INTRODUCTION
A Mutual Fund is a trust that pools the savings of a number of investors who share a common financial goal. Anybody with an investible surplus of as little as a few hundred rupees can invest in Mutual Funds. These investors buy units of a particular
Mutual Fund scheme that has a defined investment objective and strategy. The money thus collected is then invested by the fund manager in different types of securities. These could range from shares to debentures to money market instruments, depending upon the scheme’s stated objectives. The income earned through these investments and the capital appreciation realized by the scheme are shared by its unit holder in proportion to the number of units owned by them. Thus a Mutual Fund is the most suitable investment for the common man as it offers an opportunity to invest in a diversified, professionally managed basket of securities at a relatively low cost.
One of the best investment vehicles that pools huge quantum of money from small investors to create wider portfolio is mutual fund. Mutual fund is considered to be the investment avenue for risk aviators managed by technically compliant managers to fetch the best returns with in the spectrum of assured minimized risk. But the recent trends of Indian capital markets witnessed that investors in mutual funds were also compelled to book losses. Considerable number of open ended funds have fetched the rate of returns less than that of fixed deposits schemes of the banks in the past two financial years that is between
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Mutual Fund Operation Flow Chart:

There are many entities involved and the diagram below illustrates the organizational set up of a mutual fund:

WORKING OF MUTUAL FUNDS
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Regulatory Authorities:
Mutual funds are considered as one of the best available investments as compare to others they are very cost efficient and also easy to invest in, thus by pooling money together in a mutual fund, investors can purchase stocks or bonds with much lower trading costs than if they tried to do it on their own. But the biggest advantage to mutual funds is diversification, by minimizing risk & maximizing returns.
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1.
Mutual funds are one of the most important financial service vehicles for investments. Over the past 46 years. The Indian mutual fund industry had witnessed impressive growth in Assets Under Management (AUM).
2.
In India, the Asset Management Companies market their investment products largely through AMFI Certified Agents, service centers and company’s web portals.
3.
Investors require certain types of information for making conscientious and informed decisions for their financial security.
4.
The study aims at identifying the information needs of retail investors for making informed decisions with regard to investment in mutualfund products and its implications for online marketing of mutual fund products in India.
5.
The information displayed at the websites is comprehensive but there is no standard format in which the information is provided. An average investor would not have skills and time collate and compare the required information among different funds.
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Wealth creation over the years has changed its avenues and area of interest for the investors in India. The prototype investment where the post offices and typically the scheduled banks through savings and fixed deposits have changed and with the awareness of finance, mutual fund has became an excellent route to create wealth for the public at large.
“Mutual fund is a pool of money is invested in accordance with the common objective stated before the investment to the investors”.
Here is the concept of mutual fund which is a suitable for the common man as it offers an opportunity to invest and diversified, professionally managed basket of securities comparatively at low cost. The investors pool there money to the fund manager and the fund manager invest the money in the securities and after generating returns passed back to the investors.
The mutual fund has a structure which is regulated by SEBI and the Association of mutual funds of India (AMFI) plays an advisory role for the mutual fun
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
Understanding the functional nittigrity of mutual funds in India.

Comparative analysis of open ended funds at the selected company.

Comparison of sectorial funds.
As far as my study is concern I collected the theoretical data from the AMFI
INDIA Online site, Mutual fund Wikipedia. And SBI Mutual funds and HDFC Mutual funds.
As far as my study is concern I depended on secondary source for the collection of data. For the data analysis I downloaded the trend values from AMFI INDIA and the calculation part will based on the following formula the formula is as fallows.
The holding period returns of the selected funds shall be calculated using the following formulae:
=
(
Closing NAV of the quarter
-
opening NAV of the quarter
)
* 100
Closing NAV of the quarter
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Mutual funds have grown enormously over the years. In the first age of mutual funds, when the investment management companies started to offer mutual funds, choices were few. Even though people invested their money in mutual funds as these funds offered them diversified investment option for the first time. By investing in these funds they were able to diversify their investment in common stocks, preferred stocks, bond and other financial securities. At the same time also enjoyed the advantage of liquidity.
:
1) It ignores transaction costs.
2) It considers only holding period returns and not the risk factors.
3) It confines to a single asset management company.
4) Tax rates are ignored while calculating holding period returns.
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There are a wide variety of Mutual Fund schemes that cater to your needs, whatever your age, financial position, risk tolerance and return expectations. Whether as the foundation of your investment programmer or as a supplement, Mutual Fund schemes can help you meet your financial goals?
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Open-Ended Schemes
These do not have a fixed maturity. You deal with the Mutual Fund for your investments and redemptions. The key feature is liquidity. You can conveniently buy and sell your units at Net
Asset Value (NAV) related prices, at any point of time.
Close –Ended Schemes
Schemes that have a stipulated maturity period (ranging from 2 to 15 years) are called close ended schemes. You can invest in the scheme at the time of the initial issue and thereafter you can buy or sell the units of the scheme on the stock exchanges where they are listed. The market price at the stock exchange could vary from the scheme’s NAV on account of demand and supply situation, unit holders’ expectations and other market factors. One of the characteristics of the close-ended schemes is that they are generally traded at a discount to NAV; but closer to maturity, the discount narrows. Some close-ended schemes give you an additional option of selling your units to the Mutual Fund through periodic repurchase at NAV related prices. SEBI
Regulations ensure that at least one of the two exit routes are provided to the investor under the close ended schemes.
Interval Schemes
These combine the features of open-ended and close-ended schemes. They may be traded on the stock exchange or may be open for sale or redemption during predetermined intervals at NAV related prices
Why do Mutual Funds come out with different schemes?
A Mutual Fund may not, through just one portfolio, be able to meet the investment objectives of all their Unit holders. Some Unit holders may want to invest in risk-bearing securities such as equity and some others may want to invest in safer securities such as bonds or government securities. Hence, the Mutual Fund comes out with different schemes, each with a different investment objective.

Growth Schemes are also known as equity schemes. The aim of these schemes is to provide capital appreciation over medium to long term. These schemes normally invest a major part of their fund in equities and are willing to bear short-term decline in value for possible future appreciation.
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
Income Schemes are also known as debt schemes. The aim of these schemes is to provide regular and steady income to investors. These schemes generally invest in fixed income securities such as bonds and corporate debentures. Capital appreciation in such schemes may be limited.

Balanced Schemes aim to provide both growth and income by periodically distributing a part of the income and capital gains they earn. These schemes invest in both shares and fixed income securities, in the proportion indicated in their offer documents (normally
50:50).

Money Market Schemes aim to provide easy liquidity, preservation of capital and moderate income. These schemes generally invest in safer, short-term instruments, such as treasury bills, certificates of deposit, commercial paper and inter-bank call money.


:
Tax-saving schemes offer tax rebates to the investors under tax laws prescribed from time to time. Under Sec.88 of the Income Tax Act, contributions made to any Equity
Linked Savings Scheme (ELSS) are eligible for rebate

:
Index schemes attempt to replicate the performance of a particular index such as the BSE Sensex or the NSE 50. The portfolio of these schemes will consist of only those stocks that constitute the index. The percentage of each stock to the total holding will be identical to the stocks index weight age. And hence, the returns from such schemes would be more or less equivalent to those of the Index.
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
:
These are the funds/schemes which invest in the securities of only those sectors or industries as specified in the offer documents. e.g. Pharmaceuticals, Software,
Fast Moving Consumer Goods (FMCG), Petroleum stocks, etc. The returns in these funds are dependent on the performance of the respective sectors/industries.
While these funds may give higher returns, they are more risky compared to diversified funds. Investors need to keep a watch on the performance of those sectors/industries and must exit at an appropriate time.

