FOR IMMEDIATE RELEASE CONTACT: Kris Hodge 214.420.6060 marketing@razemedia.com RAZE MEDIA LAUNCHES ZAPPTAPP TABLET LOYALTY PROGRAM FOR Retailers and Restaurants The Dallas-based media marketing firm provides innovative, tablet-based loyalty program DALLAS (September X, 2013) – Raze Media launched their ZappTapp Tablet Loyalty Program this month in various businesses around the country. The tablet-based technology marks a milestone in the firm’s media marketing initiatives. Locations currently using the ZappTapp Tablet Loyalty Program include Golf USA, Max Muscle and Taco Casa. The ZappTapp Tablet Loyalty Program is a completely customized customer loyalty program uniquely designed to generate an increased database for the company through the use of a mobile number. Customers enter their mobile number in the tablet to initially enter into the loyalty program. Like an old-fashioned punch card, the tablet tracks the customer’s loyalty each purchase thereafter. At every visit, customers check-in by entering their phone number, allowing the tablet to automatically accumulate customer data for future rewards. Through analytics, businesses can use the tablet technology to determine a customer specific message, promo code or reward coupon to send via SMS messaging. “What’s unique about our program, is the way it allows a brand to build a database that benefits both the company and its individual locations by building micro databases for each store that all aggregate for the larger brand,” said Tim McCallum, CEO of Raze Media. “Meanwhile, the program for the customer gives amazing communication tools and unique offers that can be customized for their habits and for the brand strategic objectives. It is a win-win for our clients and their customers.” Businesses currently adopting the ZappTapp Tablet Loyalty Program are witnessing an increase in their customer loyalty and sales in their store. John Hagaman, owner of Max Muscle in North Texas, reported 90% of his customers have joined the loyalty program resulting in a 20% increase in his daily sales from customers seeking reward redemptions. Hagaman added, “Using the tablet has been customer-friendly because it goes directly to their phone and I have established that direct line of connection with them, whether they’re just down the street or on vacation in another state. My customers know everything that’s happening at Max Muscle, and thanks to ZappTapp they will continue to demonstrate their loyalty.” For more information on Raze Media and the ZappTapp Loyalty Program please visit Raze Media’s website at razemedia.com or contact Kris Hodge at marketing@razemedia.com. About Raze Media Raze Media provides cutting-edge mobile solutions designed to attract and retain consumers. The company designs and executes mobile marketing campaigns through the melding of SMS Text Messaging, QR Code Marketing, Mobile Applications, Mobile Website Development and ZappTapp Tablet Loyalty Program. Based in Dallas, Texas, Raze Media’s products and services are available in the United States, Canada and Europe. To learn more about Raze Media please visit razemedia.com, follow us on Twitter @RazeMedia and Like us on Facebook. About ZappTapp Tablet Loyalty Program ZappTapp is a tablet application fully customizable for company logos, colors and graphics. ZappTapp’s team will work with clients to create a customized campaign that will welcome customers into loyalty programs that benefit them and create profits for clients. ZappTapp in conjunction with Raze media will assist in designing client’s reward levels and reward messages, as well as design and customize tablet application and scrolling advertisements. To learn more about the ZappTapp Tablet Loyalty program and how you can get your company started with one today please visit zapptapployalty.com. For any questions about the program please email sales@razemedia.com.