Communications Law December 18, 1982 Cable TV By James C. Goodale James C. Goodale, former vice chairman of the New York Times, is a member of the law firm of Debevoise & Plimpton, chairman of the Communication Law Committee of The Association of the Bar of the City of New York, and chairman of the Committee on Public Access to Information and Proceedings of the New York State Bar Association. Also, he is chairman of the board of editors of “Cable TV Law and Finance” published by Leader Publications. First Amendment Rights Last March, the New York State Commission on Cable Television passed new regulations requiring New York cable companies to make one or two of their channels available for various forms of public use and to furnish the public with the necessary equipment and facilities for access purposes.1 A number of other states have adopted similar requirements.2 In July, the New York State Cable Television Association and two cable operators sued the State Commission claiming, among other things, that the new rules violate the First Amendment. Potential Blockbuster This case, Comax Telcom Corp. v. State of New York Comm’n on Cable Television,3 has every prospect of being a real blockbuster and very well may go all the 1 Order No. 82-067, In the Matter of Channels and Facilities for Locally Organized Educational and Public Service Programming, amending 9 NYCCRR, Subtitle R, Sections 595, 596 (March 24, 1982). 2 E.g., Conn. Gen’l Stat. Section 16-333(c) (Supp. 1981); Minn. Stat. Ann. Section 238.05(b) (West Supp. 1981); Cal. Gov’t Code Section 53066.1 (West Supp. 1981). For a compilation of state cable regulations, see Harrison, Access and Pay Cable Rates: Off Limits to Regulators After Midwest Video II? 16 Column. J.L. & Soc. Prob. 591, 619-30 (1981). There is also existing and proposed cable access regulation by municipalities across the country. 3 No. 82-CV-746 (N.D.N.Y., filed July 19, 1982). 44.doc way to the Supreme Court. The Court has never defined the First Amendment rights of cablecasters, and perhaps this case will provide the opportunity for it to do so. Access is the hottest word in communications law today the news media wants access to courtrooms, politicians want access to the news media for equal time, and cable commissions across the country are now requiring cable companies to grant the public access to their channels. A quick black-letter summary of the law of access is: The news media has a First Amendment right of access to courtrooms under Richmond Newspapers, Inc. v. Virginia4 and Globe Newspaper Co. v. Superior Court for the County of Norfolk,5 but politicians do not have a right of access to newspaper columns, Miami Herald Publishing Co. v. Tornillo.6 There is no right of access for paid advertising time on broadcast stations, CBS, Inc. v. Democratic Nat’l Comm.,7 but candidates for public office have an access right to equal time on broadcast stations under Section 315 of the Communications Act of 1934 (the “Communications Act”).8 Candidates for public office have a right of access to cable stations when those stations originate the program but have no right of access to programs carried by cable stations.9 A person attacked in an editorial broadcast has a right of reply under Red Lion Broadcasting Co. v. FCC,10 but Red Lion applies to cable stations only when such stations originate programming. A broadcast station must present both sides of all issues of public importance, or else persons advocating the side not presented have a right of access according to the 4 448 U.S. 555 (1980). 5 102 S. Ct. 2613 (1982). 6 418 U.S. 241 (1974). 7 412 U.S. 94 (1973). 8 47 USC Section 315 (1976); 47 CFR Sections 73.1910-1940 (1981). 9 47 CFR Sections 76.205-209 (1981). 10 395 U.S. 367 (1969). 2 44.doc fairness doctrine.11 But here again, the fairness doctrine applies only to origination cablecasting. There is no right of access to subscription television (“pay T.V.”) service for those who cannot afford to pay for it, under National Ass’n of Theatre Owners v. FCC;12 and neither is there a right of public access to compel the broadcast of a program by a public television licensee, Muir v. Alabama Educ. Television Comm’n.13 Change Possible While this is the law today, a different picture may emerge tomorrow. None of this law is fully settled except perhaps for the holding in Tornillo. The Supreme Court held in Tornillo that forcing a newspaper to run a letter to the editor deprived the paper of its First Amendment rights. Chief Justice Burger stated there for the Court: “The choice of material to go into a newspaper, and the decisions made as to limitations on the size and content of the paper, and treatment of public issues and public officials whether fair or unfair constitute the exercise