VILLANOVA UNIVERSITY
COLLEGE OF COMMERCE AND FINANCE
Department of Decision and Information Technologies
MBA 8503: OPERATIONS AND SUPPLY CHAIN MANAGEMENT
SPRING 2004
Dr. Matthew J. Liberatore
Phone No.: (610) 519-4390
Office: 3072 Bartley Hall
Fax No.: (610) 519-5015
E-mail address: matthew.liberatore@villanova.edu
Homepage: http://www.homepage.villanova.edu/matthew.liberatore
WEB CT Homepage: http://webct.villanova.edu
Class schedule: Thursdays 6:00 p.m. – 8:45 p.m.
Office hours: Tuesdays and Thursdays 2:00 p.m. – 3:00 p.m., Thursday 5:30 p.m. – 6:00 p.m.
and by appointment
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SYLLABUS
DESCRITION
This course examines the concepts of operations management and the
responsibilities of operations managers in the management of production
systems, including problems and techniques of systems design, operation
and control.
READINGS:
Operations Management for MBAs, by Jack R. Meredith and Scott M.
Shafer, 2nd ed., John Wiley & Sons, 2001 (MS)
Process Analysis and Supply Chain Management, compiled by Matthew J.
Liberatore, Pearson Custom Publishing, 2003. (PA/SCM)
Concepts in Enterprise Resource Planning, by Joseph Brady, Ellen Monk,
and Bret Wagner, Course Technology, a division of Thomson Learning,
2001. (BMW)
Decision Technology: Modeling, Software, and Applications, by Matthew
J. Liberatore and Robert L. Nydick, Wiley, 2003. (LN) (Chapters 17 and
18 will be distributed in electronic format)
SOFTWARE:
Excel for forecasting, quality, and inventory/materials/production
management applications; LINGO for linear programming, and Microsoft
Project for project management. WEB CT will provide access to course
materials and assignments.
PREREQUISITES:
MBA 8502 – Statistical Analysis for Business Decisions or equivalent
It is the student’s responsibility to be certain that the prerequisites have
been successfully completed. If at any time during the semester it is
determined that a student has not completed the prerequisites, the student
can be administratively dropped from the course without credit or tuition
refund.
PERIODICALS
Interfaces
International Journal of Operations and Production Management
International Journal of Operations and Quantitative Management
Journal of Business Logistics
Journal of Operations Management
Journal of Supply Chain Management
Operations Management Review
Production and Inventory Management Journal
Production and Operations Management
Quality Management Journal
Quality Management Progress
Supply Chain Management Review
Wall Street Journal
Articles on Operations Management topics also appear in most major
business publications.
COURSE OBJECTIVES:
1.
To gain an appreciation of the responsibilities and decision-making activities of
operations and supply chain managers
2.
To recognize and formulate a variety of operations and supply chain management
problems that are faced by management in business organizations
3.
To choose the appropriate technology to solve and critically analyze operations and
supply chain management problems
4.
Be better prepared to discuss the global and cross-functional integration issues related to
operations and supply chain management within business organizations
METHOD:
This course stresses the factors that impact the performance of operations managers and the
methods that have value to them. The course includes lectures and discussion of theory and
hands-on, practical exercises to provide both a sound base of learning and an opportunity to test
and develop skill. Students are expected to read the material and be prepared for each class.
Software is used to support the quantitatively intensive topics. Global and ethical issues will be
integrated throughout the class. WEB CT is used to support the delivery of course materials
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and assignments.
EXAMINATIONS:
Examinations 1 and 2 are unit exams and require the use of software for the solution of some
questions. About 65-75% of the points in each exam relate to quantitative questions, and the
remainder relate to qualitative questions. BOTH EXAMS ARE OPEN BOOK, OPEN
NOTES, OPEN COMPUTER. Students will not have access to the Villanova network and the
Internet during the examinations. It is important to remember that time is limited during the
exams, so those students who are well prepared and only occasionally refer to their notes tend to
perform very well.
NO MAKEUP EXAMINATIONS WILL BE GIVEN. Points associated with a missed exam
will be added to a comprehensive final examination.
HOMEWORK:
The purpose of the homework assignments is to help you develop skill in learning the material,
solving the problems, using the software, and preparing you for the examinations. There will be
approximately ten homework assignments. Each homework assignment will be comprised of
several questions and is worth a total of five points. The full five points are awarded if all of the
questions are attempted, whether or not completely correct. Partial credit will be assigned if all
questions are not attempted. NO HOMEWORK SUBMISSIONS ON DISK OR BY EMAIL
WILL BE ACCEPTED. Homework submitted after the class due but before the next class will
be accepted, but two points will be deducted for lateness. A grade of zero will be recorded for a
missed homework. NO MAKEUP HOMEWORK ASSIGNMENTS WILL BE GIVEN.
Students are allowed to generally discuss the assignment and potential solutions with one
another. However, EACH STUDENT MUST PREPARE AND SUBMIT HIS/HER OWN
HOMEWORK SOLUTIONS. Copying another student’s homework is a violation of the
Academic Integrity Policy. Homework solutions for all questions will be available on WEB CT.
GROUP CASE:
Students will form project teams of at most four students to work on the Barilla Case. Each team
is required to prepare a written case report and deliver a ten minute presentation on their assigned
case question during the next-to-last class.
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CLASS PRESENTATION:
Groups of two students will make a class presentation of no more than 5 minutes on an
operations or supply chain topic selected in consultation with the instructor. This presentation
should be based on one or more articles and/or websites relating to the selected topic. A written
presentation summary and a copy of the article(s) and/or printouts of key website information
must be submitted. I will assign a grade based on the quality of the presentation and written
report.
