H340 Risk Management in Theme Park and Attractions
Module Synopsis
While safety is across the board objective for theme parks and visitor attractions, there have been an
increasing number of accidents occurring throughout the theme parks and attraction sector e.g., roller
coaster accidents, food poisoning and booming accidents, thus, the increasing need of proper risk
management within the sector.
This module will equip students with a keen awareness of the security / risks issues facing the theme
parks and visitor attractions sector. Students will also learn about security / risk identification and
management, so as to implement viable contingency measures and plans to mitigate these risks, and
to ensure the success in the daily operations of a theme park or a visitor attraction. At the end of the
module, students will not only understand the importance of having security / risk management as a
necessity in today’s global environment, but also be able to apply the relevant risk management
knowledge to ensure the successful operation of theme parks and visitor attractions.
Topics include: Security planning process, risk analysis, crowd management, VIP management,
managing a contingency, fire and evacuation, bomb threat and evacuation, business continuity
planning as well as the global and regional issues and their impact on event risk management. Site
visits and/or industry talks will be arranged to complement students’ learning experience.
STRICTLY CONFIDENTIAL. FOR ARTICULATION PURPOSE ONLY.
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Module Objectives
Following are the content related abilities strengthened by the curricular processes of the module:
Security Management
•
Relate risk management in theme parks and visitor attractions
•
Discuss real-life incidents that have gone awry in theme parks and visitor attractions
•
Identify the key lessons of proper risk management from the real life incidents
•
Identify possible stakeholders for theme parks and attractions risk management process
•
Discuss the management of conflicting demands of stakeholders
Getting stakeholders on board security mindset
Prioritization of resources
•
Formulate common industry solutions to risks:
Security agencies
Security infrastructure companies
Security equipment (thermal scanners)
Corporate communications (travel advisories at national level)
•
Evaluate the suitability of each solution to different types of events in terms of:
Cost effectiveness
Signature level
Impact on event experience
•
Discuss roles and limitations of state security vs private security
•
Evaluate the deployment of physical security measures and procedures for crowd
management in theme parks and attractions.
Access control measures
Personnel deployment
•
Discuss common crowd management issues, and possible solutions
Crowd psychology
Queue behavior
•
List and distinguish the various types of VIP attendees in theme parks and attractions
•
Formulate security planning for VIP attendees in theme parks and attractions
- Typical state police involvement for certain VIPs and engagement procedure (recce,
walkthrough, contingency plan like escape vehicle)
•
Assess the impact on theme parks and attractions for VIP security measures
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•
Discuss solutions to mitigate risk of losing equipment and other valuables in theme parks and
attractions
Access control
Insurance
Any other valuable / invaluable items
•
List the cyber collaterals (Website, mailing list, customer database etc) and the importance of
these assets versus the potential risks
Website
Mailing list
Customer database
Payment gateways
•
Discuss the proper means of securing these cyber assets
- Access control measures
Risk Management
•
Define risk in the context of theme parks and attractions
•
Identify the types of risk unique to events, and its causes.
•
Examine methods of risk analysis, especially the risk matrix.
•
Explore the importance of environment scanning (news, current affairs) to events risk
assessment.
•
Identify key factors of affecting the ride and facility safety in theme parks and attractions.
•
Formulate appropriate response procedures to manage ride and facility safety issues.
•
Identify key factors of affecting the financial and legal aspects in theme parks and attractions.
•
Formulate appropriate response procedures to manage financial and legal risks.
•
Demonstrate the proper procedure in handling Bomb threat calls
How to respond
Bomb call response form
•
Summarize the proper procedure of a bomb search plan
Proper equipment
Systematic approach
•
Devise plans for handling of a bomb scene
Critical workstations to pre-identify
Assembly Area (distance)
First Aid point
Liaison with responding agencies (SPF, SCDF, SAF etc)
Crisis Management
•
Define contingency in the context of theme parks and attractions.
•
Uncover the process of putting together a contingency plan
Command and control structure
Procedures
Roles and responsibilities
Support framework (including logistics)
Communication framework
•
Discuss the importance of training for stakeholders in their roles and responsibilities in a
contingency.
•
Evaluate the importance of communication in a crisis
Attendees
Public
Media
Other stakeholders
•
Discuss the proper implementation of an evacuation plan
Activation protocol
Liaise with state authorities
Proper communication
Systematic approach to evacuation
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Safety Compliance
•
Outline governmental rules and regulations with regard to specific events
Public entertainment license
Arts entertainment license
Pyrotechnics/Fireworks
COMPASS (use of copyright music)
Temporary change of use
Stakeholders Management
•
Identify the need for Business Continuity Plan in the context of theme parks and attractions
risk management
•
Employ tools in the implementation of a Business Continuity Plan
•
Identify and elaborate on key global/regional/national issues and conflicts
•
Discuss the possible impact on theme parks and attractions that these issues will have, in the
context of risk management.
STRICTLY CONFIDENTIAL. FOR ARTICULATION PURPOSE ONLY.
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Module Syllabus
School/ Centre
Academic Year
Module Name
:
:
:
School of Hospitality
AY 2010/2011 Semester 1
H340 Risk Management in Theme Park Attractions
Learning Objectives
1. Identify the types of risks in theme parks and visitor attractions, and the possible causes of these
risks.
2. Apply the risk management process in theme parks and visitor attractions.
3. Develop a viable contingency plan in response to perceived risks in theme parks and visitor
attractions.
4. Highlight and recommend appropriate industry solutions to common risks for theme parks and
visitor attractions.
5. Evaluate the role of risk management and its implication for theme parks and visitor attractions.
6. Discuss the value-add of risk management towards the success of theme parks and visitor
attractions.
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Allocated Time Per Day
(One-Day-One-Problem PBL Pedagogy)
Module Coverage
Discussion in
Study Cluster
Resource
Gathering and
Team Work
Formal Site
Visit
4 hrs
2 hrs
-
4 hrs
2 hrs
-
Security management (overview)
4 hrs
2 hrs
-
Security management I: Crowd /
Queue management
4 hrs
2 hrs
-
4 hrs
2 hrs
-
Security management III: Loss
prevention
4 hrs
2 hrs
-
Risk management (Overview)
4 hrs
2 hrs
-
Risk management I –
Operational risks: rides and facilities
management
4 hrs
2 hrs
-
Risk management II – Administrative
risks: financial and legal risks
4 hrs
2 hrs
-
4 hrs
2 hrs
-
Contingency plan I: Crisis
management procedures
4 hrs
2 hrs
-
Contingency plan II: Evacuation
process
4 hrs
2 hrs
-
Safety and risk management in theme
parks and attractions
Stakeholders management
Security management II: VIP
management
Risks management III – Emergencies:
health risk / bomb threat / natural
hazards
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Theme Parks and Attractions Safety
Compliance
4 hrs
2 hrs
-
Business Continuity Planning
4 hrs
2 hrs
-
Global and regional issues and their
impact on theme parks and attractions
risk management
4 hrs
2 hrs
-
Total = 15 Problems = 90 Hrs
60 hrs
30 hrs
-
STRICTLY CONFIDENTIAL. FOR ARTICULATION PURPOSE ONLY.
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