of editorial control and judgment” which could not be regulated by the government consistent with First Amendment guarantees of a free press.14 Or, as the Chief Justice had observed a year earlier in CBS, Inc. v. Democratic Nat’l Comm., “For better or worse, editing is what editors are for. . .”15 But the Supreme Court had held in Red Lion that a radio station did have to run such a “letter,” that is, give time for an identified person or group attacked or opposed in a program run by the station or in a station editorial. The Court reasoned that since there was not enough radio “spectrum” for everyone to talk at once, the FCC could, taking into consideration the First Amendment rights of listeners and consistent with the First Amendment rights of broadcasters, regulate broadcast speech in certain ways through the Communications Act. When Tornillo, the newspaper analogue to Red Lion, came to the Supreme Court, Tornillo’s lawyers were quick to point out that in most cities there were fewer 11 See supra, n. 8. 12 420 F. 2d 194, 204-07 (D.C. Cir. 1969), cert. denied, 397 U.S. 922 (1970). 13 688 F. 2d 1033 (5th Cir. 1982) (en banc). 14 418 U.S. at 258. 15 412 U.S. at 124. 3 44.doc newspapers than radio stations and so if speech on radio could be circumscribed in the public interest, so too could newspapers be told what to print. The Supreme Court refused to buy this argument and held, in essence, that the scarcity doctrine does not apply to newspapers. In a cable station more like a newspaper or a broadcast station, or is it a common carrier like a telephone company which must keep its facilities open to everybody to “transmit intelligence of their own design and choosing”?16 Question Before Court This question was posed in a case usually referred to as Midwest Video II17 which reached the Supreme Court. That case involved FCC rules promulgated in 1976 requiring every cable system having more than 3,500 subscribers to develop, among other things, a twenty-channel capacity and make four of those channels available for public, educational, governmental and leased access. The FCC rules were, in short, similar to those recently adopted by the New York State Cable Commission. In Midwest Video II the cable stations attacked these rules on the ground that they violated free speech rights under the First Amendment and due process rights under the Fifth Amendment, and were promulgated without congressional authority. The Supreme Court did not reach the constitutional issues. It held that Congress had not given the FCC authority to make and enforce the access rules rules that impermissibly imposed common carrier status on cable stations. Since the FCC had power only to make rules “reasonably ancillary” to the authority granted to the FCC by Congress to regulate use of the radio waves, the access rules were not authorized by Congress. The Court did not, however, that the First Amendment issue put before it was “not frivolous.”18 8th Circuit Ruling The Court of Appeals for the Eighth Circuit, in its prior consideration of Midwest Video II, had found that even if Congress had given the FCC authority generally to regulate cable, the imposition of these access rules would violate the First Amendment because the FCC had no reasonable basis for so regulating the speech of cable operators. 16 Nat’l Ass’n of Regulatory Util. Comm’rs v. FCC, 533 F. 2d 601, 609-610 (D.C. Cir. 1976) (“NARUC II”) 17 FCC v. Midwest Video Corp., 440 U.S. 689 (1979). 18 Id., at 709, n. 19. 4 44.doc The court noted that the FCC had no justification for imposing access requirements on cable stations that went beyond anything imposed on broadcasters (the fairness doctrine and related rules) and concluded that, in any event, a cable system was more like a newspaper than a broadcast station as far as access is concerned. The Circuit Court stated: “[W]e have seen and heard nothing in this case to indicate a constitutional distinction between cable systems and newspapers in the context of the government’s power to compel public access.”19 The Supreme Court in Red Lion noted that the major premise for regulation by the FCC of broadcast speech was the physical (technological) scarcity of the electromagnetic (radio and television) spectrum.20 A viewer at least in the days before cable could receive only a limited number of channels. And so if a station presented a controversial news program on, for example, whether asbestos causes cancer, the station could be required by law to give the asbestos industry’s side of the story. Cable television, however, gives the lie to the scarcity theory. With present technology a cable can carry more than 100 channels. With introduction of a fiber optic “cable” which carries a television signal by light, the capacity for signal