Saigon Institute of Technology Houston Community College http://www.saigontech.edu.vn
http://csci.hccs.edu
Course Registration
Number (CRN)
83522
Course Code IBUS 1301
Course Name
Semester
Principles of Exports
Spring 2013
Campus and Room Quang Trung, Room 201
Days and Times Wednesday from 07:30 - 09:30 & 09:40 – 10:40
Instructor
Course Textbook
Pham Van Binh (Mr)
Email: binhbentre@yahoo.com
Cell phone: +84 9 8242 4290
James F. Foley.
The Global Entrepreneur: Taking Your
Business International, 2nd edition. ISBN: 0-9753153-0-7,
Jamric Press International.
Course Description This course provides students with broad understanding principles of exports in terms of management processes and procedures.
Topics include significant elements of conducting an export business: governmental controls and compliance, licensing of products, documentation, commercial invoices, and traffic procedures. Application to determine the costs, benefits, risks, and opportunities for creating an international business plan.
Course Goals
Course Student
Learning Outcomes
(SLO)
1. Discuss documentation, logistics, transportation of export management, customs procedures as well as legal requirements.
2. Prepare appropriate export documents and responses to requests for quotation.
3. Apply export processes and procedures to public, customer and employee relationship, and to such functional areas as financial and accounting.
At the conclusion of the course, students should be able to:
1. Understand globalization and the motivations for the firm to go global.
2. Understand various methods to select the market to get success before going global.

3. Understand the effect of cultural factors, legal factors, and economic factors to global business.
4. Understand the mechanics of going global.
5. Understand the approaches to sustain global success.
Learning Objectives
(LO)
1.1. Explain globalization and the motivations of going global.
1.2. Analyze four conditions for company going global.
1.3. Classify export products using harmonized code to penetrate global market.
2.1. Learn how to select the market.
2.2. Learn how to collect data for international strategy plan.
3.1. Explain cultural factors, economic factors, legal environment tax and accounting issues affecting to international business.
3.2. Understand international pricing.
4.1. Understand transportation and insurance activities in the process of going global.
4.2. Understand essential international documentation and procedures.
4.3. Understand Letter of Credit transactions and other financing transactions.
4.4. Realize financial and international risks, international payment terms, and the method of choosing payment term to minimize risks. Tools to minimize the foreign exchange risks.
5.1. Understand accessing export progress and success.
5.2. Understand how to manage international distribution channel.
5.3. Understand about international advertising, public relation, trade mission/trade shows, e-commerce.
5.4. Understand about foreign direct investment (FDI).
Lectures &
Attendance o o
Lectures are designed to help students catch up the learning objectives and clarify the course materials as well as discuss significant topics. Lectures will be supplemented with frequent use of multi-media, including the use of PowerPoint presentations and internet sites.
Students are expected to regularly attend and MUST BE punctual for all classes. Your attendance will be recorded and graded accordingly. If absent, students must have a legitimate and acceptable excuse supported by proper written documentation. Those who are absent more than six (6) hours without proper written documentation will be
dropped from the course and receive an F grade.

Assignments
Academic dishonesty
All students are expected to prepare for all lessons, read course material assignments before coming classes and encouraged to raise questions and discuss during lecturing time and group presentation.
All students are assigned to do individual assignments accounting for 20% of the course grade. The topics and deadline will be given by instructor during the course.
Students will be grouped and work together to present given topics at least two times during the course timetable.
All students must complete individual and group assignments and attend both mid-term and final exams.
Students are expected to complete all assignments & exams on their own efforts. This does not prevent the student from seeking assistance from the instructor or other students. Copying of assignments or cheating on exams may result in dismissal from this course. Please refer to the Saigon Tech’s Student Handbook for further information regarding academic dishonesty.
Grading Scheme Factor o Attendance & Participation o Individual assignments o Group presentation o Mid-term Exam o Final Exam
Grade
A
B
Percentage
10%
20%
20%
25%
25%
Passing Grade
C
D
F
Final Score
90
– 100
80 – 89
70 – 79
60
– 69
00
– 59
The passing grade of this course is D.
Mid-term and final exam format:
Exam Exam Type
Number of
Questions
Duration
(Minutes)
Multiple Choices
(on computer)
Essays
(on paper)
Closed book
Closed book
30
2
40
75
Point
30
70

Course calendar:
Week Date
1
2
Topic
Jan 23, 2012 Course Introduction
Chapter 1: Why go global?
Chapter 2: When is a company ready to go global?
Jan 30, 2013 Chapter 3: Harmonized coded-classifying your export products
Chapter 4: Which foreign markets will be successful for your products?
Chapter 5: Selecting foreign markets
Feb 03 - 17, 2013
Tet holidays
Reading Page
3 -10
11 - 21
22 - 35
36 - 49
50 - 59
3
4
5
6
7
8
9
10
11
12
Feb 20, 2013 Chapter 6: Sources of International Marketing
Chapter 7: Two decisions before going global
Feb 27, 2013 Chapter 8: Finding your partners for indirect exporting
Chapter 9: Finding your partners for direct exporting
Group presentation and discussion
Mar 06, 2013 Chapter 10: International business across culture
Chapter 11: International Pricing
Group presentation and discussion
Mar 13, 2013 Chapter 12: Legal consideration
Chapter 13: Tax and accounting issue
Group presentation and discussion
Mar 20, 2013 Review for Mid-term exam
Group discussion
Mar 27, 2013 Midterm exam
Multiple choice test: Chapter 1, 2, 3, 7, 10, 11
Essay test: SLO 1-3
Apr 03, 2013 Chapter 14: Logistics
Chapter 15: Documentation
Apr 10, 2013 Chapter 16: Financial risk, trade method and trade finance
Chapter 17: Setting a pace for your export growth
– assessing your export progress and success
Apr 17, 2013 Chapter 18: Managing international channels of distribution
Group presentation & discussion
Apr 24, 2013 Chapter 19: International advising, public relations and trade mission/ shows
Group presentation & discussion
60 - 92
93 - 109
110 - 121
122 - 146
147 - 154
155 - 169
170 - 180
181 - 188
191 - 206
207 - 228
229 - 255
258 - 274
275 - 285
286 - 310

16
13
14
15
May 01, 2013 Group presentation & discussion
Chapter 20: Key to Success: A customer Orientation
Chapter 21: Sustaining success through clear communication and managing change
May 08, 2013 Chapter 22: The internet and International Trade
Chapter 23: Beyond Exporting - Foreign Direct
Investment
Review for final exam
May 15, 2013 Final exam
Multiple choice test: Chapter 14, 15, 16, 17, 18 & 23
Essay test: SLO 3 - 5
May 22, 2013 Final exam grade result, claim and explanation
Group presentation
311 - 321
322 - 331
332 - 342
343 - 349