SINGAPORE TELECOMMUNICATIONS LTD SUBMISSION TO THE PERSONAL DATA PROTECTION COMMISSION OF SINGAPORE IN RESPONSE TO THE PUBLIC CONSULTATION ON PROPOSED BUSINESS OPERATION OF THE DO NOT CALL REGISTRY DATE OF SUBMISSION: 14 JUNE 2013 SINGAPORE TELECOMMUNICATIONS LTD SUBMISSION TO THE PERSONAL DATA PROTECTION COMMISSION OF SINGAPORE IN RESPONSE TO THE PUBLIC CONSULTATION ON PROPOSED BUSINESS OPERATION OF THE DO NOT CALL REGISTRY 1. INTRODUCTION 1.1. Singapore Telecommunications Ltd and its related companies (SingTel) are licensed to provide info-communications services in Singapore. SingTel is committed to the provision of state-of-the-art info-communications technologies and services in Singapore. 1.2. SingTel has a comprehensive portfolio of services that includes voice and data services over fixed, wireless and Internet platforms. SingTel services both corporate and residential customers and is committed to bringing the best of global infocommunications to its customers in the Asia Pacific and beyond. 1.3. SingTel is also a leading Internet Service Provider (ISP) in Singapore and has been at the forefront of Internet innovation since 1994, being the first ISP to launch broadband services in Singapore. It is licensed to offer IPTV services under a nationwide subscription television licence granted by the Media Development Authority of Singapore (MDA). 1.4. SingTel welcomes the opportunity to respond to the public consultation on the Proposed Business Operation of the Do Not Call Registry (DNCR) (Consultation). 1.5. This submission is structured as follows: (a) (b) (c) (d) (e) introduction; summary of major points; specific comments; other comments and clarification; and conclusion. Page 1 of 15 2. SUMMARY OF MAJOR POINTS 2.1. SingTel submits that the proposed registration and de-registration methods pose significant difficulties to individuals who have subscribed to block or conceal the display of his mobile or fixed line telephone number, and who have no internet access or are not Internet savvy. 2.2. The DNC website setup may be subject to abuse by malicious parties to generate nuisance calls and/or SMS to others by keying in random numbers. 2.3. The PDPC should inform individuals that calls, SMS and data usage to register with or de-register from the DNCR may be chargeable. 2.4. It is possible that there will be individuals who may mistakenly believe that any issues relating to the DNCR should be referred to their service provider and therefore contact their service provider(s); we believe it is important that the PDPC provides an effective customer service option to customers as it is not possible that service providers handle such calls on behalf of the PDPC. 2.5. SingTel submits that it is not practical or reasonable to require a SingPass authentication in order to register for an account. 2.6. SingTel submits that one (1) main organisation account and twenty (20) sub-accounts may not be sufficient for large organisations as there may be multiple departments engaging in marketing activities and each department may require multiple accounts. 2.7. SingTel submits that it is would not be accurate to provide an average quantity of telephone numbers that SingTel may check per month as communications to individuals would depend on a variety of factors including the service, reason for contacting the customer, etc., which may range from less than ten (10) numbers to over one (1) million numbers. 2.8. Despite the various feedback given by SingTel in the public consultations, the PDPC has not amended the definition of ‘specified messages’ such that when a single message involves informational material (e.g. it informs customers that their service contract is expiring or their promotional freebies are expiring and invites them to sign Page 2 of 15 up or re-contract for services), the same message becomes a ‘specified message’ for the purpose of the DNCR. 2.9. SingTel notes that an organisation that wishes to strictly comply and dutifully checks a large quantity of numbers is penalised vide higher charges. 2.10. The PDPC has only proposed two (2) modes of payment – credit card or Internet Direct Debit (IDD). Credit card and IDD payments are susceptible to fraud and errors and should not be the sole modes of payment particularly for large organisations where payment may be initiated by multiple parties. SingTel does not employ these modes of payment today. 3. SPECIFIC COMMENTS Question 1: With reference to paragraphs 3.6 to 3.9, do you have any views/comments on the proposed process of registration and deregistration? Is the process simple and straightforward? Individuals who subscribe to block or conceal display of their telephone number 3.1. SingTel submits that the proposed registration and de-registration methods pose significant difficulties to individuals who have subscribed to block or conceal the display of his mobile or fixed line telephone number, and who have no Internet access or are not Internet savvy. 