Digital Rhetorics
English 3080j | January 21, 2014
Agenda
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Review/Outline Carroll’s “Backpacks vs. Briefcases”
Group Activity: Rhetorical Analysis with Identity Focus
Break
Assign Project 1
Homework Review
Discuss, Outline, Review
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General, Open Discussion: what surprised, or interested you in this piece?
What did you like or not like?
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Outline Activity-Take 5 mins. to write down the major ideas from the text,
focusing not on the examples given by Carroll, but the major concepts. We’
ll put them up on the board.
“God Made a Farmer,” Part 1
I’ll assign everyone a # (16). Your job is to use this
concept as a frame to help
you interpret and analyze
the video. Take notes so
you can contribute to
conversation.
1. exigence
2. audience
3. constraints
4. logos
5. ethos
6. pathos
“God Made a Farmer,” Part 2
We’re going to watch the video again.
This time, I’d like you to focus on how
the video works to achieve its rhetorical
goals by appealing to a certain identity.
Discuss this in small groups, then, using
a smartphone, have someone in your
group look for an analysis of this
commercial online (google, youtube).
What did you find? How have others
responded to this commercial?
Be sure to elect roles; we’ll try report
back to the class for this one.
Break
Take 5
Review Project 1
● What it comes down to:
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Seeing Videogames as cultural texts/media that influence the culture
and ourselves,(doing, meaning, thinking, relating, being)
They are worthy of analysis strictly because they are so pervasive
Using rhetoric to analyze and comment on the types of stereotypical
identities produced in the game and how those identities perpetuate
certain attitudes in culture
For Next Time
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Read “5 Prejudices that Video Games Can’t Seem to Get Over,” Cracked.com; No IWA
If you can, install WoW on your laptop and bring to class.
Meet in Ellis 018