Mabelline Brochure

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Our
mission is to help women
achieve their dreams and aspirations
and express their
own special
by giving them the
“it”
confidence to step out.
ANYTHING’S POSSIBLE.
And every possibility starts with one word:
Maybe
FREE
BEAUTYREPORT
Spring 2006
Latest Products
and Colors from
Maybelline New York
Maybe she’s born with it…Maybe it’s Maybelline
Nuestra
misión es ayudar a las mujeres
a realizar sus sueños y aspiraciones
“estilo”
y expresar
su propio
dándoles
especial
la confianza para presentarse al mundo.
TODO ES POSIBLE.
Y toda posibilidad comienza con una palabra:
Tal vez
Tal vez es ella…Tal vez es Maybelline
Visite nuestro sitio de web
http://www.maybelline.com/us_es/home.aspx
para más información.
PLUS
Tips from
Maybelline New York
Make-up Artist
Troy Surratt
Maybelline New York is excited to introduce firstto-market products and fresh looks for the NEW
2006 season.
Here’s to
35 years
of making lashes
look great!
Beauty Hall of Fame
Beauty Award Winner for
Best Mascara
Ten Years in a Row!
Reader’s Choice Award
Best Mascara 2005
Creating individual looks has never been easier
with Maybelline New York’s innovative products.
We invite you to read ahead to learn helpful tips
from Maybelline New York’s own make-up artist,
Troy Surratt.
DISCOVER MAYBELLINE NEW YORK FOR 2006
through easy-to-read descriptions and photos.
NEW Superstay lipcolor, available in 20 stayperfect shades, comes in a convenient 2-in-1
package with a combination of conditioning
balm and color for lasting color.
Maybelline New York’s NEW face line, PURE.,
with foundation, powder, and concealer, are all
formulated with skin-friendly ingredients such
as vitamin E, aloe, and chamomile. It’s a
healthy way to a natural finish.
NEW Dream Mousse Shadow provides shimmery
crease-proof color with an amazing air-soft feel.
Glammy Award Winner
Best Mascara 2005
NEW Lash Stylist Mascara gives a bold, new
open-eye look to create a stunning, dramatic
effect. The unique comb applicator grabs, lifts,
and thickens lashes.
Finish the look with NEW Line Stylist, a
mechanical eyeliner promising ultra precise,
thin to thick lines, for delicate to dramatic
appearance.
Get ready for spring!
#1 mascara
And get ready with the NEW look
of Maybelline New York in 2006.
Maybelline New York
Make-up Artist Troy Surratt
Troy Surratt, raised on a farm in Kansas, traces
his obsession with beauty to an early age. While
his peers were up on the latest rules of tag, he
was checking out the newest shades of lipstick.
It’s no surprise that, now years later, Troy
Surratt is one of the most influential make-up
artists in the industry.
After high school, Troy became a make-up artist
for Lancôme. He switched to fashion design
and went to the Fashion Institute of Technology
in New York City. When he graduated, he
became a design assistant for Randolf Duke.
But the self proclaimed “product junkie” knew
that make-up was his true calling.
He soon joined backstage make-up teams creating looks for runway shows, and his talent
caught the attention of master make-up artist,
Kevyn Auccoin. As Auccoin’s protégé, Troy’s
star quality emerged. Like his mentor, he had
the rare ability to interpret each woman’s individuality and create a unique look for her.
In his role as Maybelline New York Consulting
Make-up Artist, Surratt brings his innovative
style to color, concepts, and new product development. His make-up artistry can be seen in
international campaigns with Maybelline New
York models Adriana Lima, Josie Maran,
Tomiko Fraser, Erin Wasson, Ziyi Zhang, Quiana
Grant, and Kristin Davis. As a company
spokesperson, he’ll give expert advice to international publications on make-up, application,
colors, and trends.
Troy resides in New York City.
NO MORE COMPROMISES!
tip
Use Moisture Extreme Lip Liner
before Superstay lipcolor to create
definition or the illusion of fullness.
To apply color, start at outer corner
of lower lip and fill in. Repeat on
top lip. Next, apply the SuperConditioning Balm.
the
look
Consider balance.
To play up one feature such as
lips, wear bright lipcolor such
as red and tone down cheeks
and eyes. Conversely, if focusing
on eyes or cheeks, skip lipcolor
and wear just the lip balm for a
natural shine.
Certain colors compliment skin
tones. For fair skin, try pinks,
corals, and berry. For dark skin,
use beige, plum, or brown.
