EMBARGO TILL 28th AUGUST 2014 8PM HONG KONG TIME Print (monthlies): No publication before September issues (published after 28th August) Print (weeklies and dailies): No publication before 28th August 8PM HK time Online: No publication, posts on websites or social media channels before 28th August 8PM HK time Montblanc Bohème Collection: An elegant and self-confident expression for the contemporary Bohème lady: the new ladies watch collection by Montblanc In presenting the new Montblanc Bohème collection, Montblanc gives a new expression to its passion for fine watchmaking. Designed for women, the Bohème line combines distinctive style, elegant design and respect for the watchmaking tradition. All the traditional codes of fine watchmaking with a clear feminine expression have transpired into this collection created for contemporary and sophisticated women with authentic and strong personality. It is rare for a watch to express the grand complications of fine watchmaking in such a feminine way: beyond its aesthetic beauty, the Montblanc Bohème collection, with its self-winding calibre, date or perpetual calendar, welcomes women to fine watchmaking who want to express their femininity in the true Bohème spirit. The new Montblanc Bohème Ladies timepieces attain their unique character through a refined attention to detail that enriches the codes of fine watchmaking with superb elegance and femininity. The floral Arabic numerals with their sensuous curves are discreetly raised by a minute scale displaying the beautiful character of a “filet sauté”. The finely guilloché 60 or 90-facet or diamond paved dial serves as a backdrop to the race of the hours and the minutes. The leaf-shaped hands assert their blued or their red gold profusion with strength and refinement. With the simple elegance of its case with a diameter of 30 or 36 mm, and its delicately curved, 1 bevelled horns, in red gold or stainless steel, the Montblanc Bohème collection bears the hallmark of authenticity. This classic elegance can be enhanced individually by choosing diamonds for the bezel or the mother-of-pearl dial and by selecting a leather or stainless steel wristband. In addition, the contemporary Bohème lady can express her passion for fine watchmaking by wearing a grand complication timepiece. The new Montblanc Bohème collection embodies ultra-femininity, independence and sophistication. 2 Montblanc Bohème Perpetual Calendar Jewellery With its two manufactures based in Switzerland, Le Locle and Villeret, Montblanc holds all the expertise and experience of watchmaking craftsmanship and mastery of savoir-faire. Top of the line of the new Montblanc Bohème ladies timepieces collection, the Montblanc Bohème Perpetual Calendar enables the Bohème lady to elevate her feminine lifestyle to the pinnacle and beauty of Swiss watchmaking. While this model epitomises the contemporary Bohème spirit, a combination of sophistication, individuality and audaciousness, its movement, the Perpetual Calendar, raises it to a whole new dimension. This grand complication with its timeless charm is manufactured with the utmost mechanical expertise and combines the highest expression of the expertise and experience of the watchmakers with elegant femininity. The indications of the Montblanc Bohème Perpetual Calendar Jewellery timepiece are harmoniously spread out on the highly sophisticated silver guilloché 60-facets dials: month and leap year cycle at 12 o’clock, date at 3 o’clock, moon phases at 6 o’clock and day of the week at 9 o’clock. While this feature ensures it can be read with ease, the extremely complex movement means it will require no manual adjustment until the year 2100. However, should correction be necessary in the event that the timepiece has not been worn for a long time, tiny correctors hidden inside the watch allow for fast and easy adjustment. To house the self-winding calibre MB 29.15, which can be admired through its sapphire crystal glass, the dimensions of the red gold case have been designed to 36 mm. As an utterly guarantee of the outstanding quality, each Montblanc Bohème Perpetual Calendar Jewellery timepiece undergoes 500 hours of rigorous tests at the Montblanc Manufacture in Le Locle before leaving the workshops to mark time on the beautiful wrist of a contemporary Bohème lady. A woman who, apart from the performance of this extraordinary timepiece, will succumb to the charm of the 3 bezel set with 60 sparkling diamonds and of the winding crown adorned with a uniquely shaped patented Montblanc Diamond in the form of the Montblanc emblem. The Montblanc Bohème Perpetual Calendar Jewellery: a timepiece where fine watchmaking and fine jewellery are perfectly united to create a new era of feminine watchmaking. 