Kids Can Star Alongside Their Favorite Preschool Adventurers, Dora and Diego, in a Customized DVD
Available Exclusively at www.kideo.com
NEW YORK – October 28, 2009 – Kideo, the leading creator of personalized and branded video products, has partnered with Nickelodeon/Viacom Consumer Products to create the first-ever personalized DVD featuring characters from the preschool hits Dora the Explorer and Go, Diego, Go!
. Through the use of Kideo’s patented technology, parents, grandparents and friends alike will be able to have their little explorer star alongside Dora,
Diego and the rest of their pals as they go on a rescue mission in Dora, Diego and Me . After obtaining a photo of the child and the child’s name, Kideo digitally inserts the image and name into the story, allowing kids to see themselves and hear their names on screen. Dora, Diego and Me is available exclusively at www.kideo.com
retailing at $29.95.
“We are very excited to introduce the new, exciting adventure
Dora, Diego and Me that will not only make for an entertaining experience for preschoolers, but a very special family memento that parents will cherish for years,” said Brian Dowdall, President, PixFusion, the parent company of Kideo. “The new Dora and Diego storyline combined with our advanced technology enables kids to star alongside their two favorite heroes for the first time leaving young explorers in astonishment.”
Based on the popular Nickelodeon series Dora the Explorer and Go, Diego, Go!, Dora, Diego and Me gives parents and family members an opportunity to send their child on a personalized excursion with new learning experiences at every turn and watch as their little traveler virtually zip lines through the rain forest and water ski up the river to save Baby Jaguar who is stuck at the waterfall. Each child who stars in the 25-minute video is featured in full color animation, Dora the Explorer and Go, Diego, Go!
speak the child’s name throughout the episode, and his or her name will also be included on the DVD and its packaging. Each customized DVD arrives via mail in approximately one week after ordering.
About PixFusion
PixFusion LLC (www.pixfusion.com), established in 2001 with headquarters in New York City creates personalized branded video products and services and uses its patented technology to automate the production of its finished products. Winner of several product awards such as iParenting Media Award and The National
Parenting Center award, PixFusion has proprietary content agreements and is continuing to expand its distribution networks to offer its personalized products direct to consumers and through retailers, manufacturers and other indirect channels. The company has commercialized children video products through its Kideo brand
(www.kideo.com), a successful enterprise selling DVD videos to parents and grandparents of children ages one to seven. Kideo's existing content is licensed from some of the most prominent and respected children’s brands including Dora the Explorer©, Spider-Man™, Arthur© and Care Bears™. In addition to its consumer entertainment division, PixFusion has also entered into several licenses of its proprietary intellectual property platform based on the strength of its long standing patent portfolio.

About Nickelodeon & Viacom Consumer Products
Nickelodeon & Viacom Consumer Products manages the world's third largest licensing business, representing leading properties such as SpongeBob SquarePants and Dora the Explorer , and managing merchandising for
Nick Jr., Nickelodeon, Comedy Central, MTVN International, and Spike TV.
Nickelodeon, now in its 30th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books, magazines and feature films. Nickelodeon’s U.S. television network is seen in more than 99 million households and has been the number-one-rated basic cable network for 15 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NYSE: VIA, VIA.B).
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MEDIA CONTACTS:
Nickelodeon:
Tori Fernandes
212.846.4942
Tori.Fernandes@mtvstaff.com
Dan Klores Communications:
Callie Burrows
212.981.5209
Callie_burrows@dkcnews.com
Marissa Florindi
212.981.5104
Marissa_florindi@dkcnews.com