What are the types of returns one can expect from a Mutual Fund?
Mutual Funds give returns in two ways - Capital Appreciation or Dividend Distribution.

An increase in the value of the units of the fund is known as capital appreciation. As the value of individual securities in the fund increases, the fund's unit price increases. An investor can book a profit by selling the units at prices higher than the price at which he bought the units.

The profit earned by the fund is distributed among unit holders in the form of dividends.
Dividend distribution again is of two types. It can either be re-invested in the fund or can be on paid to the investor.
 There are three ways, where the total returns provided by mutual funds can be enjoyed by investors :


Income is earned from dividends on stocks and interest on bonds. A fund pays out nearly all income it receives over the year to fund owners in the form of a distribution.
If the fund sells securities that have increased in price, the fund has a capital gain.
Most funds also pass on these gains to investors in a distribution.
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If fund holdings increase in price but are not sold by the fund manager, the fund's shares increase in price. You can then sell your mutual fund shares for a profit. Funds will also usually give you a choice either to receive a check for distributions or to reinvest the earnings and get more shares

These funds invest a maximum part of their corpus into equities holdings. The structure of the fund may vary different for different schemes and the fund manager’s outlook on different stocks. The Equity Funds are sub-classified depending upon their investment objective, as follows: o o o o
Diversified Equity Funds
Mid-Cap Funds
Sector Specific Funds
Tax Savings Funds (ELSS)
Equity investments are meant for a longer time horizon, thus Equity funds rank high on the risk-return matrix.

The objective of these Funds is to invest in debt papers. Government authorities, private companies, banks and financial institutions are some of the major issuers of debt papers. By investing in debt instruments, these funds ensure low risk and provide stable income to the investors. Debt funds are further classified as

Gilt Funds: Invest their corpus in securities issued by Government, popularly known as Government of India debt papers. These Funds carry zero Default risk but are associated with Interest Rate risk. These schemes are safer as they invest in papers backed by Government

Income Funds: Invest a major portion into various debt instruments such as bonds, corporate debentures and Government securities.

MIPs: Invests maximum of their total corpus in debt instruments while they take minimum exposure in equities. It gets benefit of both equity and debt market.
These scheme ranks slightly high on the risk-return matrix when compared with other debt schemes.
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
Short Term Plans (STPs): Meant for investment horizon for three to six months.
These funds primarily invest in short term papers like Certificate of Deposits
(CDs) and Commercial Papers (CPs). Some portion of the corpus is also invested in corporate debentures.

Liquid Funds: Also known as Money Market Schemes, These funds provides easy liquidity and preservation of capital. These schemes invest in short-term instruments like Treasury Bills, inter-bank call money market, CPs and CDs.
These funds are meant for short-term cash management of corporate houses and are meant for an investment horizon of 1day to 3 months. These schemes rank low on risk-return matrix and are considered to be the safest amongst all categories of mutual funds.

As the name suggest they, are a mix of both equity and debt funds. They invest in both equities and fixed income securities, which are in line with pre-defined investment objective of the scheme. These schemes aim to provide investors with the best of both the worlds. Equity part provides growth and the debt part provides stability in returns.
ADVANTAGES OF MUTUAL FUNDS
The advantages of investing in a Mutual Fund are:

Professional Management

Diversification

Convenient Administration

Return Potential

Low Costs

Liquidity

Transparency

Flexibility

Choice of schemes

Tax benefits

Well regulated
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
 Professional Management –
The basic advantage of funds is that, they are professional managed, by well qualified professional. Investors purchase funds because they do not have the time or the expertise to manage their own portfolio. A mutual fund is considered to be relatively less expensive way to make and monitor their investments.
 Diversification – purchasing units in a mutual fund instead of buying individual stocks or bonds, the investors risk is spread out and minimized up to certain extent. The idea behind diversification is to invest in a large number of assets so that a loss in any particular investment is minimized by gains in others.
 Economies of Scale –
Mutual fund buy and sell large amounts of securities at a time, thus help to reducing transaction costs, and help to bring down the average cost of the unit for their investors.
 Liquidity –
Just like an individual stock, mutual fund also allows investors to liquidate their holdings as and when they want.
 Simplicity –
Investments in mutual fund are considered to be easy, compare to other available instruments in the market, and the minimum investment is small. Most AMC also have automatic purchase plans whereby as little as Rs. 2000, where SIP start with just
Rs.50 per month basis.

 Professional Management –
Some funds doesn’t perform in neither the market, as their management is not dynamic enough to explore the available opportunity in the market, thus many investors debate over whether or not the so-called professionals are any better than mutual fund or investor him self, for picking up stocks.
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 Costs –
The biggest source of AMC income, is generally from the entry & exit load which they charge from an investors, at the time of purchase. The mutual fund industries are thus charging extra cost under layers of jargon.