carriage is almost infinite. In short, the theory of scarcity as a premise for regulating speech in television and certainly cable television - is no longer tenable because television is no longer scarce.”21 HBO Case This fact was recognized by the D.C. Circuit Court of Appeals in Home Box Office, Inc. v. FCC.”22 In that case, HBO challenged the FCC rule that cable systems could not run movies and sports programs on a pay basis within a certain number of years of their broadcast on network television. Anyone who watches HBO today knows that that HBO won. In upsetting these FCC “anti-siphoning” rules, the court, quoting Red 19 Midwest Video Corp. v. FCC, 571 F. 2d 1025, 1056 (8th Cir. 1978), aff’d, 440 U.S. 689 (1979). 20 395 U.S. at 388. 21 See CBS, Inc. v. Democratic Nat’l Comm., 412 U.S. at 131, and 158 n.8 (Douglas, J., concurring in judgment). 22 567 F. 2d 9 (D.C. Cir.), cert. denied, 434 U.S. 829 (1977). 5 44.doc Lion, noted that “differences in the characteristics of new media justify differences in the First Amendment standards applied to them.”23 The Court or Appeals went on to describe the important differences between cable and broadcast television with respect to physical interference in and scarcity of the spectrum, and concluded: “Scarcity which is the result solely of economic conditions is apparently insufficient to justify even limited government intrusion into the First Amendment rights of the conventional press, [citing Tornillo], and there is nothing in the record before us to suggest a constitutional distinction between cable television and newspapers on this point.”24 This observation was quoted approvingly by the Eighth Circuit Court of Appeals in Midwest Video II.”25 As a consequence of these cases and for other reasons the FCC is presently taking a back seat with respect to the regulation of cable television, leaving that largely up to the states and municipalities.26 When a state or municipality now seeks to regulate access and cannot rely on scarcity as a rationale, it must fall back on other rationales. Practice to Now York A principal one would be that since cable systems need a municipal franchise to lay their cables, it is appropriate for municipalities to impose certain conditions on cable franchises, for example access channel requirements. New York, as many states, leaves the granting of franchises for cable systems up to municipalities, subject to general oversight by a state commission. Cable companies need the franchise from the cities because the companies have to tear up the streets to lay the cable. But does the mere fact that a license is needed to tear up streets justify regulation of a cable operator’s programming content that is, regulation of speech? Newspaper trucks, after all, need a license to use city streets and no one has ever urged that this justifies control of a newspaper’s content. It is well established that the receipt of public benefits cannot be conditioned on the waiver of First Amendment rights. 23 Id., at 43, quoting Red Lion, 395 U.S. at 386. 24 Id., at 43-46. 25 571 F. 2d at 1055. 26 A significant exception is the regulation of pay television rates, which has been preempted by the FCC. See Brookhaven Cable Television, Inc. v. Kelly, 573 F. 2d 765 (2d Cir. 1978), cert. denied, 441 U.S. 904 (1979). 6 44.doc It would appear that such licensing authority would only justify rules akin to time, place and manner restrictions appropriate rules as to where the cable is to be laid, when the streets are to be torn up and the like but not content regulation, and specifically not forced public access. A consent judgment recently entered between the City of Boulder, Colorado and Community Communications Co. to end a long-running combat over cable franchise districting in that city recognized just such limitations in the city’s regulatory power, in express consideration of the cable operator’s First Amendment rights.27 A final rationale might be the assertion that cable franchises are monopolies or public utilities and accordingly can be treated as common carriers required to carry on their cable whatever people want to say, instead of what the cable operators want to say. Any assertion of cable operators’ monopoly power is, however, of extremely doubtful validity. Cable operators are already in head to head competition with the traditional news, information and entertainment media. Something New Daily What’s more, every day seems to bring a new entrant into the video marketplace direct broadcast satellite (DBS). multiple distribution services (MDS), subscription television (STV), pay-per-view television (PPV), video cassettes, home computers and more. There has been so much competition in that marketplace this year that most cable networks are losing money, and