Michael Kevin Vass
mkvass@reagan.com
919-418-7358
Technical Sales, MBA
With 33 years of Industrial Water Treatment and Facility Maintenance Support…..I’m seeking a position with a specialty
chemical organization serving broad industry sectors utilizing a unique combination of mechanical, chemical, and business
aptitude.
Well known for quickly stabilizing maintenance organizations in large and small industrial and commercial accounts while
winning new clients through a unique combination of relationship skill, strong mechanical, chemical, and business aptitude.
I’m highly effective managing a wide range of field and client personnel, and process water functions. My career rests on an
indisputable service philosophy, team building talent, and award winning process control.
Master of Client Relations
Employee Development
Corporate Account Management
Organizational Change Leadership
ISO/Six Sigma Process Management
Industrial Scientist
Territory Manager (December 2014 – Present); Garratt Callahan
Industry experience: Hospitals, Healthcare Services, Pharmaceutical, Facility Services, Data Storage, Food and
Beverage, Injection Mold, University, Government, Hospitality, Forestry Products, Gravure Printing, and Aluminum
EMC
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Design and delivers individual and group training programs based on customer needs in areas of safety, standard
operating procedures, troubleshooting and repairing equipment, data collection, testing, and inventory management
Implement strategic work plans for completing sales and service calls with new and existing customers in order to
meet goals and objectives, appropriately adjusts plans and schedules to accommodate changing priorities and
urgent requests
Initiate formal and informal business reviews with appropriate customer contacts
Develop and implements follow-up action plans to address concerns, as well as, process and/or product
improvements
Review treatment programs and processes within the territory accounts ensuring effective applications through
routine testing and monitoring resulting in customer satisfaction and business retention
Lead the creation, improvement, and implementation of innovative sales strategies to drive G-C’s position and
increase share within the assigned market segment
Acquire new customers through the identification, prioritization, strategic analysis, and sales plan
development/execution
Work closely with Technical Staff and Field Sales to develop growth strategies.
Increase sales and profits; Meet assigned targets for profitable sales volume and margin dollars
Create and present effective proposals to prospective customers
Communicate the G-C value proposition to prospects and clients
Owner (February 2014 – December 2014); GreenPoint Technologies (dissolved LLC)
Responsible for managing sales and service activities including; account management, client retention, client service, new
business development, and sales plan execution consisting of market and industry content themes and topics that educate
clients and result in critical behavioral metrics.
 Reinforce a high safety conscious culture through the leadership of daily safe activity and participate with
partners, customers, operators, and other organizations at each client site to ensure a safe working environment
 Maintain a high degree of technical industry knowledge by monitoring new developments, new products, new
research, and new concepts, technology and best practices, etc.
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Develop content strategy that supports and extends marketing initiatives, both short- and long-term, determining
which methods work best for GreenPoint Technologies brand
Conduct ongoing usability tests to gauge content effectiveness gathering data and handling analytics
Continually improve customer nurturing and retention through content marketing, and increase new prospects into
the process through consistent development and deployment of content to key market segments
Define and measure increases in customer engagement metrics such as website and social media traffic growth,
social media positive sentiment metrics, customer feedback and survey data, increases in key search engine
keyword rankings, a decrease in sales/buying cycles, blog activity, clicks, appointments, referrals, up-sell and
cross-sell opportunities, customer satisfaction, value and employee advocacy
Develop standards, systems and best practices (both human and technological) for content creation, distribution,
maintenance, content retrieval and content repurposing, including the real-time implementation of content strategy
Account Manager (October 2012 – February 2014); Ashland Water Technologies (resigned due to acquisition)
Managed a team of company supplied employees directing 24/7/365 operations and maintenance activities relating to
chemical feed and process control systems while ensuring compliance with formal contractual obligations and performance
criteria serving as the primary, day-to-day point of contact for Alcoa. Communicate directly with key members of the client
management team and Ashland’s Applications Group.
 Entered a high risk situation requiring calm, flexible, leadership ultimately securing $1MM Alcoa account
 Implemented unique chemical feed and control strategy reducing aluminum mold corrosion from 7 mpy to less than .5
mpy resulting in $285,000 increase in annual sales
 Maintained effective written and oral communications through spread sheet forecasting, Minitab graphics and Envoy
SPC stabilizing cast water chemistry and consistently exceeding six sigma level control
 Identify, troubleshoot, and resolve mechanical problems related to system infrastructure, all analytical equipment and
process problems, operating in a responsible, safe manner while stabilizing caste water chemistry to maximum ingot
production and minimize total cost of operations
 Maintaining environmental compliance with all applicable water discharge regulations
 Operating the facility within contractual budgetary requirements to maintain account profitability while providing
leadership that creates an atmosphere of excellence, quality, teamwork and continuous improvement
 Maintaining adequate inventories of supplies, chemicals, spare and repair parts, etc., and arrange for all required
outside vendor services, including implementation and monitoring of site-specific KPI water quality parameters
 Identified and successfully managed numerous projects to increase Ashland revenues and scope of services at Alcoa
including direct florescent monitoring, well water reverse osmosis, and in line surface tension instrumentation for oil in
water
Water Treatment Consultant (May 1999- May 2012); Chem-Aqua, (resigned to achieve management responsibility)
Provided a key role for rapid territory stability and growth including a wide range of industries including: OEM’s, Hospitals,
Healthcare Services, Pharmaceutical, Food, Beverage, Injection Mold, Educational, Government, Hospitality and
Forestry Products companies.
 Increased territory sales from $216K in 1999 up to $700K at the peak of performance
 Developed local marketing plan with innovative strategies and tactics going beyond product driven sales into
information based marketing driving measurable monthly activity and new account growth
 #1 sales performer 2002 – 2003 for generating highest net sales of $196K
 Recipient of numerous top sales performance awards, including Elite Sales Team, and the ‘Inner Circle’ award for
exceeding $500K annually since 2006. Sales in 2011 – 2012 FY up 29%
Candleman (July 1996 – March 1999); Owned and operated an international retail franchise.
Account Manager (January 1982 – May 1996) Chemtreat (resigned to start my own business)
Selected to manage the Philip Morris account in Concord, NC. Responsible for designing and managing water treatment
programs for large scale, heavy industrial, tobacco process air washer steam and cooling water equipment. Provided
onsite training and successful project management, and developed invaluable technological acumen applicable across a
very wide range of industrial and middle market segments
 Displayed innovation and resourcefulness maintaining $1M+ in sales
 Other clients: IBM, Reynolds Metal
 Overcame the challenges inherent to launching and developing new product lines
 Strengthened expertise as a liaison between corporate, client and client’s various business units
 Promoted from initial role of Technical Service Representative (1982 – 1987)
Education: MBA, Queens College, 1994; B.S. Environmental Science, Ferrum College, 1982