Press Release emcobad Emco Bad on the trade fair SHK Essen 2012: New series of accessories for classically modern bathroom ambience - Fine, rectilinear design with round style elements - Perfect lightness of form thanks to reduced lines - Look reflects the spirit of our age - Harmoniously coordinated with design trends of reputable sanitary fittings - Comprehensive functional component range of high quality standard Essen / Lingen, 7th March 2012 – In the "Fino" product line Emco Bad introduced a new series of bathroom accessories at the SHK Essen 2012. A fine, rectilinear design combined with round style elements defines the new products' classically modern look. One of the characteristic design features of the product series is a flat band form elegantly ending in a round wall element. In combination with the minimalised lines the new bathroom accessories stand out consistently for their perfect lightness of form and so reflect the spirit of our age. As part of a market-focused reorientation the new product is intended to supplement the manufacturer’s overall range over the long term and adequately. Accordingly, the look of the new series is in keeping with present design trends in the sanitary fitting market and in this way enables a contemporary, harmoniously coordinated bathroom atmosphere to be achieved. With a total of 14 different wall-mounted articles the range covers the entire functional diversity of established bathroom accessories. The product mix includes for use on and around the washstand and WC a glass holder, including mouthwash glass, a soap holder with glass dish, a liquid soap dispenser with a capacity of 200 ml, a paper holder which comes optionally with or without a lid, a reserve paper holder and a toilet brush set. Furthermore, two swing-out, two-armed towel holders - 450 or, as a variant for the guest WC, 350 mm deep, a hand-towel ring, a 600 and an 800 mm-wide bath-towel holder, a bathtub handle with a width of 300 mm and a double hook complete the comprehensive range of the series. Chromium-plated surfaces and choice materials underscore the high quality standard of all the components. While brass is used for the 1/3 rectilinear, slender band forms, the style-forming round elements are of high-quality, galvanised die-cast zinc. The glass elements in the case of the mouthwash glass, the soap dish and liquid-soap dispenser are made of clear glass and in the case of the toilet-brush set of satinised crystal glass. The glass holder, brush or just the brush head of the toilet brush set, mouthwash glass, soap dish as well as the glass holder and metering pump of the liquid-soap dispenser are also available as separate items. A concealed fastening device consisting of a black adapter made of high-strength plastic and fastened to the wall with two screws also ensures that the bathroom accessories can be fitted easily and attractively. The selected product then need merely be mounted onto the wall adapter and finally fastened with a set screw. This fastening device, which is of a standard design for all products of the series, enables the bathroom accessories to be exchanged with very few movements of the hand and without additional drilling work or recombined to freshen up the overall look. Further information is available from Emco Bad GmbH & Co. KG, Hessenweg 53, Postfach 18 60, 49811 Lingen (Ems), Tel: +49 (0)591 - 9140 - 0, Fax: +49 (0)591 - 9140 - 831, www.emco.de 2/3 About Emco Bad Emco Bad has been manufacturing high-quality and stylish bathroom accessories – many of them award-winning – for 60 years. The innovative asis room system with function-oriented modules for wash stand, bathtub and WC as well as exclusive illuminated mirror cabinets round off the very diverse range. All the products are distributed in all notable international markets. The company is one of six business divisions of the Erwin Müller Group Lingen. --------------------------------------------------------------------------------------------Contact Die Agentur - Kommunikations-Management Schellhorn Beate Konieczny Blombrink 1 45721 Haltern am See Telephone: Mobil: Telefax: Mail: +49 (0) 23 64 - 10 81 99 +49 (0)1 73 - 4 77 50 76 +49 (0) 23 64 - 28 77 emco@die-agentur.sh Emco Bad GmbH & Co. KG Dietmar Stephan Hessenweg 53 49811 Lingen (Ems) Telephone: Telefax: Mail: Internet: +49 (0)5 91 - 91 40 - 194 +49 (0)5 91 - 91 40 - 94 194 d.stephan@emco.de http://www.emco.de Fine, rectilinear design matched with round style elements defines the classically modern look of the new "Fino" series of bathroom accessories. Photo: Date: Emco Bad 07.03.2012 For additional photos please call +49-2364-108199 or send an e-mail to emco@die-agentur.sh. 3/3