About Citi Latin America

About Citi Latin America
Founded in
1904
Years in the Region
111 years
Branches
More than 350 branches
Employees
24,000+
In Latin America, Citi has gained a prominent position in the financial-services industry since 1904, when it started
operations in Panama, through the International Banking Corporation. In 1914, Citi opened its first international branch
in Buenos Aires, Argentina, also marking the first foreign-established branch of any nationally chartered U.S. bank and,
shortly after, opened another in Rio de Janeiro, Brazil.
Citi Latin America CEO Jane Fraser oversees Citi’s operations in the region, which has the broadest presence of any
financial institution in Latin America, with franchises in 23 countries. Citi's geographic coverage spans across:
Argentina, Bahamas, Barbados, Brazil, Cayman Islands, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador,
El Salvador, Guatemala, Haiti, Honduras, Jamaica, Mexico, Panama, Paraguay, Peru, Puerto Rico, Trinidad and
Tobago, Uruguay and Venezuela.
Awards & Recognitions
Global Finance Magazine
 Best Foreign Exchange Bank: Latin America
 Best Overall Bank for Cash Management: Latin America
 Best Bank for Liquidity Management: Latin America
 Best Bank for Risk Management: Latin America
 Best Bank for Payments and Collections: Latin America
 Best Trade Finance Provider: Americas
 Best Supply Chain Finance Provider: Latin America
 Best Sub-Custodian Bank: Latin America
 Best Corporate/Institutional Internet Banks – Latin America
 Best Derivatives Provider – Latin America
 Best Investment Management Services – Citi
 Best in Social Media – Citi
 Best Trade Finance Services – Citi
 Best Web Site Design – Citi
 Best Information Security Initiatives – Citi
 Best in Mobile Banking – Citi
Latin Finance Magazine
 Bond House of the Year – Latin America
PC World Magazine
 Best Consumer Mobile App in Latin America –
Beneficios de Citi
Euromoney Magazine
 Best Investment Bank in the Caribbean
 Best Investment Bank in Central America
 Best Flow House in Latin America
 Best Cash Management House in Latin America
 Best Regional Cash Manager - Latin America
 #1 in Qualitative Ranking for Currencies in Latin America
 #1 in Qualitative Ranking for Client Services in the
Americas
 #1 FX Bank for Corporates in Latin America
 #1 FX Bank for Corporates in the Caribbean and Central
America
Mobile Money & Digital Payments
 Best Mobile Money Deployment in the Americas –
Citi Mobile Collect (Dominican Republic)
IFR
 Latin America Bond House
Bank Innovation
 Bank Innovation Award – Citi Mobile Collect
(Dominican Republic)
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1 | March 2014
Business Highlights
Institutional Clients Group (ICG)
Citi’s Institutional Clients Group builds enduring
relationships with clients by providing a full suite of
our strong presence in many nations, we use our
country, sector and product expertise to deliver
Citi’s global capabilities to clients wherever they
choose to compete.
 Citi’s Treasury and Trade Solutions (TTS)
strategic advisory and financing products to
business provides integrated cash management
multinational and local corporations, financial and
and trade finance services to multinational
public sector institutions, governments, privately held
corporations, financial institutions and public
businesses and many of the world’s most successful
sector organizations across the globe. With the
and influential individuals and families in more than
industry’s most comprehensive suite of digital
160 countries and jurisdictions.
and mobile-enabled platforms, tools and
 Capital Markets Origination is focused on the
capital-raising needs of our institutional clients,
from inaugural issuances and exchanges, to
cross-border transactions and first-of-their kind
landmark structures. Citi is the first choice among
issuers for their underwriting needs owing to our
unmatched global footprint and diverse range of
financial products.
 Citi’s Markets and Securities Services business
analytics, TTS leads the way in delivering
innovative and tailored solutions to its clients.
Offerings include cash management, payments,
receivables, liquidity management and
investment services, working capital solutions,
commercial and prepaid card programs, and
trade finance.
Global Consumer Banking (GCB)
Citi's GCB LatAm consists of five primary business
provides world-class financial products and
units — Retail Banking, Citi Branded Cards, Citi
services as diverse as the needs of the
Mortgage, Commercial Banking and Retail Services.
thousands of corporations, institutions,
governments and investors we serve. The
Citi Wealth Management
breadth, depth and strength of our sales and
Citi Wealth Management provides wealth
trading, distribution and research capabilities
management solutions to the world's most successful
span a broad range of asset classes, currencies,
individuals and families.
sectors, and products—including equities,
commodities, credit, futures, foreign exchange,
emerging Markets, G10 rates, municipals, prime
finance and securitized markets. Our Investor
Services and Direct Custody and Clearing
Through Citi Wealth Management Latin America
(CWMLA) and its divisions (Citi Private Bank, Citigold
and International Private Banking), clients have
access to banking, investment and lending products
businesses provide customized solutions that
and services available at Citi entities.
support the diverse investment and transaction
Corporate Social Responsibility
strategies of investors and intermediaries
worldwide.
Citi Latin America is committed to enhancing the
social and environmental sustainability of our
 Citi’s Corporate and Investment Banking
operations, as well as those of our partners, clients
franchises provide comprehensive relationship
and stakeholders. In addition to supporting the
coverage service to ensure the best possible
development and implementation of a portfolio of over
service and responsiveness to our clients. With
70 strategic social investment projects across 22
© 2014 Citigroup Inc. All rights reserved. CITI and Arc Design is a registered service mark of Citigroup Inc.
2 | March 2014
markets every year, our team designs and manages
Either through regional programs - or by partnering in
regional footprint programs; ranging from
the execution of country specific initiatives - our work
spearheading the implementation of the Equator
reached over 200,000 beneficiaries over the past two
Principles by key financial institutions in the region, to
years, adding to our ongoing efforts of promoting
a series of initiatives promoting financial inclusion and
socio-economic empowerment in communities across
the generation of responsible income-generating
the region.
opportunities for those at the base of Latin America’s
socio-economic pyramid.
Regional Public Affairs Office
201 Biscayne Blvd • 7th Floor • Miami, FL, 33131
United States of America
Fax: 1 (305) 347-1444
Latin America Head
Juan Iramain
Juan.Iramain@citi.com
1 (305) 347-1387
External Communications
Head
Internal Communications
Head
Government Affairs and CSR
Head
Alexandra Ravinet
Alexandra.Ravinet@citi.com
1 (305) 420-4292
Delia Rivera
Delia.Rivera@citi.com
1 (305) 420-4291
Jennifer Smith
Jennifer.stuart.smith@citi.com
1 (786) 804-5219
© 2014 Citigroup Inc. All rights reserved. CITI and Arc Design is a registered service mark of Citigroup Inc.
3 | March 2014