COMPANY PROFILE:
Marriott International, Inc. is a leading hospitality company with more than 3,900 managed and
franchised properties and 18 brands around the world.
Founded by J. Willard and Alice Marriott and guided by Marriott family leadership for more than 80
years, the company is headquartered in Bethesda, Maryland, USA, and reported revenues of nearly
$13 billion in 2013.
Marriott’s History of Innovation
1927
J. Willard and Alice S. Marriott open the first A&W root beer franchise, adding hot Mexican food to
the menu. The addition of hot food inspires the name: The Hot Shoppe.
1937
“In-flight” airline catering debuts when Hot Shoppes begins delivery of boxed lunches to passengers
at Hoover Airport.
1957
The 365-room Twin Bridges Marriott Motor Hotel opens on January 18. It features a drive-in
registration desk.
1972
Marriott enters into a Sun Line cruises ship partnership; announces plans for two Great America
theme parks. J.W. Marriott, Jr. is named CEO.
1983
Courtyard brand debuts: the first national “moderate” segment chain designed for business
travellers.
1984
Enters the timeshare business by establishing the Marriott Vacation Club International brand.
1987
Opens first Fairfield Inn and Marriott Suites hotels. Marriott acquires Residence Inn.
1988
Opens its 500th hotel in Warsaw, Poland, the first Western-managed hotel in Eastern Europe.
1993
Officially splits into two companies: Marriott International, Inc. and Host Marriott Corporation.
1995
Acquires a 49% interest in The Ritz-Carlton Hotel Company.
1997
Acquires the Renaissance Hotel Group and launches TownePlace Suites, Fairfield Inn & Suites and
Marriott Executive Residences brands.
1988
Launches SpringHill Suites by Marriott.
1999
Acquires the ExecuStay corporate housing company.
2004
The first Bulgari Hotels & Resorts property opens in Milan, Italy.
2008
Bill Marriott and Ian Schrager officially announce the EDITION brand.
2009
Launches the Autograph Collection, a new brand of upscale and luxury independent hotels.
2011
AC Hotels by Marriott brand formally launches. The spinoff of Marriott Vacation Club International is
completed.
2012
Bill Marriott stepped down as CEO, and names Arne Sorenson the third CEO in the company’s
history.
Process owner: CIA
Author: IW
Revised/Issued: 22.07.2014
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COMPANY PROFILE:
The Core Value of Marriott according to their website:
“Our core values make us who we are. As we change and grow, the beliefs that are most important to
us stay the same—putting people first, pursuing excellence, embracing change, acting with integrity
and serving our world. Being part of Marriott International means being part of a proud history and a
thriving culture”.
The Different Brands of Marriott
An enduring symbol of sophistication, style and legendary service, The RitzCarlton brand creates exceptional luxury experiences at more than 80 hotel
and resort locations around the globe. The memories created by the ladies
and gentlemen of The Ritz-Carlton still stay with with the guests after they
leave.
This is the leading luxury hospitality collection in the world. It is
comprised of a few select properties in major cosmopolitan cities
and luxury resort destinations. Each location makes a strong
reference to the local culture while retaining a distinctly Italian
contemporary luxury feel.
“We can’t stop time. We can just make it seem like you have more of it”. This is
a unique philosophy. At Marriott's most elegant and luxurious brand, little details
add up to exceptional experiences. JW Marriott luxury hotels and resorts provide
business and leisure travelers with simple elegance, an inviting atmosphere,
and a deluxe level of comfort with personal service on their terms.
EDITION Hotels provides stylish, boutique accommodations in the
most attractive locations worldwide. Along with the personal touch
and vision of award-winning designer Ian Schrager, ambiance and
energy are the signatures of each distinctive location. The Istanbul
EDITION is the brand’s debut property, followed by the recent
premiere of The London EDITION. Planned openings are also
scheduled in gateway cities such as Miami Beach, New York, Abu Dhabi and several other cities.
Process owner: CIA
Author: IW
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COMPANY PROFILE:
The Autograph Collection is an ensemble of strikingly independent
luxury hotels. Each destination has been selected for its bold
originality, rich character and uncommon details. From near to far,
iconic to historic, the result is an array of properties that is nothing
less than unique, nothing short of collectively exceptional.
Renaissance Hotels provide distinctive decors, imaginative dining and
attentive service in destinations around the world. Selected from historic
hotels, chic boutiques or luxurious resorts, the extraordinary collection of
over 150 hotels range from an historic icon in London, to grand luxury in
China, to modern boutiques in New York, to stunning beachfront resorts in
the Caribbean. At each one, an inspiring world of discoveries awaits the
guests.
