This is a sample announcement that you may use for your clinic’s website or submit to your local
media to promote your participation in the Golden Retriever Lifetime Study (revise as
appropriate).
<INSERT VETERINARIAN’S NAME or CLINIC/HOSPITAL’S NAME >
Joins Nationwide Effort to Improve Health of Dogs
<INSERT DATE, CITY, STATE> — <INSERT VETERINARIAN’S NAME or
CLINIC/HOSPITAL’S NAME> is now participating in Morris Animal Foundation’s Canine
Lifetime Health Project, a nationwide online community of dog owners willing to participate in
studies to learn how to better prevent and treat major diseases affecting dogs. The first study
conducted under the Canine Lifetime Health Project is the Golden Retriever Lifetime Study, the
largest and longest observational study ever undertaken for dogs. <INSERT VETERINARIAN’S
NAME or CLINIC/HOSPITAL’S NAME> is seeking owners of Golden Retrievers eager to
participate in this landmark study.
“<INSERT VETERINARIAN’S NAME or CLINIC/HOSPITAL’S NAME> is committed to
helping advance veterinary medicine for the benefit of companion animals, and participation in
this study is just one example of that commitment,” said <INSERT VETERINARIAN’S
NAME>, at <INSERT CLINIC/HOSPITAL’S NAME>.
Morris Animal Foundation is enrolling 3,000 Golden Retrievers under 2 years of age in the
Golden Retriever Lifetime Study, which will last 10 to 14 years. Although restricted to Golden
Retrievers, results from this study will benefit all dogs.
According to Dr. Michael Guy, director of the Canine Lifetime Health Project, “Morris Animal
Foundation would not be able to complete this study without the participation of dedicated
veterinarians and their clinic staff.”
Join the Canine Lifetime Health Project and learn more about the Golden Retriever Lifetime
Study at www.CanineLifetimeHealth.org.
<OPTIONAL: INSERT GENERAL INFORMATION ABOUT VETERINARY
CLINIC/HOSPITAL>
For More Information:
<INSERT NAME, PHONE AND EMAIL OF PERSON WHO WILL BE THE PRIMARY
CONTACT FOR INQUIRES AT THE CLINIC>
Tina Martinez, Sr. Marketing and Media Relations Specialist, Morris Animal Foundation
tmartinez@MorrisAnimalFoundation.org, 303.708.3418