AP Psych Important People- AP Review Directions: Write a brief description of each person’s contribution to psychology. 1. Alfred Adler (Personality)= neofreudian/ inferiority complex 2. Gordon W. Allport (Personality)= trait perspective 3. Solomon Asch (Social)= conformity/ experiment with lines 4. Atkinson and Shiffrin (Memory)= 3 stage model= sensory, STM, LTM 5. Albert Bandura (Behaviorism/Learning)= social learning theory, observational learning, Bobo doll experiment 6. Aaron Beck (Treatment)= cognitive triad/ beck’s depression scale/ depression 7. Alfred Binet (Intelligence)=1st intelligence test/ placement test for French school children/ mental age/ Binet-Simon scale 8. Paul Broca (Brain)=broca’s area/ left frontal lobe/ spoken language 9. Jerome Bruner (Thinking)= cognitive psy/ categorization/ constructivist theory 10. Raymond Cattell (Personality and Intelligence)= 16 PF/ trait perspective 11. Noam Chomsky (Language)= inborn universal grammar/ language acquition device/ overgeneralization 12. H. Ebbinghaus (Memory)=forgetting curve/ storage decay/ spacing effect/ rehearsal 13. Albert Ellis (Treatment)=Rational Emotive Therapy/ confront irrational thoughts= change irrational behavior/ cog-beh 14. Erik Erikson (Development)= 8 stages of social dev 15. Hans & Sybil Eysenck (Personality)= eysenck personality questionnaire/ introvert-extrovert/ stable-unstable 16. Patrick Wall & Ronald Melzack (sensation)= gate control theory of pain 17. Sigmund Freud (Psychodynamic)= unconscious/ psychosexual stages/ personality structure/ defense mechanisms 18. Howard Gardner (Intelligence)= 8 multiple intelligences 19. Eleanor Gibson & Richard Walk (Perception)= visual cliff experiment/ depth perception is innate 20. Carol Gilligan (Developmental)= moral dev/ gender differences/ studied mostly women 21. Harry Harlow (Developmental)= monkey experiment/ attachment studies 22. Ernest Hilgard (Consciousness)= hypnosis/ hidden observer/ disassociation 23. Karen Horney (Personality)= neofreudian/ womb envy/ no penis envy/ feminine views 24. Hubel and Weisel (Vision)= feature detectors 25. James & Lange (Emotion)= James-Lange theory/ emotion cause by physical response 26. Irving Janis (Social)= groupthink 27. Carl Jung (Personality)= neofredian/ inferiority complex 28. Lawrence Kohlberg (Developmental)= 3 stages of moral dev 29. Wolfgang Kohler (Thinking)= insight/ chimp experiment 30. Richard Lazarus (Emotion)= some emotional responses don’t require conscious thinking 31. Kurt Lewin (Social)= field theory 32. Konrad Lorenz (Developmental)= imprinting/ attachment process/ animals only 33. Abraham Maslow (Motivation)= hierarchy of needs/ humanistic pers 34. Stanley Milgram (Social)= obedience/ experiment w/ shocking of learner 35. Ivan Pavlov (Behaviorism/Learning)= classical cond/ Pavlov’s dog 36. Jean Piaget (Developmental)= childhood cognitive development 37. Carl Rogers (Personality)= humanistic/ 3 growth cond: guieneness, acceptance. empathy 38. Schachter and Singer (Emotion)= 2 factor theory/ cognitive label/ spillover effect 39. Hans Seyle (Stress)= general adaptation syndrome; alarm, resistance. Exhaustion/ 40. B.F. Skinner (Learning/Learning)= operant cond/ skinner box 41. Charles Spearman (Intelligence)= g factor/ factor analysis 42. Roger Sperry (Brain)= split brain surgery 43. Robert Sternberg (Intelligence)= triarchic theory: analytical, practical, creative 44. Edward Tolman (Cognitive/Learning)= latent learning/ cognitive map/ rats in maze exper 45. E.L. Thorndike (Learning/Learning)= law of effect 46. Lev Vygotsky (Developmental)= zone of proximal dev 47. John Watson (Behavioral/Learning)= classical cond/ aversive cond/ little Albert