SAIGONTECH
COURSE SYLLABUS
Introduction to International Business & Trade
IBUS 1305
3 credits
Spring 2015
Instructor: Anh Lam (M.Sc)
Email: anhln@saigontech.edu.vn
Ext: 1256
Office: Room 604
Visiting hour: by appointment
Study Hard, Think Big & Fly High
COURSE CONTENT
Course Description & Goals
How to complete the course
Course Schedule & Textbook
COURSE DESCRIPTION & LEARNING OUTCOME
What issues are taught in the course.
This course provides a critical overview of international business including the techniques for
entering the international marketplace, the impact and dynamics of socio-cultural,
demographic, economic, technological, and political-legal factors in international trade
environment. Topics include patterns of world trade, internationalization of the firm, and
operating procedures of multinational enterprises
Textbook: Cavusgil, Knight and Riesenberger (2014), International Business, 3rd Edition,
Pearson Publishing.
What you should know before you start the course.
Students need to be familiar with basic business vocabulary and be able to follow lectures,
participate in discussions and to work in English. Plus, make sure the course fits your timetable!
What you should know after you have completed the course.
Program Learning Outcomes
1. Identify global issues and trends.
2. Identify current global legal issues and
international trade management issues.
3. Analyze various sources of international
business research.
4. Demonstrate knowledge of global and
world geography.
Student Learning Outcomes (SLO)
Learning Objectives (LO)
1. Define and explain terms in the global 1.1 Understand globalization and
environment.
international business
2. Identify participants
business.
in
international
3. Understand theories
trade and investment.
of
international
4. Identify factors impact on international
business.
5. Identify the various forms of entry
strategies in the international business.
6. Understand the global money flow and
how to minimize international risks.
HOW TO COMPLETE THE COURSE
In-class training
1.2 Understand the key concepts of
international trade and investment.
1.3 Distinguish between international
business and domestics business.
1.4 Understand the reasons why firms pursue
internationalization strategies.
2.1 Identify types of participants in
international business.
2.2 Understand the value-chain activity of
international participants.
3.1 Explain the advantages of specification.
3.2 Demonstrate the concept of comparative
advantage.
3.3 Distinguish between portfolio investment
and direct investment.
4.1 Understand the cultural environment of
international business
4.2 Understand political and legal system risks.
4.3 Understand the government intervention
in international business
5.1 Understand strategy in the international
context
5.2 Analyze organizational readiness to
internationalize
5.3 Understand forms of entry strategies by
firms to initiate international business
activities.
6.1 Understand the international monetary
and financial systems
6.2 Identify the key players in the monetary
and financial systems
6.3 Understand currency risks
There are 16 weeks (48 hours) that cover the academic subject areas. Attendance is strongly
recommended because students will achieve beneficial and practical information related to
their further careers. In addition, mid-term exam, final exam and presentations will test
students’ knowledge and ability on issues covered in the lectures.
Mid-term & Final exam
Exam
Exam Type
Duration
(Minutes)
Multiple Choices
Point
60
Closed book
120
Short Questions
40
Quiz & Assignment
This course is not difficult, but wide. Therefore, at the beginning of the class, you will have a
short test (15-20 minutes) about the previous lecture. This will help you review the knowledge
week by week and prepare for mid-term & final exams.
Besides, you will have assignment to work at home every week to deepen and apply your
knowledge into reality. You will find these assignments on Moodle.
Report & Presentation (group of 3)
In this report, your group will have a chance to apply all of the course knowledge into the
reality of a company. Your task is to develop a comprehensive business plans for a Vietnamese
small- to medium-sized enterprise (SME) to enter and compete successfully in a foreign market.
First, you need to implement a comprehensive country report (external environment) to assess
a country’s attractiveness in term of competitive, economic, political, geographic, cultural and
demographic factors. Then, you perform a company analysis (strength and weakness) to define
appropriate strategy for your company expansion.
The report needs to have at least 2500 words and to be expressed in font Time New Romans,
size 12, line spacing 1.5. Deadline is 7:00 AM 18.5.2015. Late work means 0.
In the last day of the course (26.05.2015), all of you will present your report. The presentation should
last around 15-20 minutes (excluding Q&A part) with the participation of all group members.
Criteria
Speaking speed
Attire
Standards
Not too fast, not too slow
Appropriate
Time management
Power point slides
10-15 minutes for presentation (not including Q&A section)
Good design & layout
Pronunciation
Professional Manner
Accurate, clear, loud enough
Proper gesture, face expression, eye contact, audience control
Content
Quality of the content presented, quality of the answers
Course evaluation
Attendance & Participation
8%
Mid-term exam
20%
Quiz & Assignment
30%
Report & Presentation
17%
Final Exam
25%
Percentage Grade
Letter Grade
Note
90 – 100
A
Pass
80 – 89
B
Pass
70 – 79
C
Pass
60 – 69
D
Pass
0 – 59
F
Fail
Rules of the Road
1. Please be punctual. Otherwise, you will get an L in attendance book!
2. There should be no talking or phone ring whilst the instructor is speaking. It is rude and
disturbs other students. Pass a note or going out for answering phone calls if necessary.
3. Academic Dishonesty Policy will be in effect through all exams and written assignments.
Make certain you understand and adhere to them. Especially, don’t commit PLAGIARISM under
any circumstances. If you are caught to plagiarize, you will get a 0 and even an F for the whole
course in case of recommitment.
4. No ‘extra credit’ work or additional assignments will be given without a valid reason. Instead,
your activeness in class discussion/ activity is highly appreciated and will be counted. Extensions
to any deadlines are possible only upon presentation of appropriate documentation.
COURSE SCHEDULE
Time: Tuesday, 7:30 AM -10:45 AM
Venue: Room 204
Week
Date
Topic
1
Tue
27/01/15
2
Tue
03/02/2015
Chapter 2: Globalization of Markets and The internationalization of the firm
Chapter 3: Organization participants that make international business happen
3
Tue
10/02/2015
Chapter 4: The cultural environment of International Business
4
Tue
03/03/2015
Tue
10/03/2015
Chapter 6: Theories of International Trade and Investment
6
Tue
17/03/2015
Chapter 8: Government Intervention in International Business
7
Tue
24/03/2015
Mid-term Exam
8
Tue
31/03/2015
Chapter 9: Regional Economic Integration
Chapter 10: Understanding Emerging markets
9
Tue
07/04/2015
Tue
14/04/2015
Chapter 11: The international Monetary and Financial Environment
11
Tue
21/04/2015
Chapter 14: Export and Countertrade
12
Tue
28/04/2015
Chapter 15: Foreign Direct Investment and Collaborative Ventures
5
10
Syllabus explanation
Chapter 1: Introduction
Chapter 7: Political and Legal System in National Environments
Chapter 12: Global Strategy and Organization
13
Tue
05/05/2015
Tue
12/05/2015
Chapter 16: Licensing, Franchising, and Other Contractual Strategies
15
Tue
19/05/2015
Final exam
16
Tue
26/05/2015
Presentation
Course evaluation & discussion
14
Chapter 17: Global Sourcing
HOPE YOU WILL ENJOY MY CLASS & ENHANCE YOURSELF!