Medium skin is universal,
try a variety of shades.
Drink-proof. Food-proof.
Everything proof!
2-in-1
Convenient
package.
Super-Conditioning Balm
and Lipcolor provide
16 hours of flawless color.
petal
raspberry
shell
ruby
blush
flame
pink
cherry
rose
wine
sand
plum
peach
raisin
blossom
heather
spice
mauve
chestnut
sienna
balm
super WEAR.
super comfort.
super COLOR.
Balm refills available.
WAY to a
SHINE-FREE NATURAL FINISH
tm
the
look
50% H20 + aloe,
chamomile and
vitamin E
50% water
Unique and technologically
advanced make-up
for teens and young women.
No pore clogging oils.
Perfect for blemish control.
ingredients
vitamin
aloe
Begin by testing color on your jaw
line in daylight.
To find the closest match, choose a
warmer shade or slightly darker
shade if skin tone appears between
shades. Try foundation with yellowbased tones, even in the case of
naturally pink skin tones.
Apply by dabbing foundation with
fingertips, blending into the neck
and jaw line.
Spot-apply under eyes, on nose, and
on tip of chin.
available in
12 shades
porcelain ivory
PORCELAIN IVORY
LIGHT
1
classic ivory
CLASSIC IVORY
LIGHT
2
natural ivory
NATURAL IVORY
LIGHT
3
LIGHT
POWDER
nude
NUDE
LIGHT
4
creamy natural
Good-for-your-skin
tip
shade?
what’s your
the HEALTHY
E
chamomile
CREAMY NATURAL
LIGHT
5
sandy beige
SANDY BEIGE
MEDIUM 1
pure beige
PURE BEIGE
MEDIUM 2
ALL WORK TOGETHER
to soothe and
condition skin.
MEDIUM BEIGE
MEDIUM
POWDER
medium beige
MEDIUM 3
honey beige
HONEY BEIGE
MEDIUM 4
FRESH,
lightweight
tan
TAN
DARK
1
caramel
CARAMEL
for a truly natural finish.
DARK
2
DARK
POWDER
cocoa
COCOA
DARK
3
™
Formulated with
2%
skin-friendly ingredients
specially formulated for younger women
salicylic acid
• vitamin E
• aloe
• chamomile
the highest blemish-fighting
medicine available.
OUTSMARTS SHINE
Combines serious medicine
with gentle care to cover,
soothes stressed skin
stands up to heat and humidity
treat, and prevent blemishes–
all in one convenient stick!
Proven safe for all skin types.
tip
tip
Let foundation settle before applying powder.
To help camouflage the red or purple tones of
blemishes, try yellow-toned concealers.
For pressed powder, using a sponge or velour
pad like Maybelline New York’s Expert Touch
works well. Dab and blot to absorb excess
oil or shine.
Dab onto the affected area and pat with finger
to blend color and disguise imperfection.
For extra staying power, apply PURE. powder
over concealer.
Use powder as a foundation to create even
skintone and a soft matte finish.
“Apply concealer only where needed
to maximize your natural glow.”
—Troy
“Powder is goof proof!” —Troy
light
medium
dark
light
medium
dark
tm
tip
the
look
Before application, avoid pumping the wand. This pushes air
into the tube.
Comb mascara from lash roots
to tip, applying mascara to the
upper lashes from underneath
and to lower lashes from on top.
Keep mascara to a minimum on
bottom lashes.
Consider balance.
To keep focus on eyes, keep lips
neutral and cheeks sheer.
For optimum performance,
remember to replace mascara
every six months.
“Think of your lashes as
an awning for the eyes–
curling the eyelashes with
an Expert Eyes Lash
Curler adds extra lift so
eyes appear brighter
and larger.” —Troy
Lash Stylist is the first
comb mascara that sculpts lashes,
making them boldly thicker
and super lifted.
Unique Applicator. 2-TIER COMB
with fine teeth styles lashes for
stunning, dramatic new looks,
glides on weightlessly to GRAB, lift, and
washable
very black
brownish black
soft black
brownish black
soft black
waterproof
very black
thicken lashes.
tm
the
look
it’s a mousse
revolution!
shimmery crease-proof color,
amazing air-soft feel
onyx
vanilla veil
The first
ultra-skinny
black sparkle
ivory illusion
flat-tip mechanical
liner.
bronze gleam
suede sensation
Precise application
for an exact line,
sapphire glimmer
mint dream
thin or thick,
All-new Dream Mousse Shadow provides
delicate to dramatic.
seamless,
jade flash
CREASE-PROOF
color
tranquil rose
with an air-soft feel.
tip
bright highlight
an UNBEATABLE look.
