CLASS: M.Com. 13A/310 St. JOSEPH’S COLLEGE (AUTONOMOUS) TIRUCHIRAPPALLI – 620 002 SEMESTER EXAMINATIONS – APRIL 2013 TIME: 3 Hrs. MAXIMUM MARKS: 100 SEM SET PAPER CODE TITLE OF THE PAPER II 2012 12PCO2202A INTERNET AND E-COMMERCE SECTION – A Answer all the questions: 20 x 1 = 20 Choose the correct answer: 1. The essential element of the internet for determining routes and locating machines is a) Domain name b) IP address c) Cyber net d) None 2. EFT stands for a) Electronic Fund Transfer c) Electrical Fund Transfer b) d) Equity Fund Transfer Earning Fund Transfer 3. The largest e-commerce category in terms of revenue is a) B2B b) B2G c) B2C d) C2C 4. Traditional marketing media are a) Radio, TV and Internet c) Print, Radio and TV 5. b) d) Digital media, Internet and TV None Which of the following is not an example of an e-payment? a) Smart cards b) Cash c) Digital cheques d) Electronic billing Fill in the blanks: 6. The worldwide web was created in the year ________ . 7. Usage of computers and networks for criminal activities is called ________. 8. The advent of internet sites and mailings make possible a new form of marketing called ________. 9. There are basically ________ types of crypto systems. 10. ________ protects the networks from attacks through the internet. State True or False: 11. E-commerce helps the process of buying and selling goods and services through internet. 12. ICANN stands for Internet Corporation for Assigned Names and Numbers. 13. The majority of the web purchases are made with credit cards. 14. Spamming is a type of permission marketing. 15. Transaction security is as important as website and network security. Match the following: 16. IP address - a) Pretending as lawful companies 17. Web page - b) Science on encryption 18. Phishing - c) HTML document 19. E-tailer - d) 32 bit number 20. Cryptography - e) Electronic retailer SECTION – B Answer all the questions: 21. a. 5 x 7 = 35 Explain the types of internet connections. OR 22. b. What are the functions and uses of www and Email? a. Explain the concept E-logistics. OR 23. b. Describe briefly the introduction to E-CRM. a. What is site adhesion? OR 24. b. Narrate the web presence goals. a. Define digital signature and digital envelope. OR 25. b. Explain why the traditional payment systems are inadequate for ecommerce. a. What is the use of proxy server? OR b. Describe how online website operations can be protected from hackers? SECTION – C Answer any THREE questions: 3 x 15 = 45 26. “Internet plays a vital role in the modern world” – Discuss. 27. Examine various models of ecommerce with suitable examples. 28. Enumerate the various e-marketing strategies. 29. Describe the types of E-payment systems. 30. What are the issues in the E-business risk management issues? **************