M.A.D.Gallery English ()

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MB&F M.A.D.Gallery
The MB&F M.A.D.Gallery concept is a captivating universe of kinetic art where
Horological Machines and Mechanical Art Devices reign supreme.
MB&F’s first M.A.D.Gallery opened in Geneva in 2011, a stone’s throw from MB&F’s offices and
atelier in the heart of the city’s old town.
A second M.A.D.Gallery was inaugurated in June 2014 in Taipei’s spectacular Mandarin
Oriental hotel, with the collaboration of local retail partners Swiss Prestige.
Inside the galleries, not only will you find the complete range of MB&F’s Horological and Legacy
Machines, but you’ll also have the pleasure of discovering carefully-curated pieces – or, as
MB&F like to call them, Mechanical Art Devices – from around the world, each one making your
heart beat that little bit faster.
There are amazing ‘Machine Lights’ from Berlin-based Frank Buchwald; beautiful handblown
hourglasses by superstar designer Marc Newson; striking metallic sculptures by Chinese artist
Xia Hang; cheeky kinetic creations crafted by Laikingland, an artist-engineer team with a quirky
sense of humour; and many more. The collection evolves continuously.
MB&F created the M.A.D.Gallery in order to situate their Horological and Legacy Machines in an
appropriate context and along the way, they have discovered kindred spirits in the world of
kinetic art. MB&F Founder and Creator Maximilian Büsser explains the concept behind the
gallery and the common thread running through the fascinating pieces in the collection:
“We saw the M.A.D.Gallery as the perfect platform to showcase our own Machines as well as
other pieces of kinetic art by other creators whom we greatly admire.
MB&F create Machines that tell the time, not to tell the time. They are unique examples of
mechanical horology but, more than that, they are pieces of three-dimensional kinetic art. The
same goes for all the creators featured in the gallery: their craft transcends a practical purpose
and their creations assume the status of artworks.
Thanks to the M.A.D.Gallery, we are meeting like-minded artists operating in parallel worlds;
people who think like us and share our passion for creating kinetic art.”
For further information, please contact:
Juliette Duru, MB&F M.A.D.Gallery, Rue Verdaine 11, CH-1204 Geneva , Switzerland
Email: jd@mbandf.com . Tel.: +41 22 508 10 36
In the M.A.D.Galleries, Horological and Legacy Machines and other Mechanical Art Devices by
amazing creators share the same environment. Here is a selection of creators currently
featured:
Berlin-based artist Frank Buchwald was a freelance sciencefiction painter and illustrator before deciding to focus on creating
light objects – and his Machine Lights series are the stunning
fruits of his efforts. The ingenious series comprises a dozen
different models, each one manually produced from as many as
200 individual components made from raw steel and brass which
are then meticulously hand-burnished to create a black surface
structure. Meanwhile, bulbs and light tubes with partially visible
filaments or yellow surface evaporation help his creations to emit
a mysterious glow.
Chinese artist Xia Hang invites us to unleash our natural instinct
for self-amusement with his wonderful, kinetic sculptures, located
at the crossroads of art and play. Playful assembly, disassembly
and reassembly are themes at the heart of Hang’s amazing,
larger-than-life sculptures. His impressively-sized, glinting
stainless steel creations have so far wowed visitors to his
warmly-received solo exhibitions including ‘Play & Fun’ in
Shanghai and ‘Please Don’t Touch’ in Beijing.
Laikingland is a creative collaboration based in the UK and the
Netherlands designing and manufacturing beautifully crafted
kinetic objects that engage and evoke a sense of play and
nostalgia. Laik, from the Old English lác, means ‘play’ in certain
parts of northern England and Laikingland’s aim is to instil a
touch of everyday playfulness in the lives of those who own a
Laikingland creation – creations in which narrative, humour and
craftsmanship form a potent triumvirate.
Jake Dyson studied Industrial Design at Central St Martins
College of Art and Design in London. After graduating in 1994, he
eventually set up his own workshop where he began developing
his design ideas, one of those being Motorlight, born from the
frustration that there was no flexibility in angle adjustment of
existing uplighters. Dyson’s motorised and remote-controlled
Motorlight design gives flexibility and the function to select angles
of light anywhere between those extremes.
For further information, please contact:
Juliette Duru, MB&F M.A.D.Gallery, Rue Verdaine 11, CH-1204 Geneva , Switzerland
Email: jd@mbandf.com . Tel.: +41 22 508 10 36
Born in Sydney, Marc Newson is one of the most acclaimed and
influential designers of his generation. He has designed
everything from furniture and household objects, to bicycles and
cars, private and commercial aircraft, yachts, various
architectural commissions, and signature sculptural pieces for
clients across the globe. For the Ikepod brand in which he is a
partner, Newson has designed exquisite handblown hourglasses.
He was included in Time magazine’s 100 Most Influential People
in the World and has received numerous awards and distinctions.
M.A.D.Gallery Geneva
Address: Rue Verdaine 11, 1204 Geneva, Switzerland
Tel.: +41 22 508 10 38
info@madgallery.ch
M.A.D.Gallery Taipei
Address: The Arcade Ground Floor Lobby, 166 Dun Hua N. Road, Taipei 105, Taiwan
Tel.: +886 2 2545 0018
madgallery.taipei@swissp.com
www.madgallery.ch
www.facebook.com/MBF.MADgallery
www.instagram.com/mbfmadgallery
For further information, please contact:
Juliette Duru, MB&F M.A.D.Gallery, Rue Verdaine 11, CH-1204 Geneva , Switzerland
Email: jd@mbandf.com . Tel.: +41 22 508 10 36
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