3.2. We recommend that the Personal Data Protection Commission (PDPC) include an additional option in the Automated Interactive Voice Response System (IVRS) to prompt the individual to enter their telephone number. The IVRS can then make a call back to the individual as described in paragraph 3.6.a.ii.a regardless of whether it is a fixed-line or a mobile number. Online registration through DNCR website 3.3. The website allows any individual to key in a telephone number to generate either a One-Time Password (OTP) or a call back to that telephone number. Such a system is subject to abuse by malicious parties who may generate nuisance calls and/or SMS to Page 3 of 15 others by keying in random numbers. SingTel recommends that the PDPC put in place some form of restriction on the number of calls and/or SMS that can be generated either based on IP address or other form of identification. Call charges 3.4. The PDPC should inform individuals that calls, SMS and data usage to register with or de-register from the DNCR may be chargeable. Lead-in period 3.5. Paragraph 3.12 states “For individuals who register their Telephone Number with the DNC Registry within 6 month…”. It is not clear when this six (6) months period is. SingTel suggest that the sentence be amended to “For individuals who register their Telephone Number with the DNC Registry within the first 6 months from the commencement of the DNC Registry…” [emphasis on proposed amendments]. 3.6. It is not clear whether the lead-in period can be shorter than that prescribed in the Consultation. Where an organisation checks the DNCR more frequently (e.g. every fifteen (15) days): (a) if it finds that a telephone number has been de-registered, can the organisation immediately contact the individual; and (b) if it finds that a telephone number has been registered, can the organisation still keep to the minimum lead-in period prescribed and continue to contact the individual over the next fifteen (15) days. DNCR point of contact 3.7. SingTel notes that there may be an initial surge of calls to the DNCR when it commences and would like to find out: (a) the volume of calls, SMS and online registrations that the DNCR can receive at any given time Page 4 of 15 (b) whether there will be a manned IVRS option which individuals can select to speak to a PDPC/ DNCR staff should they have any queries or encounter problems with the registration and/or de-registration 3.8. It is possible that there will be individuals who may mistakenly believe that any issues relating to the DNCR should be referred to their service provider and therefore contact their service provider(s); we believe it is important that the PDPC provides an effective customer service option to customers as it is not possible that service providers handle such calls on behalf of the PDPC. Other comments and queries 3.9. We seek the PDPC’s clarification as to whether the individual may perform a check via all three (3) methods. And if the check is via SMS, whether the individual will need to enter an OTP. 3.10. We suggest that the PDPC incorporate the check into the Registration/ Deregistration process flow diagram. 3.11. With respect to a fixed-line number registration, where the individual is calling from a multi-line structure, we seek the PDPC’s clarification as to which number will be used for registration – the main number or the secondary number(s). Where the DNCR is only able to register the main number, please advise how the individual may register the secondary number. SingTel notes that our proposal to include an option for the IVRS to prompt the individual to enter his telephone number may also be useful in such a scenario. Question 2: With reference to paragraphs 4.4 to 4.14, do you have any views/comments on the proposed requirements for an organisation to create a main or sub-account? Use of SingPass 3.12. SingTel submits that it is not practical or reasonable to require a SingPass authentication in order to register for an account. The PDPC will appreciate that the Page 5 of 15 SingPass is a personal security code belonging to an individual which can be used to access to other confidential information about the individual. 3.13. Further, there may be complications, delays and unnecessary costs incurred if the individual linked to an account [particularly the main account] leaves the organisation. 3.14. SingTel proposes that the PDPC consider using the NRIC and/or a system-generated password instead. Other comments and queries 3.15. SingTel notes that the user ID and password of the accounts will be sent via email to the main account. Please confirm if the password will be encrypted and if what other forms of control are in place to ensure the secure communication of the login credentials. 3.16. Further, please confirm if the account passwords will expire, and if so how long each password is valid for. 3.17. In the event a sub-account holder leaves the organisation, please confirm if the organisation: (a) is able to rename the sub-account and assign it to another staff; or (b) is required to terminate the sub-account and create a new sub-account for use by another staff. 3.18. SingTel submits that option (a) is more tenable as [especially in view of the turnover and/or staff movement rate in larger organisations] the organisation should be allowed to re-assign the account to another staff without going through the process of terminating the account, unnecessarily having the balance refunded, and incurring additional expenses to create a new account. Page 6 of 15 Question 3: In particular, are 20 sub-accounts sufficient for each main account and do you have any views/comments on the rights and functions of the main and sub-account holder? 3.19. The PDPC has indicated that each organisation will be allowed to register for one (1) main organisation account and twenty (20) sub-accounts. SingTel submits that this may not be sufficient for large organisations as there may be multiple departments engaging in marketing activities and each department may require multiple accounts. 