GRADING:
Homework and class presentation
Barilla case report and presentation
First Examination
Second Examination
Total
10%
20%
40%
30%
100%
FINAL GRADES:
A
100 – 92
A91 - 89
B+
88 – 86
B
85 - 82
B81 - 79
C+
78 - 76
C
75 - 70
F
69 -
ATTENDANCE: Students are expected to attend all classes and actively participate in class
discussions. Attendance affects the class participation grade.
ACADEMIC INTEGRITY POLICY: The Code of Academic Integrity of Villanova University
addresses cheating, fabrication of submitted work, plagiarism, handing in work completed for
another course without the instructor’s approval, and other forms of dishonesty. For the first
offense, a student who violates the Code of Villanova University will receive 0 points for the
assignment. The violation will be reported by the instructor to the Dean’s office and recorded in
the student’s file. In addition, the student will be expected to complete an education program.
For the second offense, the student will be dismissed from the University and the reason noted on
the student’s official transcript.
DISABILITY: If you have a disability that may affect your success in this course and wish to
discuss academic accommodations, please arrange to meet with me as soon as possible and not
later than the end of the second week of the semester.
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TENTATIVE CLASS SCHEDULE
The WEB CT calendar contains the due dates for all class activities and assignments.
Class
Date
Chapter(s)
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1
1/15/04
1 (MS): 1-11, 14; 2 (MS): 20-29, 37-41, 47-59; 8 (MS): 256-262
Introduction to Operations and Supply Chain Management; Business Strategy and Global
Competitiveness
What is an operation and a supply chain; the transformation process; activities in operations and
supply chains
Business strategy and core competencies; the sand cone model; competitiveness: price and
responsiveness; face game
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2
1/22/04
5 (MS): 134-142; 145-148; 152-156; 159-164; 164 – 172
(PA/SCM): 1-16
Transformation Systems Design and Process Analysis
Forms of the transformation system: continuous, flow shop, job shop, cellular production,
project; selection of a transformation system
Performance measures used in process analysis, including capacity, bottlenecks, utilization, the
effects of setup reduction, and batch size; construct and evaluate process flow diagrams; business
process redesign/reengineering
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3
1/29/04
3 (MS): 63-91
Quality Management
Meaning and management of quality; Japanese and American quality perspectives; total quality
management vs. inspection; quality costs; quality circles, Taguchi methods, quality function
deployment, benchmarking, six sigma, and ISO 9000 and 14000
Statistical process control (SPC), including variable sampling methods and control charts;
development of SPC applications in Excel; bean bag game
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4
2/5/04
12 (MS): 358-371; 383-394; LN Ch. 17
Project Management I
Overview and role project management; setting objectives and deliverables; work breakdown
structure; project planning and scheduling, including network diagrams, critical path analysis;
application of Microsoft Project for project analysis
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5
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5
2/12/04
LN Ch. 18
Project Management II
Cost and resource analysis; continuing application of Microsoft Project; project monitoring and
control; XYZ Case
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6
2/19/04
1 (PA/SCM): 17-37; 2 (PA/SCM): 39-54; 3 (PA/SCM): 63-77
8 (MS): 263-279
Understanding the Supply Chain; Supply Chain Performance; Supply Chain Drivers and
Obstacles
Global supply chain management; structure of a supply chain; push – pull, cycle views
Achieving strategic fit; implied demand uncertainty; cost vs. responsiveness
Decision-making framework; supply chain drivers (inventory, transportation, facilities,
information); obstacles to achieving strategic fit
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7
2/26/04
---Gazoggle Game and debrief; catch up
Note: Students not participating in the Gazoggle Game will be required to complete an additional
written assignment on supply chain management
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3/4/04
No Class – Semester Break
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8
3/11/04
----Examination 1 (Classes 1 – 7)
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9
3/18/04
9 (MS): 285-303, 11 (MS):333-355
Inventory Management; Just-In-Time Systems
Functions, forms, and costs of inventories; reorder point and periodic review inventory systems;
ABC analysis; economic order quantity; just-in time systems: philosophy, comparison with
traditional systems, and benefits; Excel applications
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10
3/25/04
10 (MS): 308-329
Materials Requirements Planning
Master scheduling; dependent demand; bill of materials; MRP analysis with Excel; capacity
requirements planning: MRP II
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6
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11
4/1/04
BMW: 1-37; 63-100; 129-149
Enterprise Resource Planning
The need for integrated information systems; development, distinguishing characteristics, and
implementation of ERP systems; production and materials management planning using ERP; ecommerce issues
_____________________________________________________________________________
-4/8/04
EASTER BREAK
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12
4/15/04
6 (MS):179-209; 7 (MS):229-252
Capacity and Location Planning; Schedule Management
Forecasting; long term capacity planning; economies of scale and scope; location planning stages
and strategies; process flow analysis; theory of constraints; aggregate planning with Excel; yield
management
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13
4/22/04
handout (WebCT)
Resource Allocation using Linear Programming
Lego game; application of linear programming (LP) to resource allocation decisions in
operations, including product mix, transportation/distribution planning, and production
scheduling; LP model solution and interpretation using LINGO
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14
4/29/04
Barilla Case
Catch up; Barilla Case
Written Barilla case reports due; class presentations and discussion of case
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15
5/6/04
--Examination 2 (Classes 9 – 13)
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