POPYRUS STUDIO, INC.
Cutting Edge Design
Andrew Baron, Paper Engineer
Popyrus Studio, Inc 5 Red Sky Trail Santa Fe, NM 87505 andy@popyrus.com Phone: 505-982-2204 Fax: 505-982-2210
Recipient of the Meggendorfer Prize, top honor for the Paper Engineered book
.
Engineering refinements:
A Kwanzaa Celebration- Nancy Williams / Robert Sabuda (Simon & Schuster 1995)
Stephen Biesty’s Incredible Pop-up Cross Sections (Dorling-Kindersley 1996)
Sophie’s Dance Class - Ruth Tilden (Hyperion 1996)
This Little Piggy (Harper Festival 1997)
Engineering refinements and paste-up:
Star Wars: Battle of the Bounty Hunters (Dark Horse Comics 1996)
Happy Holidays (A Running Press Miniature Edition 1996)
Clap Your Hands – David Carter (Scholastic 1997)
Original paper engineering, refinements, paste-ups, pre-press and manufacturing support (One or more,
each category):
Circus! A Pop-Up Adventure - Meg Davenport/Lisa Werenko (Simon & Schuster 1998)
Four Feathers in Percy’s Park - Nick Butterworth, illustrator (Collins Children’s Books 1998)
The Hobbit - John Howe, illustrator (Harper Festival & Collins Children’s Books 1999)
A Day with Pandora the Witch - Innovative time teaching concept (Hemma Editions 2000)
My Dream Bed - Lauren Child, illustrator (Hodder Stoughton 2001)
My Magic Clock - A digital-to-analog time teaching book with added features (Troll 2001)
Menopop - A menopause pop-up and activity book - Peter Straus, illustrator (Fill ‘er Up 2002)
Knick-Knack Paddywhack! - Paul O. Zelinsky, illustrator (Dutton Children’s Books 2002)
A Celebration of Pop-up and Movable Books – Produced by the Robert Sabuda - Reinhart Studio, New York
and Popyrus Studio, Inc. Santa Fe - Andrew Baron with Kyle Olmon, and PLW Manila - Adie Peña & crew
(published by Movable Book Society 2004)
Pop-Up Aesop, Illustrated by folk artist Calef Brown (J. Paul Getty Trust 2005)
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ACTIVE GALAXY jumbo pop-up (NASA-Glast teacher project, Global Interprint 2006)
Scion XD (Toyota) Pop-up magazine insert in Filter, BPM and Metropop July-August 2007
Sony Ericsson pop-up product catalog (© Sony Ericsson Mobile Communications AB, 2008) Andrew
assembled the engineering team, coordinated production and manufacturing for 7-spread pop-up book, working
on site in New York, Copenhagen and Shenzhen China.
Birdscapes A Pop-up Celebration of Bird Songs in Stereo Sound (Chronicle Books 2008) Team-engineered
book by Renee Jablow and Gene Vosough for the Cornell Lab of Ornithology and Smithsonian Museum of
Natural History. “Grasslands” refinements by Andrew Baron.
Acuity Annual Report for 2010, an elaborate 7-spread pop-up book featuring innovative design.
A number of the above titles were published in the US, UK, France, Spain, Italy, Belgium, Norway, Holland,
Netherlands, Brazil, Portugal, Australia, Taiwan, Japan and Sweden.
Complete Packaging; including Concept, Refinements, Pre-press production, Manufacturing:
Port Authority movable Custom made for NY/NJ Sr. Executive RFP packets. (Gillespie-McCann Erickson
Worldgroup 2005)
Pop-up Umbrella Card, for TÜV Rheinland of North America, Trade fair and direct mail distribution.
Movable Holiday Card for Lowrie, Lando & Anastasi, Cambridge, Mass. (2007-2008)
Special event pop-up invitation mailing card for Inventor Labs, LLC (2009)
Notable events:
 1999 Received PRINT Magazine Certificate of Design Excellence for Circus! A Pop-up Adventure.
 SCBWI Panelist at the Borders Book Festival, Las Cruces, New Mexico, Spring 2000.
 Presenter at the Moveable Book Society Fall conferences: NYC, 2000, Milwaukee, 2002, San Diego, 2004,
Chicago 2006, Washington DC 2008.
 Knick-Knack Paddywhack! Production boards featured in San Francisco Center for the Book exhibit: Show
Me A Story: Children’s Books and the Technology of Enchantment, Nov 20 to Aug 5, 2004.
 2004 Recipient of the Meggendorfer Prize, highest honor for the Paper Engineered book.
 2007 Restored the legendary Maillardet Automaton (a 200 year-old mechanical figure that draws pictures
and writes poetry) at the Franklin Institute Science Museum, Philadelphia.
See: http://www.fi.edu/learn/sci-tech/automaton/automaton.php?cts=instrumentation

2008 Sony Ericsson Pop-up Book received two Gold Medals at the Swedish Design Awards, in the
categories of Information Print and Juror’s Prize.
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