
Distinguish leading, tracking, and kerning.
Distinguish special characters (i.e., en space, em dashes, first line indent, etc.)
8. and paragraph spacing.
Explain the difference between TrueType, Type 1, and OpenType fonts.
All unmarked objectives are TTC instructor developed.
The class will primarily be taught by the lecture and demonstration method and supported by various media materials to address various learning styles. There will be question and answer sessions over material covered in lecture and media presentations. Supervised lab time is provided for students to complete required projects.
Tulsa Tech
Revised: 9/2/2014
14-15 SY Course Syllabus
Page 2 of 3
DIGITAL TYPOGRAPHY
Grading Procedures: 1. Students are graded on theory and shop practice and performance.
2. Each course must be passed with seventy (70%) percent or better.
3. Grading scale: A=90-100%, B=80-89%, C=70-79%, D=60-69%, F=50-59%.
Description of
Classroom,
Laboratories, and
Equipment:
Available
Certifications/
College Credit
Tulsa Technology Center campuses are owned and operated by Tulsa Technology Center
School District No. 18. All programs provide students the opportunity to work with professionally certified instructors in modern, well-equipped facilities.
The student may be eligible to take state, national or industry exam after completion of the program. College credit may be issued from Oklahoma State University-Okmulgee or Tulsa
Community College. See program counselor for additional information.
College Credit
Eligibility:
The student must maintain a grade point average of 2.0 or better.
Tulsa Tech
Revised: 9/2/2014
14-15 SY Course Syllabus
Page 3 of 3