New All Natural Brine System Targets Poultry

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NClient:
Marigot
Document:
Collaboration press release
Status:
Draft 2 - for approval
Date:
9 January 2012
New all-natural brine system targets poultry
The global launch of a new brine system offers a unique all-natural solution for the replacement of
phosphates in poultry applications. Developed through a fresh collaboration between three
companies - Marigot, AllinAll Ingredients and Naturis - the product delivers a specific functionality in
the components of the system that is not currently available elsewhere.
Referred to as ‘All Natural Brine System,’ the new product consists of a blend of unique, natural
ingredients formulated to improve yields and enhance taste in poultry meats. These benefits are
achieved through increased mineral and binding activity, compared to synthetic alternatives such as
sodium phosphate, as well as reduced cook loss.
“Phosphate reduction is a growing issue for meat producers under pressure from retailers and
consumers for more natural products - particularly in the markets we are targeting,” comments
Daniel Hickey, AllinAll Ingredients’ MD; “As an e-number free product, the All Natural Brine System
offers the sought-after clean label declaration, as well as the important functional benefits
traditionally delivered by phosphates.”
The three companies offer complementary expertise as David O’Leary, commercial manager for
Marigot, explains; “The collaboration brings together our formulation knowledge with the market
insights and meat sector expertise of our partners. By combining our multi-mineral Aquamin
ingredient with the natural components supplied by AllinAll Ingredients and Naturis, we are able to
optimise activity within the brine system; providing poultry processors with an added value, highperformance, all-natural phosphate replacer. ”
“This is a positive development and one which will support poultry processors looking to capitalise
on global demand for clean labelling,” added Frantz Smet, MD for Naturis.
All Natural Brine System will be marketed by AllinAll Ingredients as part of its functional ingredients
portfolio for the international meat market - with particular focus on the UK, EU and Middle East
markets.
ENDS
For further press information, please contact : Emma Edwards - m: 07772 324332 /
e: emmaedwards100@btinternet.com
Editor’s note:
Established in 1992, Marigot Ltd is a pioneer in the development of functional marine ingredients.
Its innovative Aquamin product range is derived from one unique raw material, the red algae
Lithothamnion species. With a distinct composition, which includes calcium, magnesium and 74
trace-minerals, Aquamin can be used in foods, drinks and dietary supplements where it is proven to
deliver clear bone and digestive health benefits. Visit: www.aquamin.org
Established in 1993 as an independent food ingredients company, AllinAll Ingredients produces
blends a wide range of innovative dry ingredient products for the processed food industry in Ireland,
the UK, Europe and beyond – including products such as meat glazes, marinades, seasonings, sauce
mixes, batters, coatings, brines, moisture management systems, functional cures and toppings.
Based on extensive research, AllinAll Ingredients is today a leader in the field of delivering natural
low sodium solutions by way of functional formulations and seasonings which allow its customers to
retain the flavour but meet the 2012 UK Guidelines for salt reduction in their products. Vist:
www.allinall.ie
Naturis grew out of Allchem, an ingredients provider with 18 years experience in the marketplace. A
trading division of ACI Group, Naturis was formed specifically to satisfy the growing demand for
ingredients that are derived from nature and provide health benefits to consumers. Visit:
www.naturis.biz
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