1920s Advertisement Assignment

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1920s Advertisement Assignment
The Task:
You are to create an advertisement for a new product that came out in the 1920s.
Your advertisement must be in one of the following formats:
 A 20-30 second radio commercial that you perform
or
 A newspaper or magazine print ad that you draw
The product you choose to advertise can come from this list:
Automobile
Radio
Refrigerator
Stand-up
Shower
Canned Soup
Canada Dry
Telephone
Washing
Ginger Ale
Machine
Gas Powered
Oven
Oil Furnace
Instructions:
1.
2.
3.
4.
5.
Choose a product and decide on a style of advertisement.
Come up with a script for your radio ad, or an outline for your print ad.
Try to create a catch phrase or a jingle for your advertisement.
You must include at least five (5) slang words in your ad from the list given.
Rehearse your radio ad to make sure it is long enough, or work on perfecting
the final copy of your print ad.
6. Be prepared to present your commercial or explain your ad to the class.
Remember:




Try to be persuasive. You are trying to convince people that they
need your product. How will it improve their life?
Give details like; price, where to buy, how it works, can they buy on
credit?
Be enthusiastic in your performance (remember that a radio ad
doesn’t need any visual aids)
Try to be accurate. Don’t make things up that aren’t true.
Evaluation
Knowledge
-student demonstrates an understanding of the product and
the time period studied.
Thinking
-Critical and creative thought is shown in the creation and
presentation of the advertisement.
Communication
-Student effectively promotes the product using strong
symbols and language. Good use of body and voice.
Application
-Student produces an accurate and effective ad using the
prescribed format and expectations.
Total
12345
12345
12345
12345
/20
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