Seed 2 Growth is a multi-stage
venture fund that invests in
innovative food and agriculture
companies to meet the shifting
demands for more healthy,
sustainable, and local food.
Through the deployment of
capital, industry knowledge
and networks, S2G Ventures
empowers innovators to launch
and scale the next generation
of world-class food and
agriculture companies.
Fund Mission
& Investment
Strategy
Founded in 2014,
S2G Ventures is
one of the largest
dedicated food
and agriculture
funds in the US.
S2G Ventures looks for companies with
visionary founders and world-class
products and services that can take
leadership positions in emerging and fast
growing sectors in food and agriculture.
S2G Ventures uniquely makes investments from a “soil to shelf ”
approach which seeks to find the inflection points in the food system
where innovation, capital, and creativity can help to build a food system
that is closer and more responsive to the more health conscious consumer.
Rachel O’Connell
Chuck tempelton
Sanjeev Krishnan
Victor E. Friedberg
Matt Walker
Jessica Murphy
associate
managing director
managing director
Co-Founder & Managing Director
senior associate
operations
the s2g Ventures team is a passionate
group that believes innovative ideas,
world-class entrepreneurs and
Purposeful Capital can transform
the U.S. food system.
Victor E. Friedberg | Co-Founder & Managing Director
Victor has been at the forefront of innovation, global development and sustainability
for 20 years. As Co-Founder of S2G Ventures he has been a principal force developing
the S2G Ventures mission, culture and team. As Managing Director, Victor is active
in developing investments and managing portfolio companies post investment.
Prior to S2G Ventures, Victor co-founded and was Executive Director of LAUNCH
the innovation accelerator with NASA, USAID, US Dept. of State and NIKE, and
Executive Director at WIRED.
Sanjeev Krishnan | Managing Director
Sanjeev has 15 years experience in sourcing, executing, managing and governing
venture investments with a particular focus in agriculture companies. As Managing
Director, Sanjeev is active in developing investments and managing portfolio companies.
He also serves on the Investment Committee of Bamboo Finance and a variety of
Advisory Boards related to impact investing and the agriculture/water sectors.
Chuck tempelton | Managing Director
As General Partner and Managing Director of S2G Ventures, Chuck is active in
developing investments and managing portfolio companies. Chuck has long been
passionate about helping early stage and emerging companies. He founded, advised,
invested in or has been a director in over 30 companies, most notably OpenTable,
GrubHub , Braintree Payment Systems and Impact Engine.
Founded 2009
Ethan Brown
President & CEO
growth
Brett Taylor
Co-Founder
brand
Meat believes there a
We are creating Beyond
better way to feed the planet.
mass-market Their mission is to create
solutions that
solutions to mass-market
perfectly replace animal protein
replace animal with plant protein. we are
to improving human
protein with dedicated
health, positively impacting
plant protein climate change, conserving
beyondmeat.com
natural resources and respecting
animal welfare. At Beyond Meat,
we aspire to make the world a
better place starting one delicious
meal at a time.
Founded 2009
Tim Joseph
Founder & CEO
venture
brand
we believe
Maple Hill
Creamery has
become the “gold
standard” for how
100% grass-fed
dairy is done.
maplehillcreamery.com
Maple Hill Creamery is a family-owned
dairy manufacturer with the simple
desire to make the healthiest yogurt,
using 100% organic milk from our 100%
grass-fed cows. 100% grass-fed organic
dairy farming is better for everyone
from the cows to our loyal consumers.
100% grass-fed dairy farms produce
the highest quality milk, support the
healthiest lifestyle for cows, improve
the fertility of grazing land, and allow
farmers to earn a premium wage. Maple
Hill Creamery products are available
nationwide at select markets as well
as many independent retailers.
Founded 2012
Kellee James
Founder & CEO
venture
Chris Duesing
Co-Founder & CTO
it & hardware
We create tools Mercaris is a market
information service and
to create a more online trading platform for
efficient, Organic, organic, non-GMO and other
Non-GMO and other identity-preserved commodities.
Our mission is to serve
identity-preserved sustainable agriculture,
marketplace with a particular focus on
mercaris.com
supporting organic and
non-GMO supply chains, from
the grower to the retailer.
Founded 1984
Anthony Michaels
ceo
Gary Zimmer
Founder
growth
Douglas Rosenberg
chairman
agriculture
We believe in
a bright future
for agriculture.
It all starts by
improving the soil.
midwesternbioag.com
Midwestern BioAg has successfully
pioneered a unique approach to
farming that raises yields, lowers
costs, and improves margins on the
farm. As our partners in change, our
farmer customers are increasing
food quality while lowering their
environmental impacts. We combine
best farming practices with innovative
fertilizers and the latest technologies
to produce enormous environmental
benefits on the farm: increased drought
resistance and improved water usage,
reduction of carbon footprint and
nitrogen runoff, and soil restoration
to help prevent erosion.
Founded 2013
Allan Hahn
CEO
venture
ingredients
we are
revolutionizing
the experience
and functionality of
flavor through an
entirely natural We are pioneers in the field of myceliated
agriculture. By fermenting agricultural
process with products with strains of our unique
mushrooms, our patent-pending
game changing gourmet
process greatly enhances the taste,
health benefits aromas, nutritional value and other
MycoTechnology, Inc. is a Denver based
Food Technology Company focused on
unlocking new opportunities in the
food and beverage industry. We use
a proprietary 100% natural non-GMO
bio-process to transform agricultural
products to enhance their value
and flavor.
mycotechcorp.com
characteristics of foods and beverages.
Founded 1989
Timothy Heydon
CEO
growth
brand
agriculture
We are passionate
about providing
people sustainably
grown, flavor
intensive fresh
Proud to be part of the long heritage of
herbs and greens to American agriculture, we work every day
to grow only the finest produce possible.
enhance their It is our firm belief that by adopting
sustainable, innovative farming practices,
experience with food American farming can be successful and
Shenandoah Growers vision is to provide
100% natural, regionally grown, sustainably
farmed fresh herbs to our customers who
supply the kitchens and tables of the
American family. Whether it is our state-ofthe-art organic greenhouses, or the support
for local seasonal family farming, every
step we take in developing our company is
devoted to making this vision a reality.
shenandoahgrowers.com
an important part of our economy long
into the future.
Founded 2010
Elliot Grant
CEO
venture
it & hardware
WE discover
better food,
improve health
outcomes
shopwell.com
ShopWell is America’s leading personalized
nutrition solution that grades food based
on an individual’s age, gender, dietary goals
and allergies. ShopWell’s patented algorithm
(developed by Registered Dietitians) analyses
multiple dimensions of the ingredient and nutrition data for a third of a million products
to create a score, educate, and intelligently
suggest healthier alternatives for shoppers.
ShopWell’s data enables retailers and
manufacturers to explore their products’
market position, strengths and weaknesses
for specific dietary segments, analyze
shopper behavior and influence highly
targeted consumers. ShopWell’s API enables
third parties to add product grading and
recommendations into food apps, retail
ecommerce, shopping lists, fitness apps,
and smart appliances – making it the de
facto food discovery platform.
Founded 2007
Nicholas Jammet
Jon Neuman
growth
Nathaniel Ru
retail &
restaurants
We invest in real Sweetgreen is a destination
for delicious food that’s both
people and real healthy for you and aligned
food and our with your values. We source
communities. We’ve local and organic ingredients
from farmers we know and
worked hard to partners we trust, supporting
build a company our communities and creating
with passion and meaningful relationships with
those around us. We exist to
purpose. create experiences where
sweetgreen.com
passion and purpose come
together.
www.s2gventures.com
revolution@s2gventures.com