at least one notable entry in the field, CBS Cable, has gone under. In any event, a public utility status for cable T.V. is questionable at best, because the service provided cannot fairly be called essential to the public. It would seem that the goal of diversity of information offerings on cable, as in print, can best be promoted through the free play of market forces.28 Further, to justify the imposition of public access channels by reference to common carrier obligations is to bootstrap in the grossest way. While a cable system 27 Community Communications Co. v. City of Boulder, Colorado, No. 80-M-62, Stipulation and Judgment, at 5-6 (D. colo. Oct. 29, 1982). For the prior history of that case, see id., 660 F 2d 1370 (10th Cir. 1981), cert. dismissed, 102 S. Ct. 2287 (1982), wherein the Court of Appeals had concluded that cable’s disruption of the public ways, combined with supposed similarities between cable and broadcasting, might justify the territorial restrictions at issue, and id., 102 S. Ct. 835 (1982), the Supreme Court’s ruling (on certiorari from a prior decision of the Court of Appeals) on the distinct antitrust issue involved in that case. 28 Cf. FCC v. WNCN, 101 S. Ct. 1266 (1981) (upholding FCC authority to rely on market forces to assure diversity of voices on the radio waves). 7 44.doc may perhaps be treated as a common carrier insofar as it offers to the public the use of two-way services and the like,29 cable operators clearly are not common carriers when providing the traditional cablecasting services.30 There is no sound basis for imposing such a status on them artificially by mandating public access. Nor can existing government regulations of cable T.V. transform the operation of a cable station into “state action” to justify the imposition of public access, an even more onerous regulation.31 Mandated access such as that challenged in Comax thus may raise due process taking-of-property problems as well as First Amendment concerns. In Midwest Video II the circuit court, in dictum, endorsed the cable company’s argument that the FCC public access rules, by requiring cable stations to spend money to build and then dedicate facilities to the federal government, amounted to a taking of property without compensation in violation of the Fifth Amendment due process guarantees.32 In Comax, the plaintiffs argue that the required provision of channel time and facilities to state and local governments and the public without charge violates the equivalent Fourteenth Amendment proscription. Comax, then, could become the battleground where the new technology will join combat with the state regulation. There has never really been a case like it before, involving a direct challenge to a state’s power to regulate speech transmitted on this new technology by mandated public access.33 New York is the communications capital of the 29 NARUC II, 533 F. 2d at 608-10. 30 See United States v. Southwestern Cable Co., 392 U.S. 157, 169 n. 29 (1968); see Midwest Video II, 440 U.S. at 700-01; Frontier Broadcasting Co. v. Collier, 24 FCC 251 (1958). 31 In refusing to mandate advertising access on private broadcasters, a majority of the Supreme Court in CBS, Inc. v. Democratic Nat’l Comm. declined the invitation to label as “state action” the operation of that medium. Cf. Mulr v. Alabama Educ. Television Comm’n., 688 F. 2d 1033 (5th Cir. 1982) (en banc) (even public television licenses are not “public forums” to which the public has a right of access to compel the broadcast of a program). 32 71 F. 2d at 1057-59. 33 A similar action recently was filed in California challenging local cable regulations, Century Cable of Northern California v. City of San Buenaventura, No. 82-5274 (D.C. Ca., filed Oct. 12, 1982), and more may well follow. As well, an action was initiated last month on behalf of residents of Denver, against the city and Mile Hi 8 44.doc world. As the country’s economy turns increasingly from smokestack to high technology, one would hope that New York would be a leader in the direction of providing freedom for and not strictures on the new media. In this context and for the reasons discussed above, the wisdom of forcing cable systems to give up their channels to others is highly doubtful. Cablevision, the city’s newly designated exclusive cable franchisee, alleging First Amendment violations in the public access and other content regulations contained in the franchise agreement, and in the exclusive franchise agreement itself. Mountain States Legal Foundation v. City and County of Denver, No. 82-1738 (D. Colo., filed Nov. 1, 1982). Cf. Home Box Office, Inc. v Wilkinson, 531 F. Supp. 986 (D. Utah 1982), in which a state cable pornography statute was struck down as unconstitutionally overbroad. 9 44.doc