–
Because funds have small holdings across different companies, high returns from a few investments often don't make much difference on the overall return. Dilution is also the result of a successful fund getting too big. When money pours into funds that have had strong success, the manager often has trouble finding a good investment for all the new money.
 Taxes –
When making decisions about your money, fund managers don't consider your personal tax situation. For example, when a fund manager sells a security, a capitalgain tax is triggered, which affects how profitable the individual is from the sale. It might have been more advantageous for the individual to defer the capital gains liability. this project is therefore constructed to investigate the performance of open ended funds in the said time period to analyse whether open ended funds are lucrative for mid term investment or not in this persuit the following preliminary objectives are proposed to be tested.
COMPARISION OF OTHER AVENUES WITH MUTUAL FUNDS
The mutual fund sector operates under stricter regulations as compared to most other investment avenues. Apart from offering investors tax efficiency and legal comfort, how do mutual funds compare with other products?
Company fixed deposits versus mutual funds
Fixed deposits are unsecured borrowings by the company accepting the deposit. Credit rating of the fixed deposit program is an indication of the inherent default risk in the investment. The money of investors in a mutual fund scheme are invested by the AMC in specific investments under that scheme. These investments are held and managed in-trust for the benefit of the scheme’s investors. On the other hand, there is no such direct correlation between a company’s fixed deposit mobilization, and the avenues where it deploys these resources.
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There can be no certainity of yield, unless a named guarantor assures a return or, to a lesser extent, if the investment is in a serial gilt scheme. On the other hand, the return under a fixed deposit is certain, subject only to the default risk of the borrower.
The basic value at which fixed deposits are encashable is not subject to market risk.
However, the value at which units of a scheme are redeemed entirely depends on the market. If securities have gained in value during the period, then the investor can even earn a return that is higher than what anticipated when invested. Conversely, could also end up with a loss.
Early encashment of fixed deposits is always subject to a penalty charged by the company that accepted the fixed deposit. Mutual fund schemes also have the option of charging a penalty on “early” redemption of units (by way of an “exit load”).
BANK FIXED DEPOSITS VERSUS MUTUAL FUNDS.
Bank fixed deposits are similar to company fixed deposits. The major difference is that banks are more stringently regulated than are companies. They even operate under stricter requirements regarding statutory liquidity ratio (SLR) and cash reserve ratio(CRR) mandated by RBI.
While the above are causes for comfort, bank deposits too are subject to default risk. However, given the political and economic impact of bank defaults, the government as well as reserve bank of India (RBI) tries to ensure that banks do not fail.
Further bank deposits up to 1,00,000. is for all the deposits in all the branches of a bank, held by the depositor in the same capacity and right.
BONDS AND DEBENTURES VERSES MUTUAL FUNDS.
As in the case of fixed deposits, credit rating of a bond or debenture is an indication of the inherent default risk in the investment. However, unlike fixed deposits, bonds and debentures are transferable securities.
While an investor may have an early encashment option from the issuer (for instance through a “put” option), liquidity is generally through a listing in the market.
Implications of this are: the value that the investor would realize in an early exit is subject to market risk. The investor could have a capital gain or a capital loss. This aspect is similar to a mutual fund scheme.
A hypothecation or mortgage of identified fixed and / or current assets could back debt securities, e.g. secured bonds or debentures. In such case, if there is a default, the identified assets become available for meeting redemption requirements.
An unsecured bond or debenture is for all practical purposes like a fixed deposit, as far as access to assets is concerned.
A custodian for the benefit of investors in the scheme holds the investments of a mutual fund scheme.
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EQUITY VERSUS M UTUAL FUNDS.
Investment in both equity and mutual funds are subject to market risk. Investment in an open-ended mutual fund eliminates this direct risk of not being able to sell the investment in the market. An indirect risk remains, because the scheme has to realize its investments to pay investors. The AMC is however in a better position to handle the situation.
Further, on account of various SEBI regulations, such liquid securities are likely to be only a part of the scheme’s portfolio.
Another benefit of equity mutual fund schemes is that they give investors the benefit of portfolio diversification through a small investment.
Risk and return grid
1. Safety of principal
2. Return
3. Liquidity
RETURNS
ADMINISTRATI
VE EXPENSES
ANKS
FIXED
DEPOSITS
Low Low to moderate
High Moderate to high
BONDS AND
DEBENTUR
ES
Low to moderate
Moderate to high
EQUITY
MARKE
T
Moderate to high
Low to moderate
MUTUA
L
FUNDS
Better
Low
RISK Low High Moderate
Less
Low to moderate
Few
Low to moderate
Few Many More INVESTMENT
OPTION
NETWORK High penetrat ion
Low penetration
Low penetration
Low but improvin g fast
Low but improving
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LIQUIDITY At a cost
Low Low to moderate
Moderate to high
Better
QUALITY OF
ASSETS
GUARANTEE
Not transpar ent
Max rs.1lac
Not transparent
Not transparent transpare nt
Transpare nt
The following are the characteristics of mutual funds:
A mutual fund actually belongs to the investors who have pooled their funds. The ownership of the mutual fund is in the hands of the investors.
A mutual fund is managed by investment professionals and other service providers, who earn a fee for their services from the fund.
The pool of funds is invested in a portfolio of marketable investments. The value of the portfolio is updated every day.
The investor’s share in the fund is denominated by “units”. The value of the units changes with changes in the portfolio’s value, every day. The value of one unit of investment is called as net asset value.
RISKS ASSOSIATED WITH MUTUAL FUND INVESTMENT:
At the cornerstone of investing is the basic principle that the greater the risk you take, the greater the potential reward. Typically, risk is defined as short-term price volatility.
But on a long-term basis, risk is the possibility that your accumulated real capital will be insufficient to meet your financial goals. And if you want to reach your financial goals, you must start with an honest appraisal of your own personal comfort zone with regard to risk. Individual tolerance for risk varies, creating a distinct “investment personality” for each investor. Some investors can accept short-term volatility with ease, others with near panic. So whether you consider your investment to be conservative, moderate or aggressive, you need to focus on how comfortable or uncomfortable you will be as the value of your investment moves up or down.
It is the preliminary frame work of the project attempting to analyze the prose and cons of open ended mutual funds. Therefore chapter 1 is exclusively allocated to pursue objective 1 on theoretical basis.
This objective is pertaining to the performance of open ended funds and comparins the same with that of another company therefore the following steps are proposed.
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1.
Quarterly NAV’s of the selected open ended funds of the reliance shall be obtained & find out the holding period returns.
2.
The holding period returns of the selected funds shall be calculated using the following formulae:
=
(
Closing NAV of the quarter
-
opening NAV of the quarter
)
* 100
closing NAV of the quarter
3.
The NAV’S and holding period returns calculated in above steps for sbi growth fund and sbi magnum monthly income plan fund shall be compare with that of similar funds of another AMC.
4.
Based on the comparisons made in above step preliminary interpretation shall be made on the performance of open ended funds at sbi.
It is the core of the project which attempts to analyse the performance of sectoral investments. Sectoral investments represent both systematic and un systematic risk factors between which a fund manager is suppose to bring the leverage. Therefore this objective shall be tested in the following steps:
1) 4 mutual funds of open ended category shall be selected from 4 different sectors.
2) Holding period returns for all the 4 funds shall be calculated on quarterly basis for 3 years.
3) A single graph shall be plotted with the residual values of step 2 to analyse the performance of sectoral funds i.e., the graph shall reveal which sector is more locrative for both investors and fund managers
Risks
Managed risk
Diversification
SIP
Types of
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risks market inflation credit interest rate employees
Exchange rate
Investment
Government policies
All investments involve some form of risk. Even an insured bank account is subjected to the possibility that inflation will rise faster than your earnings, leaving you with less real purchasing power than when you started (rs.1000 gets you less than it got your father when he was your age). Consider types of risk and evaluate them against potential rewards when you select an investment.
