American Pistachio Growers programs, services and activities

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AMERICAN PISTACHIO GROWERS
PROGRAMS, SERVICES AND ACTIVITIES
LEADERSHIP IN GOVERNMENT AFFAIRS
 Monitoring and representing APG member growers and processors in all legislative activities that
affect the pistachio industry in the U.S. Senate, U.S. House of Representatives and state legislatures
 Monitoring and advocacy of developments within all appropriate regulatory agencies
 Foreign relations resulting in the successful reduction of barriers to trade
 Involvement in federal nutrition programs and partnership with MyPlate, the federal standard
for nutrition guidance
 Participation in state legislative actions that protect water rights to growers
GLOBAL MARKETING AND PISTACHIO INDUSTRY PROMOTION
 Trade relations on behalf of APG members
 APG representation at key trade shows and events
 Consumer Website, public relations and promotion
 Food service marketing programs
 Nutrition promotion and education for consumers and health professionals
 Market representation throughout China, Japan and the European community
 Participation in overseas trade missions and marketing programs
DOMESTIC AND INTERNATIONAL RESEARCH ACTIVITIES
 New product innovation and development
 Nutrition research projects conducted at respected national and international universities
 Creation of APG Scientific Advisory Panel
 Domestic and international market and consumer behavior research
INDUSTRY LEADERSHIP AND MEMBER COMMUNICATIONS
 Democratically-elected Board of Directors
 Regular open democratic forums designed to inform members and encourage participation
 Relationship management with federal and state departments of agriculture
 Pistachio Industry Leadership Mentoring Course
 Crisis management and media relations
 Pistachio Industry Annual Conference and Exhibition
 Economic Impact Report for the U.S. Pistachio Industry funded by Specialty Block Grant
 Pistachio Industry Annual Report with statistics, research summaries and program updates
 Monthly member e-newsletter and quarterly print newsletter
 Member Website for instantaneous updates and information
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