An upper mid-range hotel brand, targeting the design conscious, leisure travellers
looking for a cosmopolitan hotel stay in a great city location. With stylish and urban
hotels, the brand appeals to both business and leisure travelers who seek to
experience the culture of the city. With over 70 destinations in Europe, and now
expanding to the most interesting cities in the Americas.
The mission of Marriott Hotels & Resorts is to brilliantly host the guest and to make
every event and stay with them unforgettable and effortless. It all started with one
idea for one hotel in Washington, DC. More than 80 years later, they have 507
hotels worldwide for leisure and resort travel, business travel, hosting meetings, or
attending a wedding.
Courtyard is a business travellers’ hotel and delivers options that are designed
around the way a guest travels. These options are available for customers at
over 100 hotels worldwide. Completely connected environments featuring free
Wi-Fi etc. If you travellers want to get away from their routine, they can enjoy
the outdoor spaces, fitness centers and pools.
Protea Hotels are Luxury Hotels in Africa with a collection of seaside
resorts, city center hotels, private game lodges and mountain retreats.
Whether in Cape Town or Johannesburg, each property offers a unique
local experience, a welcoming room and expected amenities. Part of
Protea Hotels are 3 brands within 6 African countries.
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Author: IW
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COMPANY PROFILE:
This all-suite hotel offers stylish space and inspiring design - all at an
affordable price. Guests can connect, work or relax with free Wi-Fi and
refreshing spaces that are open and start the day with a complimentary
hot breakfast. There are over 300 locations across North America.
Fairfield Inn & Suites offers everything a guest needs for a comfortable and
productive stay at a great value at over 700 locations across North America and
Asia. Modern rooms and suites, ample workspaces, friendly and responsive
staff. Their motto is:” Let’s Get it Done”.
For extended stays away from home, Residence Inn helps guests maintain a
balance between work and life. Spacious suites with full kitchens combine
home-like comforts with functionality. Features like a complimentary hot
breakfast, Wi-Fi, evening socials and grocery delivery service. There are over
680 hotels, with 6 located outside of the USA.
More residential community than a hotel, TownePlace Suites is designed for
extended stay travellers. These suites are built for the extended stay traveler
who appreciates independence and the space for a relaxed and productive
stay. Guests can rearrange the furniture and bring their dog to their modern
spacious suites with full kitchens, free Wi-Fi and free breakfast. TownePlace
Suites has more than 200 locations in the USA and is recognized as the #1
extended-stay, mid-price hotel by Business Traveler News in 2011, 2012 and
2013.
Stylish apartment living and premier hotel services deliver the upscale
residential experience desired by global business travellers for stays of 30+
nights. Located in cosmopolitan city centers, Marriott Executive Apartments
surrounds the guests with familiar comforts like spacious floor plans, gourmet
kitchens, housekeeping, and grocery delivery. There are over 25 hotels in 13
countries.
Gaylord Hotels offer "everything in one place". Each resort
blends grand settings, luxurious rooms and world-class
entertainment. Gaylord Hotels can be found on the scenic
banks of the Potomac in Washington, D.C.: in the lively Music
City of Nashville; deep in the heart of Texas and in the family
vacation oasis of Kissimmee, Florida.
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Author: IW
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COMPANY PROFILE:
Marriott Vacation Club International offers family friendly resort ownership
in premier destinations worldwide. Spacious, condominium-style villas offer
fully equipped kitchens, separate bedrooms and with spacious living and
dining areas, master bedroom and bath, private balcony, washer/dryer.
Available for rental or as part of a vacation ownership program that
provides deeded real estate ownership with flexible access to thousands
of exciting vacation options including resorts, hotels, cruises, guided tours,
experience packages and more.
NEW BRAND
Marriott’s newest brand MOXYfocused on the rapidly growing
3-star-tier segment. MOXY’s focus is on the millennial
traveller, who understands that style can be delivered at
attractive prices. MOXY has the full power of Marriott brand
behind it and the potency of style, innovation and tech
savviness that Gen X and Y travellers demand. From
unexpectedly spacious rooms to a vibrant lobby and a 24hour café/bar, MOXY offers an experience that is bold,
confident and hip.
The brand launched in March 2013 and will expand to 150 properties in 10 years, with growth expected
in Germany, Austria, United Kingdom, Ireland, Belgium, Italy, the Netherlands, Denmark, Finland,
Norway and Sweden. There are 13 hotels in the pipeline and the first hotel should open in September
2014 in Milan, Italy.
Process owner: CIA
Author: IW
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