4 Montblanc Bohème Perpetual Calendar Jewellery Ident. 112503 Price (HKD): to be advised Movement Type of movement Number of rubies Power reserve Balance Frequency Hairspring Displays MB 29.15 Mechanical movement with automatic winding mechanism 25 Approx. 42 hours Flat hoop 28,800 A/h (4 Hz) Flat Hours and minutes in the centre, Two hands to indicate the month and the leap year cycle at “12 o’clock”, One hand to show the day of the week at “9 o’clock”, One hand to display the date at “3 o’clock”, The moon’s phases appear in a window at “6 o’clock” Features Case Crystal Back Dimensions Water tightness Crown Dial Wristband 18 karat red gold case (5N), 18 karat red gold fixed bezel set with 60 Top Wesselton diamonds (~0.906 ct) Scratch-resistant, cambered and antireflective sapphire crystal 18 karat red gold with inset sapphire crystal Diameter = 36 mm; Height = 10.05 mm 3 bar 18 karat red gold (5N) with the patented Montblanc Diamond Silver guilloché dial with black Arabic numerals, red gold-plated leafshaped and baton-shaped hands Black alligator-skin strap with 18 karat red gold pin buckle (5N) 5 Montblanc Bohème Date Automatic When the Montblanc master watchmakers and artisans started their mission to design a timepiece that would attract women to the beauty of fine watchmaking in an unprecedented way, they chose to start from scratch. They began by designing a classically shaped case, however, one to which each detail, each line, each curve adds a touch of refinement. The case is made of red gold, stainless steel or a combination of both, with a diameter of 30 mm perfectly adapted to delicate wrists. The feminine case is water tight to 30 metres and is set off by bevelled, delicately curved horns, ensuring maximum comfort. Montblanc created a dial displaying the sophisticated codes of fine watchmaking expressed in a distinctive feminine style: a 90-facet sunburst guilloché in the centre, surrounded by elegant floral Arabic numerals with “filet sauté” minute scale, the blued or red gold-plated leaf-shaped hour-and minute-hand and the central second hand extended with the Montblanc emblem. To add a date window at 6 o’clock the watchmakers developed an elliptical opening which is perfectly integrated into the dial’s curvature. The shape of the window underlines the signature style of this Montblanc Bohème timepiece, marked by beauty and sophistication. The hour, minute, central second and date functions are assured by a self-winding mechanical movement calibre MB 24.14, with a frequency of 28,800 semi-oscillations per hour and a power reserve of 38 hours. The Montblanc Bohème Date Automatic is available with a red gold or stainless steel case enhanced by a bezel fully set with 62 sparkling Top Wesselton diamonds. 6 It is also offered in a pure stainless steel or in a combination of stainless steel/red gold version with a dial adorned by 8 diamonds. According to personal taste and preference, the contemporary Bohème lady can choose between a small scale alligator wristband in black, white, grey or warm aubergine or a pure stainless steel bracelet or elegant stainless steel / red gold wristband. The Montblanc Bohème Date Automatic will feature for the first time for the Maison, a shiny two color leather wristband in yellow and orange, or light and dark blue to convey a very sophisticated yet contemporary look. Today’s women embody a combination of strength of character, independence and sophistication in their private and professional life. This newly created Montblanc ladies timepiece cultivates the best of fine watchmaking tradition and visual elegance with audaciousness and creativity. With its timeless design, refined feminine elegance and high watchmaking qualities, the Montblanc Bohème Date Automatic opens a new chapter in the history of Montblanc ladies’ timepieces. 