At times the prices or yields of all the securities in a particular market rise or fall due to broad outside influences. When this happens, the stock prices of both an outstanding, highly profitable company and a fledging corporation may be affected. This change in
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\\\price is due to “market risk”.
Sometimes referred to as “loss of purchasing power”. Whenever inflation sprints forward faster than the earnings on your investment, you run the risk that you’ll actually be able to buy less, not more. Inflation risk also occurs when prices rise faster than your returns.
In short, how stable is the company or entity to which you lend your money when you invest. How certain are you that it will be able to pay the intrest you are promised, or repay your principal when investment matures.
Changing interest rates affect both equities and bonds in many ways. Investors are remained that “predicting” which way rates will go is rarely successful. A diversified portfolio can help in offsetting these changes.
An industrie’s key asset is often the personnel who run the business i.e., intellectual properties or the key employees of the respective companies. Given the ever-changing complexion of few industries and the high obsolescence levels, availability of qualified, trained and motivated personnel is very critical for the success of industries in few sectors. It is, therefore, necessary to attract key personnel and also to retain them to meet the changing environment and challenges the sector offers.
Failure or inability to attract /retain such qualified key personnel may impact the prospects of the companies in the particular sector in which the fund invests.
A number of companies generate revenues in foreign currencies and may have investments or expenses also denominated in foreign currencies. Changes in exchange rates may, therefore, have a positive or negative impact on companies which in turn would have an effect on the investment of the fund.
The sector fund schemes, investments will be predominantly in equities of selected companies in the particular sectors. Accordingly, the NAV of the schemes are linked to the equity performance of such companies and may be more volatile than a more diversified portfolio of equities.
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Changes in government policy especially in regard to the tax benefits may impact the business prospects of the companies leading to an impact on the investments made by the fund.
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The mutual fund industry in India started in 1963 with the formation of Unit Trust of
India, at the initiative of the Government of India and Reserve Bank of India. The history of mutual funds in India can be broadly divided into four distinct phases
Unit Trust of India (UTI) was established on 1963 by an Act of Parliament. It was set up by the Reserve Bank of India and functioned under the Regulatory and administrative control of the Reserve Bank of India. In 1978.
1987 marked the entry of non- UTI, public sector mutual funds set up by public sector banks and Life Insurance Corporation of India (LIC) and General Insurance Corporation of India (GIC). SBI Mutual Fund was the first non- UTI Mutual Fund established in June
1987 followed by Canbank Mutual Fund (Dec 87), Punjab National Bank Mutual Fund
(Aug 89), Indian Bank Mutual Fund (Nov 89), Bank of India (Jun 90), Bank of Baroda
Mutual Fund (Oct 92). LIC established its mutual fund in June 1989 while GIC had set up its mutual fund in December 1990
At the end of 1993, the mutual fund industry had assets under management of Rs.47,004 crores.
With the entry of private sector funds in 1993, a new era started in the Indian mutual fund industry, giving the Indian investors a wider choice of fund families. Also, 1993 was the year in which the first Mutual Fund Regulations came into being, under which all mutual funds, except UTI were to be registered and governed. The erstwhile Kothari Pioneer
(now merged with Franklin Templeton) was the first private sector mutual fund registered in July 1993.
The 1993 SEBI (Mutual Fund) Regulations were substituted by a more comprehensive and revised Mutual Fund Regulations in 1996. The industry now functions under the
SEBI (Mutual Fund) Regulations 1996.
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The number of mutual fund houses went on increasing, with many foreign mutual funds setting up funds in India and also the industry has witnessed several mergers and acquisitions. As at the end of January 2003, there were 33 mutual funds with total assets of Rs. 1,21,805 crores. The Unit Trust of India with Rs.44,541 crores of assets under management was way ahead of other mutual funds
In February 2003, following the repeal of the Unit Trust of India Act 1963 UTI was bifurcated into two separate entities. One is the Specified Undertaking of the Unit Trust of India with assets under management of Rs.29,835 crores as at the end of January 2003, representing broadly, the assets of US 64 scheme, assured return and certain other schemes. The Specified Undertaking of Unit Trust of India, functioning under an administrator and under the rules framed by Government of India and does not come under the purview of the Mutual Fund Regulations.
The second is the UTI Mutual Fund, sponsored by SBI, PNB, BOB and LIC. It is registered with SEBI and functions under the Mutual Fund Regulations. With the bifurcation of the erstwhile UTI which had in March 2000 more than Rs.76,000 crores of assets under management and with the setting up of a UTI Mutual Fund, conforming to the SEBI Mutual Fund Regulations, and with recent mergers taking place among different private sector funds, the mutual fund industry has entered its current phase of consolidation and growth.
The graph indicates the growth of assets over the years
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INTRODUCTION OF SBI MUTUAL FUNDS.
SBI Funds management pvt.ltd. is one of the leading fund houses in the country with an investor base of over 4.6 million and over 25yerars of rich experience in fund management consistently delivering value to it investors. SBI Funds management pvt.ltd is a joint venture between ‘The State Bank of India’ one of India’s largest banking enterprises, and Societe Generale Asset Management AMUNDI (France), one of the world’s leading fund management companies that manages over US$500 Billion world wide.
Today the fund manages over Rs.28500 crores of assets and has a diverse profile of investors actively parking their investments across 36 active schemes. In 25 years of operation, the fund has launched 38 schemes and successfully redeemed 15 of them, and in the process, has rewarded our investors with consistent returns. Schemes of the mutual funds have time after time outperformed benchmark indices, honored us with 15 awards of performance and have emerged as the preferred investment for millions of investors.
The trust reposed on us by over 4.6 million investors is a genuine tribute to our expertise in fund management.
SBI Funds management Pvt. Ltd. Serves its vast family of investors through a network of over 130 points of acceptance, 28 investor service centers, 46 investor service desks and
56 District organizer. SBI Mutual is the first bank sponsored fund to launch an offshore fund Resurgent India opportunities fund
Growth through innovation and stable investment policies is the SBI MF credo.
Vision
“To be the most preferred and the largest fund house for all asset classes, with a consistent track record of excellent returns and best standards in customer service, product innovation, technology and HR practices.
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COMPETITORS OF SBI MUTUAL FUND:
Some of the main competitors of SBI Mutual Fund in Dehradoon are as Follows: s i.
HDFC Mutual Fund ii.
ICICI Mutual Fund iii.
Reliance Mutual Fund iv.
UTI Mutual Fund v.
Birla Sun Life Mutual Fund vi.
Kotak Mutual Fund vii.
Sundaram Mutual Fund viii.
LIC Mutual Fund ix.
Principal x.
Franklin Templeton
AWARDS AND ACHIEVEMENTS:
SBI Mutual Fund (SBIMF) has been the proud recipient of the ICRA Online Award-8 times, ICRA Mutual Funds 2012, ICRA Mutual funds 5 star Award 2010, ICRA Mutual
Funds Awards 2010 For Magnum Global Fund, ICRA Mutual Funds Awards2009 For magnum Tax Gain Scheme 1993, The Lipper India Fund Awards 2009 Outlook Money
NDTV Profit Awards 2008, The Lipper India Fund Award 2008 for Magnum Balanced
Funs, ICRA Mutual Fund Awards 2008, Outlook Money NDTV Profit Awards 2007,
CNBC Awaaz Consumer Awards 2007, the Lipper India Fund Awards 2007,
CNBC TV18-CRISIL Mutual Fund Awards 2007, ICRA Mutual Fund Awards 2007.
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1.
Is the objective of comparing SBI Magnum equity growth fund with that of HDFC growth fund
the details about those funds are as follows:
Growth Fund
Investment objective:
To provide the investor long-term capital appreciation by investing in high growth
Companies along with the liquidity of an open-ended scheme through investments primarily in equities and the balance in debt and money market instruments
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . January /01/1991
Inception Date . . . . . . . . .. January /01/1991
Corpus: 491.37 crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 1,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ……… Mr.R.Srinivasan
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
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ASSET ALLOCATION OF SBI MAGNUM EQUITY FUND
Large Cap Other current Asset
14.94%
As on April 30, 2012
Top 10 Holdings Weightage (%)
TOP 10 HOLDINGS
Stock name
ICICI Bank LTD
INF OSYS LTD
HDFC LTD
ITC LTD
HDFC BANK LTD
TATA CONSULTANCY SERVICES LTD
BHARTI AIRTEL LTD
RELIANCE INDUSTRIES LTD
DR. REDDY'S LABORATORIES LTD
BHARAT PETROLEUM CORPORATION
LTD
(%)of Total
AUM
8.99%
7.36%
5.14%
5.09%
4.98%
4.26%
4.25%
4.12%
4.08%
4.06%
85.06%
33

