Pure Storage Retains Leadership Position in Latest Gartner Magic

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Pure Storage Retains Leadership Position in Latest Gartner Magic Quadrant for Solid-State Arrays
Leading Independent SSA Vendor Expands Market Share, Positioned the furthest for Completeness of
Vision in the Leaders Quadrant
MOUNTAIN VIEW, Calif. – June 26, 2015 - Pure Storage, the leading independent solid-state array
vendor, today announced that it has retained its position in the Leaders Quadrant of the second Magic
Quadrant for Solid-State Arrays (SSAs) by Gartner, Inc., a leading global research firm. Pure Storage
positioned furthest along the “Completeness of Vision” axis is the only independent solid-state array
vendor to be in the Leaders quadrant.
Since its founding in 2009, Pure Storage has been at the forefront of the widespread adoption of all-flash
storage technology. Pure Storage’s innovative approach to hardware, software and services most
recently was demonstrated in its recent launch of the FlashArray//m hardware and Pure1 management
platform as well as its groundbreaking Evergreen Storage business model. In 2014, Pure experienced
continued growth, including a 200 percent increase in its customer base, which stretches across more
than 25 countries and includes companies such as LinkedIn, Nielsen, Skullcandy and Workday. Pure also
has continued its market leadership, expanding its IP portfolio to include more than 300 patents and
patent applications and reinforcing its commitment to the industry through its participation in the Open
Stack Foundation.
Gartner states “vendors in the Leaders quadrant have the highest scores for their Ability to Execute and
Completeness of Vision. A vendor in the Leaders quadrant has the market share, credibility, and
marketing and sales capabilities needed to drive the acceptance of new technologies. These vendors
demonstrate a clear understanding of market needs; they are innovators and thought leaders; and they
have well-articulated plans that customers and prospects can use when designing their storage
infrastructures and strategies. In addition, they have a presence in the five major geographical regions,
consistent financial performance and broad platform support.”
“Pure Storage was founded to fundamentally transform our customer's businesses as well as
substantially reduce IT costs,” said Scott Dietzen, CEO of Pure Storage. “We believe the latest Magic
Quadrant for the solid-state array category is an insightful measure of our progress, insightful because
Gartner aggregates input from dozens of our customers as well as those of our competitors within their
analysis. The benefits of the FlashArray can be particularly impactful for large customers. One of those
customers projects saved more than $100M from increased real-time inventory analytics on Pure.
Another saved more than $15M by enabling server consolidation. Both were accomplished with a small
fraction of those amounts being spent on Pure Storage. With disruptive results like these, we will see
more change in the next five years in the storage industry than we have seen in the last twenty.”
For More Information
Download a complimentary copy of the Gartner Magic Quadrant for Solid State Arrays, June 23, 2015,
report at: http://info.purestorage.com/2015-Gartner-MQ-Request.html
About The Gartner Magic Quadrant
Magic Quadrants provide a graphical competitive positioning and offer visual snapshots of a market’s
direction, maturity and participants. The Magic Quadrants depict marketing by using a two-dimensional
matric that evaluates vendors based on their completeness of vision and ability to execute.
NOTE: Gartner does not endorse any vendor, product or service depicted in its research publications,
and does not advise technology users to select only those vendors with the highest ratings or other
designation. Gartner research publications consist of the opinions of Gartner’s research organization and
should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with
respect to this research, including any warranties of merchantability or fitness for a particular purpose.
About Pure Storage
Pure Storage, the market’s leading independent solid-state array vendor, enables the broad deployment
of flash in the data center. The company’s all-flash enterprise arrays offer significant performance and
efficiency gains over mechanical disk, at a lower price point per gigabyte stored. Pure Storage
FlashArrays are ideal for performance-intensive applications, including server virtualization and
consolidation, VDI, OLTP database, real-time analytics and cloud computing. To learn more, visit:
www.purestorage.com.
Connect with Pure Storage:
Read the blog: http://www.purestorage.com/blog
Converse on Twitter: http://www.twitter.com/PureStorage
Follow on LinkedIn: https://www.linkedin.com/company/pure-storage
Pure Storage and the "P" Logo mark are trademarks of Pure Storage, Inc. All other trademarks or names
referenced in this document are the property of their respective owners.
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Jessie Adams-Shore
Grayling PR
purestorage@grayling.com
415.593.1400
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