exper 48. Ernst Weber (Perception)= weber’s law. JND/ difference threshold/ proportion of change 49. Wilhelm Wundt (Perception)= 1st psych lab exper/ Lezpig, Germany 1879 50. Benjamin Whorf (Language)= linguistic determinism hypothesis/ culture effects lang 51. Yerkes/Dodson (Motivation/Emotion)= arousal effects performance/ best level is moderate 52. Philip Zimbardo (Social)= social roles/role play/ Stanford prison exper 53. Mary Ainsworth (Developmental)= attachment studies/secure vs insecure/ the strange situation 54. Franz Gall (Brain)= phrenology 55. Diana Baumrind (Developmental)= parenting styles 56. Thomas Young & Herman Von Helmholtz (Sensation & Perceptions)= trichromatic theory of vision/ 3 cones/ red, green. blue 57. James Flynn (intelligence)= Flynn effect/ standardization of tests 58. John Garcia (Conditioning)= classical cond/ aversive cond/ taste aversions 59. Rosalie Rayner (Conditioning)= Watson’s assistant for little Albert 60. Elizabeth Loftus (Memory)= misinformation effect/ false memories 61. Nathaniel Kleitman (Consciousness)= discovered sleep stages & REM 62. William Masters & Virginia Johnson (Motivation)= sexual response cycle: excitement, plateau. orgasm, resolution 63. Lewis Terman (Intelligence)= Stanford-binet intell test/ supported eugenics/ 1st widespread intell in U.S. (Army) 64. Dorothea Dix (Treatment)= humane treatment of patients in mental hospitals 65. Simon LeVay (Motivation)= sexual orientation/ homosexuality/ found smaller cell cluster in hypothalamus of heterosexuals 66. Karl Wernicke (Brain)= wernicke’s are/ left temporal lobe/ lang comprehension 67. Jerome Kagan (Development)= inborn temperament 68. Cannon & Bard (Emotion)= Canon-Bard theory/ physical & cognitive happen at the same time 69. Muzafer Sherif (Social)= superordinate goals/cooperation 70. Martin Seligman (Personality & social)= learned helplessness 71. William Stern (Intelligence)= developed IQ/ MA/CA x100 72. Hermann Rorschsch (Personality)= projective test/ psychoanalysis/inkblot test 73. Henry Murray (Personality)= TAT test/ projective test/ psychoanalysis 74. Kubler-Ross= 5 stages of death & dying/ denial, anger. bargaining, depression, acceptance 75. Mary Calkins (History & Approaches)= 1st female to earn a PhD in psych but never received it/ 1st female pres of APA 76. Margret Floy Washburn (History & Approaches)= 1st female to receive PhD in psych/ 77. G Stanley Hall (History & Approaches, Development)= 1st pres of APA/ 1st psych lab exper in U.S/ adolescence= storm & stress 78. William James (History & Approaches)= wrote psych 1st textbook Principle of Psych 79. E.B. Titchener (History & Approaches)= structuralism. introspection 80. Phineas Gage (Brain)= damage to frontal lobe/ effected personality 81. Eric Kandel & James Schwartz (memory)= long term potentiation/ LTP-= LTM/ biological basis for memory 82. Karl Lashley (memory)= memory does not reside in a single specific spot/ rat experiment w/ maze took out pieces of brain 83. George Miller (memory) = magical number 7 plus or minus 2/ storage capacity to STM 84. Paul Ekman (emotion) = facial feedback/ expression intensify emotion 85. Katharine Briggs & Isabel Briggs Myers (personality) = MBTI/ thinking & feeling type 86. David Wechsler (Intelligence)= WAIS/ most widely used intell test/ WISC 87. L.L. Thurstone (Intelligence)= 7 clusters of intell 88. Philippe Pinel (Abnormal Psych)= medical model for diagnosing psych disorders / humane treatment 89. Mary Cover Jones (treatment) = exposure therapy/ behavioral approach 90. Leon Festinger (social) = cognitive dissonance/ to reduce discomfort we change attitudes or actions 91. Robert Cialdini (social)= foot-in-the door phenomenon