TOTAL 52.33%
STANDARD DEVIATION
Beta
R-SQUARED
SHARPE RATIO
PORTFOLIO TURNOVER
TOTAL EXPENSE RATIO
QUANTITATIVE DATA:
17.01%
0.79%
0.95%
0.09%
1.39%
2.25%
Note: The above measures have been calculated by taking rolling return for A3 year period from 01-04-2009 to 30-04-2012.
2.
HDFC Equity
Growth Fund
Investment objective:
“To achieve capital appreciation.”
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . January /01/1995
Inception Date . . . . . . . . .. January /01/1995
Corpus: 126,195.48crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 5,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ………. Prashant Jain
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
34

• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
TOP 10
INDUSTRY
54.85%
ASSET ALLOCATION OF HDFC EQUITY FUND
EQUITY RELATED HOLIDING
COM
OTHER CURRENT
ASSETS
52.68% 2.17%
Asset Allocation of HDFC Equity Fund
2.17%
52.68%
54.85%
ASSET ALLOCATION OF
HDFC EQUITY FUND TOP 10
INDUSTRY
ASSET ALLOCATION OF
HDFC EQUITY FUND EQUITY
RELATED HOLIDING COM
ASSET ALLOCATION OF
HDFC EQUITY FUND OTHER
CURRENT ASSETS
TOP 10 HOLDING WEIGHT AGE (%)
TOP 10 HOLDINGS
Stock Name
INF OSYS LTD
ICICI BANK LTD
RELIANCE INDUSTRIES LTD
ITC LTD
BHARAT PETROLEUM CORPORATION LTD
SBI BANK OF INDIA
DIVI'S LABORATORIES LTD
HOUSING DEVELOPMENT FINANCE CORPORATION LTD
SOLAR INDUSTRIES INDIA LTD
BHARTI AIRTEL LTD.
(%)of Total AUM
8.09%
6.38%
6.05%
5.80%
5.79%
5.47%
5.17%
4.60%
4.32%
3.18%
35

TOTAL
QUANTITATIVE DATA
54.85%
STANDARD DEVIATION
Beta
Sharpe Ratio
6.80%
0.9180%
0.15%
Comparison of SBI Equity fund with HDFC Equity fund:
Quarter
1 st Quarter
SBI Equity Trend values
%
26.18278
HDFC Equity Trend values
%
29.14246
2 nd Quarter
3 rd Quarter
4 th Quarter
5 th Quarter
6 th Quarter
7 th Quarter
1.393233
6.457766
8.166295
4.632929
8.176915
-10.9773
9.544404
7.248906
7.990201
7.373956
11.60227
-12.1041
8 th Quarter
9 th Quarter
10 th Quarter
11 th Quarter
12 th Quarter
TOTAL
Averages
5.003411
-0.78576
-3.65591
-0.87741
3.776683
47.493632
3.957802667
5.954668
-1.9898
-8.71176
-1.68605
3.2973943
75.0860693
6.257172441
36

35
30
25
20
15
10
5
-10
-15
0
-5
1 2 3
Interpretation:
4 5 6 7 8 9 10 11 12
SBI equity magnum fund trend values.
HDFC Equity fund trend values.
Growth funds does not generate periodical income in the form of dividend rather the income fetched to fund is reinvested in the market to augment it’s net asset value in long run . 36 months is naturally a long term investment interval for the retail investors in all the spectrums of financial markets and so is the case with growth funds as well. the negative returns generated by HDFC Equity and SBI MAGNUM Equity growth funds in
7th, 9th,10th,&11th. Quarters implies absolute correlation with the markets however such negative returns need not be considered by the long term investor as he estimates
The returns of 1 st
quarter and the 12 th
quarter and conglomerates holding period returns.
Rather an investor can take long position in growth oriented funds during their negative returns as they should be set off against the positive returns at the end. It can be observed from the above data that HDFC has generated total holding period returns of 75.08 % which is no way comparable with nominal returns of 47.49 % generated by SBIMF EF.
Even the average quarterly returns of HDFC growth fund are far a head than that of
SBIMF i.e., @ 6.2% it can be further interpreted that the total holding period returns of sbi mf in the selected time period of 3 years are less than the risk free returns generated by any debt instrument at 47.49 % . Hence it is decided to advocate that SBIMF fund
37

managers should adopt more aggressive strategy with respect to selection of underlying shares, taking appropriate positions and maintaining proper liquidity position to ensure the redemption as growth oriented funds falls in the ambit of open ended category.
3.
Is the objective of comparing SBI Magnum Balanced Trend fund with that of HDFC Balanced
Trend fund the details about those funds are as follows:
Growth Fund
Investment objective:
To provide investors long term capital appreciation along with the liquidity of an
Open-ended scheme by investing in a mix of debt and equity. The scheme will invest in a diversified portfolio of equities of high growth companies and balance the risk through investing the rest in a relatively safe portfolio of debt.
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . 31/12/1995
Inception Date . . . . . . . . .. 31/12/1995
Corpus: 374.04 crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 1,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ……… Mr. R.srinivasan(equity) & Mr.Dinesh Ahuja(debt)
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
38

Completion of 1 year from the date of allotment of units.
Asset Allocation for SBI Magnum Balanced fund
Large Mid Other current Small cap cap Assets cap
29.45% 40.18% 28.08% 2.29%
As on April 30, 2012
Top 10 Holdings Weight age (%)
TOP 10 HOLDINGS
STOCK NAME
ICICI BANK LTD
HDFC BANK LTD
MUTHOOT FINANCE TLD
DB CROP LTD
BAJAJ HOLDINGS & INVESTMENT LTD
TORRENT PHARMACEUTICALS LTD
CHOLAMANDALAM INVT&FIN .SER.LTD
STATE BANK OF INDIA
HCL TECHNOLOGIES LTD
WABCO INDIAN LTD
TOTAL
(%) OF TOTAL AUM
6.61%
5.54%
4.76%
4.22%
3.80%
3.61%
3.31%
3.18%
2.97%
2.91%
40.91%
39

QUANTITATIVE DATA
STANDARD DEVIATION
Beta
R-SQUARED
SHARPE RATIO
PORTFOLIO TURNOVER
TOTAL EXPENSE RATIO
13.83%
0.96%
0.92%
0.23%
1.07%
2.32%
.
Note: The above measures have been calculated by taking rolling return for A3 year period from 01-04-2009 to 30-04-2012
Growth Fund
Investment objective:
The primary objective of the Scheme is to generate capital appreciation along with current income from a combined portfolio of equity and equity related and debt and money market instruments.
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . April/02/2007
Inception Date . . . . . . . . .. April/02/2007
Corpus: 55,493.35crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 5,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ………. Chirag setalved
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
40

Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
HDFC Balanced fund asset allocation
Top holdings
10 Total holdings
Other current
Assets
21.23% 65.79% 12.98%
TOP 10 HOLDING WEIGHT AGE (%)
TOP 10 HOLDINGS
Stock Name
SBI Bank of India
Tata Consultancy Services LTD
RELIANCE INDUSTRIES LTD
NIIT Technologies LTD
Balkrishna Industries LTD
(%)of Total AUM
2.70%
2.59%
2.40%
2.20%
1.98%
ICICI Bank LTD
Bata India LTD
Infosys LTD
Divi’s Laboratories LTD
Allahabad Bank
1.93%
1.90%
1.87%
1.86%
1.80%
TOTAL 21.23%
5.
Comparison of SBI Magnum balance fund with HDFC balanced fund:
Quarter
SBI M balanced
Trend
Values %
1st Quarter 21.18975
2nd Quarter 1.547917
3rd Quarter 7.479046
4th Quarter 5.107418
HDFC balanced
Trend
Values %
20.33569
6.775752
10.34988
5.858778
41

5th Quarter 2.212037
6th Quarter 6.223375
7th Quarter -9.57361
8th Quarter 3.076923
9th Quarter -2.3582
10th
Quarter
-5.77377
11th
Quarter
-1.97846
12th Quarter 4.647268
TOTAL
Average
31.799694
2.6499745
25
7.185249
8.929604
-8.99953
7.38593
3.405898
-3.57283
-1.59752
5.516398
61.573299
5.13110825
20
15
10
5
-10
-15
0
-5
1 2 3 4 5 6 7 8 9 10 11 12
SBI Magnum balanced fund
HDFC balanced fund
Interpretation:
Here we discus about the schemes are SBI MBF and HDFC BF in this the both funds are performed the good returns to the customer but some quarters both funds are given negative returns those quarters are 7 th
,10 th
and as well as in the 9 th
quarter the SBIMF are given heavy negative returns to customer the will more impact very much.
42

The total quarters returns are as fallows sbi mf was secured their 12 quarters returns 31.79% and HDFC are secured the 12 quarters returns are 61.57 and The schemes are generating their returns as quarter’s wise the quarter’s total and the average returns are like sbi mf 2.6% and hdfc are 5.13%
6.
Is the objective of comparing SBI Magnum Monthly income Plan with that of HDFC
Monthly income Plan the details about those funds are as follows:
Growth Fund
Investment objective:
To provide regular income, liquidity and attractive returns to the investors through an actively managed portfolio of debt,
Equity and money market instruments.
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . 31/05/2012
Inception Date . . . . . . . . .. 31/05/2012
Corpus: 246.63 crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 10,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ……… Mr.Ruchit Mehta(equity) & Mr.Dinesh Ahuja(debt)
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
43

Asset Allocation
Equity Debt
70.47% 12.93%
AA+
4.87%
Top 10 Holdings Weight age (%)
TOP 10 HOLDINGS
STOCK NAME
ORIENTAL BANK OF COMMERCE
(%) OF TOTAL AUM
11.36%
44

GOVERNMENT OF INDIA
POWER FINANCE CORPORATION LTD
TATA CAPITAL FINANCIAL SERVICES LTD
NATIONAL HOUSING BANK
NATIONAL BK FOR AGRI&RURAL DEVPT
RURAL ELECTRIFICATION CORP LTD
HDFC LTD
LIC HOUSING FINANCELTD
TATA MOTORSLTD
TOTAL
10.21%
10.18%
9.95%
9.75%
4.99%
4.98%
4.96%
4.95%
3.85%
75.18%
QUANTITATIVE DATA
MODIFIED DURATION
AVERAGE MATURITY
2.07%
2.73YEARS
TOTAL EXPENSE RATIO 2.03%
Note: The above measures have been calculated by taking rolling return for A3 year period from 01-04-2009 to 30-04-2012.
Growth Fund
Investment objective:
The primary objective of Scheme is to generate regular returns through investment primarily in Debt and Money Market Instruments. The secondary objective of the
45

Scheme is to generate long-term capital appreciation by investing a portion of the
Scheme’s assets in equity and equity related instruments.
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . 26/12/2003
Inception Date . . . . . . . . .. 26/12/2003
Corpus: 26,253.30crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 25,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ………. PRASHANT JAIN (Equites) & SHOBHIT
MEHROTRA (DEBT)
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
Asset allocation for HDFC MF MIP
Top 10 TOTAL single Other
46

Equtiy holdings
8.91%
Equity Related issues
14.96% 60.54% cureent assets.
15.59%
Asset Allocation of HDFC MF MIP
15.59%
8.91%
14.96%
60.54%
Asset allcoation for
HDFC MF MIP Top 10
Equtiy holdings
Asset allcoation for
HDFC MF MIP TOTAL
Equity Related
Asset allcoation for
HDFC MF MIP single issues
Asset allcoation for
HDFC MF MIP other cureent assets.
47

TOP 10 HOLDING WEIGHT AGE (%)
TOP 10 HOLDINGS
STOCK NAME
BHARAT PETROLEUM CORPORATION LTD
OIL&NATURAL DAS CORPORATION LTD
CIPLA LTD
SOLAR INDUSTRIES INDIA LTD
NHPC LTD 0.80%
BANK OF BARODA
PROCTER & GAMBLE HYGINE AND HEALTH CARE
LTD
0.75%
0.75%
FEDERAL BANK LTD
SJVN LTD
NTPC LTD.
TOTAL
0.73%
0.65%
0.64%
8.91%
(%) OF TOTAL
AUM
1.52%
1.10%
1.08%
0.89%
Comparison of SBI Magnum Monthly income plan with HDFC MF Monthly income
8.
plan:
Quarter
1 st Quarter
2 nd Quarter
3 rd Quarter
4 th Quarter
SBI M MIP Trend
Values %
3.316686525
0.483648
2.161939
3.076062
HDFC MF MIP Trend
Values %
6.738921537
1.922449476
2.720006982
2.086646074
48

5 th Quarter
6 th Quarter
7 th Quarter
8 th Quarter
9 th Quarter
10 th Quarter
11 th Quarter
12 th Quarter
TOTAL
Average
2.346816
2.081602476
0.712109644
1.757898262
1.36225367
0.878630909
1.639520315
2.353828112
22.165594913
1.847132909416667
1.597769717
2.042193994
-1.42470598
2.411003142
1.876418721
0.229679869
1.587301587
2.035485461
23.8213937311
1.985116144258333
0
-1
-2
3
2
1
8
7
6
5
4
1 2 3 4 5 6 7 8 9 10 11 12
Interpretation:
SBI MAGNUM MONTHLYINCOME
PLAN
HDFC MF MONTHLY INCOME
PLAN
49

