FOR IMMEDIATE RELEASE
Media Contact:
Heather Gordon
Rogers Finn Partners
Heather@FinnPartners.com
(310) 552-4123
the happy egg co. Free Range eggs now available at Walmart stores
SAN FRANCISCO (Oct. 16, 2013) –the happy egg co. is expanding distribution of its high
quality Free Range eggs to Walmart stores across the west, including Arizona, California,
Colorado, Montana, North Dakota, Nebraska, Nevada, Oregon, South Dakota and
Wyoming. With Walmart and the happy egg co.’s commitment to sustainable and
affordable products, the availability of happy eggs from the happy egg co. at Walmart
provides customers with better access to Free Range eggs.
Packaged in a sunshine-yellow carton made of 100 percent recycled and compostable
material, the happy egg co. adds a ray of sunshine to the dreary, gray egg case. Free Range
eggs from the happy egg co. come from hens, or “Girls,” that are provided with daily access
to at least four acres of pasture to roam, plenty of clean water and nutritional feed, and care
from expert family farmers. With its farms centrally located in Arkansas, close to grain
fields, the happy egg co. is able to keep its carbon footprint low and conserve natural
resources throughout the transportation process.
“At the happy egg co., we believe everyone should have access to Free Range eggs from hens
that live the best life imaginable and we want to do so in a way that is kind to the
environment,” said Rob Newell, chief marketing officer for the happy egg co. “We are
passionate about animal welfare and are looking forward to continuing our mission of
bringing high quality eggs at a fair price to customers through our relationship with
Walmart.”
Setting the gold standard for happy hens, the happy egg co. has received a Certified
Humane Raised and Handled® certification by Certified Humane®, a third-party animal
welfare certification program that covers everything from hens’ living conditions to their
feed, and the expertise of their caregivers.
With the expanded distribution into Walmart, Free Range eggs from the happy egg co. will
now be available at stores throughout the west. Walmart will be the first company to carry
the happy egg co.’s new ten pack container.
For more information about Free Range eggs from the happy egg co., or to find them in a
store near you, please visit www.thehappyeggco.com, and cluck alongside the Girls at
Facebook.com/thehappyeggcousa or @happyeggcousa.