3.20. Therefore SingTel requests that the PDPC consider allowing organisations to request for more main and/or sub-accounts. Other comments and queries 3.21. SingTel notes that both the main and sub-accounts have the right to purchase pre-paid credits. We seek the PDPC’s clarification if billing for use of the DNCR will be consolidated for all the accounts registered to an organisation and billed to the main account, or each account will be billed separately. 3.22. SingTel requests that account holders be given an option to view the pre-paid credit balance for each account if it is not already available as part of the Account Administration rights and functions. Question 4: With reference to paragraph 4.18, do you have any views/comments for not allowing foreign organisation to register an account with the DNC registry? 3.23. SingTel has no comments. Question 5: In particular, do you have any views/comments on the proposed methods to check the DNC registry for Singapore registered organisation that outsourced their telemarketing activities to a foreign organisation? 3.24. SingTel has no comments. Page 7 of 15 Question 6: With reference to paragraph 5.1, do you have any views/comments on the proposed methods on how to check the DNC registry? 3.25. SingTel requests that the PDPC consider allowing organisations to submit telephone numbers via the File Transfer Protocol (FTP) instead of through the website. Some organisations run marketing activities fairly frequently targeting various groups of individuals, and manually uploading the telephone numbers will be time consuming. 3.26. SingTel also seeks clarity on whether there is a cut-off time each day to submit telephone numbers to the DNCR. Question 7: With reference to paragraph 6.6, what is the average quantity of Telephone Numbers would your organisation be likely to submit for checks per month and which would be the scheme (pre-paid or pay-per-use) your organisation be most likely to use as the form of purchase? Quantity of telephone numbers to check against the DNCR 3.27. SingTel submits that it is would not be accurate to provide an average quantity of telephone numbers that SingTel may check per month as communications to individuals would depend on a variety of factors including the service, reason for contacting the customer, etc., which may range from less than ten (10) numbers to over one (1) million numbers. 3.28. Furthermore, despite the various feedback given by SingTel in the public consultations, it is disappointing that the PDPC has not amended the definition of ‘specified messages’ such that when a single message involves informational material (e.g. it informs customers that their service contract is expiring or their promotional freebies are expiring and invites them to sign up or re-contract for services), the same message becomes a ‘specified message’ for the purpose of the DNCR. Under such circumstances, the volumes of telephone numbers to be checked clearly will be high. Customers can also expect to receive more communications from organisations as messages containing information and marketing content will have to be split into different batches. Where a customer was happy to receive such information in a single message, the customer will not have to contend with receiving multiple messages with related informational and marketing content which would have been more useful Page 8 of 15 contained in a single message. SingTel provides further comments on this in a subsequent section. 3.29. Notwithstanding our views here, SingTel notes that the scheme penalises those who comply vide checking large quantities of numbers. Whilst the volume of numbers involved in the checking may reflect the scale of operations, we note that an organisation who wishes to strictly comply and dutifully checks a large quantity of numbers is penalised vide higher charges. SingTel asks that the PDPC considers capping charges at a lower rung, for example: (a) In the case of paragraph 6.6 (a), cap it at 250, 000 numbers and above where the cost is $2,700. (b) In the case of paragraph 6.6 (b), cap it 250,000 numbers and reduce the charges correspondingly. Purchase scheme 3.30. The form of purchase is dependent on the frequency of the checks, and the volume of telephone numbers to be checked. SingTel submits that it is too soon to give comments on the most likely form of purchase. Question 8: With reference to paragraph 6.7, do you have any views/comments on the proposed modes of payment? 3.31. The PDPC has only proposed two (2) modes of payment – credit card or Internet Direct Debit (IDD). Credit card and IDD payments are susceptible to fraud and errors and should not be the sole modes of payment particularly for large organisations where payment may be initiated by multiple parties. SingTel does not employ these modes of payment today. 