Monthly income plans are supposed to fetch constant income to the investor’s which would be in par with the risk free returns generated by the guilt edge instruments. It can be observed from annual interest rates of scheduled banks that monthly income of 1 % and above on the capital employed are risk free from any investment avenues like recurring deposits.
Therefore mutual funds having considerable risk factors are supposed to generate the monthly income quite larger than that of 1 %. It is estimated from the selected two funds viz., HDFC monthly income fund and SBIMF monthly income plan that on an average they have generated 1.9% and 1.8 % respectively. However in the 7 th quarters HDFC
MIP fund have fetched negative returns to the investors distributing no periodical income. Even in the 7 th
quarter when its counterpart SBI has generated 0.71% of income.
Therefore it can interpreted on preliminary grounds that the performance levels of
SBIMF are more lucrative in long run which is also implied by the total returns of
23.82% which is 1.66 % higher than that of SBIMF.
It can be advocated that any monthly income plan generates discrete periodical returns hence they can not be considered as constant income generators in any portfolio. But they certainly bring the trade of between moderate risk & returns.
9.
Is the objective of comparing SBI Sectoral funds are SBI Infrastructure fund, SBI MSFU
IT Fund,SBIMSFU-FMCG Fund and SBIMSFU-Pharma funds are as follows:
SBI Magnum Infrastructure
Growth Fund
Investment objective:
To provide investors with opportunities for long-term growth in capital through an
50

active management of investments in a diversified basket of equity stocks of companies directly or indirectly involved in the infrastructure growth in the Indian economy and in debt & money market instruments.
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . 06/07/2007
Inception Date . . . . . . . . .. 06/07/2007
Corpus: 720.24 crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 5,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ……… Mr.AjitDange
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
Asset Allocation Infrastructure Fund
Mid
Large cap cap
72.73%
Small cap
11.94% 10.01%
Other Current
Asset
5.32%
51

Asset Allocation Infrastructure Fund
5.32%
10.01%
11.94%
72.73%
Asset Allocation
Infrastructure Fund
Large cap
Asset Allocation
Infrastructure Fund
Mid cap
Asset Allocation
Infrastructure Fund
Small cap
Asset Allocation
Infrastructure Fund
Other Current Asset
Top 10 HoldingsWeight age (%)
TOP 10 HOLDINGS
STOCK NAME
OIL&NATURAL GAS CORPORATION LTD
HDFC BANK LIMITED
POWER GRID CORPORATION LTD
COAL INDIA LTD
(%) OF TOTAL
AUM
7.40%
7.38%
6.62%
5.22%
52

INFRASTRUCTURE DEVELOPMENT FINANCE
BHARTI AIRTEL LTD
GAMMON INFRASTRUCTURE PROJECTS LTD
POWER FINANCE CORPORATION LTD
RELIANCE INDUSTRIES LTD
GUJARAT STATE PETRONET LTD
TOTAL
5.06%
4.90%
4.84%
4.83%
4.58%
3.91%
54.74%
QUANTITATIVE DATA
Standard Deviation
Beta
R-Squared
Sharpe Ratio
Portfolio turnover
Total Expense Ratio
17.8%
0.82%
0.88%
-0.85%
2.09%
2.20%
Note: The above measures have been calculated by taking rolling return for A3 year period from 01-04-2009 to 30-04-2012
10.
SBI Magnum IT Fund
Growth Fund
Investment objective:
To provide the investors maximum growth opportunity through equity investments in stocks of growth oriented sectors of the economy. There are five sub-funds dedicated to
53

specific investment themes viz. Information Technology, Pharmaceuticals, FMCG,
Contrarian (investment in stocks currently out of favour) and Emerging Businesses.
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . 14/07/1999
Inception Date . . . . . . . . .. 14/07/1999
Corpus: 42.30 crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 2,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ……… Mr. Anup Upadhyay
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
Asset Allocation
Large cap
Mid cap Other Current Assets
86.81% 10.67% 2.52%
54

Asset Allocation of SBI IT FUND
10.67%
2.52%
Asset Allocation Large cap
Asset Allocation Mid cap
Asset Allocation Other
Current Assets
86.81%
Top 08 Holdings Weight age (%)
TOP 08 HOLDINGS
STOCK NAME
INFOSYS LTD
TATA CONSULTANCY SERIVES LTD
HCL TECHNOLOGIES LTD
HEXAWARE TECHNOLOGIES
WIPRO LTD
REDING TON (INDIA) LTD
ORACLE
SOFTWARE
FINANCIAL SERVIES
SATYAM COMPUTER SERVIES LTD
TOTAL
4.90%
4.84%
4.83%
46.25%
(%) OF TOTAL
AUM
7.40%
7.38%
6.62%
5.22%
5.06%
55

QUANTITATIVE DATA
Standard Deviation
Beta
R-Squared
Sharpe Ratio
21.77%
0.87%
0.92%
0.66%
Portfolio turnover
Total Expense Ratio
0.57%
2.50%
Note: The above measures have been calculated by taking rolling return for A3 year period from 01-04-2009 to 30-04-2012.
11.
SBI Magnum SFU-FMCG FUND
Growth Fund
Investment objective:
To provide the investors maximum growth opportunity through equity investments in stocks of growth oriented sectors of the economy. There are five sub-funds dedicated to specific investment themes viz. Information Technology, Pharmaceuticals, FMCG,
Contrarian (investment in stocks currently out of favour) and Emerging Businesses.
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
Date of allotment . . . . . . . 14/07/1999
Inception Date . . . . . . . . ..14/07/1999
56

Corpus: 66.75 crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 2,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ……… Mr. Saurabh Pant
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
Asset Allocation for SBIMSFU-FMCGF
Other Current
Large cap Mid cap Small cap
78.30% 15.05% 6.30%
Asset
0.35%
Asset Allocation for SBIMSFU-FMCGF
15.05%
0.35%
6.30%
78.30%
Asset Allocation for
SBIMSFU-FMCGF Large cap
Asset Allocation for
SBIMSFU-FMCGF Mid cap
Asset Allocation for
SBIMSFU-FMCGF Small cap
Asset Allocation for
SBIMSFU-FMCGF Other
Current Asset
Top 10 Holdings Weight age (%)
TOP 10 HOLDINGS
STOCK NAME
ITC LTD
HINDUSTAN UNILEVER LTD
(%)
AUM
44.01%
10.66%
OF TOTAL
57

GLAXOSMITHKLINE CONS.HEALTHCARE LTD
EMAMILTD
DABUR INDIA LTD
AGRO TECH FOODS LTD
MARICO LTD
TITAN INDUSTRIES LTD
RADICO KHAITAN LTD
UNITED SPIRITS LTD
TOTAL
QUANTITATIVE DATA
8.51%
7.81%
6.75%
5.14%
4.97%
3.41%
2.72%
1.99%
95.97%
Standard Deviation
Beta
R-Squared
Sharpe Ratio
Portfolio turnover
Total Expense Ratio
16.04%
0.68%
0.72%
1.66%
1.17%
2.50%
Note: The above measures have been calculated by taking rolling return for A3 year period from 01-04-2009 to 30-04-2012
12.
SBI Magnum Pharma fund
Growth Fund
Investment objective:
To provide the investors maximum growth opportunity through equity investments in stocks of growth oriented sectors of the economy. There are five sub-funds dedicated to specific investment themes viz. Information Technology, Pharmaceuticals, FMCG,
Contrarian (investment in stocks currently out of favour) and Emerging Businesses.
Fund Data:
Structure . . . . . …………..Open-ended Equity Growth Scheme
58

