NASCAR
Directions: Major sports organizations such as NASCAR offer sophisticated sites that
provide not only news and information about sports figures but also links to tickets, TV
schedules, interactive polls, statistics, streaming broadcasts, and merchandise. The
Web’s ability to integrate these different forms of media and commerce makes it perfect
for satisfying a sports enthusiast’s ever need. Visit http://www.nascar.com to help you
with this assignment. Type all of your answers in Microsoft Word.
1. Read the case study on pages 143 and 153. Answer the questions on both pages.
2. From the Nascar.com web site answer the following questions:
a. Who are the title sponsors of the top three NASCAR series? What is the
significance of these title sponsors? Which sponsors are new this year?
b. What is Track Pass? How do you subscribe? What is the cost and
benefits of joining Track Pass?
c. Where is the next Sprint Cup Series Race? Look at the web site for the
track location for that race. What is the size of the stadium? Are tickets
still available? What is the price range?
d. Name three contests that are currently available for fans to enter. List the
name of the contest, the sponsor, and the grand prize.
e. What is the Nascar Foundation? What is their main purpose?
f. Pick one driver and list five products on sale in the Nascar store for that
driver.
g. Find one picture of a Nascar driver and list all the sponsors you see on the
drivers suit.
h. Find a picture of a Nascar car and list all the sponsors you see on the car.
Choose a different car from the driver you selected.
i. List 5 jobs that are currently available in Nascar.