3.32. In view of the above, SingTel requests that the PDPC include telegraphic transfer (TT) and direct debit (i.e. GIRO) as well. These are the more common forms of payment for organisations, and allow payment to be controlled and subject to internal checks and processes. Page 9 of 15 3.33. To aid payment via TT, the DNCR should provide an option for the account holder to request a statement/ invoice containing an order number for the purchase, to ensure that payment is made for the correct purchase and charged against the correct account. Other comments and queries 3.34. SingTel seeks confirmation if payment [regardless of mode of payment] will be reflected in real time in the DNCR so that the account holder is able to immediately proceed with checking the telephone numbers against the DCNR upon making payment. SingTel submits that so long as the payment transaction is duly completed, the account holder should be allowed to proceed. The account holder should not be unnecessarily delayed should payment require several days to be processed. Question 9: With reference to paragraphs 7.1 to 7.3, do you have any views/comments on the proposed format of the Results and the methods of retrieving the Results? Proposed results format 3.35. SingTel notes that the DNCR will check the submitted file at the point of submission to ensure it meets the guidelines defined in Annex A (II) including that the telephone numbers contain eight (8) digits and commence with ‘3’, ‘6’, ‘8’, or ‘9’. If the submitted file fails any of these guidelines, it will be immediately rejected. In which case, there will not be an instance of the DNCR returning the invalid numbers as illustrated in paragraph 7.1.b ‘List of Invalid Numbers’ – the invalid numbers used in the example do not meet the guidelines. 3.36. In view of the above, SingTel seeks confirmation that a file submitted via the DNCR website that fails to meet any of the guidelines will be rejected at the point of submission. Please also clarify the manner in which the account holder will be notified that the file has been rejected. Methods of retrieving results 3.37. SingTel notes that the Small Number Lookup only presents the results of the check on the webpage as opposed to the downloadable file returned in a Bulk Upload. We Page 10 of 15 request that the DNCR also return a result file for the Small Number Lookup. In the event that the PDPC maintains the current format (i.e. to only display the results on the webpage), SingTel suggests that there be an icon on the webpage to save the results to the local machine to prevent instances where the organisation may accidentally exit from the webpage without saving the results. 3.38. The proposed Bulk Upload results retrieval involves the DNCR sending an email notification to the registered contact person of the account used to submit the telephone numbers to retrieve the results of the check. SingTel submits that a more efficient method would be for the results to be emailed directly to the contact person. 3.39. SingTel proposes that organisations intending to submit one (1) million numbers or more on a regular basis [which will have a file size of close to or exceeding the 10MB limit set at the DNCR] be given either the list of all telephone numbers registered with the DNCR on a regular basis, or the initial list of telephone numbers registered with the DNCR and subsequently the changes to the list on a regular basis at a reasonable cost. SingTel considers such a method to be more efficient and less resource intensive, and will free up the DNCR processing capacity to handle checks for smaller volumes of telephone numbers. Other comments and queries 3.40. SingTel also seeks clarification if it is a must to use the Small Number Lookup to check up to ten (10) numbers or if the organisation may also use the Bulk Upload to check up to ten (10) numbers. Question 10: In particular, do you have any views/comments on the type of file (“.CSV”) that is proposed as the format of the Results file? 3.41. SingTel has no comments on the use of a “.CSV” file for the results, however we seek confirmation/ more information on the following: (a) fields; (b) delimiter(s); (c) whether the headers are the same as that specified in paragraph 7.1.b ‘List of Valid Numbers accepted and checked’ and ‘List of Invalid Numbers’. Page 11 of 15 3.42. SingTel requests that the “Date of Submission” be included in the results files [for valid and invalid numbers], and that the validity period be listed next to each valid number. Question 11: With reference to paragraphs 8.5 to 8.7, do you have any views/comments on the proposal to refund all balance pre-paid credits from all the sub-accounts to the main account? 3.43. SingTel has no comments on the proposal to refund all balance pre-paid credits from all sub-accounts to the main account in the event that the main account is terminated. However, it is not clear how pre-paid credits assigned to a sub-account will be handled if the sub-account is terminated. 3.44. SingTel seeks more clarity on whether the organisation will have the option to transfer the pre-paid credits to the main account or to refund the amount to the bank account designated by the organisation. 3.45. SingTel also seeks clarification on the treatment of unutilised free credits assigned to the sub-account (i.e. whether the free credits will be returned to the main account or will be forfeited). 