Luminous and
espresso
Try light shades to make eyes appear larger.
For a dramatic look , line just the top lashline which opens up the
For gentle removal, use Expert Eyes Make-up Remover with a cotton pad.
Long-lasting.
lilac cloud
blue heaven
For a subtle wash of color, sweep once over lid. Add
multiple layers of color for stronger impact.
Apply eyeliner last to assure that it is fresh and dry-to-the-touch finished.
whole eye area and gives more definition. Heavily-rimmed eyes (both the
top and bottom lashline) can make eyes appear smaller.
Scientifically advanced,
Dream Mousse wears like a silky powder.
tip
New Line Stylist promises
plum shimmer
Troy suggests keeping brows well groomed:
“For the perfect brows, my universal tool is the
Expert Eyes Twin Brow & Eye Pencil in blonde,
it gives a subtle definition to any arch.”
heavenly pink
labios
MOISTURE
HIDRATACIÓN
lip
finish
acabado
creamy
cremoso
coverage
cobertura
medium to full
mediana a total
wear
duración
3 hours
3 horas
form
aplicador
stick
labial
face
MOUSSE
rostro
benefit
beneficio
skin type
tipo de piel
coverage
cobertura
finish
acabado
general
normal to oily
normal a grasosa
full
total
matte
mate
general
normal to oily
normal a grasosa
full
total
natural powdery
de polvo natural
WEAR & NON TRANSFER/DURADERO Y NO SE CORRE
creamy
cremoso
full
total
16 hours
16 horas
stick
labial
ojos
NATURAL
eye
LIQUID/LÍQUIDO
definition & length
define y alarga
uñas
nail
®
full & soft lash
pestañas llenas y suaves
TM
TM
satin shine
brillo satinado
medium to full
mediana a total
4 hours
4 horas
sheer to medium
translúcida
a mediana
4 hours
4 horas
stick
labial
long-wear
larga duración
all
todos
medium
mediana
natural
shine free
sin brillo
all
todos
full
total
natural
age minimizing
minimiza la edad
normal to dry
normal a seca
medium to full
mediana a total
dewy
húmedo
MEDIUM/MEDIANA
TM
medium to full
mediana a total
4 hours
4 horas
stick
labial
super wet shine
brillo súper húmedo
medium to full
mediana a total
2 hours
2 horas
stick
labial
tm
TM
shimmery wet shine
brillo húmedo
resplandeciente
medium to full
mediana a total
2 hours
2 horas
stick
labial
volume
volumen
long-wear
larga duración
all
todos
medium
mediana
matte
mate
volume & length
volumen y alarga
STICK/BARRA
TM
rich color, glossy shine
color intenso y brillo
full
total
3 hours
3 horas
stick
labial
length & long wear
alarga y larga duración
DRAMATIC/LLAMATIVO
COMPACT/COMPACTO
TM
general
normal
medium
mediana
natural
shine control
controla el brillo
combination to oily
combinada a grasosa
medium
mediana
natural
intense
intense volume & length
volumen intenso y alarga
LIP GLOSS/BRILLO LABIAL
tube with flock-tip applicator
tubo con aplicador de punta suave
3 days
3 días
color & shine
color y brillo
5 days
5 días
color & shine with pearls
color y brillo con perlas
7 days
7 días
wear & strength
resiste y fortalece
10 days
10 días
volume & length
volumen y alarga
TM
TM
fast dry
secado rápido
curl & length
riza y alarga
SHINE & GLOSS/DESTELLO Y BRILLO
metallic pearl
perlado metálico
wear
duración
general
stick
labial
TM
shimmery sheer
resplandor
translúcido
benefit
beneficio
volume
volumen
intense volume
volumen intenso
tip
Glittering color is the ultimate new look in nails.
Paint on a coat of dazzling diamond shine like
Wet Shine Diamonds Nail Color in Sparkling
Champagne, or layer two colors for a rich,
sparkling effect.
Sheer colors are the easiest to wear and make
imperfections less noticeable.
Always apply a layer of clear polish under color
to protect nails and extend color life. That clear
layer will also help prevent nail discoloration
and allow color polish to glide on more smoothly.
Try Express Finish Fast-Dry Nail Enamel in Clear.
“Nail polish is your best accessory.”
—Troy
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