Module 3: Identify users and their
information needs
Learning Objectives
•
•
List program stakeholders, by type
Identify stakeholder needs for M&E data
Discussion:
• Who is your primary program
information stakeholder?
• What are common barriers to
providing appropriate M&E data to
this stakeholder?
Types of Program Stakeholders
•
Program managers and program staff
•
Program clients or potential clients
•
Staff from other programs and ministries/departments of health
•
Program funder
•
Other donors and resource providers
•
Policy makers/government officials
•
Evaluators
Types of Program Stakeholders by
Category
Beneficiaries
•
Program clients or potential clients
Implementers
•
Program managers and program staff
•
Staff from other in-country partner programs
and ministries/departments of health
Types of Program Stakeholders by
Category
Donors
•
Program funders
Interested Observers/Information Users
•
Other donors and resource providers
•
Policy makers/government officials
•
Evaluators
Tailoring M&E Activities to
Stakeholder Needs
Involves:
•
•
Stakeholder participation in the design of the M&E plan
Education of and negotiation with stakeholders
Steps:
•
•
•
Generate a list of all possible program stakeholders –
potential users of M&E findings
Work with the different stakeholders to determine what
they want to know how they expect to use M&E findings
Identify what format and frequency of M&E findings is
required by different stakeholders
Exercise 2.1: Stakeholder Matrix
Who are the primary What do they
What information
stakeholders (data
want the program do they want?
users)?
to achieve?
1)
2)
3)
4)
Stakeholder Matrix: Example
workplace programme
Who are the primary
stakeholders (data
users)?
What do they want
the program to
achieve?
What information do
they want?
1) Board members
Increased
productivity of HIV+
employees
Absenteeism rate
among HIV+
employees
Number of AIDS
cases we have
averted by the
workplace prevention
programme
Discussion
• Why is it important to consider
stakeholders when planning M&E?