4. OTHER COMMENTS AND CLARIFICATIONS Submission of terminated telephone numbers 4.1. SingTel notes that the Consultation does not cover the submission of terminated telephone numbers by telecoms service providers and seek confirmation and more information on the frequency for the submission of terminated telephone numbers. The frequency of the submissions will have an impact in situations where a telephone number is subscribed sooner than the recommended minimum quarantine period. Data applications 4.2. In the public consultation on Proposed Advisory Guidelines On Key Concepts In The Personal Data Protection Act issued by the PDPC on 5 February 2013, the PDPC has Page 12 of 15 stated that the DNCR provisions set out in the Personal Data Protection Act (PDPA) will apply to data applications which use a Singapore telephone number and cited examples such as ‘Whatsapp’, ‘iMessage’, and ‘Viber’. SingTel seeks confirmation if text messages sent via such data applications will not be allowed where an individual has registered with the DNCR. Duty to check the DNCR 4.3. SingTel suggests that the PDPC clearly define that the organisation required to check the DNCR is the organisation that is marketing its goods and/or services, and not the telecoms service provider over whose network the voice call, SMS or fax is sent. We had in the preceding section already highlighted that it is likely that individuals may have the mistaken impression that they should contact their service providers, in this case the telecoms service provider, where they have issues over the DNCR. 4.4. Telecommunications service providers are not in a position to provider answers to individuals in relation to the DNCR. Hence, the PDPC should provide an effective customer service option through the DNCR. This will prevent unnecessary calls from individuals to the telecoms service providers should they have a complaint about receiving the call, SMS or fax. Duty to identify the sender 4.5. Many organisations today use alpha-numeric codes or acronyms to identify themselves instead of a valid telephone number. SingTel submits that the PDPC could give additional clarity and/or a set of guidelines on acceptable methods of identification. The burden to identify the sender should not be borne by the telecoms service providers. Meaning of specified message 4.6. SingTel had requested for greater clarity on the meaning of specified messages in past submissions to public consultations on the PDPA, and proposed advisory guidelines and regulations. The definition of a specified message in relation to the following examples remain unclear: Page 13 of 15 (a) a communication where the sole purpose is for information (b) a communication in which the primary purpose is for information but the secondary purpose is arguably commercial; (c) a communication in relation to goods and/or services that are free or without charge; (d) a communications which is required by law or regulations (e.g. as part of a consumer protection initiative). 4.7. SingTel submits that an informational message, which may include a reference to a specific good and/or service, should not be classified as a specified message. Individuals subscribing to certain goods and/or services are entitled to receive various related messages which are intended to benefit the individual by offering information on obtaining the most value out of their subscription and/or managing charges incurred including: (a) roaming alerts on the individual’s service usage and how to reduce costs by taking up the right price plan; (b) reminder messages to an individual to select the right roaming plan to reduce or mitigate costs; (c) welcome and/or reminder messages when the individual arrives at an overseas destination to use the correct international access service in order to reduce or mitigate international call charges; (d) messages informing the individual about the expiry of a content subscription contract term, and reminding the individual to renew the subscription; (e) messages inviting or reminding the individual to opt-in or actively subscribe when a free trial for their existing goods/ services ends. 4.8. Further, where the request for more information on an organisations goods and/or services is initiated by the individual (e.g. the individual sends an SMS requesting information on the latest promotions, or the individual makes a *SEND call to retrieve information on the latest promotions), the response from the organisation [which would constitute a specified message] should be exempted from complying with the DNCR provisions as the message was solicited by the individual. Page 14 of 15 Contravention of the DNCR provisions 4.9. The DNCR provisions specify a fine not exceeding $10,000 for the contravention of Section 42 through Section 46 of the PDPA. SingTel seeks clarification as to whether the fine is applicable on a per contravention, per line or per event basis. Accuracy of information 4.10. SingTel seeks clarification on the recourses available to an organisation in the event that the organisation has made a reasonable effort to ensure the accuracy of the information (e.g. by asking that the individual verify the information) however, the accuracy of the information is subsequently disputed by the individual. Obtaining clear and unambiguous consent from prepaid mobile users 4.11. An organisation is allowed to contact an individual that has given clear and unambiguous consent even if the individual has registered his telephone number(s) with the DNCR. 4.12. A subscription to a telecoms service usually requires that the individual contract with the service provider, which provides an avenue for the service provider to obtain the individual’s consent. However, in the case of a pre-paid mobile service only the individual’s NRIC is registered at the point of purchase, and the individual is typically not required to sign a contract with the service provider. 4.13. SingTel seeks advice on how to obtain clear and unambiguous consent in compliance with the PDPA where there is no contract between the individual and the service provider. 5. CONCLUSION 5.1. SingTel requests that the PDPC consider our comments in the development of the DNCR. Page 15 of 15