EXHIBITOR TEMPLATE RELEASE: Can be distributed by exhibitors
to their local communities, trade press, and other target audiences
after February 27. Note: For planning purposes and to avoid press
fatigue, please know that the overall festival release is being targeted
to local press in the DC metro area.
-----------------------------------------------Date:
[DATE], 2014
Contact:
[LOCAL CONTACT NAME]
Apr 26-27: [ORG. NAME] to Exhibit at the USA Science & Engineering Festival Expo in
Washington, DC, a Free Event to Inspire Kids to Explore STEM Careers
Superbowl of STEM to Draw Tens of Thousands to Convention Center
[CITY, STATE]—[ORG NAME] will be participating in the 3rd USA Science & Engineering
Festival Expo and Book Fair, hosted by founding and presenting sponsor Lockheed Martin.
Designed to inspire the next generation of innovators, the Festival Expo is a free, family-friendly
expo that allows kids and adults to participate in more than 3,000 hands-on activities and see
more than 100 live stage performances.
[ORGANIZATION QUOTE ON WHY PARTICIPATING]
The Festival Expo, which takes place at the Walter E. Washington Convention Center in DC on
April 26 and 27th from 9am-6pm, is the free grand finale of the Festival’s year-long science
celebration. Taking the entire convention center, the Festival Expo will also have a Career
Pavilion, Book Fair—complete with signings by well-known science authors, and multiple
competitions such as EPA P3’s sustainability challenge. In all, the Festival expects more than
250,000 people to participate.
[DESCRIPTION OF ORGANIZATION’S EXHIBIT/ON-SITE ACTIVITY]
The Festival features science celebrities, explorers, astronauts, athletes, authors, and experts in
fields like robotics, genomics, medicine, advanced manufacturing, and even 3D printing.
Participating celebrities include:
 Dirty Job’s Mike Rowe (Discovery Channel)
 Basketball legend Kareem Abdul-Jabbar
 Bill Nye the Science Guy
 Grammy Award-Winners “They Might Be Giants”
 Author and Illustrator David Macaulay
 Author and Actress (Wonder Years) Danica McKeller
 Miss California Crystal Lee (Stanford grad, Miss USA Runner Up, and STEM advocate)
 Design Squad’s Nate Bell (PBS)
 Illusionist Apollo Robbins
 Stuck with Hackett’s Chris Hackett (Science Channel)
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“Super Woman of Big-Wave Surfing” Maya Gabeira
MoneyBall’s Paul Depodesta
Cast and crew from TV Shows like Big Bang Theory, House and Breaking Bad
Among its themes this year is a focus on encouraging diversity in STEM careers. Also with
more than three million unfilled jobs that require STEM experience, the event is highlighting
skills based and “do-it-yourself” professions—with the help of Mike Rowe—to emphasize the
dire need for skilled workers. In addition, the Festival is showcasing new technologies and their
applications.
Founded by serial entrepreneur Larry Bock and Lockheed Martin CTO Ray O Johnson to
address the severe shortage in science and tech talent, the USA Science & Engineering
Festival is the nation’s largest science festival and was developed to ignite the next generation’s
interest in considering careers in science and engineering. In recognition of the Festival’s role
in making STEM a national priority, Congress recently designated the last week in April as
“National Science Week” and made the Festival a focal point.
“Science is amazing…that’s our message to kids and adults attending the Festival. Staying
competitive as a nation means we have to encourage more kids to think about careers in
science, technology, engineering and math (STEM). What better way to capture their
imaginations than gathering the rock stars of science in one place and providing activities they
can really do?” explained Larry Bock, Festival co-founder.
To learn more, visit www.USAScienceFestival.org or watch the video at
www.usasciencefestival.org/festival-highlight-video.
ABOUT [ORG NAME]
[ORG BOILERPLATE]