Date of allotment . . . . . . . 14/07/1999
Inception Date . . . . . . . . .. 14/07/1999
Corpus: 41.05 crores . . . . (30/04/2012)
Minimum Investment. …….. Retail Plan- Rs 2,000 and in multiples of Re 1 thereafter
Fund Manager . . . . . . ……… Mr. Tanmaya Desai
Entry Load* . . . . . . . . . . ……Retail Plan: Nil
Institutional Plan: Nil
Exit Load (w.e.f 30/apr/2012). . Retail Plan & Institutional Plan
• 1% if redeemed or switched out on or before
Completion of 1 year from the date of allotment of units.
Asset Allocation of SBI SFU-PHARMA FUNDS
Large Mid Small
Cap Cap Cap Other Current Assets
63.34% 31.44% 2.73%
Top 10
2.49%
Holdings Weight age (%)
Asset Allocation of SBISFU-Pharma Fund
2.49%
2.73%
Z
31.44%
63.34%
Asset Allocation of SBI
SFU-PHARMA FUNDS
Large Cap
Asset Allocation of SBI
SFU-PHARMA FUNDS
Mid Cap
Asset Allocation of SBI
SFU-PHARMA FUNDS
Small Cap
Asset Allocation of SBI
SFU-PHARMA FUNDS
Other Current Assets
59

TOP 10 HOLDINGS
STOCK NAME
DR.REDDY'S LABORATORIES LTD
DIVIS LABORATORY LTD
CIPLA LTD
LUPIN LTD
CADILA HEALTHCARE LTD
IPCA LABORATORIES LTD
SUN PHARMACEUTICAL INDUSTRIES
LTD
TORRENT PHARMACEUTICALS LTD
WYETH LTD
STRIDES ARCOLAB LTD
TOTAL
(%) OF TOTAL
AUM
13.94%
11.02%
10.94%
10.29%
9.12%
8.03%
8.02%
6.33%
6.23%
3.23%
87.15%
QUANTITATIVE DATA
Standard Deviation
Beta
R-Squared
Sharpe Ratio
Portfolio turnover
Total Expense Ratio
15.54%
0.83%
0.85%
0.93%
0.44%
2.50%
Note: The above measures have been calculated by taking rolling return for A3 year period from 01-04-2009 to 30-04-2012.
Comparison of SBI Sectoral funds SBI-IF,SBI-MSFU-IT,SBIMFU- FMCG
SBIMSFU-PHARMA FUDND
1
Quarter st Quarter
SBI
FUND
25.72S34
SBI MSFU
2.9893
SBIMSFU-
FMCG
FUND
19.5219
SBIMSFU-
PHARMA
FUND
29.6813
60

2 nd Quarter
3 rd Quarter
4 th Quarter
5 th Quarter
6 th Quarter
7 th Quarter
8 th Quarter
9 th Quarter
10 th Quarter
11 1th Quarter
0.8385
5.9595
4.4019
0.2887
5.8348
-22.1621
2.9723
-4.7032
-7.9613
-4.6835
TOTAL -0.0504
AVERAGE -0.0042
9.5495
17.8075
4.1257
3.6896
6.9603
2.1729
-1.7974
-2.3349
-1.5837
-0.5966
67.9167
5.6597
6.8730
9.0510
11.5169
17.0136
7.0036
-10.8117
12.3091
7.7293
1.3621
-1.6235
97.1690
8.0974
11.2523
7.4556
9.9636
3.8767
9.6434
-3.0998
4.0843
4.6904
-5.6435
2.7003
81.5722
6.7976
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Interpretation:
In this objects main view is to know the intra comparison of SBI Mutual Funds in that I selected some sectors those are as follows Infrastructure Fund, SBIMSFU IT Fund, SBI
MSFU- FMCG Fund, and SBIMSFU-Pharma Fund.
In these funds are all well preformed until 6 th Quarter and after the 6 th quarter
7 th
,8 th
,9 th
,10 th
,11 th
,&12 th
Quarters are given negative returns in this quarters loosed their returns based on the market position and fund managers are didn’t taken a right decision on time it will effected to the investor’s profit.
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63

FINDINGS
1.
Most of the people do not know what mutual funds are in the society
2.
(Poor awareness).
3.
Mutual fund advisors are very much less when it is compared with insurance advisors.
4.
It can be concluded that higher rate of redemption at inflated NAV reduces the funds net worth in long run.
5.
Systematic investment plans (SIP’s) will bring down the price of unit values by averaging the high and low unit prices.
6.
Mutual funds does not give any assured returns which will be a hurdle point for the investor and raises doubt to the investor to whether invest or not….?
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5.
Suggestions
1. It is decided to advocate that sbi fund managers should adopt more aggressive strategy
with respect to selection of underlying shares, taking appropriate positions and
maintaining proper liquidity position to ensure the redemption as growth oriented
funds falls in the ambit of open ended category.
2. In order to set off the negative returns with that of positive returns an investor has to
take the long position.
3. If an investor wants to buy the units at the most minimum price he has to go through
with Systematic investment plan.
4.
Mutual fund can become a more powerful investment option if it obtains the option of
daily or monthly investment by which it can reach to the lower (or) medium kind of
investors viz., tailors, fruit sellers, vegetable sellers.
If mutual fund can reach to the more larger number of public it can fuel for the
development of that particular asset management company.
6. The most vital problem spotted is of ignorance. Investors should be made aware
of the benefits. Nobody will invest until and unless he is fully convinced. Investors
should be made to realize that ignorance is no longer bills and what they are losing by
not investing
7. Mutual Funds offer a lot of benefit which no other single option could offer.
8. Mutual Fund Company needs to give the training of the Individual Financial Advisors
about the Fund/Scheme and its objective, because they are the main source to
influence the investors.
65

Conclusions
1. It is found from the analysis that HDFC has generated total holding period returns of
75.086% which is no way comparable with nominal returns of 47.49 % generated by
SBI MF.
2. The average quarterly returns of HDFC growth fund are far a head than that of SBIMF
i.e., @ 3.97 % it can be further interpreted that the total holding period returns of SBI
MF in the selected time period of 3 years are less than the risk free returns generated
by any debt instrument at 47.49%.
3. HDFC monthly income fund and SBI MF monthly income plan that on an average they
have generated 1.98% and 1.84% respectively.
4. HDFC Monthly income plan has exhibited negative performance in the 7 th
quarter
i.e., (1-10-10to 31-1-11) when its counterpart HDFC has generated 0.67% of income.
5. The performance levels of HDFC are more lucrative in long run which is also implied
by the total returns of 23.82 % which is 1.66 % higher than that of reliance. In
monthly income plan’s.
6. This study has made an attempt to understand the financial behavior of Mutual Fund
Investors in connection with the preferences of Brand (AMC), Products, Channels
etc.
7. I observed that many of people have fear of Mutual Fund. They think their money will
not be secure in Mutual Fund.
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1.
DOWEN, R. (1997-2008, july). Department of finance, northern illinois university, dekalb,illinois,usa
2.
GHANAIAN. (2006-2010). Inversting mutual funds in ghana: it's risk, return and performance.
3.
L.BRYANT, L. (2012, october). Down but not mutual fund manager turn over with in fund families.
4.
LEORA KLAPPER, V. S. (2009). Lhe development of mutual funds around the world.
5.
MODULE, J. &. (1999-2008). Market timing ability of indian mutual funds.
6.
STAMBAUGH, L. P. (2010, september). Investing in equity mutual funds
www.amfiindia.acom
www.sebi.com
www.sbimf.com
www.Hdfcmutualfund.com
www.google.com
www.nseindia.com
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