7 Montblanc Bohème Date Automatic Jewellery The Montblanc master watchmakers and artisans have created a jewellery timepiece that in a very special way highlights the adorable facets of beauty, elegance and personality of the contemporary Bohème lady. The Montblanc Bohème Date Automatic jewellery timepiece created in the Montblanc manufactures in Switzerland captures attention with the alluring sparkle of 178 Top Wesselton (~0.3519 carat) diamonds that strikingly enhance the white mother-of-pearl dial of this feminine timepiece. The minute scale with its “filet sauté” design embraces the beauty of the diamond set bezel. Black floral Arabic numerals, red gold-plated leaf-shaped hour- and minute hands, and a central second hand that carries the Montblanc emblem, further reinforce the spirit of inherent elegance and equilibrium emanating from this ladies’ timepiece. The Montblanc Bohème Date Automatic Jewellery, in a 30mm case in red gold, is surrounded by an exquisite bezel set with additional 62 Top Wesselton diamonds totalling in sparkling ~0.4588 carat. True to the spirit of the new Montblanc Bohème Collection, the Bohème Date Automatic Jewellery timepiece embodies all the distinctive features of this line, combining feminine elegance and beauty, respect for the utmost perfection of fine watchmaking traditions and the highest aesthetic refinement. This model reflects the Montblanc Bohème spirit in seducing ravishing beauty. 8 Montblanc Bohème Date Automatic Ident..:111059 Price (HKD): $82,200 Movement Type of movement Number of rubies Power reserve Balance Frequency Hairspring Displays MB 24.14 Mechanical movement with automatic winding mechanism 25 Approx. 38 hours Flat hoop 28,800 A/h (4 Hz) Flat Hours, minutes, second-hand, date in a window at “6 o’clock” Features Case Crystal Back Dimensions Water tightness Crown Dial Wristband 18 karat red gold case (5N), 18 karat red gold fixed bezel set with 62 Top Wesselton diamonds (~0.4588 ct) Scratch-resistant, cambered and antireflective sapphire crystal 18 karat red gold with inset sapphire crystal Diameter = 30 mm; Height = 9.5 mm 3 bar 18 karat red gold (5N) with the Montblanc emblem Silver guilloché dial with black Arabic numerals, red gold-plated leafshaped and baton-shaped hands Black alligator-skin strap with 18 karat red gold pin buckle (5N) 9 Montblanc Bohème Date Automatic Jewellery Ident.:111225 Price (HKD): $124,800 Movement Type of movement Number of rubies Power reserve Balance Frequency Hairspring Displays MB 24.14 Mechanical movement with automatic winding mechanism 25 Approx. 38 hours Flat hoop 28,800 A/h (4 Hz) Flat Hours, minutes, second-hand, date in a window at “6 o’clock” Features Case Crystal Back Dimensions Water tightness Crown Dial 18 karat red gold case (5N), 18 karat red gold fixed bezel set with 62 Top Wesselton diamonds (~0.4588 ct) Scratch-resistant, cambered and antireflective sapphire crystal 18 karat red gold (5N) with inset sapphire crystal Diameter = 30 mm; Height = 9.5 mm 3 bar 18K red gold with the Montblanc emblem White mother-of-pearl dial set with 178 Top Wesselton diamonds (~0.3519 ct), black Arabic numerals, red gold-plated leaf-shaped and baton-shaped hands Wristband Black alligator-skin strap with 18 karat red gold pin buckle (5N) 10 Montblanc Bohème 2014 Booth Photo Index 圖片說明 Montblanc Bohème Perpetual Calendar Ident.:112503 Price (HKD): to be advised Montblanc Bohème Date Automatic_red gold_frontal Ident.:111059 Montblanc Bohème Date Automatic_red gold_mood Ident.:111059 Price (HKD): $82,200 Price (HKD): $82,200 11 Montblanc Bohème Date Automatic Jewellery_angle Ident.:111225 Price (HKD): $124,800 Montblanc Bohème Date Automatic Jewellery_mood Ident.:111059 Price (HKD): $124,800 Media Enquiry: Constance Chu / Connie Fung Richemont Asia Pacific Ltd - Montblanc Tel: 2918 2471/ 2918 2425 Email: constance.chu@montblanc.com.hk / connie.fung@montblanc.com.hk 12